VietnamPost
VietnamPost is Vietnam's state-owned national postal operator, operating 13,300+ service points across all 63 provinces with 54,000+ personnel. It provides postal delivery, financial services, insurance distribution, logistics, e-commerce platforms, and government administrative services to consumers, SMBs, enterprises, and government agencies.
- Company typePrivate
- Founded1945
- HeadquartersHanoi, Vietnam
- Headcount—
- GTM typeB2B and B2C
- OfferingServices
What VietnamPost does
VietnamPost (legal name: Tổng công ty Bưu điện Việt Nam) is a state-owned national postal operator of Vietnam, established in its modern corporate form on June 1, 2007 under Decision 674/QD-TTg, with origins tracing back to August 15, 1945. The company operates the country's largest physical retail distribution network of 13,300+ postal service points across all 63 provinces, supported by 54,000+ personnel, 15,000+ delivery routes, and 59 subsidiary units. It holds universal service obligations mandated by the Vietnamese government and is the only designated national postal operator with regulatory mandate under Decision 45/2016/QD-TTg and Decision 468/QD-TTg.
The company's core products span postal and express delivery (EMS, VNQuickpost, domestic delivery, Chuyển phát TMĐT 48h, international delivery), financial services (postal savings via LienVietPostBank/LPBank, e-wallet PostPay, money transfer, bill payment, consumer lending via EVNFinance), insurance distribution (life and non-life with Dai-ichi Life Vietnam), logistics and fulfillment (VietnamPost Fulfillment, customs clearance, warehousing), e-commerce platforms (PostMart for agricultural products, Vietnamstamp.com.vn), digital services (payment gateway, SME digital solutions), and government administrative services (document processing, pension disbursement). The technology stack comprises multiple proprietary mobile applications (My Vietnam Post Plus, PostMart, Vpostcode, PostPay, PostMart Sales), a developer API portal (developer.vnpost.vn), and the Vpostcode address-coding system.
VietnamPost monetizes through a diversified, transaction-based revenue model spanning eight streams: postal/delivery transaction fees, financial transaction fees, insurance affiliate commissions, logistics transaction fees, digital subscription services, managed government services, advertising, and retail distribution margins. Its go-to-market combines universal physical retail access, self-serve digital channels, B2B enterprise direct sales, international courier agency relationships (UPS, DHL), and government administrative service partnerships. Customers include mass-market individual consumers, SMB e-commerce sellers, enterprise clients across financial services and logistics, and Vietnamese government agencies (notably BHXH Vietnam for social insurance disbursement).
VietnamPost firmographics
Firmographics- Name
- VietnamPost
- Legal name
- Tổng công ty Bưu điện Việt Nam
- Website
- https://vietnampost.vn
- Company type
- Private
- Founded year
- 1945
- Operating status
- Operating
- Short description
- VietnamPost is Vietnam's state-owned national postal operator, operating 13,300+ service points across all 63 provinces with 54,000+ personnel. It provides postal delivery, financial services, insurance distribution, logistics, e-commerce platforms, and government administrative services to consumers, SMBs, enterprises, and government agencies.
- Ownership category
- akta.pro rank
VietnamPost industry classification
Industry- Product category
- Postal and Logistics Services
- NAICS
- Postal Service (491), Couriers and Express Delivery Services (4921)
- SIC
- Air Courier Services (4513), Trucking & Courier Services (No Air) (4210)
- akta.pro primary industry
- Post Office Network & Retail Counter Services (TLAAAAAF)
- akta.pro secondary industries
- Domestic Parcel Post / Ground Parcels (TLAAAAAB), International Parcel Post (Inbound/Outbound) (TLAAAAAL), Customs Handling for Postal Items (Postal Clearance & Duties) (TLAAAAAM)
Keywords
Where VietnamPost is headquartered
LocationHeadquarters
- HQ city
- Hanoi
- HQ country
- Vietnam
- HQ region
- Asia
Offices5 records
Markets served
VietnamPost business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales, Supply Chain
Revenue model
- Postal and Delivery Services: Core postal services including domestic and international parcel delivery, EMS express, documents, publications distribution, and e-commerce logistics. Services include standard delivery, EMS premium, EMS express, economy international, VNQuickpost, and freight forwarding.
