Unacoop - União Das Assoc. E Coops. Us. Pav 30

What Unacoop - União Das Assoc. E Coops. Us. Pav 30 does

UNACOOP (legal name: União das Associações e Cooperativas Usuárias do Pavilhão 30) is a nonprofit philanthropic cooperative union founded on December 18, 1992, and headquartered at Pavilhão 30 inside CEASA-RJ in Irajá, Rio de Janeiro. It functions as an umbrella organization for 149 affiliated associations and cooperatives across 75 municipalities in Rio de Janeiro state, serving approximately 15,000 rural families. The organization does not operate proprietary technology; it is a service and intermediation entity that coordinates production planning, technical and managerial advisory, legal and accounting support, product selection and classification, and access to federal food procurement programs (PAA for food donation and PNAE for school meals) on behalf of family farmers, including traditional communities such as indigenous, quilombola, artisanal fishing, and caiçara groups.

The organization monetizes its role as a facilitator rather than through direct commercial pricing — it administers 2,000m2 of physical space at CEASA-RJ for direct farmer-to-buyer sales, routes produce into PAA and PNAE channels via municipal governments, and operates a regional office in Itaocara covering the Northwest, North, and Serrana regions. Revenue is not publicly disclosed, consistent with its status as a filantropic institution that reinvests surplus into its mission. UNACOOP's go-to-market is sales-led and institutional: it convenes members, partners with federal and state agencies (MAPA, MDA, INCRA, CONAB, SEAPEC, EMATER-RIO, ITERJ), academic institutions (UFRRJ, UFSCar), and the food donation network Mesa Brasil-SESC, and it maintains representation on multiple government councils including CEDRUS, CTCAF, CONSEA, GERA, and FUNTERJ. Governance is provided by an 11-member elected board (5 Executive Board, 6 Fiscal Council), with Margarete Teixeira serving as Gerente-Geral.

Name

Unacoop - União Das Assoc. E Coops. Us. Pav 30

Legal name

União das Associações e Cooperativas Usuárias do Pavilhão 30

Website

https://unacoop.org.br

Company type

Private

Founded year

1992

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Agricultural Cooperative Services

NAICS

Business Associations (813910), Community Food Services (624210), Other Similar Organizations (except Business, Professional, Labor, and Political Organizations) (81399)

SIC

Services-Membership Organizations (8600), Wholesale-Miscellaneous Nondurable Goods (5190)

akta.pro primary industry

Member-Owned Food Cooperatives (CRAHALAA)

Keywords

• Family agriculture support
• Agricultural cooperative union
• Farm commercialization services
• Rural advisory services
• Agroecological production

Headquarters

HQ city

Rio de Janeiro

HQ country

Brazil

HQ region

Latin America

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Others

Revenue model

1. Commercialization facilitation services: UNACOOP provides advisory and facilitation services for family farmers including commercialization assistance, technical and managerial support, and administration of Pavilhão 30 at CEASA-RJ. The organization facilitates access to government food procurement programs (PAA, PNAE) and supports planning and classification of agricultural products.

Go-to-market motion1 record

Distribution channels4 records

Marketing channels4 records

Core offering

UNACOOP is a nonprofit filantropic cooperative union that provides commercialization, technical, managerial, legal, and accounting advisory services to family farmers across Rio de Janeiro state. It administers a 2,000m² physical marketplace at CEASA-RJ's Pavilion 30 and facilitates access to federal food procurement programs (PAA, PNAE). The organization serves 149 affiliated associations and cooperatives representing approximately 15,000 rural families across 75 municipalities.

Product overview

UNACOOP is a filantrophic cooperative union created on December 18, 1992, by family farmers to support and strengthen the commercialization of family agriculture in Rio de Janeiro State. The organization serves as an umbrella entity for 149 affiliated associations and cooperatives across 75 municipalities, benefiting approximately 15,000 rural families. Its portfolio includes product categories (Hortigranjeiros, Produtos Orgânicos, Agroindústria, Economia Solidária crafts) and government public policy programs (PAA for food acquisition and PNAE for school feeding), with a focus on agroecological production and sustainable farming practices.

Differentiator

Problem solved

Functional benefit

Products and services

• Hortigranjeiros Fresh produce category including fruits, vegetables, and other horticultural products sourced from family farmers and commercialized through the cooperative's channels.
• Produtos Orgânicos Organic products grown using agroecological and sustainable farming practices without synthetic pesticides or fertilizers, commercialized through the cooperative.
• Agroindústria Processed agricultural products from family farming operations, adding value to raw agricultural production through the cooperative.
• Economia Solidária (Artesanato) Solidarity economy crafts including baskets, necklaces, earrings, bracelets, towels, slippers, sandals, bags, folders, hats, and quilts made from agricultural materials, recycled urban waste, banana fiber, coconut fiber, corn husks, leather, fish scales, and PET bottles.
• PAA - Programa de Aquisição de Alimentos Federal food acquisition program facilitation where the government purchases food from family farmers through UNACOOP and distributes it to people facing food insecurity via public and philanthropic social assistance networks.
• PNAE - Programa Nacional de Alimentação Escolar National school feeding program facilitation guaranteeing adequate and nutritious food for students in public education, requiring at least 30% of resources to purchase from family farming, with UNACOOP coordinating supply to municipalities.
• Produção Agroecológica Agroecological production support based on environmental, social, and economic sustainability principles, encompassing organic, biological, biodynamic, and natural agriculture systems for affiliated farmers.

Quantifiable outcome

• 149 affiliated organizations serving 15,000 rural families across 75 municipalities

Named customers3 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

14 partnerships are on record, tiered core and minor.

