TYPOGRAPHICS

What TYPOGRAPHICS does

Typographics is an annual design festival focused on contemporary typography, currently in its 12th year (founded 2015), organized as a non-profit program presented by Type@Cooper and The Herb Lubalin Study Center at The Cooper Union in New York City. The festival serves graphic designers, web designers, type designers, publication designers, branding professionals, design educators, and students, and consists of four core product lines: a main two-day Conference (June 26-27) featuring international speakers in the 859-seat Great Hall; a multi-week program of Workshops and local tours (June 22 to July 2) spanning topics from hand lettering to creative coding; TypeLab, an informal hackathon split across TypeLab Americas and TypeLab Europe; and a three-day Book Fair (June 26-28) hosting rare antiquarian type specimens and contemporary design titles.

The underlying technology stack is light and operational rather than productized: the festival website uses hand-coded templates and stylesheets, self-hosted web fonts (Owners/Owners Text from MCKL Type, Dual Casual from Dual Type), the Typetura CSS library for responsive typography, and Matomo for privacy-respecting analytics. There is no disclosed software platform, SaaS offering, API, or AI/ML capability — the "product" is the live event experience itself, supplemented by livestreaming and archived video on YouTube and Vimeo.

Revenue is generated through three streams: tiered conference ticket sales via Eventbrite ($295 student, $485 educator, $550 professional, with bundle discounts for groups of 5-9 at $495/ticket and 10+ at $470/ticket), workshop fees ranging from $10 to $630 per session, and a multi-tier sponsorship program (Presenting Partners, Silver, Lead, Brass, Pixel) supplemented by Association & Media Partners. Online livestream access uses a pay-what-you-can model ($0-$100 suggested). Distribution is hybrid — in-person at The Cooper Union's Foundation Building and 41 Cooper Square, plus global online participation via livestream and Zoom-enabled TypeLab.

Name

TYPOGRAPHICS

Legal name

Typographics

Website

https://typographics.com

Company type

Private

Founded year

2015

Operating status

Operating

Headcount range

11–50 employees

Short description

Typographics is an annual non-profit design festival, now in its 12th year, presenting a typography conference, workshops, a typographic hackathon (TypeLab), and a book fair at The Cooper Union in New York City, serving graphic and type designers, educators, and students.

Ownership category

akta.pro rank

Product category

Design Festival & Typography Events

akta.pro primary industry

Spelling, Vocabulary & Word Study Programs (EDAMAJAD)

Keywords

• Design festival events
• Typography conference
• Type design workshops
• Graphic design education
• Contemporary typography programming

Headquarters

HQ city

New York City

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Conference Tickets: The main conference generates revenue through ticket sales with tiered pricing for students, educators, and professionals, plus group bundle discounts.
2. Workshop Fees: Various workshops and tours are offered at different price points, with in-person conference attendees receiving a 10% discount.
3. Sponsorship: The festival is funded through multiple tiers of sponsors (Presenting Partners, Silver, Lead, Brass, Pixel sponsors) and Association & Media Partners.
4. Livestream Access: Pay-what-you-can livestream tickets provide remote access to the conference with suggested pricing of $0-100.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels8 records

Core offering

Typographics is an annual design festival dedicated to contemporary typography, now in its 12th year. It produces a multi-program event comprising a main conference with international speakers, hands-on workshops and local tours, a multi-day TypeLab hackathon, and a book fair featuring rare antiquarian type specimens. Programming runs over roughly 11 days at The Cooper Union in New York City and online, with both free and ticketed components.

Product overview

Typographics is an annual design festival focused on contemporary typography and its future, now in its 12th year. The festival comprises four interconnected programs: the main Conference (June 26-27) featuring international speakers on typography and design; Workshops (June 22-July 2) covering hand lettering to creative coding; TypeLab (June 24, 25, 28) an informal typographic hackathon with demos and experiments; and the Book Fair (June 26-28) a marketplace for typography and design booksellers. Events take place at The Cooper Union in New York City and online. The festival is presented by Type@Cooper and The Herb Lubalin Study Center at The Cooper Union.

