TRACKS Youth Program

What TRACKS Youth Program does

TRACKS Youth Program is a non-profit educational organization founded in 2010 and hosted by Trent University within the Indigenous Environmental Studies and Sciences Program (IESS), operating on Michi Saagiig Anishinaabeg territory in Peterborough, Ontario. It serves Indigenous and non-Indigenous youth (ages 6-18) along with K-12 educators and Indigenous families across Ontario, delivering school workshops, camp programs, and dedicated youth programs. Its core products are School Workshops (including AI-themed offerings, Ozobot/Anishinaabemowin coding workshops, unplugged coding games, and ecosystem-based games such as River Race and Toppling Towers), Camp Programs (PA Day, March Break, and Summer Camps at Camp Kawartha Environment Centre and four First Nations communities), the Oshkwazin Trailblazer Program and Summer Land Camps for Indigenous youth ages 14-18, Oshkwazin Connections school-year mentorship, and Seasonal Activity Book SETs. Curriculum is built on braiding Indigenous science with Western science within an environmental context using experiential and land-based learning methodologies, with content delivered in Anishinaabemowin and English.

The business model combines fee-for-service workshop delivery ($250 per 90-minute session plus travel), a sliding-scale activity book retail line ($10-15 per book with bundle discounts), free programming for Indigenous youth (Land Camps and Oshkwazin Connections, funded by grants and honoraria of $25-100), and grant/sponsorship funding as the primary revenue pillar. TRACKS operates with 5 employees and a distributed network of partners including Trent University's First Peoples House of Learning, Kawartha World Issues Centre, Camp Kawartha Environment Centre, Actua, and four First Nations communities. The organization is a member of the Actua national STEM youth outreach network, which supports curriculum and broader reach.

Name

TRACKS Youth Program

Legal name

TRACKS Youth Program

Website

https://tracksprogram.ca

Company type

Private

Founded year

2010

Operating status

Operating

Headcount range

1–10 employees

Short description

TRACKS Youth Program is a non-profit, Trent University-hosted educational organization founded in 2010 that delivers land-based, culturally rooted science workshops, camps, and mentorship for Indigenous and non-Indigenous youth ages 6-18 across Ontario, braiding Indigenous and Western science.

Ownership category

akta.pro rank

Product category

Indigenous Youth Education

NAICS

Educational Services (611), Educational Support Services (611710), Educational Services (61)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Outdoor & Wilderness Education Schools (Field-Based Learning) (THAAAOAA)

akta.pro secondary industries

Outdoor/Nature/Forest Preschools (EDACABAJ), Outdoor / Nature-Based Before/After Care Programs (EDACAHAJ), Traditional & Indigenous Crafts Lessons (Heritage Skills, Folk Arts) (THAJAKAH)

Keywords

• Indigenous youth education
• Land-based learning
• School STEM workshops
• Environmental education camps
• Elder mentorship programs

Headquarters

HQ city

Peterborough

HQ country

Canada

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. School Workshop Fees: School workshops are offered for $250 plus travel fee. This is a per-workshop fee model where educators request and pay for specific programming delivered to their classrooms.
2. Seasonal Activity Book Sales: Activity books are sold on a sliding scale of $10-15 per book, with 10% discount for bundles of 3 or more. Books are available for pick-up at Trent University or drop-off within Peterborough.
3. Grant Funding and Donations: As an educational program hosted by Trent University within the Indigenous Environmental Studies and Sciences Program, TRACKS operates with funding from various funders and sponsors. Programming such as Land Camps and Oshkwazin Connections are offered free of charge to participants.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels5 records

Core offering

TRACKS Youth Program delivers educational programming that braids Indigenous science with Western science within an environmental context. Its offerings include fee-based 90-minute school workshops ($250 plus travel), free Camp Programs for ages 6-12 at Camp Kawartha Environment Centre and First Nations communities, the Oshkwazin Trailblazer Program and Summer Land Camps for Indigenous youth ages 14-18, the Oshkwazin Connections school-year mentorship program for Indigenous high-school youth, and Seasonal Activity Book SETs sold on a sliding scale.

Product overview

TRACKS Youth Program is an educational organization founded in 2010, hosted by Trent University, offering a portfolio of land-based and culturally rich learning programs for Indigenous and non-Indigenous youth. The core offerings consist of School Workshops (hands-on coding, AI, and environmental education workshops for grades 1-12), Camp Programs (PA Day, March Break, and Summer Camps for ages 6-12 at Camp Kawartha Environment Centre), the Oshkwazin Trailblazer Program and Summer Land Camps (cultural mentorship and traditional knowledge programming for Indigenous youth ages 14-18), Oshkwazin Connections (school-year mentorship for Indigenous high school youth), and Seasonal Activity Book SETs (published educational activity books for children ages 6-12). All programming braids Indigenous Science and Western Science within environmental contexts.

