Gewerkschaft vida Wien

What Gewerkschaft vida Wien does

Gewerkschaft vida Wien is an Austrian trade union founded in 2006 through the merger of three predecessor unions, representing more than 130,000 members across roughly 75 professions and 100 nationalities. Its organizing scope covers services, railways, facility management, healthcare, air and shipping transport, social services, road transport, and tourism, with operational presence across all nine Austrian federal states via approximately 120 paid staff and a network of works-council representatives at employer sites. The union is a constituent member of the Austrian Trade Union Federation (ÖGB) and coordinates transnational labor policy through the European Transport Workers' Federation (ETF).

The union's core products are collective bargaining agreements, individual legal protection, workplace-law consultation, and sectoral advocacy on social-policy and labor-regulation issues. It delivers these through negotiated collective contracts, on-site works-council representation, and public policy campaigns. Leadership is anchored by Chairman Roman Hebenstreit (since 2019) and Secretary General Anna Daimler, with strategic direction set at periodic trade union congresses; the 5th Congress was held in 2024 ahead of the organization's 20th anniversary in 2026.

vida's revenue model is membership-based: each member pays 1% of gross monthly income as dues, producing an estimated annual operating base in the $50M–$100M range (low confidence, as financial statements are not publicly disclosed). The union supplements dues-funded operations with public-policy advocacy, cross-movement alliances (notably with Fridays For Future Austria under the 'Wir Fahren Gemeinsam' banner), and member services. Recent outputs include legislative wins such as the Schwerarbeitsregelung extension to nursing professions and the earlier 'Tatort Arbeitsplatz' initiative, which contributed to Austrian criminal-law reform on third-party harassment.

Name

Gewerkschaft vida Wien

Legal name

Gewerkschaft vida

Website

https://vida.at

Company type

Private

Founded year

2006

Operating status

Operating

Headcount range

1–10 employees

Short description

Gewerkschaft vida is an Austrian trade union founded in 2006, representing 130,000+ members across roughly 75 professions in transport, services, healthcare, and tourism, funded by 1%-of-income membership dues and operating across all nine Austrian federal states.

Ownership category

akta.pro rank

Headquarters

HQ city

Vienna

HQ country

Austria

HQ region

Europe

Offices10 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Membership Fees: vida union generates revenue through membership fees calculated as 1% of the member's gross monthly income. This provides access to collective bargaining representation, legal advice, Rechtsschutz (legal protection), discounts, and other member benefits.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels7 records

Core offering

Gewerkschaft vita is a membership-based Austrian trade union that represents workers across transport, service, healthcare, tourism, and social sectors through collective bargaining negotiations, legal protection (Rechtsschutz), workplace consultation, and member benefits. Members pay 1% of gross monthly income to access representation, insurance coverage up to €100,000, discounts, and education programs. The union operates nine regional state organizations covering all Austrian Bundesländer and serves over 130,000 members from 100+ nationalities.

Product overview

Gewerkschaft vida Wien is a trade union (Verkehrs- und Dienstleistungsgewerkschaft) representing employees from over 100 nations across more than 75 professional groups. The organization functions as a service-oriented union rather than a product company, offering its approximately 130,000 members a unified portfolio of representation services including collective bargaining negotiations, legal protection, workplace consultation, member discounts, and media resources. The services are delivered through specialized branches covering transportation, services, railways, facility management, healthcare, air/shipping, social services, road transport, and tourism sectors, supplemented by dedicated divisions for youth, women, and pensioners.

Differentiator

Problem solved

Functional benefit

Products and services

• Kollektivvertragsverhandlungen (Collective Bargaining Negotiations) Collective bargaining negotiation services for workers across eight industry branches including services, railways, facility management, healthcare, air and shipping, social services, road transport, and tourism. Available to all vida members in Austria.
• Rechtsschutz und Rechtsberatung (Legal Protection and Consultation) Free legal consultation and legal protection (Rechtsschutz) coverage up to €100,000 for members facing workplace issues and labor disputes. Available to all vida members.
• Beratung bei Arbeitsproblemen (Workplace Problem Consultation) Assistance and consultation for members experiencing problems at work, provided through the union's regional offices and legal department.
• Vida Mediathek (Media Library) Media library containing the vida magazine, podcast 'vidaHören', videos, and informative downloads for members and workplace representatives.
• Vida-Mitgliedskarte (Membership Card) Membership card providing access to all member benefits, insurance coverage up to €100,000, and partner discounts. Includes Debit Mastercard in vida design for SPARDA Bank account holders.
• Bildung und Seminare (Education and Seminars) Educational seminars and training programs for members covering labor rights, works council skills, and professional development.
• Pflege und Betreuung Beratung (Care and Nursing Consultation) Consultation services regarding nursing care and support for members and their families.
• Versicherungsschutz (Insurance Coverage) Insurance coverage for members up to €100,000 as part of the membership package.
• Urlaubsangebote (Vacation Offers) Vacation deals and affordable travel options for members through partner agreements.
• Branchen-Vertretung (Industry Branch Representation) Representation services for workers across 8 industry branches: Dienstleistungen (services), Eisenbahn (railways), Gebäudemanagement (facility management), Gesundheit (healthcare), Luft- und Schiffverkehr (air and shipping), Soziale Dienste (social services), Straße (road transport), and Tourismus (tourism).

