United Way of Siouxland

What United Way of Siouxland does

United Way of Siouxland is a 501(c)(3) nonprofit organization founded in 1921 and headquartered at 701 Steuben St, Sioux City, Iowa, serving the tri-state Siouxland region spanning Woodbury County (Iowa), Dakota County (Nebraska), Union County (South Dakota), and Plymouth County (Iowa) through its Le Mars United Way affiliate. The organization operates as a community convener, raising and deploying charitable funds through annual workplace giving campaigns, individual donations, planned giving, and signature events (Dolly Dash 5K, Caddyshack Golf Scramble, Leadership Awards Luncheon). It funds 58 programs and initiatives, supporting 19,700 services annually to individuals and families, with $2,970,000 raised in the most recent disclosed period.

The organization's core offerings are organized across multiple programs: Women United of Siouxland (a giving circle established in 2006 that has awarded 125 grants totaling $1,515,590 to children's programs), Dolly Parton's Imagination Library (a 25-year local affiliation mailing free books monthly to children birth to age five, with stated growth target from 1,300 to 2,000 enrolled children), the Siouxland Recovery Fund (disaster relief), the Endowment/Legacy Society (planned giving), the Loaned Executive Program (65 accounts annually, 8-week corporate campaign presentations), and the Source For Siouxland community data platform. The technology underpinning operations is a standard web-based donation portal supporting one-time and recurring gifts, credit/debit processing, stock transfers (via RBC Wealth Management custodian), Donor Advised Funds, and IRA contributions, with a 3% online processing fee unless donors opt to cover it.

The revenue model blends annual subscription-style recurring giving (workplace payroll deductions, recurring monthly pledges, Women United annual memberships at $1,250/$2,500/$5,000 tiers) with one-time giving (event sponsorships, bequests, grants from foundations such as Union Pacific Foundation and Helios Foundation). Go-to-market is sales-led through 65 loaned executive accounts and Employee Campaign Managers who run internal workplace campaigns, supplemented by direct-to-consumer online giving, community events, and donor recognition societies (Caring Society, A.S. Garretson Society, Tocqueville Society). The organization is governed by an independent board, holds four-star ratings from GuideStar and Charity Navigator, and is authorized to participate in the Combined Federal Campaign.

Name

United Way of Siouxland

Legal name

United Way of Siouxland, Inc.

Website

https://unitedwaysiouxland.com

Company type

Private

Founded year

2006

Operating status

Operating

Headcount range

1–10 employees

Short description

United Way of Siouxland is a 501(c)(3) nonprofit founded in 1921 that raises and deploys charitable funds across the tri-state Siouxland region (Iowa, Nebraska, South Dakota), funding 58 programs, supporting Women United and Dolly Parton's Imagination Library, and convening 65 workplace giving accounts annually to address health, education, and basic needs.

Ownership category

akta.pro rank

Product category

Community Nonprofit Fundraising

NAICS

Grantmaking and Giving Services (81321), Social Advocacy Organizations (8133), Civic and Social Organizations (8134), Educational Support Services (611710)

SIC

Services-Social Services (8300), Services-Membership Organizations (8600)

akta.pro primary industry

NGO/Nonprofit Education Programs & Service Delivery (EDADALAC)

akta.pro secondary industry

Affordable Housing & Community Development (Housing, Community Land Trusts) (BPAGALAC)

Keywords

• Workplace giving campaigns
• Community grantmaking
• Early literacy programs
• Disaster recovery funds
• Planned giving endowment

Headquarters

HQ city

Sioux City, IA

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Annual Campaign Donations: Primary revenue stream through annual workplace giving campaigns where employees pledge deductions or one-time gifts. Also includes individual and corporate donations solicited throughout the year.
2. Women United Membership Dues: Annual membership pledges at three levels: Silver ($1,250), Gold ($2,500), and Platinum ($5,000), with voting rights corresponding to membership tier. Funding directed toward grants for children ages 0-18.
3. Planned Giving / Endowment: Bequests in wills, life insurance beneficiary designations, retirement plan beneficiary designations, real estate gifts, and appreciated securities donations. Earnings from permanent endowment fund invested into local programs through Community Impact grant process.
4. Event Fundraising: Revenue from signature events including Dolly Dash 5K (supports Imagination Library), Caddyshack Golf Scramble, Le Mars Golf Fundraiser, and Leadership Awards Luncheon. Events include sponsorship opportunities from corporate partners.
5. Grant Funding: Funding received from foundations and corporate grant programs to support specific community initiatives and programs.