Differentiator

Problem solved

Functional benefit

Products and services

• Typographics Conference The flagship event of the Typographics festival, a two-day conference (June 26–27, 2026) featuring international speakers presenting on contemporary typography, graphic design, web design, publication design, type design, packaging, branding, and motion graphics. Held at The Cooper Union's Great Hall in New York City; tickets sold via Eventbrite with tiered pricing.
• Typographics Workshops Hands-on workshops and local NYC tours running from June 22 to July 2, 2026, covering topics from hand lettering to creative coding. Workshops are ticketed separately from the conference and offer a 10% discount to in-person conference attendees.
• TypeLab An informal multi-day typographic hackathon (June 24, 25, and 28, 2026) featuring workshops, demos, interviews, technical experiments, and spontaneous sessions. Split across TypeLab Americas and TypeLab Europe, with free registration for both in-person and online participation via Zoom.
• Typographics Book Fair A free, public marketplace held June 26–28, 2026, at 41 Cooper Square, featuring stands from design booksellers offering rare antiquarian type specimens, contemporary graphic design titles, and typography-related materials. No registration required.

Quantifiable outcome

• International speakers from around the world
• +1 more outcomes

Named customers1 record

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

Seven partnerships are on record, tiered flagship and supporting.

• The Cooper UnionflagshipStrategic or Co-development Partner · 1 January 2026Presenting partner and venue host. Founded as a tuition-free college by Peter Cooper in 1859, The Cooper Union provides the Foundation Building's Great Hall (859 seats) for the main conference and 41 Cooper Square for workshops and book fair. Home to Type@Cooper and the Herb Lubalin Study Center.
• Type@CooperflagshipStrategic or Co-development Partner · 1 January 2026Presenting partner. The typeface design program at The Cooper Union organizes the festival alongside the Herb Lubalin Study Center. Provides academic credibility and access to typography students and alumni.
• The Herb Lubalin Study CenterflagshipStrategic or Co-development Partner · 1 January 2026Presenting partner. An archive of modern graphic design at The Cooper Union, co-presenting the festival. The Center provides historical expertise and connection to typographic heritage.
• Fonts In UsesupportingGTM or Marketing Partner · 1 January 2026Association & Media Partner. Design showcase platform providing marketing support and visibility.
• Type Directors ClubsupportingGTM or Marketing Partner · 1 January 2026Association & Media Partner. Leading typography organization providing industry credibility and marketing reach.
• AIGA NYsupportingGTM or Marketing Partner · 1 January 2026Association & Media Partner. New York chapter of the design professional organization providing marketing support.
• TypothequesupportingGTM or Marketing Partner · 1 January 2026Association & Media Partner. Type foundry providing marketing partnership.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Adobe MAX: Adobe's flagship creativity conference covering the full Creative Cloud ecosystem including type and design tools. A broad incumbent with overlapping audience (design professionals, students) but a much wider scope than Typographics.
• AIGA (Design Conference & programming): The largest U.S. professional design organization, which produces design conferences and local chapter events including AIGA NY. Operates as a broader incumbent across graphic design, with typography as one program area.
• HOW Design Live: Major U.S. design industry conference serving graphic designers, branding professionals, and creative directors. Overlaps with Typographics on graphic-design professional development but at a broader, more commercial scale.

Direct peers

• TYPO Berlin: Major annual design and typography conference held in Berlin. Closely comparable to Typographics in programming mix (talks, workshops, labs) and target audience of type designers and graphic designers.
• Eye Magazine: Quarterly print and digital magazine on graphic design and typography that also produces events and talks. Comparable as a peer cultural vehicle serving the same typography and design community.
• Type Directors Club (TDC): Long-running typography organization that runs annual type design competitions, exhibitions, and programming. A direct peer in serving the professional typography community with curated events and awards.
• Brand New Conference: Annual conference on branding and identity design. A direct peer serving an adjacent slice of the design professional audience with similar festival-style programming and pricing structure.
• ATypI (Association Typographique Internationale): The leading international typography association that hosts an annual conference rotating across global cities. Directly comparable as a peer professional typography gathering serving type designers, foundries, and graphic designers worldwide.

Others

• Klim Type Foundry events / Typo Berlin Labs: Independent type foundries (e.g., Klim) that organize or sponsor typographic events and workshops. Comparable as adjacent ecosystem participants that sometimes run their own programming competitive with Typographics.
• Letterform Archive: San Francisco-based nonprofit typography archive and education center that hosts public programs, exhibitions, and workshops. Comparable as an adjacent nonprofit with overlapping mission around typographic heritage and design education.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/c/TypographicsNYC/videos
• Instagraminstagram.com/typographicsnyc
• TikToktiktok.com/@typographicsnyc
• LinkedInlinkedin.com/company/typographics

Revenue estimate

Valuation estimate

Number of profiles

Profiles18 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about TYPOGRAPHICS