Differentiator

Problem solved

Functional benefit

Brands

• Oshkwazin Trailblazer Program: Summer land camps providing Indigenous youth ages 14-18 with opportunities to experience traditional Indigenous knowledge activities, create community, and learn from Elders and Knowledge Holders.
• Oshkwazin Connections

Products and services

• School Workshops 90-minute educational workshops for Indigenous and non-Indigenous K-12 youth combining Indigenous Science and Western Science within an environmental context. Delivered on-site at partner schools throughout Ontario for $250 plus travel fee. Offerings include AI literacy, coding with Ozobot robots and Anishinaabemowin, ecosystem simulations, and bias/cybersecurity activities.
• Camp Programs Seasonal camp programs targeted to youth ages 6-12 offered on PA Days, March Break, and during summer at Camp Kawartha Environment Centre tipi space. Camps braid multiple worldviews and scientific principles, with additional camps hosted in Curve Lake, Hiawatha, Alderville, and Mississauga's of Scugog Island First Nation upon request.
• Oshkwazin Trailblazer Summer Land Camps Free land camps for Indigenous youth ages 14-18 held at Camp Kawartha Environment Centre, providing opportunities to experience activities related to traditional Indigenous knowledge, create community, and learn from Elders and Knowledge Holders. Topics include berry teachings, water and fish teachings, medicine wheel teachings, and traditional crafts. Participants receive lunch and honorariums.
• Oshkwazin Trailblazer Program A youth program for Indigenous high-school-aged youth providing school year programming including in-school lunch and learns, after-school workshops, and larger gatherings at Trent University, focused on nurturing cultural, personal, and leadership skills.
• Oshkwazin Connections A school year mentorship and support program for Indigenous high-school-aged youth that nurtures gifts and voices, helps develop confidence in Indigenous identity, showcases traditional skills and knowledges, and builds relationships with other Indigenous youth. Delivered through in-school lunch and learns, after-school workshops, and larger gatherings at Trent University, provided free of charge.
• Seasonal Activity Book SETs Educational activity books available for purchase on a sliding scale of $10-15 each (with 10% discount for bundles of 3 or more), offering pen-to-paper activities and invitations to learn on the land. Geared toward children ages 6-12, with seasonal themes including Summer, Autumn, and Winter activity books. Available for pick-up at Trent University or drop-off within Peterborough.

Named customers3 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Nine partnerships are on record, tiered core, major and regional.

• Trent University - Indigenous Environmental Studies and Sciences Program (IESS)coreStrategic or Co-development PartnerTRACKS is hosted by Trent University within the Indigenous Environmental Studies and Sciences Program. The program operates on Michi Saagiig Anishinaabeg territory and utilizes university facilities including office space (ESC B106) and the tipi space for programming.
• Kawartha World Issues CentrecoreStrategic or Co-development PartnerFounding partner organization that collaborates with TRACKS on educational programming and environmental education initiatives.
• First Peoples House of LearningcoreStrategic or Co-development PartnerPartnership with Trent University's First Peoples House of Learning to support Indigenous youth education and cultural programming.
• Camp Kawartha Environment CentrecoreStrategic or Co-development PartnerCollaborative partnership where TRACKS hosts camps from their shared tipi space at the Camp Kawartha Environment Centre location. All Land Camps are held at this facility.
• ActuamajorStrategic or Co-development PartnerTRACKS is a member of the Actua network, a leading Canadian STEM youth outreach organization. Actua provides network membership, program resources, and some workshop content (e.g., Animal Attitudes: Besting Biases program).
• Curve Lake First NationregionalStrategic or Co-development PartnerCamps hosted in Curve Lake upon request, serving Indigenous youth in the community with culturally relevant programming.
• Hiawatha First NationregionalStrategic or Co-development PartnerCamps hosted in Hiawatha upon request, providing land-based learning opportunities for Indigenous youth.
• Alderville First NationregionalStrategic or Co-development PartnerCamps hosted in Alderville upon request to serve local Indigenous youth community.
• Mississauga's of Scugog Island First NationregionalStrategic or Co-development PartnerCamps hosted in Mississauga's of Scugog Island First Nation upon request for Indigenous youth programming.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Actua: Canada's largest youth STEM outreach network and TRACKS's parent network organization. Actua serves 500,000+ youth across 600+ communities and provides TRACKS with national distribution, resources, and shared programming content.
• Science World British Columbia: Major Canadian science education organization offering school programs, camps, and outreach similar to TRACKS but with broader STEM focus and larger scale. Both organizations deliver hands-on science programming to K-12 youth across Canada.
• Ontario Science Centre: Established Ontario institution offering school workshops, camps, and youth programming with an educational mandate overlapping TRACKS's school workshop delivery model. Both serve Ontario K-12 schools with science-focused experiential learning.
• Indspire: National Indigenous charity funding Indigenous education, including scholarships and K-12 programs. Comparable in focus on Indigenous youth educational outcomes in Canada, though Indspire's scope extends beyond STEM to all educational pathways.
• Canadian Geographic Education: Royal Canadian Geographical Society's education arm providing K-12 resources, lesson plans, and programming on Canadian geography, environment, and Indigenous perspectives. Overlaps with TRACKS's environmental science and Indigenous knowledge curriculum.
• Royal Ontario Museum: Major Toronto institution offering school workshops and youth programming with significant Indigenous education content. Comparable to TRACKS in delivering curriculum-linked educational programming to Ontario schools, though with much broader scope.

Direct peers

• Camp Kawartha: Outdoor education center and direct TRACKS partner where all Land Camps are hosted. Camp Kawartha delivers summer camps and environmental education to youth in the Peterborough region, overlapping with TRACKS's camp programming audience and age range.
• Kawartha World Issues Centre: Founding partner organization of TRACKS, providing global education and community engagement programming in Peterborough. KWIC collaborates directly with TRACKS on environmental and Indigenous education initiatives for youth.

Emerging players

• Evergreen Brickworks: Canadian environmental education organization delivering school programs and camps focused on nature, urban ecology, and sustainability. Shares TRACKS's mandate of hands-on environmental education for youth with similar program delivery model.
• TakingITGlobal: Canadian charitable organization engaging youth in social and environmental issues through digital and educational programming. Shares TRACKS's mission of empowering youth with global/cultural awareness and Indigenous perspectives on sustainability.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Instagraminstagram.com/tracksprograms
• LinkedInlinkedin.com/company/tracksyouthprogram

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

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M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about TRACKS Youth Program