TRAITOMIC
- Company typePrivate
- Founded-
- HeadquartersCopenhagen, Denmark
- Headcount11–50
- GTM typeB2B
- OfferingServices
TRAITOMIC firmographics
Firmographics- Name
- TRAITOMIC
- Legal name
- TRAITOMIC
- Website
- https://traitomic.com
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
TRAITOMIC industry classification
Industry- Product category
- Agricultural Biotechnology Services
- SIC
- Agricultural Services (700)
- akta.pro primary industry
- Plant Breeding & Variety Development (Conventional) (AFAGAIAF)
- akta.pro secondary industry
- Trait Discovery & Functional Genomics (Target ID/Validation) (AFABALAC)
Keywords
Where TRAITOMIC is headquartered
LocationHeadquarters
- HQ city
- Copenhagen
- HQ country
- Denmark
- HQ region
- Europe
Offices1 record
Markets served
TRAITOMIC business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales
Revenue model
- Trait Development Services: Project-based trait development services for food and beverage companies. The company follows a 'No trait, no cost' model where customers pay only after the challenge is successfully solved.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Outcome Based/ Performance | Multi-year contract | Project-based pricing with outcome-based payment |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels2 records
TRAITOMIC product offering
Product offeringCore offering
TRAITOMIC provides project-based trait development services for food and beverage companies, using traditional breeding techniques combined with proprietary screening and selection methodologies to accelerate the development of new traits in plants and microbes. The four-phase modular approach (Orientation, LibraryCreator, TraitTracker, Implementation) helps producers create healthier, more diverse, and environmentally sustainable foodstuffs. The company operates on a 'No trait, no cost' commercial model in which customers pay only after successful trait development.
Product overview
TRAITOMIC offers a modular trait development service for plants and microbes using only traditional breeding techniques. The core offering consists of the LibraryCreator (proprietary library building process) and the TraitTracker Procedure (trait identification and extraction), which are combined into a customer-specific Traitomic Plan of Approach (TPOA). The TraitTracker Procedure includes THE SEEKER (screening) and THE SELECTOR (extraction) sub-processes. The company operates on a four-phase approach: Orientation, LibraryCreator, TraitTracker, and Implementation, with a 'No trait, no cost' commercial model.
Differentiator
Problem solved
Functional benefit
Products and services
- Trait Development Services End-to-end project-based service for developing new traits in plants and microbes for food and beverage companies, using only traditional (non-GMO) breeding techniques. Delivered through a four-phase methodology—Orientation (understanding customer requirements), LibraryCreator (building trait libraries), TraitTracker (identifying and extracting desired traits via THE SEEKER and THE SELECTOR), and Implementation (commercial validation support)—and packaged as a tailor-made Traitomic Plan of Approach (TPOA). Customers pay only upon successful trait development under the 'No trait, no cost' model.
Companies that use TRAITOMIC
Customer profileNamed customers4 records
Segments4 records
Ideal customer profiles3 records
TRAITOMIC technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
TRAITOMIC partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Carlsberg Research Laboratory (CRL)coreCarlsberg Research Laboratory is the origin of Traitomic. Founded out of the renowned Carlsberg Research Laboratory located on top of Valby hill in Copenhagen, Traitomic was established by Carlsberg to mobilize the extensive knowledge accumulated in CRL over more than 100 years of brewing research and raw material development expertise.
Scale indicators1 record
Recent moves5 records
Expansion highlights3 records
TRAITOMIC competitors and assessment
Company assessmentRegional players
- KWS SAAT: Germany-headquartered, family-owned plant breeding company developing varieties and traits in sugar beet, corn, cereals, and vegetables, primarily for European markets. Comparable in traditional-breeding approach and European customer base, but operates as a vertically integrated seed seller rather than a service provider.
Emerging players
- Pairwise: US-based agricultural technology company using base editing and other gene-editing tools to develop plant traits for fruit, vegetable, and row crops. Comparable as a trait development platform serving food industry customers, with overlapping target segments in produce and ingredient crops.
