True Divine Baptist Church

What True Divine Baptist Church does

True Divine Baptist Church is a nonprofit religious organization founded in 1976 in Montgomery, Alabama, operating under senior pastor Steven Huntley. The church delivers worship services through two physical campuses (4601 Troy Hwy and 4525 Virginia Loop Rd) and a virtual e-Campus platform, serving a congregation spanning general members, youth, young adults, children, seniors, and food-insecure community members. Core operational infrastructure comprises 55+ acres of land and 90,000+ square feet of building space housing a sanctuary, childcare center, café, restaurant, event center, bookstore, gymnasium, and athletic fields.

The organization operates five wholly-owned subsidiaries and programs: Excel Bible College (a branch campus of Midwest College of Theology offering accredited Associate through Doctorate degrees), True Divine Community Development Inc. (TDCD, founded 2001, running the Feeding Hands Backpack Program, Mobile Food Pantry, Senior Center, and G.A.M.E. Time S.T.E.A.M. youth program), Steven D. Huntley Ministries (a Vision Partner giving program), the True Divine Child Care Center (licensed, ages 6 weeks to 4 years, ABEKA curriculum), and ComeAlive College Ministry. The technology stack is conventional: a WordPress website, YouTube-based TDTV sermon archive, Realm-powered online giving, Lightspeed e-commerce merchandise store, and text-to-give functionality — no proprietary AI or ML systems are present.

Revenue mechanics are diversified across tithes and offerings (recurring), online digital giving, Excel Bible College tuition ($50–$150 registration + $80–$120 per course across degree levels), merchandise sales ($18–$30 items), facility rental (Troy Hwy and Virginia Loop for events), and the SDH Vision Partner monthly program. The customer base is overwhelmingly concentrated in the Montgomery metro, with partnerships extending the church's reach into local civic infrastructure via USDA, Central Alabama Aging Consortium, and Montgomery Area Food Bank relationships. No revenue, headcount, or attendance figures are publicly disclosed, limiting financial transparency for external assessment.

Name

True Divine Baptist Church

Legal name

True Divine Baptist Church

Website

https://truedivinebaptistchurch.org

Company type

Private

Founded year

1976

Operating status

Operating

Headcount range

1–10 employees

Short description

True Divine Baptist Church is a 49-year-old nonprofit church in Montgomery, Alabama, operating two campuses, an accredited Bible college, licensed childcare, and community development programs serving youth, seniors, and food-insecure families. Revenue is generated through tithes, tuition, merchandise, facility rentals, and a Vision Partner giving program.

Ownership category

akta.pro rank

Product category

Religious Services

NAICS

Religious Organizations (8131), Religious Organizations (813110), Educational Services (611)

SIC

Services-Educational Services (8200), Services-Child Day Care Services (8351)

akta.pro primary industry

Local Congregations & Worship Communities (Churches, Mosques, Temples, Synagogues) (BPAGAJAA)

akta.pro secondary industries

Faith-Based Education & Formation (Seminaries, Religious Schools, Catechesis) (BPAGAJAD), Christian Colleges with Theological Programs (EDAHAKAG), Bible Colleges (Undergraduate Ministry & Biblical Studies) (EDAHAKAB), Denominational Theological Colleges (e.g., Catholic, Orthodox, Protestant, Evangelical) (EDAHAKAM), Campus Spiritual & Religious Life (EDALAHAI)

Keywords

• Religious worship services
• Theological education
• Community development programs
• Childcare services
• Faith-based ministry

Headquarters

HQ city

Montgomery

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Infrastructure, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Tithes and Offerings: Traditional church giving through tithes and offerings, encouraged as kingdom generosity. Supports church operations and community programs.
2. Online and Digital Giving: Electronic giving through website, text-to-give (TEXT 2 GIVE to 73256), and onRealm platform for convenient donations
3. Merchandise Store: E-commerce store selling branded apparel including graphic tees ($18-$26), hoodies ($30), and hats ($25), powered by Lightspeed e-commerce
4. Excel Bible College Tuition: Degree programs in Biblical Studies at Associate, Bachelor, Master, and Doctorate levels with per-course fees ranging from $80-$120 plus registration fees
5. Facility Rental: Church facilities available for rental events including weddings, conferences, and community gatherings at Troy Hwy and Virginia Loop locations
6. Vision Partnership (SDH Ministries): Monthly partnership program through Steven D. Huntley Ministries with Vision Partners who commit to regular prayer and financial support, receiving partner letters and exclusive benefits

Pricing tiers

Go-to-market motion1 record

Distribution channels6 records

Marketing channels7 records

Core offering

True Divine Baptist Church is a faith-based organization that delivers in-person and virtual worship services, accredited theological education (Associate to Doctorate) through its Excel Bible College subsidiary, licensed childcare for ages 6 weeks to 4 years, and a broad portfolio of community development programs including youth S.T.E.A.M. mentoring, senior nutrition services, and food security initiatives for low-income families. Revenue is generated through tithes/offerings, online giving, tuition, merchandise sales, facility rentals, and ministry partnerships.

Product overview

True Divine Baptist Church offers a multi-faceted ministry platform centered around in-person and virtual worship services. The core offerings include Sunday worship services (e-Campus virtual streaming), Excel Bible College (accredited degree programs from Associate to Doctorate), True Divine Childcare Center, and True Divine Community Development Inc. (TDCD) which provides community services including youth S.T.E.A.M. programs, senior services, and food assistance. Additional offerings include an online store for merchandise and course materials, TDTV sermon library on YouTube, online giving capabilities, SDH Vision Partner ministry program, and facility rental services. The church operates two physical locations in Montgomery, Alabama and maintains a comprehensive online presence for virtual engagement.

