Velas Vallarta Suite Resort

Name

Velas Vallarta Suite Resort

Legal name

Velas Vallarta

Website

https://velasvallarta.com

Company type

Private

Founded year

1990

Operating status

Operating

Headcount range

51–100 employees

Ownership category

akta.pro rank

Product category

All-Inclusive Beach Resort

NAICS

Hotels (except Casino Hotels) and Motels (72111), Accommodation (721), Traveler Accommodation (7211)

SIC

Hotels, Rooming Houses, Camps & Other Lodging Places (7000), Hotels & Motels (7011)

akta.pro primary industry

Family & Kid-Friendly All-Inclusive Resorts (THAGAKAA)

akta.pro secondary industries

Beach & Island All-Inclusive Resorts (THAGAKAG), Luxury All-Inclusive Resorts (THAGACAI), Destination Wedding & Honeymoon All-Inclusive Resorts (THAGAKAJ)

Keywords

• All-inclusive resort
• Beach resort hospitality
• Family vacation packages
• Destination weddings
• Corporate meeting venues

Headquarters

HQ city

Puerto Vallarta

HQ country

Mexico

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Supply Chain

Revenue model

1. All-Inclusive Accommodations: Nightly all-inclusive room rates covering suite accommodations, dining at multiple restaurants, beverages, on-site activities, kids club, entertainment, and beach access. Revenue is primarily from nightly accommodation fees.
2. Spa and Wellness Services: AMET Spa offers massages, facials, body treatments, and beauty salon services at additional charge beyond the all-inclusive rate
3. Retail and Boutique: On-site boutique offering merchandise, mini supermarket, and various retail items available for purchase
4. Golf Packages: All-inclusive golf retreat packages including accommodations, golf rounds at nearby courses, VIP transportation, and exclusive amenities
5. Events and Weddings: Wedding planning, corporate meetings, and special event services with catering, event coordination, and venue rental
6. Additional Services: Babysitting, laundry, dry cleaning, medical services, auto rental, airport transportation, tennis clinics - all at additional charges

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels8 records

Core offering

Velas Vallarta is an all-inclusive family beach resort spanning ten acres along Banderas Bay in Marina Vallarta, Puerto Vallarta, Mexico. It sells suite accommodations (ranging from Deluxe Studios to Presidential Suites) bundled with meals, beverages, on-site activities, Kids' Club access, entertainment, and beach access under a single nightly all-inclusive rate. Complementary paid offerings include AMET Spa wellness treatments, championship golf packages, full-service weddings, and corporate meetings across 16,000+ square feet of event space.

Product overview

Velas Vallarta is an all-inclusive family beach resort offering a unified hospitality experience on Mexico's Pacific Coast. The product portfolio centers on accommodation suites (ranging from Deluxe Studios to Presidential Suites in nine categories), complemented by integrated services including AMET Spa wellness treatments, dining at three restaurants, Kids' Club programming, championship golf access, and event services for weddings and corporate meetings. All offerings are bundled into an All-Inclusive Package or available à la carte through specialized packages like Family Vacation, Golf, and Spa Packages.

Differentiator

Problem solved

Functional benefit

Products and services

• Deluxe Studio Suite Entry-level suite accommodation with private terrace, living area, fully equipped kitchen, and partial ocean views of Banderas Bay, sold under the all-inclusive model.
• One Bedroom Suite Spacious one-bedroom suite with separate living area, private terrace, and full kitchen amenities for couples or small families, included in the all-inclusive rate.
• One Bedroom Deluxe Suite Enhanced one-bedroom suite offering upgraded furnishings, larger living space, and premium ocean views from a private terrace, sold under the all-inclusive model.
• Two-Bedroom Lock-Off Suite Versatile suite combining two separate units with a connecting door, allowing flexibility for larger groups while maintaining privacy.
• Two Bedroom Family Suite Family-oriented two-bedroom suite with spacious living areas, fully equipped kitchen, and multiple bathrooms designed for multi-generational families.
• Three Bedroom Family Suite Largest family accommodation featuring three bedrooms, expansive living space, and a full kitchen for large family gatherings, sold under the all-inclusive rate.
• Master Suite Premium suite featuring enhanced amenities, larger square footage, superior ocean views, and elegant furnishings for luxury stays.
• Ocean Front Suite Prime beachfront suite positioned directly on the water offering unobstructed ocean views and immediate beach access, included in the all-inclusive rate.
• Presidential Suite Top-tier luxury suite with exclusive amenities, premium furnishings, dedicated concierge service, and the finest oceanfront positioning.
• All-Inclusive Package Comprehensive vacation package including accommodations, all meals, beverages, daily activities, entertainment, Kids' Club access, and non-motorized water sports.
• Family Vacation Package Tailored package for families including accommodations, dining credits, activity allowances, and special amenities for children.
• Golf Package

