University of Michigan Kellogg Eye Center

What University of Michigan Kellogg Eye Center does

The W.K. Kellogg Eye Center is a specialty eye care facility operated by University of Michigan Health (Michigan Medicine) under the Regents of the University of Michigan, a public state entity. Established in 1995 and headquartered in Ann Arbor, Michigan, the center provides comprehensive ophthalmology services across twelve-plus subspecialty programs: Comprehensive Ophthalmology, Cornea/Cataract/Refractive Surgery, Glaucoma, Retina, Oculoplastic Surgery, Ocular Oncology, Neuro-Ophthalmology, Pediatric Ophthalmology, Vision Care, and Visual Rehabilitation. Adjunct services include LASIK/PRK/WaveLight refractive surgery, contact lens fitting, and on-site optical retail through Kellogg Eye Center Optical Shops. The center's clinical work is supported by an Education & Training Program (residency and fellowship) and a Clinical Studies Program with research collaborations including the National Eye Institute.

The underlying clinical technology stack comprises standard advanced ophthalmic platforms—slit lamps, LASIK/PRK/WaveLight refractive systems, cataract and corneal surgical platforms, retinal treatment systems, glaucoma management tools, and ocular oncology techniques. Service lines are delivered as discrete clinical programs under the Michigan Medicine brand, with patient-facing infrastructure including the MyUofMHealth patient portal, an online Find a Doctor search tool, and a dedicated physician-referral channel via MLine (800-962-3555) and the Physician Liaison Team. The center is ranked #8 nationally and #1 in Michigan for ophthalmology by U.S. News & World Report.

The business model is professional-services revenue generated from patient care—exams, diagnostics, surgical interventions, follow-up care, and optical shop purchases—billed through insurance, self-pay, and optical retail. Distribution is regional: the main Ann Arbor facility plus multiple community satellite clinics across Michigan, with a sales-led, appointment-based go-to-market combining direct patient scheduling, physician referrals, and digital channels. As a non-profit academic center, the entity is funded through a combination of patient-care revenue, state appropriations, research grants, and charitable contributions; financial results are consolidated within Michigan Medicine rather than reported independently.

Name

University of Michigan Kellogg Eye Center

Legal name

Regents of the University of Michigan

Website

https://umkelloggeye.org

Company type

Private

Founded year

1995

Operating status

Operating

Headcount range

101–250 employees

Short description

The W.K. Kellogg Eye Center is a University of Michigan Health specialty eye care center in Ann Arbor providing comprehensive ophthalmology services—from routine vision care to complex ocular oncology—alongside research and physician training.

Ownership category

akta.pro rank

Product category

Ophthalmology Services

NAICS

Offices of Optometrists (621320), Optical Goods Retailers (45613)

SIC

Services-Offices & Clinics Of Doctors Of Medicine (8011), Ophthalmic Goods (3851)

akta.pro primary industry

Ophthalmology Clinics (Medical & Surgical Eye Care) (HLAKAKAC)

akta.pro secondary industries

Cornea, External Disease & Refractive Surgery (LASIK/PRK) (HLAKAKAF), Retina & Vitreous Specialists (HLAKAKAE), Neuro-Ophthalmology (HLAKAKAH), Ophthalmology Surgery Centers (HLAFAIAF), Comprehensive Eye Exams & Vision Care (HLAKAKAA), Contact Lenses & Care Systems (Soft/RGP/Scleral Lenses; Cleaning/Disinfection Solutions) (HLAHAJAE)

Keywords

• Ophthalmology services
• Eye care center
• Cataract surgery
• Glaucoma treatment
• Retinal disease care

Headquarters

HQ city

Ann Arbor, MI

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Infrastructure, Marketing or Sales, Supply Chain

Revenue model

1. Patient Care Services: Revenue generated from clinical services including eye exams, diagnostic procedures, surgical interventions, and follow-up care. Services are billed through insurance plans, self-pay, and may include premium optical shop purchases for glasses and contact lenses.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

The W.K. Kellogg Eye Center provides comprehensive ophthalmology patient care services, including diagnostic evaluations, medical management, and surgical interventions for the full spectrum of eye conditions. Its offerings span routine vision care, refractive surgery (LASIK, PRK, WaveLight LASIK), cataract and corneal surgery, glaucoma management, retinal disease treatment, oculoplastic surgery, ocular oncology, neuro-ophthalmology, pediatric ophthalmology, and visual rehabilitation, supported by on-site optical shops and clinical research programs.

Product overview

The W.K. Kellogg Eye Center is a nationally recognized eye care center offering a comprehensive range of ophthalmology services organized into specialized clinical programs. The center provides core eye care through multiple service lines including Comprehensive Ophthalmology, Cornea/Cataract/Refractive Surgery, Glaucoma, Retina, Oculoplastic Surgery, Ocular Oncology, Neuro-Ophthalmology, and Pediatric Ophthalmology. Additional offerings include optical shops for prescription glasses, contact lens services, and refractive surgery options such as LASIK. The center also maintains active clinical research and education/training programs, positioning it as a full-spectrum eye care institution combining patient care with research innovation.

