Ville de La Madeleine
Ville de La Madeleine is a French municipality in the Lille metropolitan area providing administrative, cultural, sports, social, and ecological services to approximately 22,000-25,000 residents through a town hall, médiathèque, conservatoire, and digital service portal.
- Company typePrivate
- Founded2019
- HeadquartersLa Madeleine, France
- Headcount51–100
- GTM typeB2C
- OfferingServices
What Ville de La Madeleine does
Ville de La Madeleine (Mairie de La Madeleine) is a French commune and local government entity serving approximately 22,000-25,000 residents in the Nord department, within the Métropole Européenne de Lille (MEL) metropolitan area. The municipality delivers the full scope of statutory municipal services — civil status, urban planning, elections, family and childcare services, senior care, youth programs, cultural and sports amenities, municipal policing, and ecological transition initiatives — through three physical sites (Hôtel de Ville, Médiathèque Municipale with 45,000+ items, and Police Municipale) plus a portfolio of citywide facilities including the Conservatoire de Musique (630 students), Chaufferie Huet cultural venue, Théâtre du Millénaire, Piscine Municipale, and the Pôle Raquettes Jacques Donnay.
The technical platform is a Drupal-based municipal website (ville-lamadeleine.fr, launched January 17, 2019) integrating ReadSpeaker text-to-speech accessibility, Matomo privacy-first analytics, AddToAny social sharing, and the Portail Famille family-services portal. Digital identity and authentication are handled via France Identité and FranceConnect+, enabling secure online procedures. The municipality is GDPR/RGPD compliant, uses SSL certificates and secure data storage, and pursues WCAG/RGAA accessibility standards (though no formal audit has been completed).
The operating model is funded by local taxation (property, residence, and business taxes), French state and EU subsidies, and transactional service fees (public-domain occupation royalties after day 29, parking permits, facility rentals, administrative documents). Revenue flows are structural rather than market-driven; there is no equity ownership, no venture funding, and no M&A activity. Leadership is Mayor Sébastien Leprêtre, with an organizational complement of 73 employees. Recent strategic activity centers on the multi-year Cœur de Ville urban renewal project (2019-2026), expansion of ecological transition programs (Carré Magique Écologique, six îloasis, Défi Bas Carbone), and accumulation of nine civic and environmental labels including Services Publics + (2026) and API cité (2024).
Ville de La Madeleine firmographics
Firmographics- Name
- Ville de La Madeleine
- Legal name
- Mairie de La Madeleine
- Website
- https://ville-lamadeleine.fr
- Company type
- Private
- Founded year
- 2019
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Ville de La Madeleine is a French municipality in the Lille metropolitan area providing administrative, cultural, sports, social, and ecological services to approximately 22,000-25,000 residents through a town hall, médiathèque, conservatoire, and digital service portal.
- Ownership category
- akta.pro rank
Ville de La Madeleine industry classification
Industry- Product category
- Municipal Government Services
- NAICS
- Administration of Housing Programs, Urban Planning, and Community Development (925), Nature Parks and Other Similar Institutions (712190)
- SIC
- Services-Amusement & Recreation Services (7900)
- akta.pro primary industry
- Mayor/City Manager & General Administration (BPAIACAA)
- akta.pro secondary industries
- City Clerk/Records, Elections & Civic Engagement (BPAIACAB), Economic Development & Business Licensing (Local) (BPAIACAN), Parks, Recreation & Protected Areas Administration (BPAIAMAH), Local Education Authorities & Municipal Education Offices (EDADABAD)
Keywords
Where Ville de La Madeleine is headquartered
LocationHeadquarters
- HQ city
- La Madeleine
- HQ country
- France
- HQ region
- Europe
Offices3 records
Markets served
Ville de La Madeleine business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales
Revenue model
- Local Taxation: Municipal tax revenue from local residents and businesses including property taxes and business taxes.
- Domain Public Occupation Fees: Free for first 29 days, then subject to royalties/fees for commercial occupation of public domain including terraces, scaffolding, equipment. Revenue generated from commercial entities operating in public spaces.
- Service Fees: Various municipal service fees including parking cards, family services, administrative documents, and facility rentals.
