Velde Industri AS

What Velde Industri AS does

Velde Industri AS is a privately held, family-owned Norwegian industrial group founded in 1984 and headquartered at Noredalsveien 294 in Sandnes (Rogaland). It operates as Rogaland's largest supplier of aggregates, asphalt, and concrete, with vertically integrated activities spanning quarrying of 'Lys granitt' light granite, crushing, asphalt production, ready-mix concrete, environmental recycling of excavated masses and asphalt, transport, machine-laid concrete flooring, and coastal armour stone exports. The group reports approximately 1.6 billion NOK in annual turnover and approximately 400 employees in peak season, structured through wholly-owned subsidiaries including Velde Pukk AS, Velde Asfalt AS, Velde Betong AS, Velde Transport AS, Velde Gulv AS, Velde Fjellboring AS, and Velde Miljø AS, plus acquired entities (Røyksund, FM Asfalt, Nordic Asfalt, Skanska asphalt assets, Velde Cemonite). Production is co-localized at Sviland (Sandnes), with regional asphalt plants at Mandal (Benninghoven RPP 4000 HG, world's largest indirect-heating plant capable of over 90% recycled content, wood-pellet heated), Gismarvik/Haugalandet, Grimstad/Agder, Bergen/Sotra, Oslo, and Halden; concrete flooring is delivered nationwide through Velde Gulv, and armour stone is shipped from a port facility at Lyngdal to Denmark, Germany, Netherlands, and England.

The customer base is concentrated in public infrastructure and large construction contractors: government-owned road builder Nye Veier AS (E39 Lyngdal, 90,000 tonnes; partnership on SiGS pilot), Statens vegvesen (Ryfast/Solbakktunnelen, E39 works), and contractors AF Gruppen (250,000 tonnes E39 Kristiansand-Døle bru), Hæhre entreprenør (130,000 tonnes plus a 20-year maintenance contract on E39 Døle bru-Mandal), and Implenia Stangeland (E39 Lyngdal). Other customers include Block Berge Bygg (5-year aggregate supply for one of Scandinavia's most modern concrete element plants), Lyse (cable bedding sand), Ørland Air Base, KNA Raceway, and Grønn Kontakt. Pricing is per-tonne or per fraction; revenue is contract-driven, project-based, and direct-delivered, with no dealer or reseller layer.

Technology and competitive positioning center on circular-economy materials: the Sviland environmental plant (magnetic separation, screening, washing, chemical flocculation, pressure filtration) processes contaminated excavated masses into recycled aggregates in multiple fractions; the Mandal plant achieves over 90% recycled asphalt via indirect heating; 100% recycled aggregate concrete was developed with Statens vegvesen, SINTEF, and Norges forskningsråd; a 2025 pilot with SINTEF and Eramet Norway tests Silica Green Stone (SiGS), a manganese byproduct, as cement substitute in sprayed concrete for tunnels; and the 2026 Cemonite acquisition extends into industrial and mining byproduct-based building materials. Velde holds ISO 9001, 14001, and 45001 certifications (audited by DNV) and operates an H1-classified in-house testing laboratory, with research collaborations across SINTEF, Universitetet i Agder, Asak Miljø, Norges forskningsråd, Innovasjon Norge, SIVA, and Enova supporting RESGRAM and 'Bærekraftig verdikjede og materialbruk i vegbygging' programs.

Name

Velde Industri AS

Legal name

Velde Industri AS

Website

https://veldeas.no

Company type

Private

Founded year

1984

Operating status

Operating

Headcount range

1–10 employees

Short description

Velde Industri AS is a Norwegian family-owned industrial group founded in 1984, supplying aggregates, asphalt, concrete, and recycled materials to public infrastructure projects and major construction contractors across Norway.

