Mairie de Villefranche-de-Rouergue

What Mairie de Villefranche-de-Rouergue does

Mairie de Villefranche-de-Rouergue is a French municipal government (commune) located in the Aveyron department of the Occitanie region, serving a population reflected in approximately 7,947 registered voters. The commune is built around a bastide royale (medieval planned town) with substantial heritage assets including a Musée de France designation (Musée Urbain Cabrol), the UNESCO-listed Chemin de Saint-Jacques pilgrimage route, and a historic architectural core that anchors its tourism economy. The municipality delivers a comprehensive portfolio of public services: potable water distribution and sanitation across a 116 km water network and 76 km sewage network serving ~6,700 subscribers; childcare and early childhood services through the Maison de la Petite Enfance and three childcare facilities; education support including ~40,000 annual school meals; cultural programming at the Médiathèque La Manufacture, Théâtre, École de musique, and Galerie d'art La Poissonnerie; sports facilities including the Aqualudis aquatic center; and ~100+ km of municipal roads and sidewalks maintained under a five-year renovation plan.

Its core technology infrastructure is modest: an official website built on WordPress with Elementor, Google Analytics for traffic statistics, Google reCAPTCHA for spam prevention, and three supplementary self-service portals (Portail Famille for school meal reservations, Portail Médiathèque for library services, and Portail Eau for water billing and consumption data). No APIs, SDKs, or AI/ML capabilities are offered. The municipality partners with Suez (Degrémont) for wastewater treatment operations, Oc'théa for OPAH-RU housing improvement program management, and coordinates with Ouest Aveyron Communauté for delegated waste management and intercommunal economic development.

The revenue model is a hybrid of tax-funded public administration and fee-based utility services. Local taxes and levies (property taxes, business taxes, administrative fees) form the core funding base. Water and sanitation services operate on a usage-based pricing model (€4.717/m³ with sanitation, €2.258/m³ without) plus fixed per-semester fees (€36.40 for caliber 15, €41.85 for caliber 20). Additional revenue streams include public domain occupation fees (commercial terrace permits, market stalls) and school meal subscription fees calculated on CNAF family income scales. The municipality is governed by Mayor Jean-Sébastien Orcibal and a municipal council, funded through a combination of local taxation, state subsidies, and service revenues, with no disclosed commercial ownership structure.

Name

Mairie de Villefranche-de-Rouergue

Legal name

Mairie de Villefranche-de-Rouergue

Website

https://villefranche-de-rouergue.fr

Company type

Public

Operating status

Operating

Headcount range

11–50 employees

Short description

Mairie de Villefranche-de-Rouergue is a French municipal government serving approximately 7,947 voters and 6,700 water subscribers in the Aveyron department of Occitanie, delivering administrative, water/sanitation, education, cultural, and tourism services centered on its historic bastide royale heritage.

Ownership category

akta.pro rank

Product category

Municipal Government Services

NAICS

Administration of Housing Programs, Urban Planning, and Community Development (9251), Administration of Urban Planning and Community and Rural Development (92512), Administration of Environmental Quality Programs (9241)

SIC

Sanitary Services (4950)

akta.pro primary industry

City Clerk/Records, Elections & Civic Engagement (BPAIACAB)

akta.pro secondary industry

Affordable Housing & Community Development (Housing, Community Land Trusts) (BPAGALAC)

Keywords

• Municipal government services
• Public administration
• Water sanitation services
• Cultural heritage services
• Urban planning services

Headquarters

HQ city

Villefranche-de-Rouergue

HQ country

France

HQ region

Europe

Offices5 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Others

Revenue model

1. Local taxes and levies: The municipality collects local taxes from residents and businesses including property taxes, business taxes, and various administrative fees for services.
2. Water and sanitation services: Municipal water distribution and sanitation services billed to approximately 6,700 subscribers. Water pricing: 4.717 EUR/m³ for sanitation, 2.258 EUR/m³ without sanitation, plus fixed fees.
3. Public domain occupation fees: Fees charged for commercial terrace permits, market stalls, and occupation of public space.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels5 records

Core offering

Mairie de Villefranche-de-Rouergue is a French municipal government entity that delivers public administrative and community services to residents and businesses. Its core offerings include water and sanitation distribution to approximately 6,700 subscribers, civil status and election administration, urban planning and housing permits, early childhood services (multi-accueil and crèches), school meals, cultural programming (museum, theater, media library), sports facilities (Aqualudis aquatic center), and social services through the CCAS.