- State Subsidies and Transfers: Government funding and subsidies from French state and European Union for municipal projects, urban development, and public services.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Pay-as-you-go | Commercial terrace and street occupation permits |
| Transaction based/ take rate | Pay-as-you-go | Non-commercial public domain occupation |
| Subscription | Annual | Residential parking permits |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels7 records
Ville de La Madeleine product offering
Product offeringCore offering
Ville de La Madeleine is a French municipal government providing public administration, civil registry, urban planning, family services, cultural programming, sports facilities, and ecological transition services to approximately 22,000-25,000 residents. Core offerings include administrative procedures (identity documents, elections, civil status), cultural facilities (Médiathèque, Conservatoire, theatres), sports infrastructure (swimming pool, racket sports complex), early childhood and senior services, and environmental programs including composting, biodiversity initiatives, and the Défi Bas Carbone citizen program.
Product overview
Ville de La Madeleine operates as a municipal government offering a portfolio of digital services and physical facilities. Digital services include the Portail Famille for family administrative procedures, online forms for various municipal requests, and newsletters. Physical infrastructure comprises cultural venues (Chaufferie Huet performance hall, Médiathèque with 45,000+ items, Conservatoire with 630 students, Le Millénaire cultural center), sports facilities (Piscine Municipale, Pôle Raquettes Jacques Donnay), and environmental initiatives (Carré Magique Écologique with urban farm and solidarity zone, Défi Bas Carbone citizen program).
Differentiator
Problem solved
Functional benefit
Products and services
- Portail Famille Online family portal for managing administrative procedures related to childhood, education, and family services including registrations and payments. Targeted at families and parents residing in La Madeleine.
- Chaufferie Huet Rehabilitated in 2020 as a multipurpose performance hall, the Chaufferie Huet serves as a cultural venue showcasing the city's industrial heritage and hosting cultural events for residents.
- Médiathèque Municipale Municipal media library inaugurated in November 2013, providing access to over 45,000 items including books, media, and digital resources to residents and visitors.
- Conservatoire de Musique à Rayonnement Communal Municipal music conservatory offering instrumental training (woodwinds, strings, brass, polyphonic instruments), general music education, and collective practice programs to 630 students.
- Le Millénaire Centre de Culture et d'Animation offering a wide range of cultural and associative activities, functioning as the city's primary cultural animation center.
- Piscine Municipale Municipal swimming pool providing aquatic sports and leisure activities to residents.
- Pôle Raquettes Municipal Jacques Donnay Municipal racket sports facility named after Jacques Donnay, offering tennis and other racket sports.
- Carré Magique Écologique Ecological initiative including components such as SOLAMAD, urban greening scheme, RE'SOURCES solidarity activities zone, and urban farm.
- Défi Bas Carbone Carbon reduction challenge initiated by the city offering free workshops on sustainable consumption, food waste reduction, energy savings, and clothing repair to support individual ecological transition.
Quantifiable outcome
- 45,000+ items at Médiathèque
- +3 more outcomes
Companies that use Ville de La Madeleine
Customer profileNamed customers2 records
Segments3 records
Ideal customer profiles2 records
Ville de La Madeleine technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration5 records
Feature3 records
Ville de La Madeleine partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered core and minor.
- Métropole Européenne de Lille (MEL)coreMunicipal partner for metropolitan-level initiatives including cycling infrastructure (V'Lille stations), road work coordination, public transport, and metropolitan ecological programs. MEL is the inter-municipal authority governing the Lille metropolitan area.
- Nord Nature EnvironnementminorRegional environmental association partnered for biodiversity education and nature discovery activities including biodiversity walks as part of the low-carbon challenge program.
- CCAS (Centre Communal d'Action Sociale)coreMunicipal social action center addressing poverty, social exclusion, and community support. Prioritizes social assistance recipients for donnerie events and coordinates solidarity programs.
- Centre social ACoLJAQ Christian JanssensminorCommunity social center serving as local social hub and partner for solidarity initiatives including priority access to community events.
- RÊVES - Ressourcerie Epicerie Vestiaire SolidaireminorLocal association combining second-hand shop, grocery assistance, and clothing support. Partner for circular economy and social solidarity initiatives.
Scale indicators4 records
Recent moves6 records
Expansion highlights5 records
Ville de La Madeleine competitors and assessment
Company assessmentDirect peers
- Ville de Wasquehal: Lille metropolitan commune (~19K residents) with similar compact geography and service portfolio. Direct peer operating within the same inter-municipal framework (MEL).
- Ville de Mons-en-Baroeul: Lille metropolitan commune (~21K inhabitants) operating comparable municipal services within MEL. Direct peer due to similar resident scale and shared metropolitan policy environment.
