VICTORY RANCH

What VICTORY RANCH does

Victory Ranch is a 501(c)(3) non-denominational Christian summer camp and retreat center operating on a 500+ acre facility in Bolivar, Tennessee, founded in 2002 by Anne and Dennis Smith. The organization runs three core programs: a Summer Camp operation offering eight week-long sessions between May and July for children in JK through 9th grade ($1,150-$1,550 per session), customizable Group Adventure retreats for youth groups, schools, churches, and community organizations, and Corporate Experiences focused on team building and strategic planning for organizational teams. In 2025, the organization served over 900 children through summer camp sessions and over 3,000 participants across 45 retreats, while providing more than 150 need-based scholarships for urban children and mentoring 70 college students as seasonal staff.

The business model combines fee-for-service camp and retreat revenue with a tax-deductible donation program accepting contributions via credit/debit card, PayPal, Venmo, check, and appreciated stock donations brokered through Raymond James & Associates. Pricing is per-session/per-event all-inclusive (meals, lodging, activities, programming). Go-to-market is direct-to-consumer via the organization's website and the Circuitree event registration platform, augmented by a community-led referral channel through long-standing church and school partnerships (Briarcrest Christian Middle School, Hope Presbyterian Church, Leadership Collierville, NEXUS) and word-of-mouth among returning families. Operational technology is limited to off-the-shelf tools: Circuitree for registration, Bunk1 for parent-camper messaging, and Square for an online store; no proprietary platform or AI capability is disclosed.

Victory Ranch employs approximately 27 full-time staff year-round, scaling to 70+ during the summer camp season. Leadership is concentrated among co-founders Anne and Dennis Smith (both still active as Executive Directors while holding full-time roles elsewhere at Evangelical Christian School and Presbyterian Day School respectively), Camp Director Graham Harrison (22nd year), Program Director Chuck Smith (22nd year), Director Jeremy Yates (promoted to full-time in 2025), and Gregg Breeden (22nd year managing the 500+ acre property). The organization is privately held, founder-controlled, has no parent company or institutional investors, and operates exclusively in the Mid-South/Southeastern United States regional market.

Name

VICTORY RANCH

Legal name

Victory Ranch

Website

https://victoryranch.org

Company type

Private

Founded year

2002

Operating status

Operating

Headcount range

11–50 employees

Short description

Victory Ranch is a 501(c)(3) non-denominational Christian summer camp and retreat center in Bolivar, Tennessee, serving families, youth groups, schools, churches, and corporate clients through week-long summer camps, customizable group retreats, and team-building corporate experiences on a 500+ acre facility.

Ownership category

akta.pro rank

Product category

Summer Camp & Retreat Center

NAICS

Recreational and Vacation Camps (except Campgrounds) (721214), RV (Recreational Vehicle) Parks and Recreational Camps (72121), Civic and Social Organizations (813410)

SIC

Hotels, Rooming Houses, Camps & Other Lodging Places (7000), Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Multi-Activity Enrichment Camps (Academic + Arts + Sports) (EDAMALAA)

akta.pro secondary industries

Arts, Sports & Recreation-Based Youth Development Nonprofits (BPAGADAJ), Life Skills & SEL Camps (Confidence, Executive Function, Social Skills) (EDAMALAO), Group Camping & Scout Camps (THAGAOAI)

Keywords

• Summer camp services
• Retreat center
• Corporate team building
• Christian youth camp
• Group adventure retreats

Headquarters

HQ city

Bolivar

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Supply Chain, Others

Revenue model

1. Summer Camp Registration: Parents pay session-based fees for children to attend week-long or multi-night summer camp programs. Pricing varies by session length and type (Beginner Camp vs. standard sessions).
2. Group Adventure Retreats: Organizations (youth groups, schools, community groups) pay for customized weekend or weekday retreat experiences including lodging, meals, and programmed activities.
3. Corporate Experiences: Businesses and organizations pay for professional development retreats focused on team building, strategic planning, and professional growth with customized programming.
4. Donations and Charitable Contributions: As a 501(c)(3) non-profit organization, Victory Ranch accepts tax-deductible donations through credit/debit card, PayPal, Venmo, check, and appreciated stock donations to support scholarships and facility improvements.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels6 records

