Tref Onderwijs

What Tref Onderwijs does

Stichting WIES (operating under the legacy name Tref Onderwijs / TrEf onderwijs for one of its predecessor entities) is a Dutch non-profit foundation providing integrated childcare and primary education to families with children aged 0–13 in Meppel and the Zuidwest-Drenthe region of the Netherlands. The organization was formed on 1 January 2026 through the merger of three regional predecessors — KindPunt (childcare), TrEf onderwijs (education), and PlusKinderopvang (childcare) — with the combined brand "WIES" unveiled on 11 September 2024. Operationally, it runs 9 child centers (kindcentra) across Meppel, Nijeveen, Nijensleek, and Zuidwolde, and 5 Christian primary schools in Pesse, Diever, Dwingeloo, Ruinerwold, and Koekange, offering a continuous 0–13 development line under one pedagogical vision grounded in the Reggio Emilia approach and a Christian identity.

The service portfolio spans KDV childcare for children aged 0–4, peuteropvang for toddlers 2–4 using the VVE Piramide Digitaal method, and BSO after-school care for children 4–13, alongside specialized offerings that include PlusKlas (gifted children's discovery program), Kwadraatonderwijs (four-quadrant talent development with specially trained teachers across all schools), Yuniors (the first teen college in Meppel, jointly operated with secondary school CSG Dingstede for ages 10–14), and the OntdekPunt/TrEflab technology and engineering labs in partnership with MeesterSander.nl. The organization also offers Peutergym motor-skills programming, an inclusive education methodology with data-driven improvement planning, and a Kindplanner parent portal for administrative interaction. Underlying technology is conventional edtech rather than AI/ML; differentiation rests on pedagogy, integrated service delivery, and specialized talent programs rather than proprietary software.

WIES generates revenue through a combination of government-funded primary education (5 schools) and parent-paid childcare subscriptions across KDV, peuteropvang, and BSO with hourly unit pricing differentiated by 52-week, 48-week, 40-week, and flexible packages (e.g., KDV at €11.23–€13.44/hour, BSO at €9.98–€12.36/hour), billed monthly. Go-to-market is direct-to-consumer through the central website and individual school/child center websites, supplemented by Facebook, Instagram, and LinkedIn presence, with facility tours and direct enrollment. The organization is governed by a two-person College van Bestuur (Ina Hutten, Chair; Herman Langhorst, Member) and a five-person Raad van Toezicht, with no parent company, private equity backing, or external shareholders — a typical stichting structure operating as a regional mission-driven foundation.

Name

Tref Onderwijs

Legal name

Stichting WIES

Website

https://trefonderwijs.nl

Company type

Private

Founded year

2026

Operating status

Operating

Headcount range

11–50 employees

Short description

Stichting WIES (formerly including Tref Onderwijs) is a Dutch non-profit foundation operating 9 child centers and 5 Christian primary schools in Meppel and Zuidwest-Drenthe, delivering integrated childcare and education for children aged 0–13, plus specialized programs for gifted children and STEM activities.

Ownership category

akta.pro rank

Headquarters

HQ city

Meppel

HQ country

Netherlands

HQ region

Europe

Offices11 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales

Revenue model

1. Childcare Services: Childcare services for children aged 0-13 years including KDV (childcare), peuteropvang (toddler care), and BSO (after-school care). Revenue generated through hourly rates with different package options (52-week, 48-week, 40-week contracts)
2. Primary Education Services: Christian primary education services across 5 schools in the region, providing basic education with special programs like PlusKlas, Kwadraatonderwijs, and Yuniors

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

Stichting WIES (formerly TrEf onderwijs, KindPunt, and PlusKinderopvang) delivers integrated Christian childcare and primary education for children aged 0-13 across 9 child centers and 5 schools in Meppel and Zuidwest-Drenthe. Its core offerings are KDV (0-4), Peuteropvang (2-4), BSO (4-13) out-of-school care, and Christian primary education, supplemented by specialized programs such as PlusKlas and Kwadraatonderwijs for gifted children, Yuniors teen college, and OntdekPunt/TrEflab technology-engineering labs. Families enroll directly through the website or individual location sites and pay recurring hourly rates under 52-week, 48-week, or 40-week contracts.

Product overview

Stichting WIES (formerly TrEf onderwijs, KindPunt, and PlusKinderopvang) operates as an integrated children's center organization offering a continuous development line from 0 to 13 years. The portfolio includes childcare services (KDV 0-4, Peuteropvang 2-4, BSO 4-13), five primary schools in Pesse, Diever, Dwingeloo, Ruinerwold, and Koekange, and nine child centers in Meppel, Nijeveen, Nijensleek, and Zuidwolde. Specialized offerings include PlusKlas for gifted children, Kwadraatonderwijs with a four-quadrant approach for high-ability students, Yuniors teen college (with CSG Dingstede), and the OntdekPunt/TrEflab innovation programs for technology education. The organization emphasizes Reggio Emilia methodology in childcare and inclusive, data-driven education practices across all locations.

