Travel Bloggers Greece - TBG

Name

Travel Bloggers Greece - TBG

Legal name

Travel Bloggers Greece

Website

https://travelbloggersgreece.com

Company type

Private

Founded year

2015

Operating status

Operating

Headcount range

1–10 employees

Ownership category

akta.pro rank

Product category

Travel Industry Networking

NAICS

Tour Operators (561520), Travel Agencies (561510), Convention and Visitors Bureaus (561591)

SIC

Services-Membership Sports & Recreation Clubs (7997)

akta.pro primary industry

Fee-Based/Independent Trip Planners (No Booking) (THAKAOAA)

akta.pro secondary industries

Destination Weddings & Social Groups (Non-Corporate Groups) (THAHADAL), Island, Beach & Resort Travel Agencies (THAKAFAL)

Keywords

• Travel blogger network
• Blogger FAM trips
• Travel content marketing
• Destination promotion services
• Travel industry networking

Headquarters

HQ city

Athens

HQ country

Greece

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Membership Fees: TBG is a non-profit networking group. They have two membership levels: Full membership for experienced professional travel bloggers, and Starter membership for new travel bloggers. Membership fees go back to running the organization. Pricing is quote-based - prospective members are directed to contact TBG for membership rates.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels9 records

Core offering

Travel Bloggers Greece (TBG) is a non-profit professional networking organization that connects Greece-based travel bloggers with travel industry businesses (hotels, restaurants, tour operators, destinations) for content creation and destination promotion. The organization operates two membership tiers (Full and Starter) for bloggers, organizes familiarization trips, craft workshops, and networking events, and facilitates partnerships between its multilingual blogger members and Greek travel industry organizations.

Product overview

Travel Bloggers Greece is a network-based organization offering a single unified membership program for Greece-based travel bloggers rather than a platform-plus-modules architecture. The core offering is the Travel Bloggers Greece Network, which connects professional travel bloggers with Greece-based travel industry organizations. The network provides two membership tiers: Full Membership for experienced bloggers and Starter Membership for newcomers. Additional services include craft workshops, networking events, and participation in blogger trips throughout Greece. Members blog in various languages and cover Greek travel experiences, serving audiences interested in solo, couples, family, adventure, culinary, and luxury travel content.

Differentiator

Problem solved

Functional benefit

Products and services

• Travel Bloggers Greece Network A membership-based network of Greece-based travel bloggers connecting professional bloggers with Greek travel industry organizations for content creation and destination promotion. Members operate under a shared TBG Code of Ethics and blog in multiple languages.
• Full Membership Annual subscription membership tier for experienced and professional travel bloggers who meet TBG criteria, providing access to networking opportunities, workshops, FAM trips, and collaborations with Greece-based travel industry organizations. Rates are not publicly disclosed.
• Starter Membership Annual subscription entry-level membership tier designed to onboard new travel bloggers into the professional networking community. Rates are not publicly disclosed.
• Blogger Workshops and Networking Events Organized craft workshops, networking events, and familiarization (FAM) trips throughout Greece for TBG members to develop blogging skills, build industry connections, and create content at Greek destinations.

Named customers10 records

Segments4 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

Partnerships

Eight partnerships are on record, tiered core and minor.