Ownership category

akta.pro rank

Product category

Construction Materials

NAICS

Asphalt Paving Mixture and Block Manufacturing (324121), Ready-Mix Concrete Manufacturing (327320), Construction Sand and Gravel Mining (212321), Cement and Concrete Product Manufacturing (3273), Asphalt Paving, Roofing, and Saturated Materials Manufacturing (32412)

SIC

Asphalt Paving & Roofing Materials (2950), Mining & Quarrying Of Nonmetallic Minerals (No Fuels) (1400), Heavy Construction Other Than Bldg Const - Contractors (1600), Concrete Products, Except Block & Brick (3272)

akta.pro primary industry

Asphalt Mixing & Paving Materials (Hot/Warm/Cold Mix, RAP/RAS Blends) (EUALAKAG)

akta.pro secondary industries

Pavement Construction & Rehabilitation (Asphalt, Concrete, Overlays) (IMAFAEAE), Ready-Mix Concrete Production & Delivery (IMADAAAA), Asphalt Aggregates & Specialty Aggregates (Rail Ballast, Riprap, Lightweight) (IMADAAAJ), Recycled Aggregates & C&D Materials Processing (RCA, RAP, Glass Aggregate) (IMAKAHAI)

Keywords

• Construction aggregates supply
• Asphalt production paving
• Ready-mix concrete supply
• Construction materials recycling
• Coastal armour stone

Headquarters

HQ city

Sandnes

HQ country

Norway

HQ region

Europe

Offices8 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Personnel, Operations, Supply Chain, Infrastructure

Revenue model

1. Aggregates (Pukk og grus): Extraction and sale of crushed rock, gravel, and sand products in various fractions (0-300mm). Core quarrying business rooted in Lys granitt (light granite) extraction since 1984.
2. Asphalt Production and Paving: Production of asphalt and laying services. Serves Rogaland, Agder, Haugalandet, Bergen, Oslo, and Halden. Includes recycled/cold-temperature asphalt variants. Major contracts with Nye Veier AS and Statens vegvesen.
3. Ready-Mix Concrete: Production and delivery of ready-mix concrete including specialty products (Foamit, Fillit, Floorit). Includes concrete floor laying services through Velde Gulv nationwide.
4. Recycled/Environmental Products: Sale of recycled aggregates, environmental sand, crushed concrete, and asphalt granulat. Environmental products (miljøpukk, miljøsand) derived from washing and processing excavated masses and recycled asphalt.
5. Transport Services: Fleet of over 50 vehicles providing transport of asphalt, aggregates, concrete, and sweeping services. Roundtrip logistics bring back masses for recycling on return journeys.
6. Coastal/Armour Stone: Production and supply of armour stone (kystsikringsstein) for coastal protection and offshore wind farm foundations. Supplied to projects including Horns Rev 2, Hvide Sande, Rødesand, and Thyborøn.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels7 records

Core offering

Velde Industri AS extracts and supplies aggregates, produces and paves asphalt, and supplies ready-mix concrete for construction and infrastructure projects. It also recycles excavated material into construction products and provides related transport, laboratory, and specialist material services.

Product overview

Velde Industri AS is Rogaland's largest supplier of aggregates, asphalt, and concrete, operating as a knowledge-based and future-oriented company. The product portfolio is organized as a multi-divisional industrial operation consisting of: Pukk og Grus (aggregates/quarry products including environmental aggregates), Asfalt (asphalt production and paving across multiple regional plants), Betong (ready-mix concrete and concrete products including specialized variants like Foamit skumbetong and low-carbon concrete), Velde Gulv (nationwide machine-installed concrete flooring services), Miljøprodukter (environmental products including recycled asphalt, crushed concrete, environmental sand, and Green Filler), Kystsikringsstein/Armour Stone (coastal protection stones), Transport (fleet of 50+ vehicles for product delivery and return of materials for recycling), and Feiebil (Rotor Clean sweeping services). The company also operates an in-house H1-certified laboratory for quality control. Recent expansion includes Velde Cemonite (acquired 2026) for sustainable building materials from industrial sidestreams. Velde maintains ISO certifications across quality, environmental, and occupational health and safety standards.

