VINIUM a.s.

What VINIUM a.s. does

VINIUM a.s. is a traditional Moravian winery founded in 1936, headquartered in Velké Pavlovice in the heart of the Velkopavlovická wine sub-region. The company operates 250 hectares of owned vineyards and a production capacity of up to 6 million liters annually, making it one of the largest wineries in the Czech Republic. It operates a second production facility at Ostrovec for red wine processing, which also houses an archive cellar of approximately 26,000 bottles including wines dating to 1976. VINIUM holds IFS Food 6.1 certification, a regulatory standard held by only two Czech wine companies, audited by Bureau Veritas.

The product portfolio spans still wines (VINIUM Exclusive premium line, Rose Collection, Premium Morava, archive wines), semi-sparkling and sparkling wines (Frizzante, Perlivé), innovative formats (Nachmelené wine-hop hybrid introduced in 2019, Hroznovice grape distillate introduced in 2020), non-alcoholic options (Nealkoholické Frizzante, pasteurized Hroznový mošt grape juice), and bulk formats (Bag in Box). Seasonal St. Martin's wines represent a recurring release of approximately 325,000 bottles annually.

VINIUM generates revenue through direct-to-consumer channels (own e-shop at eshop.vinium.cz and a physical vinotéka in Velké Pavlovice) and broad retail distribution through all major Czech supermarket chains (Penny Market, Kaufland, Globus, Tesco, Bille, Albert) and online grocery platforms (Rohlik.cz, Košík.cz). Pricing is per-unit (per bottle/crate), with promotional pricing on selected SKUs. Additional revenue comes from wine tourism, including the annual Vinohraní festival (13th edition) and May Open Cellars events. The company is privately held, with no public listing, and operates as part of the PROSPERITA diversified Czech corporate group. It employs approximately 15 staff, primarily senior management including winemasters, an operations/production director, a commercial director, and an IFS certification manager.

Name

VINIUM a.s.

Legal name

VINIUM a.s.

Website

https://vinium.cz

Company type

Private

Founded year

1936

Operating status

Operating

Headcount range

11–50 employees

Short description

VINIUM a.s. is a 1936-founded Moravian winery operating 250 hectares of vineyards with up to 6 million liters of annual production, selling wines, grape must, and innovative beverages to Czech consumers through major retail chains, online grocers, and its own e-shop.

Ownership category

akta.pro rank

Product category

Winery / Wine Production

NAICS

Wineries (312130), Grape Vineyards (111332)

SIC

Beverages (2080)

akta.pro primary industry

Wine & Sparkling Wine Wineries & Brands (CRADAIAB)

akta.pro secondary industries

Wineries & Vineyards (Tasting Rooms) (THAFALAE), Table Grape Vineyard Operations (Fresh-Market Quality, Clusters, Compliance) (AFAGAJAI), Fine Wine & Luxury Spirits Retail (CRANABAE)

Keywords

• Moravian wine production
• Grape must beverages
• Sparkling wine varieties
• Wine distribution services
• Winery vineyard operations

Headquarters

HQ city

Velké Pavlovice

HQ country

Czechia

HQ region

Europe

Offices3 records

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Wine and alcoholic beverage sales: VINIUM generates revenue primarily through the sale of wines (still, sparkling, frizzante, perlivé), grape must, and grape distillate (Hroznovice) through its own e-commerce platform, physical vinotéka, and retail distribution partners.
2. Retail distribution: Wines sold through major Czech supermarket chains (Penny Market, Kaufland, Globus, Tesco, Bille, Albert) and online grocery platforms (Rohlik.cz, Košík.cz), generating revenue through wholesale supply agreements.
3. Wine tourism and events: Revenue from wine tourism activities including tasting events, winery tours, and the annual Vinohraní festival and Májové otevřené sklepy.
4. Burčák (partially fermented grape must): Seasonal sales of burčák (partially fermented grape must) through the vinotéka and retail locations in South Bohemia.

