Grand-Figeac, Vallées du Lot et du Célé - Office de Tourisme

What Grand-Figeac, Vallées du Lot et du Célé - Office de Tourisme does

Grand-Figeac, Vallées du Lot et du Célé — Office de Tourisme is a French public tourism office (Établissement Public Industriel et Commercial) headquartered at Place Vival in Figeac, Occitanie. It functions as the official destination marketing organization for the Grand-Figeac territory covering the Lot and Célé valleys, including towns such as Figeac, Cajarc, Assier, Cardaillac, Lacapelle-Marival, and Capdenac-Gare. The office targets four primary visitor segments — cultural and heritage tourists, hikers and pilgrims on the GR65 (Via Podiensis), GR651 (Voie du Célé), and GR6 (Voie de Rocamadour), cyclists on the V86 véloroute, and families/nature enthusiasts — and operates as a direct-to-consumer information and booking platform.

The core product is the tourisme-figeac.com portal built on WordPress with Matomo (RGPD-compliant) analytics, Tourinsoft GRC CRM, and Aloa-powered online ticketing ('Billetterie'). Offerings are organized into Explorer, Profiter, Séjourner, and Pratique sections covering themed itineraries, outdoor activities, accommodations, events calendar, transportation, and guided tours. Notable specialized services include pilgrim transport coordination (parking at Parking des Carmes, baggage transfer, return travel), partner-attraction promotion (Gouffre de Padirac, Maison des Arts Georges et Claude Pompidou), and the La P'tite Boutique retail counter. Distribution channels span the website, a physical office, downloadable brochures, a monthly newsletter, and partnerships with liO/SNCF for integrated mobility (Pass Occitanie Rail Tour at €20/6 days).

The business model mixes transaction fees (ticket commissions and booking fees on guided tours, workshops, and attractions including the Gouffre de Padirac at €14–24), hardware/retail sales at La P'tite Boutique (souvenirs, maps, guides, local products), and — most significantly — public institutional funding consistent with its EPIC status. The organization is governed by a President (Benoît Normand) with a small staff (approximately 7 employees), and is not venture-backed or privately held. It holds multiple non-replicable designations (UNESCO pilgrimage heritage, UNESCO Geoparc Causses du Quercy, 'Pays d'Art et d'Histoire' label, Plus Beaux Villages de France, Site Remarquable du Goût) that constitute durable competitive positioning.

Name

Grand-Figeac, Vallées du Lot et du Célé - Office de Tourisme

Legal name

Office de Tourisme du Grand Figeac – Vallées du Lot et du Célé

Website

https://tourisme-figeac.com

Company type

Public

Operating status

Operating

Headcount range

1–10 employees

Short description

French public tourism office (EPIC) headquartered in Figeac, Occitanie, operating the tourisme-figeac.com destination platform for the Lot and Célé valleys. Serves cultural tourists, GR65/GR651/GR6 pilgrims, V86 cyclists, and families via information, ticketing, and partner-attraction distribution.

Ownership category

akta.pro rank

Headquarters

HQ city

Figeac

HQ country

France

HQ region

Europe

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure, Others

Revenue model

1. Ticket sales and guided tour bookings: The office facilitates online sales of guided tours, workshops for children, and tickets for events and attractions including the Gouffre de Padirac. Revenue is generated through ticket commissions and booking fees.
2. Retail boutique sales: La P'tite Boutique sells souvenirs, maps, guides, and local products to visitors at the tourism office location.

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels5 records

Core offering

The Office de Tourisme du Grand Figeac operates a public destination tourism information and marketing platform for the Grand-Figeac, Vallées du Lot et du Célé territory. It provides visitor information, online ticketing for guided tours and events, accommodation and dining guides, hiking/cycling/pilgrimage route planning, and physical visitor services through its Figeac office. It generates revenue from ticket commissions on guided tours and attractions (including Gouffre de Padirac) and from retail boutique sales of souvenirs, maps, and local products.

Product overview

Grand-Figeac, Vallées du Lot et du Célé - Office de Tourisme operates a comprehensive digital tourism ecosystem centered on the Tourisme-Figeac.com portal. The platform provides visitor information across themed sections (Explorer, Profiter, Séjourner), integrated with online ticketing (Billetterie), event calendars (Agenda), and transportation planning tools. Key offerings include guided historical tours, hiking and cycling route information (Véloroute du Lot, GR pilgrimage paths), accommodation and dining guides, plus specialized pilgrim services. The ecosystem extends to partner attractions including the MAGCP contemporary art center. The organization functions as a public tourism office (EPIC) providing both digital services and physical visitor support.

Differentiator

Problem solved

Functional benefit

Products and services

• Tourisme-Figeac.com Website

Quantifiable outcome

• 3 pilgrim routes (GR65, GR651, GR6) serving international walking tourism market
• +3 more outcomes

Named customers3 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration11 records

Partnerships

Eleven partnerships are on record, tiered core and minor.