• Tourism Association of TolocoreGTM or Marketing Partner · 13 August 2020The Tourism Association of Tolo invited Travel Bloggers Greece to explore and promote Tolo as a travel destination. TBG members visited the area and published articles about Tolo's attractions, hotels, restaurants, and activities on their individual blogs.
• Zafiris ToursminorGTM or Marketing Partner · 13 August 2020Tour operator that provided transportation services for TBG members during their visit to Tolo, enabling bloggers to explore the destination and create content.
• Tolo Sailing and Intro DiveminorGTM or Marketing Partner · 13 August 2020Local tour operators that organized sailing cruises and diving excursions for TBG members around the Bay of Tolo, providing experience-based content opportunities.
• John and George HotelminorGTM or Marketing Partner · 13 August 2020Family-owned hotel in Tolo that hosted TBG members and organized additional excursions including beach barbecues and sailing trips for guests.
• Meet CulturecoreStrategic or Co-development Partner · 26 September 2017Meet Culture is a cultural organization and member of Travel Bloggers Greece that promotes cultural exchange between Greece and China. They organized the annual Meet Greece Music Journey project, which brought Chinese musicians and travel bloggers to Greece. TBG supported and promoted these cultural initiatives, including the China Meets Greece concert at Megaron Athens Concert Hall.
• Grecotel Pallas AthenaminorGTM or Marketing Partner · 18 January 2017Luxury hotel in Athens that hosted the inaugural launch event for Travel Bloggers Greece in January 2015, marking TBG's official establishment.
• Chamber of PieriacoreGTM or Marketing Partner · 1 March 2016The Chamber of Pieria invited TBG members for a familiarization trip to the Pieria region, including visits to Dion archaeological site, local wineries, restaurants, and hotels. This partnership helped promote the region to international audiences through TBG's diverse blogger network.
• Alternative Tours of AthensminorGTM or Marketing Partner · 8 February 2015Tour company that organized a Street Art Tour of Athens for TBG members, providing cultural content opportunities for bloggers.

Scale indicators5 records

Recent moves5 records

Expansion highlights5 records

Broad incumbents

• Lonely Planet: Major global travel content and guidebook publisher covering destinations worldwide including Greece. Comparable to TBG as a publisher of travel content, though at vastly larger scale and as a for-profit media company.
• Tripadvisor: Global travel review and content platform where travelers read and write about destinations including Greece. Comparable to TBG in driving travel content consumption, but operates as a broad incumbent user-generated-content platform.
• Visit Greece / Greek National Tourism Organisation (GNTO): Official Greek national tourism promotion body marketing Greece globally. Comparable to TBG in destination-marketing focus, but operating as a government-backed broad incumbent rather than a community of creators.

Direct peers

• TBEX (Travel Blog Exchange): Global community and conference network for travel bloggers, influencers, and content creators. Highly comparable to TBG as a peer organization connecting travel creators with industry partners, though TBEX operates globally while TBG focuses on Greece.
• Society of American Travel Writers (SATW): Professional association of travel journalists, writers, and creators with membership standards and a code of ethics. Comparable to TBG as a vetted-membership organization for travel content professionals, though focused on U.S. writers.
• Travel Massive: Global community of travel industry professionals, creators, and startups that hosts events and networking worldwide. Comparable to TBG as a membership-driven community organization facilitating connections between travel creators and the industry.
• International Food, Wine & Travel Writers Association (IFWTWA): Global professional association for travel, food, and wine writers with membership tiers and ethical standards. Comparable to TBG as a membership-based organization connecting vetted travel content creators with the industry.
• iambassador: Travel influencer marketing network connecting destinations and tourism brands with vetted travel bloggers. Highly comparable to TBG's core model of brokering content partnerships between Greek travel businesses and professional travel bloggers.

Regional players

• Greek Tourism Confederation (SETE): Greek tourism industry association representing hotels, tour operators, and travel businesses. Comparable to TBG as an ecosystem organization within the Greek travel industry, though focused on policy and industry representation rather than content creators.

Emerging players

• World Food Travel Association (WFTA): Industry association for the food and beverage travel sector, connecting creators, businesses, and destinations around culinary tourism. Comparable to TBG as a content-creator-and-business membership organization in a travel niche.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/travelbloggersG
• YouTubeyoutube.com/channel/UCrPcNBK2ah5K_C8gDOUjLhw
• Facebookfacebook.com/travelbloggersgreece
• Instagraminstagram.com/travelbloggersgreece
• Pinterestgr.pinterest.com/travelbloggersgreece
• LinkedInlinkedin.com/company/travel-bloggers-greece---tbg

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Travel Bloggers Greece - TBG