Viseu Novo SRU

What Viseu Novo SRU does

Viseu Novo SRU (legal name: VISEU NOVO, SRU – SOCIEDADE DE REABILITAÇÃO URBANA DE VISEU S.A.) is a municipal urban rehabilitation company established in 2013 and fully owned by the Municipality of Viseu (Câmara Municipal de Viseu) in Portugal. Operating under Law 50/2012 as an "empresa local" with municipal nature, the entity holds the statutory mandate to coordinate and manage urban rehabilitation within designated Urban Rehabilitation Areas (ARUs) in the municipality. Its principal activities include coordination of rehabilitation operations, management of the municipal housing stock located in ARUs, administration of financial incentives (including IMI property tax reductions, IFRRU 2020 program facilitation, and facade recovery support), provision of technical assistance to property owners, and management of public space requalification projects.

The company does not operate a technology product or software platform. Its service delivery is fundamentally human-mediated, conducted through scheduled in-person technical appointments, public consultations, and direct citizen engagement at its headquarters (Rua da Paz nº 52, 1.º andar, in the former Bank of Portugal building). The organization manages a portfolio of ARUs spanning the historic center of Viseu and, since 2022, expanding to multiple rural parishes (Nogueira de Côta, Vila Chã do Monte, Cepões, Farminhão, Dade, Couto de Cima, Boa Aldeia, Póvoa de Calde), with the main ARU covering approximately 174.70 hectares, 74 blocks, and roughly 1,279 buildings.

Viseu Novo SRU's revenue model is based on municipal budget allocations and service fees administered through a contracts-programa mechanism with the Municipality of Viseu. With 9 employees, the entity's operating budget is not publicly disclosed. Its go-to-market approach is institutional rather than commercial, relying on public consultations, municipal communications channels, partnerships with national agencies (IHRU, DRCC, CTT), and local commerce associations to deliver services to property owners, local businesses, and young families seeking affordable housing in the historic center. The company earned the Prémio Nacional de Reabilitação Urbana 2022 in the Restoration category for the Casa da Calçada project.

Name

Viseu Novo SRU

Legal name

VISEU NOVO, SRU – SOCIEDADE DE REABILITAÇÃO URBANA DE VISEU S.A.

Website

https://viseunovo.pt

Company type

Private

Founded year

2013

Operating status

Operating

Headcount range

1–10 employees

Short description

Viseu Novo SRU is a municipal urban rehabilitation company fully owned by the Municipality of Viseu, Portugal. It coordinates rehabilitation operations, administers financial incentives, and provides technical assistance to property owners and local businesses within designated Urban Rehabilitation Areas.

Ownership category

akta.pro rank

Product category

Urban Rehabilitation Services

NAICS

Administration of Housing Programs (92511), Historical Sites (712120)

SIC

Operators Of Apartment Buildings (6513)

akta.pro primary industry

Housing Development, Construction & Rehabilitation Programs (BPAIANAB)

Keywords

• Urban rehabilitation services
• Municipal property management
• Historic preservation services
• Housing rehabilitation programs
• Financial incentives administration

Headquarters

HQ city

Viseu

HQ country

Portugal

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Others

Revenue model

1. Municipal allocations and service fees: Revenue generated through municipal budget allocations, contracts-program with Municipality of Viseu, and service fees for technical assistance and administrative services.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

Viseu Novo SRU is a municipal urban rehabilitation company that coordinates and manages rehabilitation operations within Urban Rehabilitation Areas (ARUs) in the Municipality of Viseu, Portugal. The company administers financial incentives (including IMI property tax reductions and IFRRU 2020 funding facilitation), provides technical assistance to property owners through scheduled appointments, manages housing competitions for affordable housing access, oversees property transactions in ARUs, and supports the restoration of historic buildings and public spaces in both the historic center and rural parishes.

Product overview

Viseu Novo SRU is a municipal urban rehabilitation company (Sociedade de Reabilitação Urbana) that operates as a local government-owned enterprise under the Municipality of Viseu, Portugal. The company does not offer a technology product or software platform. Its services are focused on urban rehabilitation management, including coordination and management of rehabilitation operations in Urban Rehabilitation Areas (ARUs), property rehabilitation and management, financial incentives administration, technical support for building renovations, and public space requalification. The organization facilitates programs such as housing competitions, financial support schemes for facade recovery, IMI tax benefits, and property transaction management within designated rehabilitation zones. The company manages multiple Urban Rehabilitation Areas including the main ARU of Viseu (Núcleos Históricos e Fontelo) and various ARUs in rural parishes. Services include technical assistance for building projects, property certification for tax benefits, and management of municipal property assets in rehabilitation areas.

Differentiator

Problem solved

Functional benefit

Products and services

• Urban Rehabilitation Area (ARU) Management

Named customers1 record

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Six partnerships are on record, tiered minor and core.

• CTT (Correios de Portugal)minorStrategic or Co-development Partner · 1 June 2020Partnership for the VISEU COMPR'AQUI project - local commerce digitalization initiative using the CTT Commerce Local mobile application.
• VISEU MARCAminorGTM or Marketing Partner · 1 June 2020Local tourism and marketing association supporting commerce digitalization project with marketing campaign development.
• Associação Comercial do Distrito de ViseuminorGTM or Marketing Partner · 1 June 2020Local business association partnering on VISEU COMPR'AQUI initiative for commerce digitalization.
• AHRESP (Associação da Hotelaria, Restauração e Similares de Portugal)minorGTM or Marketing Partner · 1 June 2020National hospitality and restaurant association participating as partner in VISEU COMPR'AQUI commerce initiative.
• IHRU (Instituto da Habitação e da Reabilitação Urbana)coreStrategic or Co-development PartnerIHVU transferred its shareholding in Viseu Novo SRU to the Municipality of Viseu. IHRU is the national institute responsible for housing and urban rehabilitation policy.
• DRCC (Direção Regional de Cultura do Centro)coreStrategic or Co-development PartnerRegional cultural authority with right of preference on property sales in protected zones near the Cathedral (Sé) area.

Scale indicators6 records

Recent moves7 records

Expansion highlights5 records

Direct peers

• Baixa Pombalina SRU: Lisbon's downtown Pombaline SRU focused on rehabilitation of the historic Pombaline downtown area. Operates under identical legal framework with similar focus on historic center rehabilitation, property management, and coordination of restoration incentives.
• Porto Vivo, SRU: Porto's municipal urban rehabilitation society operating under the same Portuguese SRU legal framework (Law 50/2012) as Viseu Novo SRU. Manages ARUs and coordinates rehabilitation operations in Porto's historic center with similar scope of delegated governmental powers and municipal ownership structure.
• SRU Lisboa Ocidental: Lisbon's western municipal SRU responsible for urban rehabilitation operations in western Lisbon neighborhoods. Operates under the same legal framework with parallel mandate to coordinate rehabilitation in designated ARUs and manage municipal housing stock in those areas.
• SRU da Covilhã: Covilhã's municipal SRU focused on urban rehabilitation in this interior Portuguese city. Operates under the same legal framework as Viseu Novo SRU, managing ARUs and coordinating rehabilitation operations at the municipal level with similar scope and authority.

Broad incumbents

• IHRU (Instituto da Habitação e da Reabilitação Urbana): National institute for housing and urban rehabilitation that sets policy direction and previously held equity participation in Viseu Novo SRU before transferring to the Municipality of Viseu. Acts as central oversight and funding authority for Portuguese urban rehabilitation programs at the national level.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/viseu-novo-sru

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Viseu Novo SRU