Pricing tiers

Go-to-market motion2 records

Distribution channels6 records

Marketing channels7 records

Core offering

United Way of Siouxland is a 501(c)(3) nonprofit that raises charitable funds through annual workplace giving campaigns and direct donations, then distributes those funds as community impact grants to local human-service programs serving health, education, youth, and basic-needs causes across the tri-state Siouxland region. The organization also operates signature programs including the Dolly Parton's Imagination Library early-literacy initiative, the Women United giving circle, a disaster recovery fund, and a regional community indicators data platform (Source For Siouxland).

Product overview

United Way of Siouxland is a nonprofit charitable organization offering a portfolio of community service programs rather than a commercial technology product. The core offering includes annual fundraising campaigns, volunteer coordination, and grant programs that support local nonprofits. Key programs include: United Way of Siouxland (main organization serving the tri-state region), Le Mars United Way (regional chapter), Women United (giving circle focused on children's programs), Dolly Parton's Imagination Library (early literacy through free books), Siouxland Recovery Fund (disaster relief), Endowment/Legacy Society (planned giving), and the Loaned Executive Program (professional development). Additional offerings include the Thank You Squad volunteer program, Community Resources Directory (service referrals), Campaign Toolkit (workplace giving resources), and Source For Siouxland (regional data platform). The organization does not offer a software product, API, or technology platform.

Differentiator

Problem solved

Functional benefit

Brands

• Women United of Siouxland: A giving circle providing grants to programs for children ages 0-18 in the Siouxland community
• Dolly Parton's Imagination Library
• Legacy Society
• Tocqueville Society
• A.S. Garretson Society

Products and services

• Annual Workplace Giving Campaign
• Women United of Siouxland Giving Circle Annual membership giving circle at Silver ($1,250), Gold ($2,500), and Platinum ($5,000) tiers with voting rights on grants to children's programs. Since 2006 has awarded 125 grants totaling $1,515,590.
• Dolly Parton's Imagination Library Program Early-literacy program mailing free, age-appropriate books monthly to children from birth to age five. Children in the program are 4x more likely to show stronger emerging literacy skills after 10 books and 9x more likely to be read to 4+ days per week.
• Siouxland Recovery Fund Disaster relief fund coordinating recovery efforts with local partners to help the community respond to emergencies and natural disasters.
• Endowment / Legacy Society Planned Giving Program Planned-giving program enabling bequests in wills, life insurance beneficiary designations, retirement plan designations, real estate gifts, and appreciated securities donations. Earnings flow into local programs via the Community Impact grant process. Endowment held with Siouxland Community Foundation, qualifying for Endow Iowa Tax Credit.
• Le Mars United Way Regional Affiliate Regional chapter dedicated to strengthening Le Mars and Plymouth County through fundraising campaigns, grant programs, and Imagination Library delivery.
• Community Resources Directory Resource guide connecting community members with local services including food pantries, mental health providers, childcare, substance use services, senior resources, credit counseling, and utility assistance.
• Source For Siouxland Data Platform Regional data resource tracking community indicators across five focus areas (Economic Stability, Education, Health, Safety, Quality of Life) with annual data updates and monthly features for the tri-state Siouxland region.

Quantifiable outcome

• 58 programs and initiatives supported; $2,970,000 raised for community programs
• +4 more outcomes

Named customers8 records

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Eight partnerships are on record, tiered core and minor.