Core offering

Victory Ranch operates a non-denominational Christian summer camp and retreat center on 500+ acres in Bolivar, Tennessee. It sells week-long summer camp sessions for children in grades JK through 9, customizable weekend and weekday retreats for youth groups, schools, churches, and community organizations, and corporate team-building retreats. The organization is supported by tax-deductible charitable donations as a registered 501(c)(3) nonprofit.

Product overview

Victory Ranch is a non-denominational Christian summer camp and retreat center offering three interconnected programs: Summer Camp (8 weekly sessions of outdoor adventure activities for children and youth), Group Adventure (customizable retreats for youth groups and schools), and Corporate Experiences (team-building retreats for organizations). The camp operates on a 500+ acre facility in Bolivar, TN, and is supported by a donation/fundraising program with naming opportunities for contributors.

Differentiator

Problem solved

Functional benefit

Products and services

• Summer Camp Non-denominational Christian summer camp offering eight weekly sessions between May and July for children and youth in grades JK through 9. Includes outdoor adventures, ropes courses, ziplines, rock walls, mountain biking, lake activities, pool parties, and evening worship programs focused on spiritual, physical, mental, and social development.
• Group Adventure Retreats Customizable retreat experiences for youth groups, schools, community organizations, teams, and college students. Features team-building activities, outdoor adventures, laser tag, and recreation tailored to build connection, strengthen teamwork, and inspire growth. Available in weekend or weekday formats.
• Corporate Experiences
• Charitable Donation Program

Quantifiable outcome

• Over 3,000 participants served through 45+ retreats and 900+ summer camp attendees in 2025
• +2 more outcomes

Named customers5 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

Scale indicators9 records

Recent moves4 records

Expansion highlights4 records

Direct peers

• Pine Cove Camps: Large multi-site Christian summer camp operator running residential camps and year-round retreat centers in Texas with comparable faith-based programming and youth development mission.
• Kanuga: Episcopal-affiliated conference center and summer camp in North Carolina hosting youth camps, adult retreats, and church/school conferences on a forested campus in the Southeast.
• Winshape Retreat (Berry College): Berry College-based Christian retreat and summer camp operation with year-round retreat hosting and youth summer camp programs on a sizable natural campus.
• Kanakuk Kamps: Premier Christian summer camp network based in Branson, MO with multi-site operations; serves families, schools, and corporate groups with comparable multi-activity outdoor programming.
• T Bar M Camps & Retreats: Texas-based Christian camp and conference center offering summer camps for youth and group retreat experiences with customizable programming—very similar operational model.
• Hume Lake Christian Camps: California-based Christian camp and conference center with summer camps, family camps, and group retreats; comparable multi-activity programming and faith-based positioning.
• Cedarmore Camp: Kentucky-based Baptist-affiliated camp and retreat center serving youth groups, schools, and families with Christian programming—strong geographic and model overlap.
• Beulah Beach: Ohio-based Christian family camp and retreat center offering summer camps, youth retreats, and conference facilities—comparable mission and full-service retreat programming.
• Ridgecrest Conference Center (LifeWay): Christian conference and retreat center in the Southeast offering summer camps, group retreats, and corporate/leadership retreats on a large campus—directly comparable programming mix.

Regional players

• Twin Lakes Camp: Southeastern Christian summer camp and retreat center with similar size and program offerings; regional competitor in the same Tennessee-adjacent geography.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/victoryranchtn
• Facebookfacebook.com/VictoryRanchTN
• LinkedInlinkedin.com/company/victory-ranch

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about VICTORY RANCH