Secretaria Municipal de Transportes
Secretaria Municipal de Transportes (SMTR) is the municipal transportation authority of Rio de Janeiro, regulating and operating public transport including municipal buses, BRT, taxis, vans, and micromobility. It owns the Jaé digital ticketing system and subsidiary Mobi-Rio for BRT operations.
- Company typePrivate
- Founded-
- Headquarters—
- Headcount51–100
- GTM typeB2C
- OfferingServices
What Secretaria Municipal de Transportes does
Secretaria Municipal de Transportes (SMTR) is the municipal transportation authority of Rio de Janeiro, Brazil, functioning as a department within the Prefeitura do Rio de Janeiro. With 96 employees, SMTR regulates and oversees all public passenger transportation modes in the city, including conventional and special municipal buses, the BRT system, taxis, regulated van services (STPL, TEC, STPC), school transport, and charter services. It also issued Rio's first comprehensive regulations for electric micromobility under Decree 57823 in April 2026.
The department's core technology assets include the Jaé digital ticketing system (launched July 2023, wholly owned since 2023), which replaced RioCard and processes electronic fare payments via black card (CPF-linked), green unit cards, mobile app, PIX, and contactless credit/debit cards across approximately 2,000 physical recharge points. Supporting infrastructure includes the BRT network (Transcarioca, Transoeste, Transolímpica, and Transbrasil corridors) operated through wholly-owned subsidiary Mobi-Rio, the Terminal Intermodal Gentileza hub integrating BRT, VLT, and 27 bus lines, BRS exclusive bus corridors totaling roughly 60.6 km, the Centro de Operações e Resiliência (COR) for real-time monitoring, and the MOTO.RIO motorcycle-taxi intermediation application developed with IplanRio.
SMTR's revenue model is non-commercial; it is publicly funded through municipal budgets and does not generate disclosed commercial revenue. Fare revenue accrues from regulated R$5.00 bus fares, taxi flag/bandeirada tariffs (R$6.20 conventional, R$8.35 executive), and integration fees such as the Bilhete Único Carioca (up to three trips in three hours) and Bilhete Único Metropolitano (up to four trips in 20 hours at R$5). The Sistema Rio modernization program is re-bidding the entire bus network into 34 lots under 10-year performance-based concession contracts with per-kilometer public subsidies and an Índice de Desempenho de Transporte (IDT) evaluation metric. The department's primary customer segment is the general public of Rio de Janeiro, served through a multi-channel distribution model combining direct municipal operations (BRT via Mobi-Rio), licensed operators (taxis, vans), and concessionaires (bus consortiums).
Secretaria Municipal de Transportes firmographics
Firmographics- Name
- Secretaria Municipal de Transportes
- Legal name
- Secretaria Municipal de Transportes
- Website
- https://transportes.prefeitura.rio
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Secretaria Municipal de Transportes (SMTR) is the municipal transportation authority of Rio de Janeiro, regulating and operating public transport including municipal buses, BRT, taxis, vans, and micromobility. It owns the Jaé digital ticketing system and subsidiary Mobi-Rio for BRT operations.
- Ownership category
- akta.pro rank
Secretaria Municipal de Transportes industry classification
Industry- Product category
- Urban Public Transportation Services
- NAICS
- Bus and Other Motor Vehicle Transit Systems (485113), Regulation and Administration of Transportation Programs (926120), Urban Transit Systems (48511)
- SIC
- Local & Suburban Transit & Interurban Hwy Passenger Trans (4100), Transportation Services (4700)
- akta.pro industry
- Public Transit Agencies (Bus, Rail, Metro, Paratransit)Business & Public Services/Public Sector & Government Administration/Transportation & Infrastructure Agencies (Roads, Transit, Public Works)Local Transportation, Parking & Mobility AdministrationBusiness & Public Services/Public Sector & Government Administration/Local/Municipal Government Administration
Keywords
Secretaria Municipal de Transportes business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Technology or R&D, Supply Chain, Marketing or Sales
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Municipal bus fare (Sistema Rio) |
| Unit Pricing | Pay-as-you-go | Conventional taxi fares |
| Unit Pricing | Pay-as-you-go | Executive taxi fares |
| Unit Pricing | Pay-as-you-go | TIG x GIG Executive Airport Service |
| Unit Pricing | Pay-as-you-go | Jaé Card - Unit trip card |
Distribution channels5 records
Marketing channels4 records
Secretaria Municipal de Transportes product offering
Product offeringCore offering
Secretaria Municipal de Transportes is the municipal government authority of Rio de Janeiro that plans, regulates, and operates public transportation services, including the BRT (Bus Rapid Transit) system, conventional municipal bus lines, regulated taxi services, and the Jaé digital fare-collection platform used across modes. It also issues permits, licenses taxi drivers and vehicles, sets fare policy, and oversees concession contracts with private bus operators operating within the city.