Differentiator

Problem solved

Functional benefit

Products and services

• Comprehensive Ophthalmology Service General eye care services covering diagnosis and treatment of common vision conditions and ocular health issues, for adult and general patients.
• Cornea, Cataract & Refractive Surgery Program Specialized surgical services including cataract surgery, corneal procedures, and refractive corrections such as LASIK, for patients with corneal or lens-related vision problems.
• Glaucoma Service Diagnosis and treatment of glaucoma, managing intraocular pressure to prevent optic nerve damage and vision loss, for patients with glaucoma or at-risk profiles.
• Retina Service Specialized care for retinal conditions including macular degeneration, diabetic retinopathy, and retinal detachment, for patients with retinal disease.
• Oculoplastic Surgery Service Plastic and reconstructive surgery of the eyelids, orbit, and tear duct system, for patients with functional or cosmetic periocular conditions.
• Ocular Oncology Service Diagnosis and treatment of eye cancers and tumors, including retinoblastoma in children, for patients with ocular malignancies.
• Neuro-Ophthalmology Service Specialized care for vision problems related to nervous system conditions affecting the optic nerve and visual pathways, for patients with neurological vision disorders.
• Pediatric Ophthalmology Service Eye care services for children, including treatment of strabismus, amblyopia, and pediatric eye conditions, for pediatric patients and their families.
• Vision Care Service Routine vision care including eye examinations, prescription updates, and management of common refractive errors, for patients needing primary vision correction.
• Low Vision & Visual Rehabilitation Program Services to help patients with partial vision maximize their remaining sight through specialized aids and training, for patients with visual impairment not correctable by standard treatments.
• LASIK / Refractive Surgery Laser vision correction surgery to reduce dependence on glasses or contact lenses, including WaveLight LASIK and PRK, for patients seeking surgical vision correction.
• Kellogg Eye Center Optical Shops On-site optical shops offering prescription glasses and custom-fitted eyewear, for patients needing vision correction products.
• Contact Lens Services Fitting and management of contact lenses for vision correction, including specialized lenses for keratoconus and other conditions, for patients preferring or requiring contact lenses.
• Clinical Studies Program Research program offering participation in clinical trials for innovative eye treatments and therapies, for patients interested in accessing emerging ophthalmology treatments.
• Education & Training Program Ophthalmology residency and fellowship training preparing future eye care professionals, for medical trainees pursuing ophthalmology careers.

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

One partnership is on record.

• National Eye InstitutecoreStrategic or Co-development PartnerThe Kellogg Eye Center collaborates with the National Eye Institute (NEI) on research studies, including investigations into fall risks in seniors related to vision impairment and other vision science research initiatives.

Scale indicators2 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• Emory Eye Center: Emory University's academic ophthalmology center providing full subspecialty services, research, and training. Comparable as a Southeast-based academic eye center with the same patient-care/research/education tripartite mission.
• Scheie Eye Institute (Penn Medicine): University of Pennsylvania's ophthalmology institute with a long history of research, training, and clinical care. Comparable as an academic eye center with full subspecialty coverage and integration into a major medical school.
• Jules Stein Eye Institute (UCLA): UCLA's flagship ophthalmology institute offering comprehensive subspecialty care, research, and residency/fellowship training. Comparable as a top-ranked West Coast academic eye center with research-clinical integration.
• Duke Eye Center: Duke University's ophthalmology center providing full-service subspecialty eye care, clinical trials, and ophthalmology training. Comparable as a top-15 ranked academic eye center with research and education programs.
• Wills Eye Hospital: Affiliated with Thomas Jefferson University and consistently ranked #2 or #3 in U.S. News ophthalmology. Directly comparable as an academic eye hospital with comprehensive subspecialty services, residency/fellowship programs, and on-site optical retail.
• Cole Eye Institute (Cleveland Clinic): Cleveland Clinic's ophthalmology institute offering comprehensive subspecialty eye care within a large integrated health system. Comparable as a top-ranked academic eye center with research and physician training programs.
• Wilmer Eye Institute: Johns Hopkins University's ophthalmology center, ranked top-3 nationally. Comparable as an academic-medical-center eye institute integrating patient care, research, and education with comprehensive subspecialty coverage.
• Bascom Palmer Eye Institute: University of Miami's flagship ophthalmology center, consistently ranked #1 nationally by U.S. News & World Report. Directly comparable as a top-tier academic ophthalmology institute offering the full range of subspecialty eye care, research, and training.
• Moran Eye Center: University of Utah's flagship ophthalmology center, consistently top-15 ranked. Comparable as a research-intensive academic eye institute offering the same comprehensive subspecialty mix as Kellogg.
• Mass Eye and Ear: Harvard Medical School-affiliated specialty hospital consistently ranked among the top U.S. ophthalmology centers. Comparable as a specialty eye, ear, nose, and throat hospital combining clinical care with research and physician training.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/um-kellogg-eye-center

Revenue estimate

Valuation estimate

Number of profiles

Subsidiaries1 record

Funding overview

Funding rounds

Investors

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M&A

Investments

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Frequently asked questions about University of Michigan Kellogg Eye Center