Vetsnow

What Vetsnow does

Vets Now is the United Kingdom's leading provider of out-of-hours and emergency veterinary care for companion animals, operating as a private subsidiary of the Inspiring Vet Care Group under the legal entity VETS NOW EMERGENCY LIMITED. Founded in 2001 and headquartered in Dunfermline, Scotland, the company runs a network of more than 60 out-of-hours clinics co-located within host veterinary practices, supplemented by two 24/7 specialist referral hospitals in Glasgow and Manchester that provide advanced services including neurology, oncology, and complex diagnostics. It treats approximately 200,000 small animals annually and employs over 1,000 clinical and operational staff.

The business operates a hybrid go-to-market model. On the consumer side, pet owners access emergency care through physical clinic locations (found via a website locator), the PawSquad video consultation service priced at £28 per session between 8am and 11pm, and online payment systems. The company offers a 'Never Pay Twice' policy that waives clinic fees if a video consult leads to an in-clinic visit within 24 hours, tightly linking digital and physical channels. On the B2B side, Vets Now partners with over 1,300 (and up to 1,600 per more recent sources) daytime veterinary practices, providing delegated out-of-hours emergency cover through a dedicated partner practice portal.

Revenue is generated primarily through service fees for clinical consultations, treatments, and specialist referrals, supplemented by per-transaction revenue from PawSquad video consultations and Tox Box antidote sales (partnered with VPIS), and professional services revenue from the Cert VN ECC distance learning course at £1,350 plus VAT plus a separate £350 plus VAT final assessment fee. Adjacent monetised assets include paid recordings of the annual ECC Congress (£250 plus VAT in 2025) and a portfolio of sub-brands (PawSquad, Edge training programmes, ECC Congress, Tox Box) that extend the core clinical franchise into telehealth, education, and product supply.

Name

Vetsnow

Legal name

VETS NOW EMERGENCY LIMITED

Website

https://vetsnow.com

Company type

Private

Founded year

2001

Operating status

Operating

Headcount range

11–50 employees

Short description

Vets Now is the UK's leading out-of-hours and emergency veterinary care provider for companion animals. Founded in 2001 and headquartered in Dunfermline, Scotland, it operates 60+ emergency clinics and two specialist referral hospitals, treating over 200,000 pets annually.

Ownership category

akta.pro rank

Product category

Emergency Veterinary Services

NAICS

Veterinary Services (54194), Freestanding Ambulatory Surgical and Emergency Centers (621493), Specialty (except Psychiatric and Substance Abuse) Hospitals (62231)

SIC

Services-Specialty Outpatient Facilities, Nec (8093), Services-General Medical & Surgical Hospitals, Nec (8062)

akta.pro primary industry

Veterinary Emergency & Critical Care Hospitals (HLAMACAA)

akta.pro secondary industries

Urgent Care Veterinary Clinics (Non-ER) (HLAMAAAD), Veterinary Internal Medicine & Oncology Centers (HLAMACAD)

Keywords

• Emergency veterinary care
• Out-of-hours vet services
• Pet emergency clinics
• Veterinary referral hospitals
• Veterinary professional training

Headquarters

HQ city

Dunfermline

HQ country

United Kingdom

HQ region

Europe

Offices4 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales, Supply Chain

Revenue model

1. Out-of-Hours Emergency Veterinary Services: Emergency vet care provided during nights, weekends, and bank holidays on behalf of partner veterinary practices. Revenue generated from consultation and treatment fees charged to pet owners.
2. Video Consultations (PawSquad): Pay-as-you-go video vet consultations at £28 per session, available 8am-11pm daily.
3. 24/7 Referral Hospitals: Specialist referral hospitals in Glasgow and Manchester offering emergency care plus specialisms including neurology, oncology, and advanced diagnostics.
4. Professional Education (Cert VN ECC): Certificate course for veterinary nurses in Emergency and Critical Care at £1,350 + VAT, with final assessment fees of £350 + VAT. Intakes twice yearly in April and October.
5. Tox Box Antidote Service: Sale of emergency antidote drugs (activated charcoal, antivenom, etc.) to veterinary practices at cost plus handling fee, via partnership with VPIS.

Pricing tiers

Go-to-market motion3 records

Distribution channels3 records

Marketing channels7 records

Core offering

Vets Now operates a UK-wide network of 60+ out-of-hours emergency veterinary clinics plus two 24/7 specialist referral hospitals (Glasgow and Manchester) delivering emergency and critical care for companion animals during nights, weekends, and bank holidays when daytime vet practices are closed. The company complements its physical clinics with the PawSquad video consultation service, the Tox Box 24-hour poisons antidote service, veterinary nurse training (Cert VN ECC), and continuing professional development programmes for veterinary professionals.