Pricing tiers

Go-to-market motion3 records

Distribution channels5 records

Marketing channels7 records

Core offering

VINIUM a.s. produces and sells a comprehensive range of Moravian wines including still wines, semi-sparkling Frizzante, fruit-flavored Perlivé, the wine-hop hybrid Nachmelené, non-alcoholic Frizzante, and Bag in Box formats, as well as non-alcoholic grape must (Hroznový mošt) and limited-edition grape distillate (Hroznovice). Products are sold through the company's own e-shop, physical vinotéka in Velké Pavlovice, and via major Czech retail chains and online grocery platforms. Annual production capacity reaches up to 6 million liters from 250 hectares of owned vineyards.

Product overview

VINIUM a.s. is a traditional Moravian winery founded in 1936, located in Velké Pavlovice in the heart of the Velkopavlovická wine sub-region. The company operates approximately 250 hectares of vineyards and produces up to 6 million liters of wine annually, making it one of the largest wineries in the Czech Republic. The product portfolio is organized into distinct lines: VINIUM Exclusive (premium attribute wines since 2015), Rose Collection (regional and varietal Moravian wines), Frizzante (semi-sparkling wines in multiple varieties), Perlivé (fruit-flavored sparkling wines), Nachmelené (innovative wine-hop beverage launched 2019), Nealkoholické Frizzante (non-alcoholic sparkling), and Bag in Box formats. The portfolio also includes non-alcoholic offerings (Hroznový mošt grape juice), distillates (Hroznovice brandy), seasonal Svatomartinské wines, and aged Archivní vína. The company holds IFS Food 6.1 certification and exports products through major Czech retail chains and e-commerce platforms.

Differentiator

Problem solved

Functional benefit

Brands

• VINIUM Exclusive: Collection of selected premium quality wines introduced in 2015.
• Rose Collection
• Nachmelené
• Frizzante
• Perlivé
• Hroznovice

Products and services

• VINIUM Exclusive Collection of selected premium attribute wines (přívlastková vína) from Moravian vineyards, offered in premium quality positioning.
• Rose Collection Collection of Moravian regional and quality varietal wines named after the rose bushes that grow alongside the vineyards where the grapes are sourced.
• Frizzante Semi-sparkling wines (jemně perlivé víno) available in multiple varieties including Chardonnay, Veltlínské zelené, Muškát moravský, Sauvignon, and Cabernet Sauvignon rosé, in semi-dry and semi-sweet styles.
• Perlivé Sparkling wines with fruit flavors including Chardonnay with blackcurrant, apricot, orange spritz bitter, and strawberry. Refreshing alcoholic beverages with 11% alcohol content.
• Nachmelené Innovative alcoholic beverage combining wine (54% Chardonnay or Cabernet Sauvignon rosé) with hop flavors and Pale Ale malt notes. Low sugar (2.8g per 100ml), 6% alcohol, gluten-free.
• Nealkoholické Frizzante Non-alcoholic semi-sparkling wines with alcohol content less than 0.5% by volume. Available in white and rosé varieties. Recognized in the Grand test by WINE & Degustation magazine.
• Bag in Box Wine in bag-in-box packaging in 3L and 5L formats. Practical for parties, celebrations, and travel. Wine stays fresh 4-6 weeks after opening.
• Hroznový mošt (Grape Juice) 100% grape juice made from Moravian Frankovka grapes. Preserved through pasteurization without chemical additives. Available in 330ml and 750ml bottles. Not filtered to preserve natural nutrients.
• Hroznovice Limited edition grape distillate (brandy) with 48% alcohol volume. Made from hand-harvested Rulandské modré grapes from 2019 vintage, distilled at U Jelínka in Vizovice. Aged for one year before release.
• Svatomartinské víno St. Martin's Day wines released annually on November 11. Includes varieties such as Muškát moravský, Müller Thurgau, Svatovavřinecké rosé, Zweigeltrebe rosé, Modrý Portugal, and Svatovavřinecké. Approximately 325,000 bottles produced annually.
• Archivní vína Aged/archive wines that have been on the market for at least three years after harvest. Stored in the archive cellar at the Ostrovec facility with approximately 26,000 bottles, including the oldest wine Tramín červený from 1976.
• Víno pro krásné chvíle Wines suitable for special moments, featuring varieties like Rulandské šedé pozdní sběr.

