广汽传祺汽车销售有限公司

What 广汽传祺汽车销售有限公司 does

广汽传祺汽车销售有限公司 (GAC Trumpchi Automobile Sales Co., Ltd.) is the dedicated brand-level sales subsidiary for GAC Trumpchi, the passenger vehicle marque of Guangzhou Automobile Group (GAC Group), one of China's largest state-owned automakers. Headquartered in Guangzhou, Guangdong, with 57 employees, the entity coordinates wholesale distribution of Trumpchi-branded vehicles to the brand's authorized dealer network across China and operates a direct-to-consumer online channel via an official Tmall storefront (trumpchi.tmall.com). As a sales subsidiary within the broader GAC ecosystem, it channels vehicles produced by the group's manufacturing operations to retail end customers, with revenue mechanics tied to vehicle unit sales through both physical 4S dealerships and digital commerce.

The company is structurally a sales-only entity within the GAC Trumpchi brand portfolio — manufacturing, R&D, and powertrain development reside elsewhere in GAC Group. Its operational footprint is narrow by design: a small headcount consistent with a lean wholesale/sales coordination role rather than full retail dealership operation. The Tmall presence indicates participation in China's online auto retail trend, though the primary go-to-market remains the traditional dealer franchise model common to Chinese passenger vehicle OEMs. Customer-facing services span new vehicle sales, with after-sales, financing, and parts support routed through affiliated ecosystem partners.

No disclosed revenue, pricing model, or contract terms are present in the input data. As a wholly-owned subsidiary of a state-owned auto group, the entity benefits from parent-allocated inventory supply and brand-level marketing investment, while its own direct costs are limited to sales coordination, channel operations, and digital commerce maintenance. The business model is therefore volume-dependent on parent manufacturing output and dealer sell-through.

Name

广汽传祺汽车销售有限公司

Website

https://trumpchi.tmall.com

Company type

Private

Headcount range

51–100 employees

Short description

广汽传祺汽车销售有限公司 is the dedicated sales subsidiary for the GAC Trumpchi passenger vehicle brand of Guangzhou Automobile Group, distributing vehicles to Chinese retail consumers through an authorized dealer network and an official Tmall e-commerce storefront from its Guangzhou headquarters.

Ownership category

akta.pro rank

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales

Core offering

GAC Trumpchi Automobile Sales Co., Ltd. is the dedicated sales and distribution entity for the GAC Trumpchi (广汽传祺) brand of passenger vehicles in China, operating an official retail storefront on Alibaba's Tmall platform. The company handles marketing, sales, and customer-facing retail activities for the Trumpchi brand lineup rather than vehicle manufacturing.

Differentiator

Problem solved

Functional benefit

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Recent moves1 record

Expansion highlights1 record

Broad incumbents

• BYD Auto: China's largest NEV-focused automaker; competes head-on with GAC Trumpchi in dealerships, online channels, and price positioning, and dwarfs the Trumpchi sales entity in scale.
• SAIC Motor (Roewe / MG): One of China's largest auto groups; its Roewe and MG brands compete in the same domestic segments and export markets as GAC Trumpchi, with overlapping distribution footprints.

Direct peers

• Chery Automobile: Domestic Chinese passenger-car brand with a comparable product mix and similar position in the mid-market, competing with Trumpchi for value-conscious Chinese buyers.
• Changan Automobile: State-affiliated Chinese OEM selling a broad passenger-vehicle lineup in the same price bands as GAC Trumpchi, with overlapping dealership and digital sales channels.
• Great Wall Motors: Chinese SUV-and-pickup-focused OEM whose sales operations overlap directly with GAC Trumpchi in dealer networks and online vehicle marketplaces.
• BAIC Motor: Beijing-based Chinese passenger-vehicle brand with parallel sales subsidiaries and similar positioning in the mid-tier domestic market, making it a structurally comparable peer.
• Geely Auto Group: Major Chinese passenger-vehicle OEM whose brand sales channels (including online) directly compete with GAC Trumpchi for the same domestic buyer pool across sedans and SUVs.

Emerging players

• NIO: Premium Chinese NEV brand that competes for the same Chinese passenger-vehicle wallet share as GAC Trumpchi, particularly in coastal-tier cities, though at a higher price point.
• Li Auto: Chinese NEV OEM with a direct-sales model targeting family SUV buyers; competes for the same domestic Chinese passenger-vehicle customer that GAC Trumpchi addresses.
• XPeng: China-based EV OEM selling direct-to-consumer online and through its own stores, overlapping with GAC Trumpchi's Tmall-led online vehicle sales motion.

Market position

Strengths3 records

Weaknesses3 records

Competitive moat3 records

Key risks4 records

Key highlights4 records

Customer concentration

• LinkedInlinkedin.com/company/%E5%B9%BF%E6%B1%BD%E4%BC%A0%E7%A5%BA%E6%B1%BD%E8%BD%A6%E9%94%80%E5%94%AE%E6%9C%89%E9%99%90%E5%85%AC%E5%8F%B8

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about 广汽传祺汽车销售有限公司