Product overview

Vets Now operates as the UK's leading provider of pet emergency care with a portfolio of integrated services. The core offering consists of out-of-hours emergency veterinary clinics at 60+ locations across the UK and two 24/7 referral hospitals in Glasgow and Manchester (specializing in neurology, oncology, and other disciplines). This is complemented by PawSquad video consultations for remote vet advice, the Tox Box poisons antidote service, and the Cert VN ECC training programme for veterinary nurses. Additional services include CPD webinars, the annual ECC Congress, and the Partner Practice Portal for referral management. The company partners with over 1,300 veterinary practices to provide seamless out-of-hours coverage and maintains a partnership with Pet Blood Bank UK for canine blood products.

Differentiator

Problem solved

Functional benefit

Brands

• PawSquad: Online video vet consultation service providing 24/7 access to veterinary professionals via video chat.
• Edge
• ECC Congress
• Tox Box
• Pet Blood Bank UK

Products and services

• Out-of-Hours Emergency Veterinary Clinics Emergency veterinary care provided during nights, weekends, and bank holidays at 60+ clinic locations across the UK, operating when regular daytime veterinary practices are closed. Service is delivered to UK pet owners.
• 24/7 Specialist Referral Hospitals Two round-the-clock hospitals in Glasgow and Manchester offering emergency care as well as specialist services including neurology, oncology, and advanced diagnostics. Serves referred cases from partner vet practices and pet owners needing specialist care.
• PawSquad Video Consultations Pay-as-you-go video consultation service allowing UK pet owners to speak with a vet within minutes between 8am and 11pm, providing remote triage and advice before visiting a physical clinic if needed. £28 per session.
• Tox Box Poisons Antidote Service 24-hour veterinary poisons antidote service providing UK veterinary practices with access to drugs used in emergency treatment of poisoning (activated charcoal, antivenom, etc.), supplied in partnership with VPIS.
• Cert VN ECC (Veterinary Nursing Certificate in Emergency & Critical Care) Level 4 Certificate of Veterinary Nursing in Emergency & Critical Care — a distance learning programme for veterinary nurses to develop ECC skills, with tutor support, coursework assessments, and final exams. Intakes in April and October.
• Cutting Edge Training Programme A ten-week programme dedicated to learning about life in ECC for qualified vets considering a transition to emergency and critical care.
• AdvantEdge Training Programme An intensive two-week course for vets with daytime experience looking to refine their ECC skills.
• Veterinary Internships and Residencies Rotating small animal internships and specialized internships tailored to different disciplines for qualified veterinary surgeons seeking practical ECC experience.
• ECC Congress (Annual CPD Event) Annual Emergency and Critical Care Congress offering up to 80 hours of CPD, featuring lectures, workshops, and networking for veterinary professionals.
• CPD Webinars Free Emergency and Critical Care CPD webinars for vets and vet nurses to build skills and stay current with the latest in veterinary medicine.
• Partner Practice Out-of-Hours Service & Partner Portal B2B service providing out-of-hours emergency care coverage for over 1,300 partner veterinary practices across the UK, ensuring continuity of care when primary practices are closed. Includes the Partner Practice Portal for managing patient history, case history submission, and referral workflow.

Quantifiable outcome

• 200,000+ pets treated annually across the network
• +2 more outcomes

Named customers2 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Four partnerships are on record, tiered core and minor.

• Veterinary Poisons Information Service (VPIS)coreStrategic or Co-development PartnerVets Now partners with VPIS to operate the Tox Box service, providing veterinary practices with 24-hour access to emergency antidote drugs for poisoning treatment. VPIS advises on toxins and treatments; Vets Now stocks and supplies antidotes at cost plus handling fee.
• Pet Blood Bank UKcoreStrategic or Co-development PartnerVets Now supports and partners Pet Blood Bank UK, the country's only canine blood bank launched in 2007. Pet Blood Bank provides blood products for emergencies and critical care. Vets Now helped celebrate the charity's 10th birthday in 2017 and supports donor drives and educational events.
• VetCompassminorStrategic or Co-development PartnerResearch partnership with VetCompass (Royal Veterinary College) to conduct heatstroke studies using Vets Now clinical cases. Data from 2022-2023 identified over 800 dogs treated for heat-related illness. Partnership produces evidence-based cooling guidelines.
• Castle Vets (Reading)minorStrategic or Co-development PartnerVets Now Reading clinic is based within Castle Vets practice location at 1 Tilehurst Road, Reading. This host practice model enables Vets Now to operate from existing veterinary facilities during out-of-hours periods.

Scale indicators8 records

Recent moves7 records

Expansion highlights5 records

Market position

Strengths5 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/VetsNowUK
• Facebookfacebook.com/VetsNow
• LinkedInlinkedin.com/company/vetsnow
• Instagraminstagram.com/vetsnowecc
• TikToktiktok.com/@vetsnowecc

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Vetsnow