What Vaillant Romania does

Vaillant Romania operates as Vaillant Group România S.R.L., a wholly-owned Romanian sales, marketing, and service subsidiary of the German Vaillant GmbH (which itself sits within the Glen Dimplex group). The Romanian entity is headquartered in Voluntari, Ilfov, employs 17 staff, and does not manufacture locally; its role is to commercialize and service Vaillant-branded heating, hot water, solar, and air-conditioning equipment in Romania. The company distributes exclusively through a nationwide network of certified partner installers and authorized service partners, mediated by the myvaillantpro.ro B2B partner portal, and does not sell directly to end customers.

The product portfolio centers on air-to-water heat pumps (the aroTHERM family — pro, plus facelift, split plus, split, plus flexoCOMPACT and flexoTHERM variants), gas condensing boilers (the ecoTEC and ecoCRAFT ranges, with select models certified for up to 20% hydrogen blend), domestic hot water storage (uniSTOR plus, auroSTEP plus), flat-plate solar thermal (auroTHERM classic), split air-conditioning (climavair plus and Pro), and a proprietary controls stack (sensoCOMFORT, sensoHOME, sensoROOM, plus the myVAILLANT connect Internet gateway). Recent 2026 launches have added the R290-refrigerant aroTHERM pro, the climavair Pro AC line, and the ecoTEC intro entry-level gas boiler.

The business model is hardware sales plus downstream professional services, both routed through the certified partner channel. Revenue is generated when partners purchase equipment for resale and installation, while warranty, maintenance, and extended-warranty revenue flows through authorized service partners; pricing is not publicly disclosed and is set on a per-installation basis by partners. Customer segments are primarily residential (single- and multi-family) with secondary commercial demand (schools, offices, multi-unit buildings), and value is reinforced by the 150-year-old Vaillant brand, German engineering positioning, R290 natural-refrigerant technology, IoniDetect combustion control, EEBUS and Apple HomeKit integration, and EU Data Act-aligned device data transparency.

Name

Vaillant Romania

Legal name

Vaillant Group România S.R.L.

Website

https://vaillant.com.ro

Company type

Private

Founded year

2020

Operating status

Operating

Headcount range

11–50 employees

Short description

Vaillant Romania is the local sales, marketing, and service subsidiary of German heating manufacturer Vaillant GmbH, distributing heat pumps, gas condensing boilers, water heaters, solar thermal, air conditioning, and smart controls exclusively through a nationwide network of certified installer and service partners serving Romanian residential and commercial customers.

Ownership category

akta.pro rank

Headquarters

HQ city

Voluntari

HQ country

Romania

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Personnel, Supply Chain, Technology or R&D, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Heating Equipment Sales: Primary revenue from selling heating equipment including heat pumps, gas condensing boilers, water heaters, controls, and solar systems to residential and commercial customers through channel partners.
2. Professional Services: Maintenance, repair, and installation services through certified service partners. Includes extended warranty programs and regular maintenance service offerings.

Go-to-market motion2 records

Distribution channels3 records

Marketing channels7 records

Core offering

Vaillant Romania manufactures and distributes heating, cooling, and hot water solutions through a network of certified partner installers. The product portfolio includes air-to-water and ground-source heat pumps (aroTHERM, flexoTHERM, flexoCOMPACT), gas condensing boilers (ecoTEC, ecoCRAFT), domestic hot water cylinders (uniSTOR, auroSTEP), solar thermal systems (auroTHERM), air conditioning (climavAIR), and smart control systems (sensoCOMFORT, sensoHOME, sensoROOM, myVAILLANT connect). The company serves both residential and commercial customers across Romania, leveraging 150+ years of German engineering heritage.

Product overview

Vaillant Romania offers a comprehensive portfolio of heating, cooling, and hot water solutions. The product range centers on air-to-water and ground-source heat pumps (aroTHERM series: pro, plus facelift, split plus, split, flexoCOMPACT, flexoTHERM) and gas condensing boilers (ecoTEC exclusive, ecoTEC plus, ecoTEC pro, ecoTEC pure, ecoTEC intro, ecoCRAFT exclusive), complemented by hot water storage (uniSTOR plus, auroSTEP plus), solar thermal systems (auroTHERM classic), air conditioning (climavair plus, climavair Pro), and smart control systems (sensoCOMFORT, sensoHOME, sensoROOM, myVAILLANT connect gateway). The portfolio is designed to work as an integrated system, with controllers and internet gateways enabling unified management across heat pumps, boilers, and renewable energy components.