- Financial and Banking Services: Agency banking services including savings (with LienVietPostBank partnership), consumer lending, pension credit, digital wallet (PostPay), money transfers, bill payments, and cash collection/disbursement services at post offices.
- Insurance Distribution: Agency distribution of life insurance and non-life insurance products (motor vehicle, automobile) through the nationwide post office network.
- Logistics Services: Professional logistics including international forwarding, customs clearance, warehousing solutions, import-export support, and supply chain management.
- Digital and E-commerce Services: Payment gateway for enterprises, SME digital solutions, PostMart e-commerce platform, and digital advertising solutions.
- Government Administrative Services: Services supporting government administrative reform including document delivery, one-stop administrative service reception and result delivery under Decision 468/QD-TTg, and pension/social insurance payment disbursement.
- Media, Advertising and Infrastructure: Commercial advertising across outdoor billboards, Lightbox, Frame, LCD screens at post offices and on postal vehicles, direct marketing, and infrastructure leasing to partners.
- Retail Distribution: Distribution of consumer goods, telecommunications equipment (MobiFone, Vinaphone), publications, stamps, fast-moving consumer goods, and travel ticket agency services.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Pay-as-you-go | EMS Premium - High-speed express delivery service |
| Transaction based/ take rate | Pay-as-you-go | EMS Standard - Regular express delivery |
| Unit Pricing | Pay-as-you-go | Standard E-commerce Delivery - Fixed-rate packages |
| Transaction based/ take rate | Pay-as-you-go | EMS Economy - Budget international delivery |
| Transaction based/ take rate | Pay-as-you-go | VNQuickpost - International express |
| Transaction based/ take rate | Multi-year contract | Collection and Disbursement (Thu Ho Chi Ho) |
| Subscription | Monthly | Savings Deposit Interest Rate |
| Transaction based/ take rate | Pay-as-you-go | International Courier (UPS, DHL agency) |
Go-to-market motion1 record
Distribution channels8 records
Marketing channels8 records
VietnamPost product offering
Product offeringCore offering
VietnamPost is Vietnam's state-owned national postal operator providing domestic and international parcel and express mail delivery (EMS, VNQuickpost), financial agency services (savings, insurance, money transfer, e-wallet, lending) through partner banks and insurers, professional logistics and e-commerce fulfillment, and government administrative services including pension disbursement and one-stop administrative document handling. The company operates 13,300+ postal transaction points across all 63 provinces of Vietnam, complemented by mobile applications (My Vietnam Post Plus, PostMart, PostPay, Vpostcode) and a payment gateway for enterprise clients.
Product overview
VietnamPost (Tổng công ty Bưu điện Việt Nam) operates as a state-owned postal and telecommunications enterprise providing a comprehensive portfolio of services. The core offering centers on postal and express delivery services (EMS, VNQuickpost, domestic and international delivery), complemented by financial services (banking agency, insurance distribution, money transfer, e-wallet, savings, lending), logistics and fulfillment services, e-commerce platforms (Postmart.vn, Vietnamstamp.com.vn), and public administration services (administrative document processing, pension disbursement). The company also provides digital services including payment gateway, SME solutions, and multiple mobile applications (My Vietnam Post Plus, PostMart, Vpostcode, PostPay). With over 13,300 transaction points nationwide and 1.85 billion parcels shipped, VietnamPost serves as Vietnam's national postal infrastructure.