Quantifiable outcome

• IFS Food 6.1 certification held 8 consecutive times since 2013, placing VINIUM among only two wine companies in the Czech Republic with this certification
• +1 more outcomes

Named customers8 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

Four partnerships are on record, tiered minor and core.

• R. Jelínek (Vizovice)minorImplementation/ SI/ Consulting Partner · 1 January 2020VINIUM partnered with R. Jelínek in Vizovice to produce its Hroznovice (grape distillate). Hand-harvested Rulandské modré grapes from 2019 were processed by VINIUM's winemaster Peter Mislovič, then sent to Jelínek for distillation. After one year of aging, VINIUM staff conducted quality testing at Jelínek's facility. This was a limited-edition production collaboration.
• Bureau VeritascoreOthers · 1 January 2020Bureau Veritas conducts the IFS Food 6.1 certification audit for VINIUM. As a leading inspection and certification company, Bureau Veritas verifies VINIUM's compliance with international food safety and quality standards.
• PROSPERITA (corporate group)coreOthersVINIUM a.s. is a member of the PROSPERITA corporate group, as confirmed in the company's data protection policy. PROSPERITA is a Czech business conglomerate.
• European Union (EU Funds)minorOthersVINIUM has received European Union co-financing for winery operations and investments, including investments in winery operations and modernizing production facilities, as referenced on the company's EU funds information page.

Scale indicators6 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• Habánské sklepy: One of the largest Czech-Moravian wine producers with broad retail and on-premise presence. Directly comparable for scale, product breadth, and supermarket channel penetration.
• Bohemia Sekt: Czech Republic's largest sparkling wine producer, owned by the same PROSPERITA group historically. Directly comparable to VINIUM as a large-scale Czech winery with broad retail distribution and product diversification across sparkling and still wines.
• Znovín Znojmo: One of the largest Moravian wineries, also operating in a Velkopavlovická-adjacent subregion (Znojemská). Comparable scale, retail distribution across Czech chains, and similar Moravian varietal portfolio including still wines, sparkling, and innovative lines.
• Vinařství Lahofer: Large Moravian winery operating across multiple Czech retail chains with a similar diversified portfolio spanning still, sparkling, and range wines. Comparable scale and channel strategy to VINIUM.
• Vinařství Pavlov: Major Moravian winery located in close proximity to VINIUM in the Velkopavlovická subregion. Directly comparable for varietal mix, retail chain presence, and mid-large scale Czech wine production.

Regional players

• Vinofredos: Czech wine producer and distributor operating in overlapping retail and online channels including Rohlik.cz — comparable for channel mix even though product portfolio is broader import-led.

Broad incumbents

• Freixenet: Global sparkling wine producer with strong European retail presence. Comparable for VINIUM's Frizzante/Perlivé portfolio strategy and for the broader playbook of scaling a sparkling-and-still wine brand through retail chains and DTC.
• Constellation Brands: One of the world's largest wine and spirits conglomerates. Relevant as a broad incumbent demonstrating how scale, multi-channel distribution, and product diversification compound in the wine category — though it operates at a vastly larger scale and global footprint.

Others

• R. Jelínek: Czech distillery that partnered with VINIUM to produce the Hroznovice grape distillate. Comparable as a Czech traditional spirits producer with shared brand heritage (founded 1894) and overlapping distribution channels.

Emerging players

• Vinařství U Dvou lip: Czech Moravian winery of smaller scale but with similar Moravian varietal focus and growing DTC/e-commerce channel presence — comparable as a regional competitor competing for the same shelf space.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/channel/UCLCgqpOiGa0gEO0nVAITldQ/featured
• Facebookfacebook.com/VINIUM.Velke.Pavlovice
• Instagraminstagram.com/vinium.velke.pavlovice
• LinkedInlinkedin.com/company/vinium-a-s-

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about VINIUM a.s.