Toulouse Lautrec

What Toulouse Lautrec does

Toulouse Lautrec is a private higher education institution headquartered in Lima, Peru, operating under Desarrollo Educativo SA, with three campuses across Lima (Chacarilla and Javier Prado) and Arequipa. Founded in 1985, the institution offers 15 professional bachelor's degrees and 10 technical professional programs organized around three pillars — Design, Communications, and Business — with delivery in on-campus, hybrid, and distance modalities. A continuing education catalog of ~60 short courses and 7 diploma programs addresses the working-professional segment, and the institution participates in Peru's Beca 18 government scholarship program to broaden access.

The institution is built around its proprietary Toulouse Thinking methodology, which emphasizes creative problem-solving with measurable social and industry impact. Instructional infrastructure includes Wacom-equipped design labs, iMac labs, TV and audio production studios, fashion ateliers, and 3D modeling facilities, with industry-standard tools such as Adobe Creative Suite, Unity, and Unreal Engine. The 2026 launch of the AI-powered Index de la Creatividad — a free digital assessment of creative profile — and the WURI 2026 #1 global ranking in Social Impact are the most visible outputs of this methodology. Partnerships with IED Kunsthal Bilbao (4+1 international master's pathway) and NGO Turismo Cuida (sustainability-themed game projects) extend the academic brand externally.

The business model is tuition-driven and subscription-like, with revenue generated across long-cycle degrees, technical programs, working-adult cohorts, and continuing education. Pricing is not publicly disclosed and is handled through direct WhatsApp contact and admissions offices. Enrollment is supported by career fairs, content marketing, paid digital, and an active social media presence on Instagram, TikTok, YouTube, Facebook, and X. The institution's 12,000+ alumni network, 1,399 employees, and global innovation recognition position it as the leading creative education brand in Peru.

Name

Toulouse Lautrec

Legal name

Desarrollo Educativo SA

Website

https://toulouselautrec.edu.pe

Company type

Private

Founded year

1985

Operating status

Operating

Headcount range

1,001–5,000 employees

Short description

Toulouse Lautrec is a Peruvian private higher education institution operating three campuses (Lima and Arequipa) under Desarrollo Educativo SA, offering bachelor's degrees, technical programs, and continuing education focused on Design, Communications, and Business, serving traditional students, working adults, and lifelong learners.

Ownership category

akta.pro rank

Headquarters

HQ city

Santiago de Surco

HQ country

Peru

HQ region

Latin America

Offices3 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Infrastructure, Marketing or Sales, Technology or R&D, Operations

Revenue model

1. Tuition and enrollment fees: Primary revenue is generated from student tuition payments across professional degree programs (carreras profesionales), technical professional programs (carreras profesionales técnicas), and continuing education courses and diplomas. The institution is a licensed private higher education provider regulated by MINEDU.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

Toulouse Lautrec is a private Peruvian higher education institution that delivers bachelor's degree programs (carreras profesionales), technical professional programs (carreras profesionales técnicas), and continuing education courses and diplomas in Design, Communications, and Business. It operates three physical campuses in Lima and Arequipa, with programs available in on-campus, hybrid, and distance modalities, underpinned by its proprietary Toulouse Thinking methodology and supported by specialized labs using Adobe, Unity, Unreal Engine, and Wacom tools.

Product overview

Toulouse Lautrec is a Peruvian higher education institution specialized in Design, Communications, and Business. The institution operates a unified educational ecosystem comprising 15 professional bachelor's degrees and 10 technical professional programs under three modalities (on-campus, hybrid, distance). Its portfolio includes approximately 60+ short courses (3 months) and 7 diploma programs (6 months) in continuing education. The institution's proprietary Toulouse Thinking methodology underpins all programs, emphasizing creative problem-solving with real-world impact. Notable offerings include the AI-powered Index de la Creatividad (a free creativity assessment tool launched January 2026) and InHaus (an internal student agency providing real client experience). Programs are delivered across three physical campuses in Lima and Arequipa, with specialized facilities including animation labs, fashion ateliers, audio production suites, and Wacom design studios.