Differentiator
Problem solved
Functional benefit
Brands
- PostMart: E-commerce platform focusing on agricultural products and essential goods
- PostJoy
- My Vietnam Post Plus
- EMS
- VNQuickpost
- PostPay
- Vpostcode
- Vietnamstamp.com.vn
Products and services
- EMS (Express Mail Service)
- Domestic Parcel Delivery (Chuyển phát trong nước)
- VNQuickpost
- DHL International Delivery
- UPS International Delivery
- E-commerce 48-Hour Delivery (Chuyển phát TMĐT 48h)
- EMS Dedicated Route to USA (EMS chuyên tuyến đi Mỹ)
- Point-of-Sale Distribution (Phân phối tại điểm giao dịch)
- Flat-Rate E-commerce Delivery (Chuyển phát TMĐT đồng giá)
- Economy International Delivery (Dịch vụ Economy)
- Cross-Border E-commerce Delivery (Chuyển phát TMĐT xuyên biên giới)
- VietnamPost Fulfillment
- Professional Logistics Services
- Insured Parcels (Bưu phẩm bảo đảm)
- EMS Premium
- EMS Urgent (EMS Hỏa tốc)
- Post Office E-Wallet (Ví bưu điện)
- Postal Savings (Tiết kiệm bưu điện)
- Life Insurance Distribution (Bảo hiểm nhân thọ)
- Non-Life Insurance Distribution (Bảo hiểm phi nhân thọ)
- Secured Consumer Lending (Cho vay có tài sản bảo đảm)
- 5 DỄ Fipo Lending Service (Dịch vụ cho vay 5 DỄ Fipo)
- Retirement Credit (Tín dụng hưu trí)
- Money Transfer at Post Office (Chuyển tiền tại bưu cục)
- Collection and Disbursement Service (Thu hộ, Chi hộ)
- Bill Payment Service (Dịch vụ thanh toán)
- Enterprise Payment Gateway (Cổng thanh toán)
- PostMart E-commerce Marketplace (Postmart.vn)
- Vietnamstamp.com.vn E-commerce Platform
- Ticket Sales Agency (Đại lý bán vé)
- Commercial Advertising (Quảng cáo thương mại)
- Infrastructure Partnership (Hợp tác khai thác cơ sở hạ tầng)
- Direct Marketing
- SME Digital Solutions (Giải pháp doanh nghiệp vừa và nhỏ)
- Administrative Document Processing (Tiếp nhận, trả kết quả TTHC)
- Government Pension Disbursement (Chi trả công)
- Flower and Gift Delivery (Điện hoa, quà tặng)
- PostJoy Entertainment Platform
- High-Value Goods Delivery Standard Service (Dịch vụ chuyển phát Tiêu chuẩn hàng hóa Giá trị cao)
Quantifiable outcome
- 13,300+ postal service points covering all 63 provinces/cities
- +4 more outcomes
Companies that use VietnamPost
Customer profileNamed customers4 records
Segments3 records
Ideal customer profiles4 records
VietnamPost technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration1 record
Feature6 records
VietnamPost partnerships and signals
Strategic signalPartnerships
Nine partnerships are on record, tiered minor and core.
- VingroupminorMulti-field cooperation agreement covering various business areas between VietnamPost and Vingroup.
- UPS (United Parcel Service)coreVietnamPost operates as the authorized local agent for UPS international courier services in Vietnam. Provides international parcel delivery to 220+ countries and territories with 530,000+ employees globally.
- DHLcoreVietnamPost operates as the authorized local agent for DHL international express services, offering global delivery solutions to Vietnamese customers.
- Vietnam AirlinesminorPartnership for ticket agency services. VietnamPost sells Vietnam Airlines tickets through its nationwide post office network.
- FPT ShopminorPartnership covering telecommunications equipment distribution and technology-related collaborations.
- Universal Postal Union (UPU)coreVietnamPost is a member of the Universal Postal Union (UPU), the specialized agency of the United Nations for postal services. UPU membership enables VietnamPost to participate in international postal services under global standards and bilateral arrangements with postal administrations worldwide.
- Dai-ichi Life VietnamminorLife insurance distribution partnership. VietnamPost distributes Dai-ichi Life insurance products through its post office network.
- BHXH Vietnam (Social Insurance Agency)corePartnership for pension and social insurance benefit disbursement. VietnamPost disburses retirement pensions and social insurance benefits to beneficiaries through its nationwide post office network under government mandate.
- Isuzu Vietnam (Ô tô Isuzu Việt Nam)minorVehicle supply partnership. Isuzu Vietnam, in collaboration with An Viet Commercial and Investment Transport JSC, supplies trucks to VietnamPost's Transport and Warehousing Company to support logistics operations.
Scale indicators15 records
Recent moves11 records
Expansion highlights6 records
VietnamPost competitors and assessment
Company assessmentDirect peers
- Viettel Post: Vietnam's largest private-sector courier and a subsidiary of Viettel, providing nationwide parcel delivery and e-commerce logistics. It is VietnamPost's primary domestic competitor in the same universal postal/logistics category with similar end-to-end parcel and COD capabilities.
- J&T Express: Major regional e-commerce courier with deep operations in Vietnam, competing directly with VietnamPost on e-commerce parcel volumes and last-mile delivery, particularly for Shopee, Lazada, and TikTok Shop sellers.