Differentiator

Problem solved

Functional benefit

Brands

• TDTV: Church YouTube channel for virtual live services and sermons
• G.A.M.E. Time S.T.E.A.M.
• Project H.E.L.P.
• Feeding Hands Backpack Program

Products and services

• e-Campus Virtual Worship Services Virtual online campus offering live streaming of Sunday worship services at 8 am and 10 am, membership registration, and online giving capabilities for members and guests who cannot attend in person.
• Excel Bible College Bible college offering degree programs from Associate to Doctorate levels, affiliated with Midwest College of Theology, providing accredited theological education for ministry preparation. Tuition is per-course ($80-$120) plus registration fees by degree level.
• True Divine Childcare Center Licensed childcare services for children ages 6 weeks to 4 years, operating Monday through Friday 6:00 AM – 6:00 PM, utilizing ABEKA Curriculum with before and after school care options.
• True Divine Community Development Inc. (TDCD) Programs Community development organization providing services including G.A.M.E. Time S.T.E.A.M. youth program, Senior Center, Project H.E.L.P., Feeding Hands Backpack Program (serving 430+ weekly), Mobile Food Pantry, Commodity Supplemental Food Program (serving 100+ seniors), and Community Garden.
• Church Store (Online Merchandise) Online store selling church-branded merchandise including graphic tees ($18-$26), hoodies ($30), hats ($25), and educational course materials for Excel Bible College.
• TDTV Online Sermon Library YouTube channel providing on-demand access to past sermons and religious content from True Divine Baptist Church, enabling digital engagement beyond in-person attendance.
• Online Giving Platform Digital giving platform enabling tithes, offerings, and donations through online payments (onRealm) and text-to-give (TEXT 2 GIVE to 73256) functionality for kingdom generosity.
• Steven D. Huntley Ministries (SDH) Vision Partner Program Vision Partner program enabling supporters to partner financially and spiritually with Pastor Steven Huntley's ministry through monthly giving and conference participation, receiving partner letters and exclusive benefits.
• Facility Rental Program Church facility rental program offering spaces at Troy Hwy and Virginia Loop locations for weddings, conferences, and community events and gatherings.

Quantifiable outcome

• 430+ school children receive weekly weekend food supplies
• +2 more outcomes

Named customers2 records

Segments7 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Four partnerships are on record, tiered core.

• Montgomery Area Food Bank (MAFB)coreStrategic or Co-development Partner · 1 June 2019TDCD partners with MAFB for the Commodity Supplemental Food Program serving low-income seniors 60+ and operates Mobile Food Pantry distribution site delivering fresh produce, dairy, and food items to community members in need.
• Central Alabama Aging ConsortiumcoreStrategic or Co-development Partner · 3 June 2013Partnership to operate the True Divine Community Senior Center serving seniors ages 60+ with meals, social activities, and community programs four days a week.
• USDAcoreStrategic or Co-development Partner · 8 May 2001USDA agency partners with TDCD and Montgomery Area Food Bank to provide supplementary food packages to low-income seniors through the Commodity Supplemental Food Program.
• Midwest College of TheologycoreStrategic or Co-development PartnerExcel Bible College operates as a branch campus of Midwest College of Theology in Crocker, Missouri. This partnership guarantees quality biblical education and instructional credibility, enabling True Divine to award accredited theological degrees from Associates to Doctorate. Midwest College of Theology is a member of and accredited with the Association of Independent Christian Colleges and Seminaries.

Scale indicators6 records

Recent moves6 records

Expansion highlights4 records

Broad incumbents

• North Point Community Church: Multi-campus church in the Atlanta metro area known for strategic ministry programming, leadership development resources, and broadcast media. Comparable to True Divine in its multi-site ministry model and emphasis on next-generation leadership development.
• Saddleback Church: Large multi-site church in Southern California with extensive community programs (PEACE Plan), church planting network, and pastoral leadership development. Comparable to True Divine in operating scale and community-outreach orientation, though significantly larger and broader in geographic reach.
• Elevation Church: Multi-site church based in Charlotte, NC with strong broadcast and digital media presence (Elevation Worship). Comparable to True Divine in its use of virtual worship platforms, multi-generational ministry programming, and digital content distribution.
• Liberty University Online: Large accredited online theological education provider affiliated with a Baptist church network. Comparable to True Divine through Excel Bible College in the faith-based theological education market, though significantly larger and primarily digital.
• Salvation Army: National faith-based nonprofit operating food distribution, senior services, community centers, and emergency assistance programs. Comparable to True Divine through TDCD in delivering USDA-partnered food security programs and senior meal services at community scale.
• Catholic Charities USA: National faith-based social services network operating food pantries, senior programs, youth services, and community development initiatives. Comparable to True Divine through True Divine Community Development Inc. (TDCD) in mission and program mix.

Direct peers

• Church of the Highlands: Large multi-site Baptist-affiliated megachurch based in Birmingham, Alabama, with extensive community outreach programs, broadcast media, and small-group ministry models. Highly comparable to True Divine given shared Alabama geography, Baptist roots, multi-site operation, and community-development focus.
• Moody Bible Institute: Accredited evangelical theological education institution offering Bible college and seminary-level degrees. Comparable to True Divine through Excel Bible College in delivering accredited theological degrees and minister training.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/UCoyKMOUlEw_gsftAGjiXiFQ/feed?feature=context-cha
• LinkedInlinkedin.com/company/true-divine-baptist-church

Revenue estimate

Valuation estimate

Number of profiles

Profiles16 records

Subsidiaries5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about True Divine Baptist Church