Differentiator

Problem solved

Functional benefit

Products and services

• Carreras Profesionales (Professional Bachelor's Degrees)

Quantifiable outcome

• Rank #1 globally in Impacto Social y Transferencia de Conocimiento (WURI 2026)
• +3 more outcomes

Named customers6 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability6 records

Feature2 records

Partnerships

Two partnerships are on record, tiered core.

• IED Kunsthal BilbaocoreStrategic or Co-development PartnerToulouse Lautrec signed a partnership agreement with IED Kunsthal Bilbao (part of the Istituto Europeo di Design network) providing eligible bachelor's degree holders with access to an official master's program under a 4+1 pathway with an exclusive discount. This is a co-development academic continuity agreement enabling international degree progression.
• ONG Turismo CuidacoreStrategic or Co-development PartnerPartnership with NGO Turismo Cuida, dedicated to environmental preservation and responsible tourism promotion in Peru. Students developed video games Inca Rush and Kero Sagrado (set in Ollantaytambo) and later Guardianes de los Humedales multiplayer platform. The collaboration drove WURI 2026 #2 global ranking in Soluciones Sostenibles a Desafíos Globales. NGO coordination under Professor Renzo Guido Evans.

Scale indicators8 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Parsons School of Design (The New School): Internationally renowned US design school offering undergraduate and graduate programs in fashion, communication, and product design. Comparable as a higher-tier design school whose graduates and pedagogical approach benchmark against Toulouse Lautrec's creative education positioning.

Direct peers

• Cibertec: Peruvian technical higher education institution owned by the same educational group (ICPNA/alternative holding) offering digital, technology, and design-focused technical programs. Comparable as a Peruvian private career-oriented institution competing for design and digital media students.
• Universidad Peruana de Ciencias Aplicadas (UPC): Peru's largest private university with strong programs in Design, Engineering, and Business. Directly comparable as a leading private higher education institution competing for the same Lima-based student segment across creative and professional programs.
• Universidad de Lima: Major Lima-based private university with faculties in Communications, Design, and Business. Comparable as a Peruvian private higher education institution with overlapping undergraduate program portfolio targeting similar student demographics.
• Universidad del Pacífico: Peru's leading private business school with programs in Marketing, Business Innovation, and International Business. Comparable as a Peruvian private higher education institution competing for students in Toulouse Lautrec's Business program portfolio.
• Instituto Peruano de Publicidad (IPP): Specialized Peruvian higher education institution focused on advertising, marketing, and commercial design. Directly comparable as a niche Peruvian private institution competing in the same advertising and design education segment.
• Istituto Europeo di Design (IED): International network of design schools with a Bilbao campus that is already a Toulouse Lautrec 4+1 master's pathway partner. Directly comparable as a creative/design-focused higher education institution delivering bachelor's and master's programs in design, fashion, and communication.
• Universidad de San Martín de Porres (USMP): Large Peruvian private university with faculties in Communications, Design, and Business. Comparable as a Peruvian private higher education institution offering similar professional degree programs at scale.
• Pontificia Universidad Católica del Perú (PUCP): Peru's top-ranked private university with significant programs in Communications, Design, and Arts. Competes with Toulouse Lautrec for top-tier Peruvian students seeking creative and professional degrees at premium price points.

Emerging players

• POLI.Design (Politecnico di Milano): Italian design school affiliated with Politecnico di Milano offering master's programs and continuing education in design. Comparable as an internationally recognized design education provider with a continuing-education-heavy portfolio analogous to Toulouse Lautrec's Cursos and Diplomados.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/Toulouse_Peru
• YouTubeyoutube.com/user/CanalToulouseLautrec
• Facebookfacebook.com/ToulouseLautrecPeru
• Instagraminstagram.com/toulouselautrecperu
• TikToktiktok.com/@toulouselautrec_peru
• LinkedInlinkedin.com/school/toulouselautrec

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Toulouse Lautrec