Product overview
Secretaria Municipal de Transportes (SMTR) is the municipal transportation authority of Rio de Janeiro overseeing multiple integrated transport services. The core offering is the Sistema Rio integrated bus network, which is undergoing major modernization through a new concession model with 34 lots. Supporting infrastructure includes the BRT system (managed by Mobi-Rio) with dedicated corridors (Transcarioca, Transoeste, Transolímpica, Transbrasil), the Jaé digital ticketing system for electronic fare collection, taxi services, and intermodal connections through Terminal Gentileza. Additional services include motorcycle taxi (MOTO.RIO app), digital parking (Rio Rotativo), and citizen service channels (1746 portal). The department operates the Centro de Operações e Resiliência (COR) for real-time monitoring and maintains BRS exclusive bus corridors. The LGPD compliance program ensures data protection across all services.
Differentiator
Problem solved
Functional benefit
Brands
- Jaé: Digital ticketing system for municipal public transportation
- Sistema Rio
- BRT
Products and services
- Jaé digital ticketing platform Jaé is a digital ticketing and payment platform that allows Rio de Janeiro commuters to load credits, purchase fares, and pay for trips across multiple public transportation modes including buses and BRT. It is targeted at individual riders and tourists seeking cashless, integrated fare payment within the municipal transport network.
- BRT (Bus Rapid Transit) service BRT is a high-capacity bus rapid transit system operating on dedicated corridors in Rio de Janeiro, providing fast, high-frequency service between key districts. It is targeted at daily commuters and visitors needing rapid crosstown mobility at a subsidized flat fare.
- Municipal bus service (Sistema Rio) The municipal bus service, branded Sistema Rio, is a network of conventional city buses operated by concessionaires under regulation by SMTR. It is targeted at commuters requiring neighborhood-level coverage and connections to BRT and metro corridors.
- Regulated taxi service Regulated taxi service in Rio de Janeiro covers the licensing, permitting, and oversight of taxi drivers and vehicles, including integration with the Jaé payment platform. It is targeted at residents and visitors seeking on-demand, point-to-point transport with metered or app-based fares.
Quantifiable outcome
- Terminal Gentileza achieved 14 million trips since inauguration
- +5 more outcomes
Companies that use Secretaria Municipal de Transportes
Customer profileSegments1 record
Ideal customer profiles1 record
Secretaria Municipal de Transportes technology and API
TechnologyAPI detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration4 records
Feature4 records
Secretaria Municipal de Transportes partnerships and signals
Strategic signalRecent moves6 records
Expansion highlights6 records
Secretaria Municipal de Transportes competitors and assessment
Company assessmentMarket position
Competitive moat4 records
Key highlights7 records
Customer concentration
Secretaria Municipal de Transportes social profiles
Digital presenceSecretaria Municipal de Transportes compliance and trust
Trust signalCompliance1 record
Secretaria Municipal de Transportes financial estimates
Financial estimateRevenue estimate
Valuation estimate
Secretaria Municipal de Transportes leadership team
Management profileNumber of profiles
Profiles2 records
Secretaria Municipal de Transportes subsidiaries and ownership
Company hierarchySubsidiaries2 records
Secretaria Municipal de Transportes funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Secretaria Municipal de Transportes M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Secretaria Municipal de Transportes
What does Secretaria Municipal de Transportes do?
Secretaria Municipal de Transportes is the municipal government authority of Rio de Janeiro that plans, regulates, and operates public transportation services, including the BRT (Bus Rapid Transit) system, conventional municipal bus lines, regulated taxi services, and the Jaé digital fare-collection platform used across modes. It also issues permits, licenses taxi drivers and vehicles, sets fare policy, and oversees concession contracts with private bus operators operating within the city.
Is Secretaria Municipal de Transportes a public or private company?
Secretaria Municipal de Transportes is a private company. It is classified as state government owned and is currently operating.
When was Secretaria Municipal de Transportes founded?
Secretaria Municipal de Transportes was founded in -1. It employs 51 to 100 people.
Does Secretaria Municipal de Transportes have an API?
No public API is recorded for Secretaria Municipal de Transportes.
What industry is Secretaria Municipal de Transportes in?
Secretaria Municipal de Transportes's product category is Urban Public Transportation Services. Its primary akta.pro industry code is BPAIALAB, Public Transit Agencies (Bus, Rail, Metro, Paratransit), with a secondary code of BPAIACAM, Local Transportation, Parking & Mobility Administration. Its NAICS code is 485113 and its SIC code is 4100.