Verbo da Vida
Verbo da Vida (Ministério Verbo da Vida) is a Brazilian evangelical nonprofit operating 100+ Rhema Bible schools, local churches, a publishing house, radio, and digital media platforms, serving members, students, ministers, and missionaries across Brazil and at least six other countries under a donations- and tuition-funded model.
- Company typePrivate
- Founded-
- HeadquartersCampina Grande, Brazil
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Verbo da Vida does
Ministério Verbo da Vida (MVV) is a Brazilian evangelical religious ministry (associação de caráter religioso, CNPJ 02.527.728/0001-00) founded by Bud and Jan Wright to spread the 'Word of Faith' (Palavra da Fé) doctrine. The organization operates an integrated ecosystem comprising local churches (Igrejas Verbo da Vida), the Rhema Bible Training Center network of more than 100 units across Brazil and internationally, Escola Bíblica Verbo da Vida (EBVV), Escola de Ministros, and Escola de Missões. Supporting arms include Editora Rhema Publicações (publishing), VerboShop (e-commerce for books and merchandise), Verbo FM (radio), Verbo Play (video and audio streaming platform), the Maná Diário devotional, the Centro de Cura healing ministry, and the AMVV ministerial association with the Rede Alumni network. Its customer base is composed of individual church members, Bible school students, ministers/pastors, and missionaries across Brazil, Angola, Japan, Portugal, Spain, the United States, and additional Latin American markets.
The ministry is led by Apostle Guto Emery with directors Thiago Borba (National Supervisor of Schools) and Renato Gaudard, supported by a Doctrinal Coordination function. The technology stack is non-proprietary: the Gerar and SOMA systems handle school and ministry administration, Verbo Play delivers media content, and the organization maintains standard social and e-commerce properties (verbodavida.org.br, verboshop.com.br, rhemabrasilpublicacoes.com.br). It is LGPD- and GDPR-compliant, with a designated Data Protection Officer. There is no proprietary technology platform, no AI/ML capability, and no app.
The business model is donation- and tuition-driven rather than commercial. Primary revenue streams are voluntary donations and tithes (Doações) from church members, student fees across 14,000+ enrolled students at Rhema and EBVV schools, book and e-book sales through Editora Rhema, merchandise sales through VerboShop, and event-based revenue from annual conferences (Conferência América do Norte, Conference Legado, JPN youth missions). GTM is community-led, event-driven, and direct-to-consumer: the ministry grows through local church planting, large annual conferences, weekly 'Toda Terça' consecration meetings, and digital content distribution. The core employee headcount is 41, but the operational ecosystem extends to 1,083 registered teachers and ministers.
Verbo da Vida firmographics
Firmographics- Name
- Verbo da Vida
- Legal name
- Ministério Verbo da Vida
- Website
- https://verbodavida.org.br
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Verbo da Vida (Ministério Verbo da Vida) is a Brazilian evangelical nonprofit operating 100+ Rhema Bible schools, local churches, a publishing house, radio, and digital media platforms, serving members, students, ministers, and missionaries across Brazil and at least six other countries under a donations- and tuition-funded model.
- Ownership category
- akta.pro rank
Where Verbo da Vida is headquartered
LocationHeadquarters
- HQ city
- Campina Grande
- HQ country
- Brazil
- HQ region
- Latin America
Offices1 record
Markets served
Verbo da Vida business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Donations: Ministry operates primarily through member donations (Doações) and tithes from church members.
- Publishing (Editora Rhema): Book sales through Editora Rhema Publicações including e-books and printed materials on faith-based topics.
- Merchandise (VerboShop): Online store selling books, combos, and religious merchandise.
Go-to-market motion3 records
Distribution channels6 records
Marketing channels9 records
Verbo da Vida product offering
Product offeringCore offering
Verbo da Vida is a Brazilian religious ministry that delivers Word of Faith (Palavra da Fé) teaching and worship through an integrated ecosystem of local churches, Bible training schools, a publishing house, radio and video platforms, and mission programs. Its core offerings include Rhema Bible Training Centers (100+ units in Brazil and abroad), schools for ministers and missionaries, Verbo Play streaming, Verbo FM radio, Maná Diário devotionals, Editora Rhema publishing, VerboShop merchandise, and the Centro de Cura healing ministry.
Product overview
Verbo da Vida is a Brazilian religious ministry offering a comprehensive ecosystem of spiritual formation products. The core offerings include Verbo Play (video/audio streaming), Rhema Bible Training Centers (100+ units), and various schools (Escola Bíblica, Escola de Ministros, Escola de Missões). Supporting products include Editora Rhema publishing, VerboShop e-commerce, Alumni network, and the Maná Diário devotional. The ministry operates Verbo FM radio and Centro de Cura healing ministry. Digital products are delivered through a web platform with multiple sub-brands including podcasts, e-books, and online course formats serving Brazil and international locations (Europe, Japan, Africa, North America).