• Ministério da Agricultura, Pecuária e Abastecimento (MAPA)coreStrategic or Co-development PartnerFederal ministry providing agricultural policy support and oversight for family agriculture programs and organic certification.
• Instituto Nacional de Colonização e Reforma Agrária (INCRA)coreStrategic or Co-development PartnerFederal agency responsible for land reform and agrarian settlement support, collaborating with UNACOOP on land regularization and settlement development.
• Companhia Nacional de Abastecimento (CONAB)coreStrategic or Co-development PartnerFederal supply company managing PAA and other food security programs, partnering with UNACOOP for family farmer procurement.
• Secretaria de Estado de Agricultura, Pecuária, Pesca e Abastecimento (SEAPEC)coreStrategic or Co-development PartnerState agricultural secretariat in Rio de Janeiro providing regional policy support and program coordination.
• Centrais de Abastecimento do Estado do Rio de Janeiro (CEASA)coreStrategic or Co-development PartnerState food supply company hosting UNACOOP at Pavilhão 30, providing physical infrastructure for family agriculture commercialization.
• EMATER-RIOcoreStrategic or Co-development PartnerState rural extension service providing technical assistance to farmers, collaborating with UNACOOP on rural development initiatives.
• Instituto de Terras e Cartografia do Estado do Rio de Janeiro (ITERJ)coreStrategic or Co-development PartnerState land and cartography institute supporting agrarian reform settlements with land distribution and agricultural development programs.
• Mesa Brasil - SESCcoreStrategic or Co-development PartnerFood donation network connecting food producers with social assistance institutions, complementing PAA activities.
• UNICAFES - União Nacional das Cooperativas de Agricultura Familiar e Economia SolidáriacoreStrategic or Co-development PartnerNational union representing family farming and solidarity economy cooperatives, providing network support and advocacy.
• ASPLANDE - Assessoria & Planejamento para o DesenvolvimentominorImplementation/ SI/ Consulting PartnerAdvisory and planning consultancy supporting development projects for UNACOOP member organizations.
• Prefeituras (Municipal Governments)coreStrategic or Co-development PartnerMunicipal governments in Rio de Janeiro collaborating on PNAE school meal programs and local agricultural development.
• Ministério do Desenvolvimento Agrário e Agricultura Familiar (MDA)coreStrategic or Co-development PartnerFederal ministry for agrarian development and family agriculture, with MDA-RJ superintendence coordinating state-level initiatives including documentation programs for rural workers.
• Universidade Federal Rural do Rio de Janeiro (UFRRJ)coreStrategic or Co-development PartnerFederal rural university hosting events like Mais Gestão Sudeste seminar, providing research and extension support for family agriculture.
• Universidade Federal de São Carlos (UFSCar)coreStrategic or Co-development PartnerFederal university executing the Mais Gestão Sudeste project, providing specialized consulting for cooperative management improvement.

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• CRESOL: Brazilian cooperative system providing credit and commercialization services to family farmers and rural cooperatives in the South, with a structurally similar member-owned model focused on smallholder agriculture support.
• UNICAFES - União Nacional das Cooperativas de Agricultura Familiar e Economia Solidária: National-level union of family-agriculture and solidarity-economy cooperatives in Brazil; UNACOOP explicitly lists UNICAFES as a network partner. Both operate as cooperative unions advocating for family farmers and intermediating access to PAA/PNAE programs.
• Cooperative Regions of Organic Producer Pools (CROPP/Organic Valley): US-based organic farmer cooperative aggregating smallholder producers for premium-market distribution. Comparable member-owned cooperative model focused on organic and family-farmer aggregation, though operating in a different market.

Broad incumbents

• SENAR - Serviço Nacional de Aprendizagem Rural: Brazilian national rural learning service providing training and technical assistance to rural workers and family farmers. Operates a parallel technical-assistance mission to UNACOOP but at national scope under the CNA system.
• CONAB - Companhia Nacional de Abastecimento: Brazilian federal supply company that administers the PAA food-acquisition program. UNACOOP partners with CONAB; comparable in operating the federal farmer-procurement infrastructure, but at federal rather than state level.
• SESCOOP - Serviço Nacional de Aprendizagem do Cooperativismo: National cooperative learning and training service providing education and management support to Brazilian cooperatives. Operates a structurally parallel mission of strengthening cooperative governance, at national scope.
• EMATER-RIO: State of Rio de Janeiro's technical assistance and rural extension agency, listed as a strategic partner of UNACOOP. Provides overlapping services to family farmers, but as a government agency rather than a cooperative.
• National Cooperative Business Association (CLUSA International): US cooperative trade association advancing the cooperative business model globally, including smallholder farmer aggregation. Comparable mission of supporting cooperative enterprise serving low-income and rural producers.

Regional players

• OCERGS - Organização das Cooperativas do Estado do Rio Grande do Sul: State cooperative federation in Rio Grande do Sul with a similar role of representing and supporting agricultural cooperatives. Comparable structural mission, geographically separate.
• OCESC - Organização das Cooperativas do Estado de Santa Catarina: State-level cooperative federation in Santa Catarina supporting rural and agricultural cooperatives. Comparable governance and cooperative-support model, but serving a different Brazilian state.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/UNACOOP
• Instagraminstagram.com/unacoop_rj
• LinkedInlinkedin.com/company/unacoop---uni%C3%A3o-das-assoc.-e-coops.-us.-pav-30

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

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Frequently asked questions about Unacoop - União Das Assoc. E Coops. Us. Pav 30