Product overview

Mairie de Villefranche-de-Rouergue operates a municipal government website as its primary digital product, supported by three supplementary service portals. The main website (villefranche-de-rouergue.fr) serves as a comprehensive citizen services platform offering administrative procedures (elections, civil status, urban planning, permits), cultural offerings (mediatheque, museums, theaters), sports facilities (Aqualudis aquatic center), and community information. Three dedicated portals extend specific services: the Portail Famille for school meal reservations, the Portail Médiothèque for library collections, and the Portail Eau for water billing and consumption tracking. This is a municipal government entity, not a technology company, and thus its 'products' are public services delivered through digital channels rather than commercial software products.

Differentiator

Problem solved

Functional benefit

Products and services

• Municipal Water and Sanitation Service

Named customers2 records

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Seven partnerships are on record, tiered core, major and minor.

• Office de tourisme (Tourism Office - Bastides et Gorges de l'Aveyron)coreStrategic or Co-development PartnerPartnership for tourism promotion and visitor services in the region. Joint marketing and information sharing for visitors to Villefranche and surrounding areas.
• Ouest Aveyron Communauté (Intercommunal authority)coreStrategic or Co-development PartnerCommunauté de communes managing waste services, economic development, and broader intercommunal services. Close collaboration on waste management (competence delegated to OAC), economic development, and urban planning.
• Département de l'AveyronmajorStrategic or Co-development PartnerDepartment-level government partner providing support for cultural collections (artist books), infrastructure, and regional programs.
• Région OccitaniemajorStrategic or Co-development PartnerRegional government partner supporting local initiatives and development projects.
• Oc'théamajorImplementation/ SI/ Consulting PartnerOperator contracted for OPAH-RU (housing improvement operation) follow-up and animation. Provides housing renovation support and manages the single window for housing (guichet unique de l'habitat).
• Suez (Degrémont)majorImplementation/ SI/ Consulting PartnerWater treatment operator managing the municipal wastewater treatment plant under a five-year contract. Responsible for treatment and purification according to European standards.
• AFEV (Association de la Fondation Étudiante pour la Ville)minorOthersStudent volunteer organization partnering for student life initiatives in the city.

Scale indicators9 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• Mairie de Millau: Larger Aveyron commune (sub-prefecture) operating the same municipal functions at greater scale, including water, urban planning, and cultural programming. Broader incumbent in the same departmental footprint with overlapping service lines.
• Mairie de Montauban: Tarn-et-Garonne prefecture and broader regional incumbent. Operates an analogous municipal service portfolio at significantly larger scale, including heritage-sensitive urban planning and a cultural/patrimony agenda similar to Villefranche-de-Rouergue's bastide focus.
• Mairie de Rodez: Aveyron departmental prefecture. A larger incumbent operating the full municipal service portfolio — water, sanitation, culture, urban planning, social services — across a significantly bigger population and budget base.

Direct peers

• Mairie de Lauzerte: Tarn-et-Garonne bastide royale with comparable medieval-planned-town heritage and rural commune service profile. Operates similar municipal functions including water service, urban planning under heritage constraints, and tourism-oriented cultural programming.
• Mairie de Villeneuve-sur-Lot: Lot-et-Garonne bastide royale of comparable historic-planned-town form. Operates municipal water, urban planning under heritage constraints, cultural venues, and tourism-oriented services analogous to Villefranche-de-Rouergue's portfolio.
• Mairie de Beaumont-de-Lomagne: Small Tarn-et-Garonne bastide with a population and service scope closely matching Villefranche-de-Rouergue. Comparable on civil administration, water/sanitation delivery, school services, and heritage-driven tourism strategy.
• Mairie de Najac: Neighboring Aveyron commune and one of France's best-known bastides, located a short distance from Villefranche-de-Rouergue. Operates the same small-rural-municipal model: civil administration, water service, heritage tourism, and cultural programming for a similarly sized population.
• Mairie de Cordes-sur-Ciel: Tarn bastide designated among 'Plus Beaux Villages de France' with strong heritage-tourism orientation. Highly comparable on bastide urban form, heritage preservation rules, cultural programming, and small-town municipal service delivery.
• Mairie de Sauveterre-de-Rouergue: Aveyron bastide royal commune in the same intercommunal orbit as Villefranche-de-Rouergue. Comparable in size, governance structure, and service portfolio — civil status, water/sanitation, roads, schools, and heritage-driven tourism.

Emerging players

• Ouest Aveyron Communauté: Intercommunal structure (communauté de communes) of which Villefranche-de-Rouergue is the seat. Already delivers waste-management, economic-development, and broader pooled services across 29 communes; embodies the intercommunal model reshaping small-commune service delivery.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/CommuneDeVillefranche
• Instagraminstagram.com/commune.villefranchederouergue
• LinkedInlinkedin.com/company/mairie-de-villefranche-de-rouergue

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Mairie de Villefranche-de-Rouergue