Differentiator

Problem solved

Functional benefit

Brands

• PlusKlas: A discovery journey where (highly) gifted children learn, create, and challenge themselves. Weekly sessions at KC Anne Frank in Meppel and Roosjenschool in Diever.
• Kwadraatonderwijs
• Yuniors
• OntdekPunt
• TrEflab

Products and services

• Kinderopvang (KDV) 0-4 jaar Child day care for children aged 0-4 years, including baby groups (0-2), toddler care (2-4), and vertical groups (0-4), delivered at WIES kindcentra using the Reggio Emilia approach.
• Peuteropvang (POP) 2-4 jaar Toddler care program for children aged 2-4 years using the VVE Piramide Digitaal method for early childhood education and language development.
• Buitenschoolse opvang (BSO) 4-13 jaar Out-of-school care for children aged 4-13 years, providing before-school care from 07:30, after-school care, vacation care, and access to activity programs including OntdekPunt technology activities.
• Christian primary education Christian primary education delivered across five schools (CBS De Akker Pesse, CBS De Arendsvleugel Ruinerwold, CBS De Fontein Dwingeloo, CBS De Roosjenschool Diever, CBS Prins Johan Frisoschool Koekange) with baseline, PlusKlas, Kwadraatonderwijs, and Yuniors pathways.
• PlusKlas Discovery program for gifted and talented children where they learn, create, and challenge themselves; weekly sessions at KC Anne Frank in Meppel and Roosjenschool in Diever, focusing on resilience, perseverance, and meeting developmental peers.
• Kwadraatonderwijs Four-quadrant program for gifted and high-ability children combining in-class deepening, enrichment class, Plusklas, and a dedicated Kwadraat department offering 5 days per week of specialized education; all WIES schools operate as kwadraatscholen with specially trained teachers.
• Yuniors Teen College First teenage college in Meppel, operated jointly with CSG Dingstede, providing a smooth transition from primary to secondary education for students aged 10-14 years over four school years.
• OntdekPunt & TrEflab Technology and engineering program where children aged 7+ at BSO engage with technical activities including programming, woodworking, soldering, greenscreen work, LEGO, and science experiments; OntdekPunt is a joint initiative with MeesterSander.nl and TrEflab is located in Pesse.
• Peutergym Gym program for toddlers provided at all locations by experienced instructors, promoting motor skills, social development, and school readiness.
• Inclusief onderwijs Inclusive education approach ensuring each child receives education tailored to their talents and needs, with systematic mapping of educational requirements and data-driven improvement planning.

Named customers1 record

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

One partnership is on record.

• MeesterSander.nlcoreStrategic or Co-development PartnerPartnership with MeesterSander.nl for the OntdekPunt initiative, providing technology and engineering activities for children aged 7+ at BSO locations. Includes programming, woodworking, soldering, greenscreen work, LEGO, and science experiments.

Scale indicators2 records

Recent moves7 records

Expansion highlights5 records

Direct peers

• Kind & Co: Dutch integrated childcare and primary education organization offering comparable KDV, peuteropvang, BSO, and basisonderwijs services across multiple locations - operates with a directly comparable integrated opvang-en-onderwijs model in similar regional Dutch settings.
• BLOS kinderopvang: Dutch childcare chain operating KDV, peuteropvang, and BSO locations with comparable direct-to-consumer family enrollment model and similar hourly pricing structure serving families with young children.
• Korein Kinderopvang: Dutch childcare organization offering KDV, peuteropvang, and BSO services with comparable hourly pricing model, family-focused direct enrollment approach, and similar mid-size multi-location footprint.

Broad incumbents

• Partou: One of the largest Dutch childcare chains with hundreds of locations nationwide - provides overlapping childcare services with broader geographic reach, stronger brand recognition, and superior procurement scale.
• Humankind: One of the largest Dutch childcare and education organizations operating across many regions - provides overlapping KDV, BSO, and primary education services but at national scale with broader portfolio and stronger brand recognition.

Regional players

• Optimus Onderwijs: Dutch primary education foundation operating multiple basisscholen - comparable as a multi-school primary education operator with similar stichting governance structure and regional concentration in a single province.
• Swalm & Roer Onderwijs: Dutch primary education group operating schools in the Limburg region - comparable as a multi-school primary education foundation with similar stichting governance and comparable regional concentration profile.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/wiesopvangenonderwijs
• LinkedInlinkedin.com/company/tref-onderwijs
• Instagraminstagram.com/wiesopvangenonderwijs

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Subsidiaries2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Tref Onderwijs