Trius Holiday Pvt Ltd - India

What Trius Holiday Pvt Ltd - India does

Trius Holiday Pvt Ltd is a Mumbai-based, founder-led travel agency incorporated in 2010 that specializes in pharmaceutical and medical trade fair and convention travel packages, alongside leisure and corporate travel services. The company operates two primary service lines: Leisure Tours (offered as customized, pre-planned, and fixed-departure packages) and Business Tours (encompassing corporate travel, trade fair packages, convention travel, incentive tours, and company tours). Trade fair specialization includes Official Travel Partner designations for CPHI China and API China (Reed Sinopharm), with additional offerings for Medica, Bauma, and medical congresses such as ESHRE, ASRM, ASPIRE, and COGI. The customer base spans Indian pharmaceutical professionals attending global trade fairs, corporate clients with convention/conference travel needs, and individual leisure travelers pursuing domestic and international holidays across 20+ countries.

The business operates on a direct-to-customer model with no intermediary distribution. Customer engagement flows through website inquiries, phone calls, and email, with no digital self-service booking platform or mobile app. Per-person package pricing ranges from approximately Rs 36,000 (COGI Macau/Hong Kong) to Rs 90,000+ (CPHI China Shanghai at luxury 5-star), with non-refundable registration fees of Rs 30,000-50,000 and minimum group sizes of 20-30 passengers. Additional revenue streams include forex, travel insurance, visa processing, and inbound tourism services for visitors to India. The underlying technology stack is not proprietary; Trius functions as a coordination and relationship layer atop standard third-party booking systems (airlines, hotels, visa services).

Trius Holiday is a bootstrapped, privately held company with no disclosed funding, parent organization, or venture capital backing. The 7-8 person core team is led by Owner Director Minoo Bhawsar (25+ years travel industry experience) and Associate Director Sanjeev Sharma, with documented specialization across conventions, trade fairs, group tours, individual tours, business tours, and documentation. The company has organized 3,000+ personalized tours cumulatively over its operating history. GTM motion is sales-led and event-driven, leveraging the annual calendar of pharmaceutical and medical trade fairs as primary demand-generation anchors.

Name

Trius Holiday Pvt Ltd - India

Legal name

Trius Holiday Pvt Ltd

Website

https://triusholiday.com

Company type

Private

Founded year

2010

Operating status

Operating

Headcount range

1–10 employees

Short description

Trius Holiday is a Mumbai-based travel agency founded in 2010, specializing in pharmaceutical/medical trade fair travel packages (CPHI, Medica, API China) and leisure/corporate tours for Indian clients across 20+ countries, operating with an 8-person bootstrapped team.

Ownership category

akta.pro rank

Product category

Travel Agency Services

NAICS

Travel Agencies (561510), Tour Operators (561520)

SIC

Services-Miscellaneous Amusement & Recreation (7990)

akta.pro primary industry

Managed Corporate Travel Programs (End-to-End TMC Services) (THAKAMAA)

Keywords

• Leisure tour packages
• Corporate travel services
• Trade fair travel
• Convention travel packages
• Inbound tourism services

Headquarters

HQ city

Mumbai

HQ country

India

HQ region

Asia

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Corporate Business Travel Services: Full-service corporate travel solutions including reservations, visa processing, forex, travel insurance, and accommodation arrangements for business travelers and company teams.
2. Leisure Tour Packages: Customized, pre-planned, and fixed departure tour packages for individuals, families, and couples covering domestic and international destinations.
3. Trade Fair & Convention Travel Packages: Specialized travel packages for pharmaceutical and medical trade fairs and conventions including CPHI, Medica, Bauma, API China with accommodation, transfers, visa assistance, and convention registration.
4. Inbound Tourism Services: Inbound tourism services for corporates and individuals visiting India, including travel arrangements and hospitality services.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels4 records

Core offering

Trius Holiday Pvt Ltd is a Mumbai-based travel agency offering personalized leisure tour packages (customized, pre-planned, and fixed departure) for individuals and families, and corporate business travel services including specialized trade fair and convention travel packages for pharmaceutical and medical industries (CPHI, Medica, Bauma, API China, ESHRE, ASRM, ASPIRE, COGI). End-to-end services include hotel reservations, visa processing, travel insurance, forex, airport transfers, and tour coordination across domestic and international destinations.