• liO / SNCF OccitaniecoreStrategic or Co-development PartnerPartnership with liO trains and cars (regional transport network) to provide sustainable tourism mobility. The Pass Occitanie Rail Tour (€20 for 6 days unlimited travel) is offered in partnership with liO/SNCF, enabling visitors to explore the region by train and extend journeys via liO car lines.
• Grand Site Occitanie - FigeaccoreGTM or Marketing PartnerPartnership within the Grands Sites Occitanie network promoting major cultural and natural sites across the region, cross-referencing attractions like Figeac's medieval heritage and local events.
• Agence de Développement Touristique du Lot et Dordogne Occitanie (ADT)coreStrategic or Co-development PartnerRegional tourism development agency providing marketing support, data analytics (Tourinsoft GRC system), and coordination of tourism offerings across the Lot and Dordogne territories.
• Offices de Tourisme de FranceminorGTM or Marketing PartnerNational federation of French tourism offices providing quality standards, accreditation, and cross-promotional opportunities for member offices.
• Qualité TourismeminorGTM or Marketing PartnerOfficial French government quality label for tourism services, displayed on website indicating adherence to national service quality standards.
• Itinera MagicaminorImplementation/ SI/ Consulting PartnerAdventure tourism operator offering guided hiking experiences on GR651 (Voie du Célé) and GR6 (Figeac to Rocamadour), providing interpretation and logistics for multi-day pilgrim routes.
• Raccourci AgencycoreTechnology or IntegrationWebsite development, integration, and hosting provider (18 bd Maréchal Lyautey, 17000 La Rochelle) responsible for the tourism website infrastructure and maintenance.
• Gouffre de Padirac (SES de Padirac)coreGTM or Marketing PartnerFeatured attraction partner, with tickets available through OTGF platform. The Gouffre de Padirac is one of France's most visited natural caves, receiving 9.5/10 visitor ratings.
• MAGCP - Maison des Arts Georges et Claude PompidoucoreStrategic or Co-development PartnerContemporary art center and international artist residency (Maisons Daura in Saint-Cirq-Lapopie) presenting 3 annual exhibitions. Free admission supported by regional cultural funding. OTGF promotes MAGCP as a key cultural attraction.
• Syndicat Mixte de la Vallée du LotcoreStrategic or Co-development PartnerRiver valley management authority managing the V86 véloroute (430km greenway), providing infrastructure and promoting cycling tourism along the Lot river through Grand-Figeac.
• Villes et Pays d'Art et d'HistoirecoreGTM or Marketing PartnerNational network administered by French Ministry of Culture for towns and territories with outstanding heritage. OTGF operates under this label covering Figeac, Vallées du Lot et du Célé.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Regional players

• ADT Dordogne Périgord: Adjacent departmental tourism agency covering the Dordogne/Périgord. Operates with a similar EPIC/ADT mandate and competes for the same southwest-France cultural and heritage visitor segment.
• ADT Aveyron: Adjacent departmental DMO in Aveyron (Occitanie). Competes for the same rural southwest-France heritage, gastronomy, and outdoor tourism visitors that Grand-Figeac targets.
• Lot Tourisme (Agence de Développement Touristique du Lot): Departmental DMO coordinating tourism across the entire Lot department — the parent-level ecosystem in which Grand-Figeac operates. Provides data (Tourinsoft), marketing, and training that member offices like OTGF leverage.

Direct peers

• Office de Tourisme de Sarlat: Local tourism office for Sarlat-la-Canéda, a flagship medieval-heritage DMO in neighbouring Dordogne. Comparable in scale, EPIC-like structure, and medieval/heritage tourism positioning.
• Office de Tourisme de Cahors: Municipal-level tourism office in Cahors, the Lot department capital. Operates the same EPIC-style DMO mandate covering heritage, gastronomy (Cahors wine), and Lot-valley tourism for a comparable visitor base.
• Office de Tourisme de Rocamadour: Local tourism office serving Rocamadour and the neighbouring Causse de Gramat in the same Lot department. Closely comparable in size, mandate, and visitor mix (heritage, pilgrimage, natural caves), making it the most direct functional peer.
• Office de Tourisme de Saint-Cirq-Lapopie: Local DMO serving one of France's Plus Beaux Villages, located inside the Grand-Figeac territory along the Célé valley. Highly comparable in visitor mix (heritage pilgrims, day-trippers, art tourism via MAGCP and Maisons Daura).

Others

• Itinera Magica: Adventure tourism operator that is already a documented partner of OTGF, offering guided hiking on GR651 and GR6. Comparable as a thematic partner/practitioner in pilgrimage and adventure hiking in the same geography.

Broad incumbents

• Comité Régional du Tourisme Occitanie (CRT Occitanie): Regional tourism committee for Occitanie — the umbrella body that includes Grand-Figeac. Operates at significantly broader geographic scope, setting regional strategy and coordinating international marketing campaigns that OTGF participates in.

Emerging players

• Parc Naturel Régional des Causses du Quercy: Regional natural park operator covering the Causses du Quercy UNESCO Global Geopark — physically overlaps with Grand-Figeac. Promotes overlapping nature, hiking, and geotourism offerings and shares visitor audiences.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/grand-figeac-vallees-du-lot-et-du-cele-office-de-tourisme

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

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