- Ville de Saint-André-lez-Lille: Small Lille metropolitan commune (~13K residents) providing a comparable base of administrative, cultural, and ecological services within MEL. Direct peer for smaller-scale benchmarking.
- Ville de Croix: Lille metropolitan commune (~21K inhabitants) offering directly comparable municipal services under MEL governance. Direct peer for benchmarking service delivery and digital transformation.
- Ville de Marcq-en-Baroeul: Adjacent commune in the Métropole Européenne de Lille with similar affluent 'ville-village' profile, comparable resident base (~38K), and parallel cultural, ecological, and citizen-engagement programming. Direct peer because it competes for the same metropolitan funding, talent, and resident attraction within MEL.
- Ville de Lambersart: Lille metropolitan commune of ~28K residents with similar urban form and service portfolio (culture, sports, schools, ecological transition). Direct peer due to near-identical scale, demographic profile, and shared MEL governance structure.
- Ville de Marquette-lez-Lille: Compact Lille metropolitan commune (~10K residents) operating a similar 'ville-village' service model within MEL. Direct peer for small-format municipal service delivery.
Broad incumbents
- Ville de Sceaux: Affluent Paris-region commune (~19K) with a comparable cultural ecosystem (cultural venues, library, music school) and citizen-engagement profile. Broad incumbent peer for comparable service density at a similar demographic scale.
- Ville de Saint-Maur-des-Fossés: Larger (~75K) Paris-region commune with the same 'ville-village à proximité urbaine' positioning. Broad incumbent peer because it faces similar resident-quality-of-life priorities and ecological transition challenges but at a meaningfully larger scale.
- Ville de Vincennes: Dense (~50K) Paris-region commune operating a comparable municipal service portfolio (culture, sports, family services, ecological transition). Broad incumbent peer given the same dense urban-suburban service model, though at larger scale.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights7 records
Customer concentration
Ville de La Madeleine social profiles
Digital presenceVille de La Madeleine compliance and trust
Trust signalCompliance11 records
Ville de La Madeleine financial estimates
Financial estimateRevenue estimate
Valuation estimate
Ville de La Madeleine leadership team
Management profileNumber of profiles
Profiles1 record
Ville de La Madeleine subsidiaries and ownership
Company hierarchySubsidiaries1 record
Ville de La Madeleine funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Ville de La Madeleine M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Ville de La Madeleine
What does Ville de La Madeleine do?
Ville de La Madeleine is a French municipal government providing public administration, civil registry, urban planning, family services, cultural programming, sports facilities, and ecological transition services to approximately 22,000-25,000 residents. Core offerings include administrative procedures (identity documents, elections, civil status), cultural facilities (Médiathèque, Conservatoire, theatres), sports infrastructure (swimming pool, racket sports complex), early childhood and senior services, and environmental programs including composting, biodiversity initiatives, and the Défi Bas Carbone citizen program.
Is Ville de La Madeleine a public or private company?
Ville de La Madeleine is a private company. It is classified as state government owned and is currently operating.
When was Ville de La Madeleine founded?
Ville de La Madeleine was founded in 2019. It employs 51 to 100 people.
Where is Ville de La Madeleine based?
Ville de La Madeleine is headquartered in La Madeleine, France, in the Europe region.
How does Ville de La Madeleine make money?
Four revenue lines are on record. Local Taxation is the primary driver. The others are domain Public Occupation Fees, service Fees and state Subsidies and Transfers.
Who are Ville de La Madeleine's main competitors?
Direct peers on record are Ville de Wasquehal, Ville de Mons-en-Baroeul, Ville de Saint-André-lez-Lille, Ville de Croix, Ville de Marcq-en-Baroeul, Ville de Lambersart and Ville de Marquette-lez-Lille. Broad incumbents are Ville de Sceaux, Ville de Saint-Maur-des-Fossés and Ville de Vincennes.
Does Ville de La Madeleine have an API?
No public API is recorded for Ville de La Madeleine.
What industry is Ville de La Madeleine in?
Ville de La Madeleine's product category is Municipal Government Services. Its primary akta.pro industry code is BPAIACAA, Mayor/City Manager & General Administration, with a secondary code of BPAIACAB, City Clerk/Records, Elections & Civic Engagement. Its NAICS code is 925 and its SIC code is 7900.