Unimed Alto Vale

What Unimed Alto Vale does

Unimed Alto Vale is a regional health insurance cooperative headquartered in Rio do Sul, Santa Catarina, Brazil, operating as a franchise of Unimed do Brasil — described in the source material as the largest medical cooperative in Brazil. It sells individual/family and corporate (PME) health plans to customers in the Alto Vale region and across the state of Santa Catarina, registered with the National Supplementary Health Agency (ANS) under number 372561. The operator generates revenue primarily through recurring monthly premiums with annual price readjustment cycles (the 2026/2027 cycle is currently published) and distributes plans through direct website sales, WhatsApp and 0800 call-center channels, a dedicated mobile application (Aplicativo Unimed Cliente), and two physical locations in Rio do Sul and Ituporanga.

The product surface extends beyond insurance into vertically integrated care delivery via wholly-owned service subsidiaries: a Diagnostic Imaging Center (CDI) offering MRI, CT, ultrasound, and X-ray; Laboratório Unimed; Centro Oncológico; 24-hour Ambulatory Unimed adjacent to Hospital Regional; Atendimento Pediátrico; Sala de Vacinas; PA Digital (digital urgent care); the Integrar specialized child development center; and Programas Viver Bem wellness initiatives. Underlying technology consists of self-service customer portals (Canal do Beneficiário for individuals, Canal do Cliente PJ for corporate clients), the Unimed mobile app, and a national physician directory (Guia Médico) connecting beneficiaries to a network of more than 5,000 Cooperated physicians across Santa Catarina. Loyalty is reinforced through the Meu Clube Mais Unimed program and a virtual 360° facility tour.

The business model is a hybrid of subscription recurring premiums and integrated provider economics: premiums from individual and corporate members fund the insurance pool, while owned ancillary facilities generate incremental fee-for-service revenue and tighten cost control over referrals. Customer acquisition is sales-led, combining direct digital channels (website, app, WhatsApp) with in-person service at the Rio do Sul headquarters and the Ituporanga branch, supplemented by community engagement events such as the annual Coops Day. Marketing reach spans Facebook, Instagram, YouTube, and a national SAC 0800 line for 24-hour support.

Name

Unimed Alto Vale

Legal name

Unimed Alto Vale

Website

https://unimedaltovale.coop.br

Company type

Private

Founded year

2001

Operating status

Operating

Headcount range

51–100 employees

Short description

Unimed Alto Vale is a Brazilian regional health insurance cooperative affiliated with Unimed do Brasil, selling individual and corporate health plans in Santa Catarina through owned facilities, a 5,000+ physician network, and digital self-service channels.

Ownership category

akta.pro rank

Headquarters

HQ city

Rio do Sul

HQ country

Brazil

HQ region

Latin America

Offices2 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Health Insurance Premiums: Unimed Alto Vale generates revenue through monthly health insurance premiums paid by individual/family subscribers and corporate clients. The company operates as part of the Unimed cooperative system, the largest medical cooperative in Brazil.

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels7 records

Core offering

Unimed Alto Vale is a regional health insurance cooperative (cooperativa) operating in the Alto Vale region of Santa Catarina, Brazil. It sells individual, family, and corporate (PME) health insurance plans covering ambulatory care, consultations, diagnostic exams, therapies, hospital stays, prenatal care, and childbirth, and delivers healthcare services through a network of 5,000+ cooperating physicians and its own facilities including a diagnostic imaging center, laboratory, oncology center, 24-hour ambulatory, pediatric care center, vaccination clinic, digital urgent care, and wellness programs.

Product overview

Unimed Alto Vale is a health insurance cooperative (operadora de planos de saúde) providing a comprehensive portfolio of health insurance plans and integrated healthcare services in Santa Catarina, Brazil. The core offering consists of health insurance plans (Planos de Saúde) available in local and state-wide coverage options, supported by a network of over 5,000 Cooperated physicians. The product ecosystem includes customer-facing digital portals (Canal do Beneficiário, Canal do Cliente PJ), mobile applications (Aplicativo Unimed Cliente), and an online physician directory (Guia Médico). Proprietary healthcare facilities complement the insurance offering, including a Diagnostic Imaging Center (CDI) providing MRI, CT, ultrasound, and X-ray services; Unimed Laboratory; PA Digital (digital emergency care); 24-hour Ambulatory service; Pediatric Center; Oncology Center; Vaccination Clinic; Integrar specialized development center; and Viver Bem health programs. Additional services include a 360° virtual tour, Meu Clube loyalty program, and reimbursement processing.

Differentiator

Problem solved

Functional benefit

Products and services

• Planos de Saude Unimed (Unimed Health Insurance Plans) Health insurance plans offered to individuals, families, and corporate clients in the Alto Vale region of Santa Catarina, providing ambulatory and hospital coverage including consultations, simple and specialized exams, therapies (physiotherapy, chemotherapy, radiotherapy), hospital stays, prenatal care, and childbirth assistance, with local and state-wide coverage options.
• Centro de Diagnostico por Imagem (CDI) Owned diagnostic imaging center offering MRI (Ressonancia), CT scan (Tomografia), ultrasound (Ultrassonografia), and X-ray (Raio-x) services for plan beneficiaries and other patients in the Alto Vale region.
• Laboratorio Unimed Owned clinical laboratory providing diagnostic testing and clinical analysis services for plan beneficiaries and other patients.
• PA Digital Digital urgent care service (Pronto Atendimento Digital) delivering initial medical consultations and urgent care triage to patients through digital channels.
• Centro Oncologico Unimed Alto Vale Owned oncology center providing chemotherapy and related cancer treatment services to plan beneficiaries.
• Ambulatorio Unimed 24h 24-hour ambulatory emergency and urgent consultation service located adjacent to Hospital Regional, providing round-the-clock outpatient care.
• Atendimento Pediatrico Specialized pediatric care center providing clinical services focused on children's health for plan beneficiaries and the broader community.
• Sala de Vacinas Vaccination clinic offering immunization services to plan beneficiaries and the broader community.
• Programas Viver Bem Health and wellness programs (Nucleo de Atencao a Saude) promoting preventive care and healthy lifestyle habits among plan beneficiaries.
• Integrar Centro de Desenvolvimento Especializado Specialized development center offering services for children with developmental needs, operating as a wholly owned subsidiary of the cooperative.
• Rede Credenciada (Provider Network Access) Access to a contracted network of more than 5,000 cooperating physicians along with hospitals, laboratories, and clinics across Santa Catarina state for plan beneficiaries.
• Cliente Unimed Empresa (Corporate Health Insurance) Corporate (PME) health insurance plans tailored for small and medium enterprises seeking employee health benefits, with a dedicated corporate client portal (Canal do Cliente PJ).

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

Scale indicators3 records

Recent moves5 records

Expansion highlights4 records

Market position

Strengths4 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/channel/UCY7fWNpBNC0c_y7ilsO5RQA
• Facebookfacebook.com/unimedav
• Instagraminstagram.com/unimedaltovale
• LinkedInlinkedin.com/company/unimed-alto-vale

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Subsidiaries9 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Unimed Alto Vale