Villamedia Uitgeverij B.V.

What Villamedia Uitgeverij B.V. does

Villamedia Uitgeverij B.V. is a Dutch specialty media company founded in 1998 and headquartered in Amsterdam, operating the platform villamedia.nl, which serves as the central online hub for journalism professionals in the Netherlands. The company produces daily industry news, a print and PDF magazine, themed email newsletters, a job board, a freelance assignment marketplace, and a CV database of approximately 7,000 journalist profiles, reaching roughly 130,000 monthly unique visitors and 800,000 monthly pageviews. Its underlying technology is a standard digital publishing stack comprising web content delivery, email newsletter systems, RSS feeds, and online subscription management, with no proprietary AI/ML components disclosed.

The business operates on a hybrid B2C/B2B model. Consumer revenue is generated through low-priced monthly subscriptions (€3.99 for article access, €19 for NVJ membership that bundles free Villamedia access, €17.50 for the Opdrachten assignment marketplace, with a €6.50 pay-per-article option), and the company benefits from a structural partnership with the NVJ (Nederlandse Vereniging van Journalisten), whose members receive free access to the platform's content and freelance marketplace. B2B revenue is driven by a dedicated three-person sales team selling recruitment advertising, banners, leaderboard placements, and personnel advertisements to media employers seeking to reach qualified journalism talent. The company also owns and operates two recurring prestige assets: the annual 'Journalist van het Jaar' (Journalist of the Year) award, co-sponsored by the Municipality of The Hague and Hogeschool InHolland since 2006, and the Afstudeerprijs Villamedia graduation thesis prize.

The company is a Dutch private limited company (B.V.) with no disclosed funding rounds, no parent company, and a stable headcount of approximately 20 employees including editorial staff, sales, a publisher (Susanna Leliman), and an editor-in-chief (Chris Helt). Revenue figures are not publicly disclosed, and no M&A, geographic expansion beyond the Netherlands, or significant leadership changes are evidenced in the source material.

Name

Villamedia Uitgeverij B.V.

Legal name

Villamedia Uitgeverij B.V.

Website

https://villamedia.nl

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Villamedia Uitgeverij B.V. is an Amsterdam-based Dutch specialty media company operating villamedia.nl, a news, job board, freelance marketplace, and CV database serving journalism professionals in the Netherlands, with structural partnership ties to the NVJ trade association.

Ownership category

akta.pro rank

Product category

Trade Media

NAICS

Newspaper, Periodical, Book, and Directory Publishers (5131)

SIC

Periodicals: Publishing Or Publishing & Printing (2721)

akta.pro primary industry

Online News & Magazine Publishing Platforms (CMS & Hosting) (MPAJAMAC)

akta.pro secondary industries

Newsletter Publishing Platforms (MPACAIAA), News, Politics & Current Affairs Magazines (MPAJAEAO)

Keywords

• Journalism industry news
• Trade media publishing
• Media job listings
• Freelance assignment marketplace
• Journalism career services

Headquarters

HQ city

Amsterdam

HQ country

Netherlands

HQ region

Europe

Offices2 records

Markets served

GTM type

B2C

Offering type

Digital Commerce or Content

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Supply Chain

Revenue model

1. Subscription Revenue: Monthly subscriptions for non-NVJ members to access articles and content. Includes first 30 days free trial.
2. Advertising: Personnel advertisements, banners, and advertising space between news articles and job listings. Also includes leaderboard placements.
3. Freelance Marketplace: Platform connecting freelance journalists with assignments. Free for NVJ members and Cooperatie members, paid service for others.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels6 records

Core offering

Villamedia Uitgeverij B.V. operates Villamedia.nl, a Dutch-language digital media platform that publishes daily journalism and media industry news, alongside a print magazine, themed newsletters, a job board (Vacatures), a freelance assignment marketplace (Opdrachten), and a CV database (CV-databank) serving media professionals and media employers in the Netherlands. The platform combines editorial content with career resources and is tightly integrated with the NVJ (Dutch Association of Journalists) membership, which provides free access for members and supplements revenue through subscriptions, advertising, and marketplace fees.