• RBC Wealth ManagementcoreOthersStock donation custodian for United Way of Siouxland. Donors instruct their bank or broker to transfer shares to: RBC Wealth Management, 200 Gold Cir Ste 100, Dakota Dunes, SD 57049, DTC#:0235, Account #: 30874880
• SingleCareminorStrategic or Co-development PartnerPrescription discount program partnership. SingleCare works directly with pharmacies to negotiate up to 80% off prescription prices. In 2022, Siouxlanders saved over $61,000 using SingleCare. United Way distributes free pre-activated cards.
• Siouxland Community FoundationcoreStrategic or Co-development PartnerUnited Way of Siouxland holds a qualifying endowment fund with the Siouxland Community Foundation. Donors can make contributions qualifying for the Endow Iowa Tax Credit Program through this partnership.
• Dolly Parton's Imagination LibrarycoreOthersUnited Way of Siouxland has been the local supporter of Dolly Parton's Imagination Library for 25 years. The program mails free, age-appropriate books monthly to children from birth to age five. United Way supports local children receiving books and aims to grow enrollment from 1,300 to 2,000 children.
• Source For SiouxlandcoreStrategic or Co-development PartnerCollaborative data platform tracking key indicators across Economic Stability, Education, Health, Safety, and Quality of Life. Supported by United Way of Siouxland, Siouxland District Health Department, and Helios Foundation.
• Siouxland District Health DepartmentcoreStrategic or Co-development PartnerPartner in Source For Siouxland data initiative and mental health referral guide. Collaborates on community health data collection and analysis.
• FreeWill.comminorStrategic or Co-development PartnerFree online will-writing tool partnership. United Way offers free resource to help community members create or update wills, with option to include bequest to United Way endowment.
• 211 (United Way 211)coreStrategic or Co-development PartnerReferral service connecting community members to essential services including food, housing, childcare, and other support. Available via phone, text, and website.

Scale indicators6 records

Recent moves6 records

Expansion highlights7 records

Broad incumbents

• United Way Worldwide: National umbrella organization of which United Way of Siouxland is an autonomous local affiliate. Comparable because it governs brand standards, CFC participation, and shared workplace-giving infrastructure that the Siouxland affiliate leverages.

Others

• Dolly Parton's Imagination Library (national program): National early-literacy initiative that United Way of Siouxland has been the local affiliate for 25 years. Comparable because it is the licensing counterparty that defines the operational model and outcome metrics for the local program.

Direct peers

• United Way of Greater Kansas City: Mid-sized regional United Way with similar multi-county footprint, corporate campaign structure, and grantmaking focus. Comparable in programmatic depth and donor-recognition tiers.
• United Way of Central Iowa: Larger Iowa-based United Way affiliate with comparable workplace-giving campaigns, giving circles, and youth-development programs. Useful scale-up benchmark for United Way of Siouxland.
• Siouxland Community Foundation: Local community foundation operating in the same tri-state geography with grantmaking, donor-advised funds, and endowment services. Direct competitor and partner (United Way holds a qualifying endowment there) for philanthropic dollars in Siouxland.
• United Way of the Midlands: Regional United Way affiliate serving the Omaha–Council Bluffs metro, immediately adjacent to the Siouxland region. Closely comparable in scale, workplace-giving model, geographic scope, and donor-recognition programs.
• Greater Sioux Falls Area United Way: Nearby regional United Way serving the Sioux Falls area with the same workplace-giving, Women United–style giving circles, and Imagination Library model. Closest comparable peer in scale and program mix.

Regional players

• Food Bank of Siouxland: Tri-state regional nonprofit addressing basic-needs programs that United Way of Siouxland funds and convenes. Operates within the same donor and volunteer ecosystem.
• Boys & Girls Club of Siouxland: Local youth-serving nonprofit funded in part by United Way of Siouxland grants. Comparable in mission focus on children 0-18 and competition for the same philanthropic dollars in the region.
• Habitat for Humanity of Siouxland: Local nonprofit operating in the same Siouxland geography that competes for workplace-giving dollars, corporate sponsorships, and volunteer engagement within the same donor pool.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/united-way-of-siouxland

Revenue estimate

Valuation estimate

Number of profiles

Subsidiaries2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about United Way of Siouxland