Differentiator

Problem solved

Functional benefit

Brands

• aroTHERM: Heat pump product line including aroTHERM pro, aroTHERM plus, aroTHERM split, and aroTHERM split plus models.
• flexoTHERM
• ecoTEC
• ecoCRAFT
• ecoCOMPACT
• uniSTOR
• auroSTEP
• auroTHERM
• sensoCOMFORT
• sensoHOME
• sensoROOM
• myVAILLANT connect
• climavAIR

Products and services

• aroTHERM pro Air-to-water heat pump with minimal safety zone requirements, using natural R290 refrigerant for sustainable operation in residential applications.
• aroTHERM plus (facelift) Air-to-water heat pump with up to A+++ energy class, ultra-quiet operation at 30dB(A) night mode, delivers up to 75°C supply temperature using R290 natural refrigerant.
• aroTHERM split plus Split air-to-water heat pump system combining indoor and outdoor units for efficient heating, cooling, and domestic hot water preparation.
• aroTHERM split Split-configuration air-to-water heat pump for residential heating and domestic hot water applications.
• flexoCOMPACT Compact hybrid heat pump system integrating multiple heating technologies in a single unit for flexible installation configurations.
• flexoTHERM Flexible hybrid heat pump system designed for versatile installation configurations across various residential heating applications.
• ecoTEC exclusive Wall-mounted gas condensing boiler with integrated hot water tank option and IoniDetect combustion control technology for automatic adaptation to gas type and quality.
• ecoTEC plus Wall-mounted gas condensing boiler suitable for existing buildings, supports up to 20% hydrogen blend, compatible with renewable energy sources, requires only 0.32m² wall space.
• ecoTEC pro Gas condensing boiler in the professional product range for residential and small commercial applications.
• ecoTEC pure Entry-level gas condensing boiler in the Vaillant product range for residential heating applications.
• ecoTEC intro New gas condensing boiler introduction for the Romanian market.
• ecoCRAFT exclusive Floor-standing gas condensing boiler for multi-family homes and commercial buildings, available in 80-280kW power ranges with cascade capability for larger installations.
• uniSTOR plus Domestic hot water cylinder with 120-500L storage capacities, compatible with heat pumps, gas boilers, and solar systems, manufactured in Germany.
• auroSTEP plus Solar hot water cylinder designed to work with auroTHERM solar thermal systems for solar water heating.
• auroTHERM classic Flat plate solar collector providing up to 60% of annual hot water needs and up to 20% of heating support, available in vertical and horizontal configurations.
• climavair plus Air conditioning unit for residential climate control applications.
• climavair Pro Professional air conditioning unit for commercial and larger residential climate control applications.
• sensoCOMFORT Temperature controller with outdoor sensor enabling weather-compensating heating control for single and multi-family homes.
• sensoHOME Room temperature control device for managing heating systems in residential applications.
• sensoROOM Room-level temperature controller for zoned heating management.
• myVAILLANT connect Internet gateway enabling remote control and management of heating systems via smartphone application, supporting Apple HomeKit integration (Siri voice control) and energy consumption statistics.

Quantifiable outcome

• Switching from conventional boiler to aroTHERM plus saves an average of 4,260 kg of CO2 emissions per year
• +2 more outcomes

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

AI capability2 records

Feature6 records

Partnerships

One partnership is on record.

• Vaillant GroupcoreStrategic or Co-development PartnerVaillant Romania operates as part of Vaillant Group, a leading European manufacturer of heating, ventilation, and air conditioning technology. The group includes brands such as Saunier Duval, awb, Bulex, DemirDöküm, Glow Worm, Hermann Saunier Duval, and Protherm. Headquartered in Remscheid, Germany, the group employs approximately 15,000 people and generates revenues of around €2.7 billion.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Baxi (BDR Thermea Group): European heating manufacturer with gas boilers and heat pumps sold through installer networks across CEE, including Romania. Directly comparable in residential and commercial product mix.
• Immergas: Italian manufacturer of gas condensing boilers and combined heating systems active in Romania. Closely comparable in residential gas boiler and integrated system offerings.
• Ariston Group: Italian-origin competitor offering gas boilers, heat pumps, and water heaters across Romania, with strong brand recognition and similar channel partner model. Directly comparable product mix and target customer.
• Ferroli: Italian heating manufacturer with established presence in Romania, selling boilers, heat pumps, and water heaters. Comparable product range and installer-driven distribution model.
• Daikin Europe: Global HVAC leader with growing heat pump presence in Romania. Comparable on air-to-water heat pumps, AC, and increasingly smart-home-connected residential systems.
• Bosch Thermotechnik (now Bosch Home Comfort): Direct competitor selling heat pumps, gas boilers, and hybrid systems in Romania via a similar certified installer network. Overlaps with Vaillant across residential and small commercial heating portfolios.
• Viessmann: German heating manufacturer with comparable heat pump, condensing boiler, and system solutions in Romania. Competes head-to-head with Vaillant in the premium residential and light commercial segment.

Regional players

• Daikin Air Conditioning Romania: Regional arm of Daikin focused on air conditioning with growing heat pump portfolio in Romania. Comparable on the climavAIR line directly and on the broader residential HVAC transition.

Emerging players

• Protherm (Vaillant Group sister brand): Vaillant Group brand offering gas boilers and heating solutions in Central and Eastern Europe. Comparable product portfolio and target customer, with stronger footprint in CEE markets.
• Saunier Duval (Vaillant Group sister brand): Sister brand under Vaillant Group with overlapping gas boiler and heat pump portfolio. Highly comparable products and occasionally overlapping Romanian installer base, but a separate brand identity.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Customer concentration

• YouTubeyoutube.com/channel/UCI4yv70CazxqLPcn3x-9ZkQ
• Facebookfacebook.com/VaillantRomania
• LinkedInlinkedin.com/company/vaillantgroupromania
• Instagraminstagram.com/vaillant_romania

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Vaillant Romania