Product overview

Trius Holiday operates as a comprehensive travel management platform offering two primary service lines: Leisure Tours (Customized Packages, Pre-Planned Packages, and Fixed Departure Packages) and Business Tours (Corporate Travel, Trade Fair Packages, Convention Travel, Incentive Tours, and Company Tours). The company provides end-to-end travel solutions including hotel reservations, visa processing, travel insurance, forex services, and documentation support. With over 25 years of industry experience and more than 3,000 successful personalized tours organized globally, Trius Holiday serves both individual travelers and corporate clients.

Differentiator

Problem solved

Functional benefit

Products and services

• Leisure Tours - Customized Packages

Quantifiable outcome

• 3000+ personalized tours organized worldwide
• +1 more outcomes

Named customers19 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Two partnerships are on record, tiered core.

• Reed Sinopharm Exhibitions Co., LtdcoreGTM or Marketing PartnerOfficial Travel Partner for API China 2016 exhibition. Trius Holiday provides comprehensive travel packages including airfare, accommodation, and fairground access for exhibition attendees.
• CPHI China OrganizercoreGTM or Marketing PartnerOfficial Travel Partner for CPHI China. Provides official travel packages for CPHI China exhibitions, including registration and accommodation coordination.

Scale indicators3 records

Recent moves5 records

Expansion highlights4 records

Emerging players

• Vrokberry Travel: Niche Indian travel agency specializing in customized international tours and corporate travel. Comparable as a small, founder-led travel agency with similar customization and corporate service orientation.
• Global Destination Management: India-based destination management company specializing in corporate events, MICE, and trade fair travel. Comparable through its focus on trade fair and corporate delegation travel, overlapping with Trius Holiday's pharmaceutical convention niche.

Direct peers

• Veena World: Mumbai-headquartered tour operator offering customized leisure packages, group tours, and corporate travel. Comparable as a direct India-based peer with similar service portfolio covering leisure and business tour segments.
• Kesari Tours: Mumbai-based tour operator specializing in group tours, customized holidays, and corporate/MICE travel. Similar in size and India-based operations with comparable focus on group leisure and corporate packages, making it a close direct peer.

Broad incumbents

• MakeMyTrip: India's largest online travel agency dominating both leisure and corporate booking. Represents the digital competitive threat Trius Holiday faces — a broad incumbent with technology-led booking that competes on convenience and price.
• SOTC Travel: Established Indian tour operator and corporate travel company offering domestic and international packages, MICE, and business travel. Comparable as a comprehensive Indian travel agency serving both leisure and corporate segments, but operating at significantly larger scale.
• Cox & Kings: Historic Indian-origin travel company offering leisure packages, corporate travel, and trade fair arrangements. Comparable through its trade fair and corporate tour packages, though much larger and currently in restructuring.
• Akbar Travels (India): Large India-based travel agency with corporate travel, leisure tours, visa, and forex services. Comparable as a full-service travel agency operating in the same corporate and leisure segments, though at significantly larger scale.
• Thomas Cook (India): Large Indian travel agency and TMC offering corporate travel, leisure tours, forex, and visa services. Comparable as a full-service travel agency with corporate travel capabilities, though much larger and broader in scope than Trius Holiday's trade fair-focused niche.
• Yatra Online: Major Indian OTA with corporate travel division (Yatra for Business) handling SME and enterprise accounts. Comparable as a competitor in the corporate travel space, with technology-enabled booking that contrasts with Trius Holiday's manual service model.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/Trius-Holiday-872598092801890
• LinkedInlinkedin.com/company/trius-holiday-pvt-ltd---india

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Trius Holiday Pvt Ltd - India