- Benson Hill: US-based crop improvement company combining genomics, AI, and breeding to develop higher-value soybean, pea, and other ingredient crops. Comparable because it sells improved crop traits to food and ingredient customers through both partnerships and proprietary seed products.
- Cibus: US-based company developing non-transgenic (gene-edited) crop traits, with a focus on canola, rice, soybean, and wheat. Comparable in targeting non-GMO regulatory positioning and in serving food/ingredient customers, though the underlying technology stack differs from Traitomic's traditional breeding approach.
- Inari Agriculture: US-based SEEDesign company using AI/ML and multiplex gene editing to develop step-change seed traits. Comparable as a seed-trait development platform targeting the same food and agricultural customers, but with a different (gene-editing-based) technology stack and broader crop ambition.
Broad incumbents
- Bayer Crop Science: Global agribusiness division of Bayer offering seeds, traits, and crop protection across major row crops and horticulture. Comparable because it offers proprietary trait development and licensing at scale, but as part of a much broader integrated seed-and-chemistry portfolio rather than a focused service.
- Corteva Agriscience: US-listed global agricultural input company with leading seed and trait platforms (Pioneer, Brevant) plus crop protection. Comparable in offering proprietary seed traits and breeding services to food and feed customers, but at a vastly larger scale and with broader geographic and crop coverage.
Direct peers
- Hudson River Biotechnology: Netherlands-based service company focused on plant trait development and agricultural applications for food and ingredient customers. Directly comparable in business model — B2B trait development services targeting similar raw-material and ingredient producer customers.
- Tropic Biosciences: UK-based agricultural biotech applying advanced breeding (including gene editing) to tropical crops such as bananas, coffee, and rice. Comparable as a crop-trait development company serving food industry customers, though it relies on different underlying technologies than Traitomic's traditional-breeding stack.
- KeyGene: Wageningen, Netherlands-based agricultural biotech company specializing in molecular breeding and trait discovery for crops. Highly comparable because it sells trait development services and platforms to global food and seed companies, operating in the same horizontal customer segments as Traitomic.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights6 records
Customer concentration
TRAITOMIC social profiles
Digital presenceTRAITOMIC financial estimates
Financial estimateRevenue estimate
Valuation estimate
TRAITOMIC leadership team
Management profileNumber of profiles
Profiles3 records
TRAITOMIC funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
TRAITOMIC M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about TRAITOMIC
What does TRAITOMIC do?
TRAITOMIC provides project-based trait development services for food and beverage companies, using traditional breeding techniques combined with proprietary screening and selection methodologies to accelerate the development of new traits in plants and microbes. The four-phase modular approach (Orientation, LibraryCreator, TraitTracker, Implementation) helps producers create healthier, more diverse, and environmentally sustainable foodstuffs. The company operates on a 'No trait, no cost' commercial model in which customers pay only after successful trait development.
Is TRAITOMIC a public or private company?
TRAITOMIC is a private company. It is classified as corporate owned and is currently operating.
When was TRAITOMIC founded?
TRAITOMIC was founded in -1. It employs 11 to 50 people.
Where is TRAITOMIC based?
TRAITOMIC is headquartered in Copenhagen, Denmark, in the Europe region.
How does TRAITOMIC make money?
One revenue line is on record: trait Development Services.
Who are TRAITOMIC's main competitors?
KWS SAAT is listed as a regional player. Emerging players are Pairwise, Benson Hill, Cibus and Inari Agriculture. Broad incumbents are Bayer Crop Science and Corteva Agriscience. Direct peers are Hudson River Biotechnology, Tropic Biosciences and KeyGene.
Does TRAITOMIC have an API?
No public API is recorded for TRAITOMIC.
What industry is TRAITOMIC in?
TRAITOMIC's product category is Agricultural Biotechnology Services. Its primary akta.pro industry code is AFAGAIAF, Plant Breeding & Variety Development (Conventional), with a secondary code of AFABALAC, Trait Discovery & Functional Genomics (Target ID/Validation). Its SIC code is 700.