Differentiator
Problem solved
Functional benefit
Brands
- Rhema: Bible Training Center (Centro de Treinamento Bíblico) operating in over 100 units in Brazil and internationally
- Verbo FM
- Verbo Play
- Maná Diário
- Editora Rhema
- GERAR
- SOMA
- AMVV
- Rede Alumni
Products and services
- Rhema Bible Training Center (Centro de Treinamento Bíblico Rhema)
Companies that use Verbo da Vida
Customer profileSegments4 records
Ideal customer profiles2 records
Verbo da Vida technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Verbo da Vida partnerships and signals
Strategic signalScale indicators4 records
Recent moves7 records
Expansion highlights5 records
Verbo da Vida competitors and assessment
Company assessmentDirect peers
- Igreja Universal do Reino de Deus (IURD): Brazilian megachurch with comparable integrated model spanning churches, Bible schools, broadcast media (Record TV), publishing, and e-commerce. Operates at much larger scale than Verbo da Vida in the same Brazilian evangelical market.
- Renascer em Cristo: Brazilian neo-Pentecostal church with international presence, broadcast media, and discipleship programs. Comparable to Verbo da Vida in size and Brazilian evangelical positioning.
- Gateway Church: Large US megachurch with a network of satellite campuses, Bible training programs, and digital content distribution. Comparable in combining multi-site church operations with structured educational programs.
- Hillsong International: International church network with affiliated colleges (Hillsong College), publishing, music labels, and large-scale conferences. Comparable to Verbo da Vida in combining church planting, theological education, and digital content distribution.
- Rhema Bible Training Center (USA): US-based Word of Faith Bible training center from which Verbo da Vida's Rhema program derives its heritage. Directly comparable in curriculum, doctrinal orientation, and operational model.
Broad incumbents
- Christian Broadcasting Network (CBN): US-based Christian media organization operating television, streaming, and digital content. Comparable to Verbo da Vida's media and devotional content operations.
- Trinity Broadcasting Network (TBN): Global Christian broadcast network. Directly comparable to Verbo FM and Verbo Play for faith-based audio/video content distribution at scale.
Others
- Yoido Full Gospel Church: Korean megachurch with extensive international missionary footprint. Comparable as a reference point for the scale and operational model achievable by a Word of Faith-adjacent Pentecostal ministry with global ambitions.
- HarperChristian (Thomas Nelson / Zondervan): Major Christian publishing house. Comparable to Editora Rhema for Bible-based book and e-book publishing, and operates in adjacent distribution channels.
- Christianity Today: Christian media organization producing editorial content, conferences, and digital resources. Comparable to Verbo da Vida's Maná Diário and digital content distribution model.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks7 records
Key highlights7 records
Customer concentration
Verbo da Vida social profiles
Digital presenceVerbo da Vida compliance and trust
Trust signalCompliance3 records
Verbo da Vida financial estimates
Financial estimateRevenue estimate
Valuation estimate
Verbo da Vida leadership team
Management profileNumber of profiles
Profiles8 records
Verbo da Vida funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Verbo da Vida M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Verbo da Vida
What does Verbo da Vida do?
Verbo da Vida is a Brazilian religious ministry that delivers Word of Faith (Palavra da Fé) teaching and worship through an integrated ecosystem of local churches, Bible training schools, a publishing house, radio and video platforms, and mission programs. Its core offerings include Rhema Bible Training Centers (100+ units in Brazil and abroad), schools for ministers and missionaries, Verbo Play streaming, Verbo FM radio, Maná Diário devotionals, Editora Rhema publishing, VerboShop merchandise, and the Centro de Cura healing ministry.
Is Verbo da Vida a public or private company?
Verbo da Vida is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Verbo da Vida founded?
Verbo da Vida was founded in -1. It employs 11 to 50 people.
Where is Verbo da Vida based?
Verbo da Vida is headquartered in Campina Grande, Brazil, in the Latin America region.
How does Verbo da Vida make money?
Three revenue lines are on record. Donations are the primary driver. The others are publishing (Editora Rhema) and merchandise (VerboShop).
Who are Verbo da Vida's main competitors?
Direct peers on record are Igreja Universal do Reino de Deus (IURD), Renascer em Cristo, Gateway Church, Hillsong International and Rhema Bible Training Center (USA). Broad incumbents are Christian Broadcasting Network (CBN) and Trinity Broadcasting Network (TBN). Others are Yoido Full Gospel Church, HarperChristian (Thomas Nelson / Zondervan) and Christianity Today.
Does Verbo da Vida have an API?
No public API is recorded for Verbo da Vida.