Toyota Material Handling Danmark

What Toyota Material Handling Danmark does

Toyota Material Handling Danmark is the wholly-owned Danish sales and service subsidiary of Toyota Material Handling Europe, which is in turn controlled by Toyota Industries Corporation in Japan. Founded in 2007 and headquartered in Slangerup, the company sells, rents, services, and finances Toyota- and BT-branded material handling equipment across Denmark, claiming to be the country's largest supplier of forklifts and warehouse solutions. Its product range spans manual pallet trucks, electric pallet trucks, electric stackers, electric counterbalanced forklifts, diesel and gas forklifts, racking systems, and the Swarm Automation warehouse automation platform, supported by an in-house lithium-ion battery program, fuel cell options, and the I_Site fleet management and telematics system.

The business operates a hybrid go-to-market combining direct field sales, inside sales, a national mobile service network with over 97% first fix rate, and a transactional e-commerce storefront at toyota-forklifts.dk. Revenue is generated across six streams: new equipment sales, truck rental (1 day to 8 years), service and maintenance contracts, used equipment sales, warehouse racking solutions, and parts and accessories. Customers span virtually all Danish industries, including food, logistics, retail, pharmaceuticals, manufacturing, cold storage, and ports.

The portfolio is differentiated by proprietary technology such as the Toyota System of Active Stability (SAS), SyncoDrive IPM synchronous motor technology, SEnS+ computer vision sensing, Operator Detection Assist (ODA), and a Battery Management System for lithium-ion packs. Sustainability is a strategic pillar, evidenced by SBTi-validated Net Zero by FY2041, EcoVadis Platinum status, integration of SSAB Zero fossil-free steel into mainstream products, and a Stage V-compliant combustion range. The company's geographic scope is restricted to Denmark and deliveries to Grønlandshavnen in Aalborg, making it a focused national distribution and service operation within the broader Toyota Material Handling group.

Name

Toyota Material Handling Danmark

Legal name

Toyota Material Handling Danmark

Website

https://toyota-forklifts.dk

Company type

Private

Operating status

Operating

Headcount range

101–250 employees

Short description

Toyota Material Handling Danmark is the wholly-owned Danish sales, rental, service, and e-commerce subsidiary of Toyota Material Handling Europe, selling Toyota and BT forklifts, pallet trucks, stackers, racking, and Swarm Automation warehouse solutions to Danish businesses across all industries.

Ownership category

akta.pro rank

Product category

Material Handling Equipment

NAICS

Industrial Truck, Tractor, Trailer, and Stacker Machinery Manufacturing (333924), Heavy Duty Truck Manufacturing (33612)

SIC

Industrial Trucks, Tractors, Trailors & Stackers (3537), General Industrial Machinery & Equipment (3560)

akta.pro primary industry

Material Handling & Industrial Lift Vehicle Manufacturing (Forklifts/Telehandlers/Reach Stackers) (IMACAFAD)

akta.pro secondary industry

Lifting Attachments & Material Handling Accessories (Fork Attachments, Slings, Rigging) (IMAHABAJ)

Keywords

• Material handling equipment
• Forklift trucks
• Warehouse automation solutions
• Pallet trucks
• Electric stackers

Headquarters

HQ city

Denmark

HQ country

Denmark

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. New Equipment Sales: Sale of new material handling equipment including electric and diesel/gas forklifts, pallet trucks, stackers, reach trucks, terminal tractors, and accessories. All products available for direct online purchase with payment via online payment, invoice, or financing agreement.
2. Truck Rental: Flexible truck rental from 1 day to 8 years. The rental fleet is continuously replaced and serviced, providing businesses with short-term or long-term access to equipment without capital expenditure.
3. Service and Maintenance: Toyota Truck Service with over 97% first fix rate and fast response times. Service is offered for all truck brands, not only Toyota. Includes service agreements, repairs, and maintenance contracts.
4. Used Equipment Sales: Sale of pre-owned/used trucks with Toyota quality certification, fast delivery, and lease-before-buy options.
5. Warehouse Solutions (Racking Systems): Sale of pallet racking and various warehouse racking systems for building efficient warehouses.
6. Parts and Accessories: Sale of spare parts and accessories for material handling equipment.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels5 records

Core offering

Toyota Material Handling Danmark sells, rents, and services a complete range of material handling equipment and warehouse solutions for Danish businesses. The portfolio covers manual and electric pallet trucks, electric stackers, reach trucks, electric and combustion counterbalanced forklifts, racking systems, lithium-ion batteries, telematics-based fleet management, and warehouse automation, backed by a national service network with over 97% first fix rate.

Product overview

Toyota Material Handling Danmark offers a comprehensive portfolio of material handling equipment serving as Denmark's largest supplier of forklifts and warehouse solutions. The product range includes: (1) Manual equipment: Toyota Lifter series of manual pallet trucks (750-3000 kg), including standard, stainless steel, galvanized, and wet-spec models; (2) Electric pallet trucks: BT Levio series (1000-2500 kg) in pedestrian, platform, and stand-in variants with lithium-ion or lead-acid options; (3) Electric stackers: BT Staxio series (800-2000 kg) with lifting heights up to 6m; (4) Electric forklifts: Traigo24 (0-1500 kg), Traigo48 (1500-2000 kg), and Traigo80 (2000-8000 kg) including the Red Dot Award-winning Traigo_i with integrated Li-ion battery; (5) Internal combustion: Toyota Tonero diesel/gas forklifts (1.5-8 tons); (6) Energy solutions: lithium-ion batteries (30% more efficient), fuel cells, and lead-acid batteries; (7) Smart technology: I_Site fleet management with telematics; (8) Automation: Swarm Automation platform including AGVs and automated storage solutions. The portfolio is complemented by Toyota's System of Active Stability (SAS), operator assist systems (SEnS+, ODA), and sustainable ZEROsteel products using SSAB fossil-free steel.

Differentiator

Problem solved

Functional benefit

Brands

• BT: BT brand of hand pallet trucks, electric pallet trucks, and stackers. Originated in Sweden; now part of the Toyota Material Handling product portfolio.
• Toyota Traigo
• Toyota BT Levio
• Toyota BT Staxio
• Toyota Lifter
• Toyota Tonero
• Toyota Traigo80
• Traigo_i

Quantifiable outcome

• 30% better energy efficiency with lithium-ion batteries compared to lead-acid
• +5 more outcomes

Named customers2 records

Segments5 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability3 records

Feature9 records

Partnerships

One partnership is on record.

• SSABcoreStrategic or Co-development Partner · 1 January 2024Toyota Material Handling Europe and SSAB entered a fossil-free partnership making Toyota the first material handling equipment manufacturer to use SSAB Zero™ — recycled steel produced with fossil-free electricity and biogas. SSAB Zero™ steel reduces embedded CO2 emissions by up to 77% compared to iron ore-based steel in the value chain. Toyota uses SSAB Zero™ in forks and frames of high-volume products including the Toyota Lifter LHM230 and BT Levio electric pallet truck series (LWE130, LWE140, LWE160).

Scale indicators8 records

Recent moves6 records

Expansion highlights6 records

Market position

Competitive moat6 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/toyota-material-handling-danmark

Compliance4 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Toyota Material Handling Danmark