Quantifiable outcome

• 3:1 staff to guest ratio maintained, higher than industry average of 1:3-4
• +3 more outcomes

Named customers3 records

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

One partnership is on record.

• Vallarta AdventuresminorGTM or Marketing PartnerPartner tour operator offering excursion and adventure activities for resort guests. Vallarta Adventures organizes tours including Las Caletas, Yelapa, and other regional attractions that guests can book through the resort concierge.

Scale indicators11 records

Recent moves6 records

Expansion highlights5 records

Regional players

• Iberostar Selection Playa Mita: All-inclusive luxury resort near Punta Mita in Riviera Nayarit, just north of Puerto Vallarta. Comparable all-inclusive family-friendly product with championship golf and beachfront positioning, capturing guests who might also consider Velas Vallarta.

Direct peers

• Hyatt Ziva Puerto Vallarta: All-inclusive beachfront resort in the same Puerto Vallarta market, offering comparable family-friendly all-inclusive experiences with multiple pools, dining venues, and beach access on Banderas Bay. Directly competes for the same family leisure and group segments.
• Secrets Vallarta Bay Puerto Vallarta: Adults-only all-inclusive resort in Puerto Vallarta operating on Banderas Bay with comparable suite configurations and dining venues. Targets the couples and honeymoon segment that Velas Vallarta also serves, though with a more restricted audience.
• Marriott Puerto Vallarta Resort & Spa: Major-brand beachfront resort in Marina Vallarta offering comparable family amenities, multiple pools, spa, and dining venues. Competes for similar family leisure, corporate group, and wedding business with the backing of a global brand loyalty program.
• Dreams Vallarta Bay Resort & Spa: Family-friendly all-inclusive resort in Puerto Vallarta operated by the same parent brand as Secrets Vallarta Bay. Competes directly with Velas Vallarta for family leisure, wedding, and group bookings on the same bay.
• Hotel Casa Velas Puerto Vallarta: Boutique adults-only hotel under Velas Resorts located in Marina Vallarta, Puerto Vallarta. Targets couples and adults-only segments that Velas Vallarta also serves, and benefits from shared Velas Resorts reservations and marketing infrastructure.
• Grand Velas Riviera Maya: Sister property under Velas Resorts in Riviera Maya. Operates the same all-inclusive luxury model with AAA Five Diamond standards, providing direct comparison on brand execution, F&B, and service standards across the Velas portfolio.
• Grand Velas Riviera Nayarit: Sister property under the Velas Resorts collection located north of Puerto Vallarta in Riviera Nayarit. Operates the same all-inclusive luxury model with comparable suite configurations, AAA Five Diamond standards, and Velas Resorts brand standards.
• Now Amber Puerto Vallarta: All-inclusive family resort in Puerto Vallarta operated by AMR Collection. Directly competes for family leisure bookings with comparable suite configurations, Kids' Club programming, and beachfront positioning on Banderas Bay.
• Fiesta Americana Puerto Vallarta All-Inclusive: All-inclusive family resort operated by Grupo Posadas in Puerto Vallarta. Comparable family positioning with kids' programming, multiple pools, and beachfront access, competing for the same Mexican all-inclusive family segment.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/@VelasResorts
• Facebookfacebook.com/velasvallarta
• Instagraminstagram.com/velasvallarta
• LinkedInlinkedin.com/company/velas-vallarta-suite-resort

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Velas Vallarta Suite Resort