Quantifiable outcome

• Achieved 1,000 Euro minimum wage by 2009 across covered sectors
• +3 more outcomes

Named customers5 records

Segments6 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Twelve partnerships are on record, tiered core and minor.

• SPARDA Bank (Volksbank Wien)coreGTM or Marketing PartnerSPARDA Bank, a brand of VOLKSBANK WIEN, offers exclusive banking packages for vida members with over 20% discount on account fees. Members receive a Debit Mastercard in vida design with their union membership number. New customers get first year free account packages.
• ÖBV Österreichische BeamtenversicherungminorGTM or Marketing PartnerInsurance partner offering special conditions for vida members on various insurance products.
• BVAEB (Versicherungsanstalt öffentlich Bediensteter)minorGTM or Marketing PartnerHealth insurance partner for public sector employees, offering benefits to vida members.
• betreuerinnen.atminorGTM or Marketing PartnerCare services platform partner.
• BWSG (Betriebswirtschaftliche Gesellschaft)minorGTM or Marketing PartnerBusiness economics services partner.
• OBBL (Österreichischer Behindertenverband)minorGTM or Marketing PartnerDisability advocacy organization partner for inclusion initiatives.
• vidaflexminorGTM or Marketing PartnerFlexible workforce solutions partner.
• vidahelpminorGTM or Marketing PartnerAssistance and support services partner.
• ÖGB (Österreichischer Gewerkschaftsbund)coreStrategic or Co-development PartnerThe Austrian Trade Union Federation (ÖGB) is the umbrella organization. Gewerkschaft vida is part of ÖGB. Medieninhaber (media owner) is ÖGB. ÖGB and vida collaborate on major campaigns including 'Lohnsteuer runter', 'Preise runter', and coordinated wage negotiation strategies.
• Arbeiterkammer (AK Wien)coreStrategic or Co-development PartnerCollaborates with Arbeiterkammer on joint initiatives including 'Offensive Gesundheit', studies on working conditions (e.g., cleaning staff study 2013), and campaigns for better working conditions in hospitals.
• ETF (Europäische Transportarbeiter-Föderation)coreStrategic or Co-development PartnerEuropean Transport Workers Federation for cross-border coordination. Organized 'Fair Transport Europe' campaign and European truck convoy protests in 2010.
• Fridays For Future & System Change not Climate ChangeminorStrategic or Co-development PartnerAlliance 'Wir Fahren Gemeinsam' formed in 2024 combining vida union with climate organizations to advocate for better public transport and working conditions for transport workers.

Scale indicators4 records

Recent moves8 records

Expansion highlights5 records

Direct peers

• Österreichischer Gewerkschaftsbund (ÖGB): Austrian Trade Union Federation and parent organization of vida. ÖGB is the umbrella federation for Austrian trade unions and coordinates cross-union collective bargaining strategy, wage campaigns, and political advocacy—directly comparable as a national labor federation in the same market.
• PRO-GE: Austrian production workers' trade union covering industrial and manufacturing sectors. Directly comparable as a sectoral Austrian union within ÖGB federation with similar collective bargaining, member services, and nationwide state-organization structure.
• GPA: Austrian trade union for salaried employees across private-sector services, part of the ÖGB federation. Comparable as a sectoral Austrian union organizing service-sector workers with similar membership-based revenue model and collective bargaining focus.
• younion _ Die Daseinsgewerkschaft: Austrian trade union representing public service and white-collar workers, part of the same ÖGB federation structure as vida. Directly comparable as a sectoral Austrian union with similar membership-based funding and collective bargaining model.

Broad incumbents

• Unite the Union: One of the UK's largest trade unions covering transport, hospitality, health, and services with over 1.4 million members. Comparable as a major European services-and-transport union with similar sectoral coverage and member-driven governance structure.
• IG Metall: Germany's largest industrial union with over 2.2 million members covering metalworking, automotive, and adjacent service sectors. Comparable as a large European sectoral union with strong collective bargaining power and member-funded service model, albeit focused on industrial rather than services sectors.
• ver.di (Vereinte Dienstleistungsgewerkschaft): Germany's largest services trade union with over 1.9 million members covering transport, healthcare, tourism, and public services. Comparable as a much larger European services union operating in an adjacent (German) market with similar sectoral coverage and collective bargaining approach.

Others

• UNI Europa: European regional organization of UNI Global Union covering services, commerce, and finance sectors. Comparable as a pan-European coordinating body for service-sector unions, of which life-sector Austrian unions like vida are affiliate members for cross-border service-sector campaigns.
• European Transport Workers' Federation (ETF): European-level federation representing transport workers' unions across EU member states. vida is a member of ETF and coordinates on cross-border transport worker campaigns, making ETF a directly relevant strategic/comparative relationship for international bargaining leverage.

Emerging players

• SEIU (Service Employees International Union): North American labor union representing over 2 million service workers including healthcare, janitorial, and public service employees. Comparable as a US-based services-and-care-sector union with similar organizing strategy (segment-by-sector, member-driven campaigns) relevant as a strategic aspiration model.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/gemeinsam_vida
• YouTubeyoutube.com/@Lebensgewerkschaft
• Facebookfacebook.com/gewerkschaftvida
• Instagraminstagram.com/gewerkschaftvida
• LinkedInlinkedin.com/company/gewerkschaft-vida-wien

Revenue estimate

Valuation estimate

Number of profiles

Profiles28 records

Subsidiaries9 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Gewerkschaft vida Wien