Differentiator

Problem solved

Functional benefit

Brands

• Velde Gulv: Nationally operating supplier of high-quality concrete floors, applying concrete flooring services for industrial buildings, warehouses, grocery stores, car dealerships, storage facilities, and public buildings.
• Topeka
• Fillit
• Floorit
• Foamit
• Velde Cemonite
• Miljøasfalt
• Eliminator System

Products and services

• Crushed rock and gravel (Pukk og Grus) Extracted rock and gravel products supplied to construction, road-building, and infrastructure customers.
• Asphalt products Asphalt products manufactured and supplied for road-paving and infrastructure applications.
• Ready-mix concrete Ready-mix concrete produced and supplied for construction and infrastructure projects.
• Concrete floor solutions (Velde Gulv) Concrete flooring solutions for building and construction applications.
• Miljøpukk and Miljøsand environmental products Environmental aggregate and sand products offered as construction materials.
• Topeka 4S membrane A named membrane product used in the company's road-material portfolio.
• Foamit A foam-glass aggregate product for lightweight construction-material applications.
• Fillit A lightweight fill product for construction applications.
• Floorit A named flooring or leveling product in the company's construction-material portfolio.
• Eliminator system A named system offered within the company's construction-material portfolio.
• Armour stone Stone supplied for coastal and marine-protection applications.
• SiGS sprayed concrete A sprayed-concrete offering for construction applications.
• Velde Cemonite A named product in Velde Industri AS's construction-material portfolio.
• Asphalt paving services Project-based asphalt laying services for road and infrastructure customers.
• Construction-material recycling services Processing of excavated masses into reusable construction materials.
• Transport services Transportation of aggregates, asphalt, concrete, and other construction materials for project customers.
• Sweeping services Road and site-sweeping services supporting construction and maintenance customers.
• Laboratory services Laboratory testing and quality-control services for construction materials such as aggregates, asphalt, and concrete.

Quantifiable outcome

• CO2 emissions reduced by 90% when using recycled environmental masses vs. virgin crushed rock (per SINTEF documentation in Liveien project)
• +4 more outcomes

Named customers14 records

Segments4 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

Ten partnerships are on record, tiered core, major and minor.

• SINTEF CommunitycoreStrategic or Co-development Partner · 6 June 2025Velde collaborates with SINTEF Community on research projects including 'Bærekraftig verdikjede og materialbruk i vegbygging' (Sustainable value chain and material use in road construction), financed by Grønn plattform with funds from Norges forskningsråd, Innovasjon Norge, and SIVA. SINTEF leads the SiGS/sprøytebetong pilot. Also partner in RESGRAM (Resirkulert tilslag fra gravemasser) with Universitetet i Agder, Asak Miljø, and Statens vegvesen.
• Nye Veier AScoreImplementation/ SI/ Consulting Partner · 6 June 2025Government-owned road company that owns and procures major Norwegian highway projects. Velde supplied 90,000 tonnes of asphalt for E39 Lyngdal and is partner in sustainable road construction research. Nye Veier AS opened E39 Lyngdal in June 2025 with Velde asphalt and also tested SiGS materials.
• Cemonite AScoreStrategic or Co-development Partner · 23 April 2025Velde acquired Cemonite in April 2026 (effective 2025) and continues as Velde Cemonite. Cemonite developed and documented technology (since 2019) for processing industrial and mining byproducts into building materials with significantly lower carbon footprint. Factory opened September 2024.
• Hæhre entreprenørmajorChannel Partner/ Reseller/ Distributor · 4 August 202020-year asphalt paving and maintenance contract for 7.3 km of E39 Døle bru to Mandalskrysset plus city road approach, involving production of 130,000 tonnes asphalt. Velde praised for documented competence and execution capability.
• AF GruppenmajorChannel Partner/ Reseller/ Distributor · 4 August 2020Asphalt paving contract for 22 km of E39 Kristiansand to Døle bru four-lane road, involving production of 250,000 tonnes asphalt for Nye Veier AS.
• Skanska Industrial SolutionsmajorTechnology or Integration · 5 February 2019Velde acquired Skanska's asphalt operations in Agder (Feb 2019) and Oslo/Halden (March 2022), including facilities, equipment, and workforce (~85 employees). Skanska sold these businesses as they had insufficient volumes for economically sustainable asphalt operations in Norway.
• Block Berge Bygg ASmajorChannel Partner/ Reseller/ Distributor · 23 January 20195-year supply agreement (from 2019) for aggregates to Block Berge Bygg's Klepp Stasjon plant, one of Scandinavia's most modern concrete element facilities representing ~15% of Norway's total concrete element market.
• SINTEF (Lead Research Partner)coreStrategic or Co-development Partner · 31 October 2017RESGRAM project led by Velde with SINTEF, Universitetet i Agder, Asak Miljø (Kristiansand), and Statens vegvesen Vegdirektoratet. SINTEF's Christian John Engelsen research covers recycled aggregate properties, carbonation in concrete, and quality documentation. Supported by Norges forskningsråd.
• Nordbø MaskinminorChannel Partner/ Reseller/ Distributor · 1 June 2017Partner in Liveien research project (Stavanger municipality, 2020) testing recycled masses in pipe trenches. Nordbø Maskin contractors noted the recycled materials as pleasant to work with.
• Eramet Norway (Kvinesdal)minorStrategic or Co-development Partner · 9 September 2016Silica Green Stone (SiGS), a byproduct from manganese production at Eramet Norway's Kvinesdal facility, is being tested by Velde as a cement substitute in sprayed concrete (sprøytebetong) for tunnel applications.

