Vittoria Group

Name

Vittoria Group

Legal name

ALBELANDY LIMITED

Website

https://vittoriagroup.co.uk

Company type

Private

Founded year

1970

Operating status

Operating

Ownership category

akta.pro rank

Product category

Restaurant Hospitality

NAICS

Full-Service Restaurants (722511), Limited-Service Restaurants (722513), Restaurants and Other Eating Places (72251)

SIC

Retail-Eating & Drinking Places (5810), Retail-Eating Places (5812)

akta.pro primary industry

Special Occasion & Destination Restaurants (THAFACAK)

akta.pro secondary industries

Seafood Fast Casual (THAFABAJ), Chef’s Table & Tasting Menu Restaurants (THAFACAG)

Keywords

• Italian restaurants
• Hospitality group
• Restaurant dining
• Takeaway delivery
• Group bookings

Headquarters

HQ city

Edinburgh

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Restaurant Dining: In-restaurant dining revenue across 7 venues offering Italian cuisine and fish and chips. Customers pay per visit for food and beverages consumed on premises.
2. Takeaway and Delivery: Delivery and takeaway services allowing customers to order Italian cuisine for consumption at home. Includes online ordering through website and app.
3. Gift Vouchers: Gift vouchers sold online starting from £20, redeemable at any of the group's Italian restaurant venues.
4. Group Bookings and Events: Venue hire and group booking services for special occasions, accommodating larger parties across most venues.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels4 records

Core offering

Vittoria Group operates a portfolio of seven restaurant venues in Edinburgh, Scotland, offering authentic Italian dining and British fish and chips across multiple formats including fine dining, casual dining, café/diner, and quick-service. The group generates revenue through in-restaurant dining, takeaway and delivery services, gift voucher sales (from £20), and group bookings and private venue hire.

Product overview

Vittoria Group is a hospitality group operating multiple distinct restaurant brands in Edinburgh, Scotland. The portfolio consists of three Italian restaurant concepts (Vittoria on the Walk, Vittoria on the Bridge, and Taste of Italy), a fine dining Italian restaurant and wine bar (Divino Enoteca), and two fish and chip establishments (Bertie's Restaurant Bar and Landy's Fish and Chips), plus an all-day café bar (Brunswick Book Club). The group was founded in 1970 by the Crolla family and spans three generations, offering dine-in, takeaway, and delivery services across its venues.

Differentiator

Problem solved

Functional benefit

Products and services

• Group Bookings and Venue Hire Online booking service for group reservations and private dining events at the group's venues, accommodating larger parties across most sites.
• Vittoria on the Walk Edinburgh's longest established Italian restaurant in Leith, providing authentic traditional Italian dining for over 50 years with a family-friendly atmosphere.
• Vittoria on the Bridge Italian restaurant in Edinburgh's Old Town serving authentic Italian dining in the scenic charm of the city.
• Divino Enoteca An authentic Italian restaurant and wine bar combining a wine cellar with fine dining in Edinburgh's old town.
• Taste of Italy All-day Italian café and diner serving authentic Italian dining in Edinburgh's vibrant Old Town.
• Bertie's Restaurant Bar Edinburgh's biggest fish and chips restaurant serving funky cocktails and chippy classics in a fun, relaxed atmosphere on Victoria Street.
• Brunswick Book Club Modern all-day café bar and kitchen on Brunswick Street offering comfort food and casual dining from breakfast to dinner.
• Takeaway and Delivery Services Delivery and takeaway services allowing customers to order Italian cuisine from group venues for consumption at home, with online ordering via website and app.
• Landy's Fish and Chips Fish and chips restaurant inspired by classic British seaside holidays, serving crispy fish with Edinburgh's famous chippy sauce.
• Gift Vouchers Gift vouchers sold online starting from £20, redeemable at any of the group's Italian restaurant venues.

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators3 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• ASK Italian: UK-wide Italian casual dining chain operating full-service restaurants with similar menu positioning (pasta, pizza, Italian classics). Most directly comparable to Vittoria on the Walk and Vittoria on the Bridge in format and cuisine, though at significantly larger national scale.
• Zizzi: UK Italian casual dining chain with full-service restaurants offering pizza, pasta, and Italian small plates. Directly comparable in cuisine and dine-in format, with comparable mid-market price positioning and UK regional presence.
• Pizza Express: One of the UK's largest Italian casual dining chains with hundreds of restaurants. Operates a similar dine-in Italian model that competes with Vittoria's Italian venues for family and casual dining occasions across the UK.
• Prezzo: UK Italian restaurant chain serving pizza, pasta, and grills in a casual full-service format. Closely comparable to Vittoria's Italian venues in cuisine, price point, and family-friendly positioning.
• Franco Manca: UK sourdough pizza chain with regional presence including Scotland. Comparable Italian-cuisine focus and dine-in restaurant model, though with a more focused menu and fast-casual leaning service style.
• Carluccio's: UK Italian restaurant chain offering authentic Italian dining with deli-style retail. Operates in a similar full-service Italian casual dining niche with comparable menu and pricing, though has restructured multiple times in recent years.

Broad incumbents

• Nando's: UK casual dining powerhouse with hundreds of restaurants across multiple cities. Comparable in scale and casual dining operational model, though specialises in Portugueseperi-peri chicken rather than Italian cuisine.
• Wagamama: Large UK and international Asian-inspired casual dining chain. Comparable in full-service casual dining format and UK multi-venue operating model, but competing in a different cuisine category.

Emerging players

• The Real Greek: UK Mediterranean restaurant chain serving Greek cuisine in a casual dining format. Comparable to Vittoria's heritage Mediterranean-cuisine positioning and full-service restaurant model, but at smaller scale with a different cuisine focus.

Regional players

• Stack and Still: Edinburgh-based pan-cake and brunch restaurant chain with multiple city venues. Comparable as a multi-venue Edinburgh operator competing for the same breakfast, brunch, and casual dining occasions as Vittoria's Brunswick Book Club and Taste of Italy.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Subsidiaries7 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Vittoria Group