Product overview

Villamedia operates as a multi-platform media intelligence service for Dutch journalism professionals, combining a primary website with additional subscription-based modules. The core offering consists of the Villamedia.nl website providing daily industry news coverage, supplemented by a print/PDF magazine, themed newsletters, job vacancy listings, a freelance assignments marketplace, and a CV database. The platform also hosts research initiatives like Zelf in Zicht and manages prestigious awards including Journalist van het Jaar and the Afstudeerprijs. Member benefits include NVJ Rechtshulp legal aid services. The platform connects media professionals with career opportunities and industry developments through both free and premium (NVJ member/subscription) content access.

Differentiator

Problem solved

Functional benefit

Brands

• Villamedia Magazine: Print magazine publication covering journalism industry news and professional development
• Villamedia Nieuwsbrief
• Journalist van het Jaar
• Afstudeerprijs Villamedia
• Zelf in Zicht
• JournalistRIK

Products and services

• Villamedia.nl News Platform The primary online platform providing professional journalism industry news covering news, media innovation, the craft of journalism, careers, events, job listings, freelance assignments, and CV database services for Dutch media professionals.
• Villamedia Magazine

Quantifiable outcome

• 130,000 monthly unique visitors with 800,000 pageviews
• +1 more outcomes

Named customers2 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Two partnerships are on record, tiered core and minor.

• NVJ (Nederlandse Vereniging van Journalisten)coreStrategic or Co-development PartnerNVJ members receive free access to Villamedia's articles and freelance marketplace as a membership benefit. This partnership provides Villamedia with access to NVJ's member base while providing NVJ members with exclusive access to industry news and career resources.
• Gemeente Den HaagminorStrategic or Co-development PartnerThe Journalist of the Year award and Afstudeerprijs are co-sponsored by the municipality of Den Haag in collaboration with Hogeschool InHolland.

Scale indicators3 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• Press Gazette: UK-based trade media outlet covering the journalism and publishing industry. Closely comparable business model — news, jobs, and analysis targeted at working journalists — though serving the UK rather than the Dutch market.
• journalism.co.uk: UK news site covering journalism industry news, jobs, and digital media innovation with a freelance marketplace component. Highly comparable vertical-publishing + recruitment platform model.
• Nieman Lab: Harvard Nieman Foundation's online publication covering the journalism industry's business, technology, and craft. Closely mirrors Villamedia's niche-trade journalism model, albeit in English and US-focused.
• Poynter Institute: US journalism training and news organization publishing Poynter.org covering media industry news, ethics, and innovation. Comparable integrated trade/news/training platform for journalism professionals.
• Editor & Publisher: Long-running US trade magazine covering the newspaper and journalism industry with news, jobs and awards. Comparable trade-journalism model with similar legacy positioning.

Broad incumbents

• De Journalist: NVJ's own magazine for Dutch journalists — the membership organization Villamedia partners with. Operates adjacent (and partially overlapping) journalism-industry editorial under the umbrella of Villamedia's largest distribution partner.

Regional players

• Spreekbuis.nl: Dutch online news site covering journalism and media-industry topics in the Netherlands. Direct geographic and topical overlap with Villamedia's editorial coverage.
• Adformatie: Dutch trade publication for the advertising, marketing, and media industry. Closely comparable Dutch-language B2B trade-media model covering adjacent verticals (media buying, marketing).

Market position

Strengths4 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xbsky.app/profile/villamedia.nl
• Facebookfacebook.com/VillamediaNieuws
• LinkedInlinkedin.com/company/villamedia-platform-voor-journalistiek

Revenue estimate

Valuation estimate

Number of profiles

Profiles10 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Villamedia Uitgeverij B.V.