Scale indicators15 records

Recent moves9 records

Expansion highlights6 records

Direct peers

• Veidekke ASA (Industrial division): Norwegian contractor and industrial materials producer (asphalt, aggregates) operating nationwide. Overlaps with Velde on heavy construction materials and paving; competes for the same Statens vegvesen/Nye Veier contracts.
• Franzefoss AS: Norwegian family-owned aggregates, ready-mix concrete, and recycling operator. Directly comparable to Velde on quarrying, recycled aggregates, and concrete production for the Norwegian infrastructure market.
• Feiring Bruk AS: Norwegian producer of aggregates, asphalt, and ready-mix concrete with a national plant network. Closely comparable business model and product mix to Velde, particularly the asphalt and aggregates divisions.

Broad incumbents

• NCC AB (NCC Industry): Swedish-listed construction group with an Industry division producing aggregates, asphalt, and paving services across the Nordics. Comparable business model to Velde's integrated materials-and-paving approach at a larger Nordic scale.
• CRH plc: Global building materials leader in aggregates, asphalt, and readymix concrete with extensive European footprint. Comparable on integrated materials-and-paving model and circular-economy initiatives, though at vastly larger scale.
• Skanska AB (Norwegian operations): Global construction firm that divested its Norwegian asphalt operations to Velde in 2019 and 2022. Comparable on road and infrastructure construction; broader portfolio than Velde but materially overlapping in Norway.
• Peab AB: Swedish-listed construction and civil engineering group with industrial materials operations (aggregates, asphalt, concrete). Comparable as a Nordic peer with overlapping product mix and customer base in road infrastructure.
• Holcim Ltd: Global leader in sustainable building solutions spanning cement, aggregates, and ready-mix concrete. Comparable on circular-economy and low-carbon product positioning that Velde is pursuing with Cemonite and recycled-content asphalt.
• Heidelberg Materials AG: Global building materials group with leading positions in cement, aggregates, and ready-mix concrete, including Nordic operations. Sets the benchmark for recycled-aggregate and low-carbon concrete offerings at global scale.

Regional players

• YIT Oyj: Finnish construction and infrastructure company that previously divested Norwegian asphalt assets to Velde (YIT/former Lemminkäinen, Forus). Comparable as a regional Nordic peer with overlapping paving and materials activities.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks7 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/veldeas
• LinkedInlinkedin.com/company/velde-industri

Compliance6 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Subsidiaries13 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Velde Industri AS