- GHN (Giao Hàng Nhanh): Vietnamese express delivery company serving e-commerce merchants with nationwide coverage, same-day and standard delivery, and a tech-led operating model. Directly competes with VietnamPost in the domestic e-commerce parcel segment.
- Shopee Express (SPX): Logistics arm of Shopee Vietnam providing first-party delivery services to one of the country's largest e-commerce platforms, increasingly expanding to serve third-party merchants as a direct competitor to VietnamPost's e-commerce delivery.
Broad incumbents
- Singapore Post (SingPost): National postal operator of Singapore with similar product breadth (mail, parcels, logistics, e-commerce, financial services) and a comparable state-linked background. Useful proxy for the strategic trajectory of an Asian national post pursuing e-commerce and digital services.
- Royal Mail (IDS Group): UK national postal operator with similar universal service obligation, parcel logistics, and financial services distribution. Comparable for understanding cost-structure dynamics and regulatory pressures facing legacy national postal operators.
- La Poste (Groupe La Poste / Le Groupe La Poste): French national postal operator with extensive banking arm (La Banque Postale) and logistics subsidiaries, closely analogous to VietnamPost's combined postal-plus-financial-distribution model under a state-owned umbrella.
- Kerry Logistics: Asia-headquartered third-party logistics provider offering international freight forwarding, warehousing, and cross-border solutions that overlap with VietnamPost's logistics and customs clearance offerings for enterprise customers.
- DHL Express (Vietnam): Global integrator that VietnamPost acts as a local agent for, but is also a competitor in Vietnam for premium cross-border B2B and B2C international delivery — making it a relevant comparison for international courier economics and quality benchmarks.
Regional players
- Best Express (Việt Nam): International courier with significant Vietnamese operations focused on e-commerce parcels, particularly for cross-border merchants. Comparable to VietnamPost's international and e-commerce delivery services in terms of customer profile and service mix.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks6 records
Key highlights7 records
Customer concentration
VietnamPost social profiles
Digital presenceVietnamPost financial estimates
Financial estimateRevenue estimate
Valuation estimate
VietnamPost leadership team
Management profileNumber of profiles
Profiles15 records
VietnamPost subsidiaries and ownership
Company hierarchySubsidiaries10 records
VietnamPost funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
VietnamPost M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about VietnamPost
What does VietnamPost do?
VietnamPost is Vietnam's state-owned national postal operator providing domestic and international parcel and express mail delivery (EMS, VNQuickpost), financial agency services (savings, insurance, money transfer, e-wallet, lending) through partner banks and insurers, professional logistics and e-commerce fulfillment, and government administrative services including pension disbursement and one-stop administrative document handling. The company operates 13,300+ postal transaction points across all 63 provinces of Vietnam, complemented by mobile applications (My Vietnam Post Plus, PostMart, PostPay, Vpostcode) and a payment gateway for enterprise clients.
Is VietnamPost a public or private company?
VietnamPost is a private company. It is classified as state government owned and is currently operating.
When was VietnamPost founded?
VietnamPost was founded in 1945.
Where is VietnamPost based?
VietnamPost is headquartered in Hanoi, Vietnam, in the Asia region.
How does VietnamPost make money?
Eight revenue lines are on record. Postal and Delivery Services are the primary driver. The others are financial and Banking Services, insurance Distribution, logistics Services, digital and E-commerce Services, government Administrative Services, media, Advertising and Infrastructure and retail Distribution.
Who are VietnamPost's main competitors?
Direct peers on record are Viettel Post, J&T Express, GHN (Giao Hàng Nhanh) and Shopee Express (SPX). Broad incumbents are Singapore Post (SingPost), Royal Mail (IDS Group), La Poste (Groupe La Poste / Le Groupe La Poste), Kerry Logistics and DHL Express (Vietnam). Best Express (Việt Nam) is listed as a regional player.
Does VietnamPost have an API?
Yes. VietnamPost provides API connectivity for developers and partners. The developer portal is available at developer.vnpost.vn for API integration purposes. Developer documentation is at developer.vnpost.vn.
What industry is VietnamPost in?
VietnamPost's product category is Postal and Logistics Services. Its primary akta.pro industry code is TLAAAAAF, Post Office Network & Retail Counter Services, with a secondary code of TLAAAAAB, Domestic Parcel Post / Ground Parcels. Its NAICS code is 491 and its SIC code is 4513.