Trugo

What Trugo does

Trugo is a Turkish private company that operates a nationwide electric vehicle fast-charging network, headquartered at Bilişim Vadisi in Gebze, Kocaeli. Founded in 2022, the company has built out a charging footprint of 900+ locations across all 81 provinces of Turkey, with stations spaced at 25-50 km intervals along traffic corridors to mitigate range anxiety. The network is positioned as high-performance, delivering a 20% to 80% charge in under 30 minutes, and is operated entirely on 100% renewable energy sources. Trugo holds ISO 9001, ISO 14001, ISO 45001, and ISO 10002 certifications, indicating formalized quality, environmental, occupational safety, and customer-complaint management processes.

The company's core product is the charging network itself, accessible to drivers via a dedicated mobile application. The network is operated directly by Trugo through its own stations distributed nationwide, with a published pricing tariff structure and a business partnership program that suggests planned B2B channel expansion. The company has 19 employees — a small headcount relative to the physical scale of the network — indicating a lean operating model or reliance on outsourced/installation partners for site deployment. Social media accounts carry TOGG-branded handles, hinting at an affiliation with Turkey's national EV manufacturer, though no formal corporate ownership relationship is disclosed in available sources.

Trugo's business model is fundamentally B2C and usage-based, monetizing electricity delivered through its charging stations, with supplementary revenue potential from the partnership (site host) program. Pricing is publicly referenced but not disclosed in the scraped content. Revenue, funding history, ownership composition, and cap table are not disclosed in the input data, leaving significant financial opacity. The company appears to be in an early commercialization phase following a rapid infrastructure buildout, positioning itself as the de facto national charging backbone aligned with Turkey's domestic EV strategy.

Name

Trugo

Legal name

Trugo

Website

https://trugo.com.tr

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Trugo is a Turkish private EV fast-charging network operator, headquartered in Gebze, Kocaeli. Founded in 2022, it runs 900+ charging stations across all 81 Turkish provinces, serving electric vehicle drivers with sub-30-minute charging powered by 100% renewable energy.

Ownership category

akta.pro rank

Product category

EV Charging Infrastructure

NAICS

Electric Power Generation, Transmission and Distribution (2211), Electric Power Transmission, Control, and Distribution (22112)

SIC

Electric Services (4911)

akta.pro primary industry

EV Charger Operations, Maintenance & Field Service (O&M) (TLAKAMAF)

akta.pro secondary industries

EV Charging Network Management & Software Services (CPMS, Monitoring, Billing) (TLAKAMAG), EV Charging Equipment Installation & Commissioning (AC/DC, Depot/Fleet) (TLAKAMAE)

Keywords

• EV charging infrastructure
• Fast charging network
• Renewable energy charging
• Electric mobility services
• Charging network operations

Headquarters

HQ city

Gebze

HQ country

Türkiye

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Infrastructure, Operations, Personnel, Technology or R&D, Marketing or Sales

Distribution channels1 record

Marketing channels4 records

Core offering

Trugo operates Turkey's high-performance, nationwide electric vehicle fast-charging network spanning all 81 provinces with 900+ charging locations spaced 25–50 km apart. The service delivers a 20% to 80% battery charge in under 30 minutes using 100% renewable energy, accessed via a mobile application and on-site charging stations. The company also offers a partnership program for businesses and published price tariffs for charging services.

Product overview

Trugo operates as a single unified electric vehicle charging network product, providing high-performance charging infrastructure across Turkey. The company's main offering is its nationwide charging network accessible via a mobile application, with partner programs for business collaborations and pricing tariffs for charging services.

Differentiator

Problem solved

Functional benefit

Products and services

• Trugo Şarj Ağı (Trugo Charging Network) Nationwide fast-charging service for electric vehicles, covering all 81 provinces with 900+ locations; charges a vehicle's battery from 20% to 80% in under 30 minutes using 100% renewable energy; intended for individual EV drivers across Turkey.

Quantifiable outcome

• Under 30 minutes charging time from 20% to 80% battery capacity
• +1 more outcomes

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators4 records

Recent moves5 records

Expansion highlights5 records

Broad incumbents

• Enerjisa: Enerjisa is a major Turkish electricity distribution and retail company. Broad incumbent because it is a large, established Turkish energy player with the grid access, capital base, and customer relationships to enter EV charging at scale and directly compete with Trugo domestically.
• EnBW mobility+: EnBW operates one of Germany's largest public EV charging networks as part of a broader utility portfolio. Broad incumbent because it brings deep utility balance sheet and grid expertise to EV charging, similar to how a large Turkish utility or TOGG-affiliated entity could outcompete Trugo on capex.

Direct peers

• Eşarj: Eşarj is a Turkish EV charging network operator serving the same Turkish EV driver market. Direct peer because it competes head-to-head with Trugo in the same Turkish geography with similar public DC fast charging offerings and the same target customer base.
• IONITY: IONITY operates a high-power DC fast charging network across European highways, backed by a consortium of major automakers. Direct peer because both deliver fast-charging-on-highway experiences with national-coverage ambitions, IONITY in Europe and Trugo in Turkey.
• Allego: Allego is a European public EV charging network operator with thousands of charging points across multiple countries. Direct peer because both focus on operating (not manufacturing) public fast charging networks across multiple geographies, with comparable network-economics business models.
• Tesla Supercharger: Tesla's Supercharger network is the benchmark vertically-integrated automaker-owned fast charging network. Direct peer because, like Trugo, it sells high-throughput DC fast charging directly to EV drivers and is increasingly opening to non-Tesla vehicles, targeting the same core use case.
• EVgo: EVgo operates a US-focused public DC fast charging network. Direct peer because both specialize in DC fast charging for public use (as opposed to home AC), with station-based revenue models and reliance on third-party site hosts.
• Electrify America: Electrify America is a US public DC fast charging network with a similar high-power, long-distance-corridor strategy. Direct peer because both operate public DC fast charging as a primary service and compete on coverage density and charging speed rather than hardware innovation.
• ChargePoint: ChargePoint operates one of the largest public EV charging networks globally with both AC and DC fast charging. Direct peer because both run networked, app-accessible public charging infrastructure targeting similar horizontal EV driver segments, with comparable business models built on station operations and roaming.

Regional players

• GreenWay Polska: GreenWay is the largest EV charging network in Poland and Central/Eastern Europe. Regional peer because it operates a public charging network in a comparable emerging European EV market with similar growth-stage dynamics to Turkey, though geographically distinct.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/TruGoCharging
• YouTubeyoutube.com/channel/UCmIXsCA94eNcgcGVjDFFwJA
• LinkedInlinkedin.com/company/trugocharging
• Instagraminstagram.com/trugocharging?igshid=YmMyMTA2M2Y=

Compliance4 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Trugo