Universidad Internacional de Valencia (VIU)

What Universidad Internacional de Valencia (VIU) does

Universidad Internacional de Valencia (VIU) is a private, 100% online university headquartered in Valencia, Spain, and operating under the legal entity Universitat Internacional Valenciana – Valencian International University S.L. The institution is owned by Planeta Formación y Universidades, part of Grupo Planeta, one of Spain's largest publishing and education conglomerates. VIU delivers officially recognized undergraduate degrees (Grados), master's degrees (Másteres Universitarios), and doctoral programs across seven knowledge areas: Arts and Humanities, Science and Technology, Health Sciences, Communication, Education, Business, and Law.

The core technology platform is the proprietary Campus Virtual, a virtual learning environment that supports live interactive classes, recorded sessions, virtual laboratories, included software licenses, and biometric facial-recognition exam verification with screen-activity monitoring. VIU has won the International Catalyst Award for Best Virtual Campus in Spain for five consecutive years (2022-2026) and is the only Spanish university so recognized in 2026. Coursework and student services are supported by Nex·ia, an applied AI center developed in alliance with Google Cloud and Deloitte that gives students access to Gemini, Notebook LM, and official AI certifications.

VIU generates revenue primarily through tuition and academic fees, charging per program with discount tiers (up to 34% off) and 36-month interest-free financing. Programs are ANECA-certified and accredited by AVAP, granting recognition across the European Higher Education Area and eligibility for points in Spanish civil service competitive examinations. The go-to-market is direct-to-consumer through a website-based enrollment funnel supported by country-specific domains for Spain, Colombia, Peru, and Ecuador, with strategic partnerships for co-branded programs (Atresmedia, Grupo Planeta) and bundled technology licenses (Microsoft 365, Genially, SPSS, RO-BOTICA).

Name

Universidad Internacional de Valencia (VIU)

Legal name

Universitat Internacional Valenciana – Valencian International University S.L.

Website

https://viu.es

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Universidad Internacional de Valencia (VIU) is a private, 100% online Spanish university offering ANECA-accredited undergraduate, master's, and doctoral programs across seven knowledge areas to Spanish-speaking students in Spain, Colombia, Peru, and Ecuador.

Ownership category

akta.pro rank

Product category

Online Higher Education

NAICS

Colleges, Universities, and Professional Schools (6113), Colleges, Universities, and Professional Schools (61131), Colleges, Universities, and Professional Schools (611310), Exam Preparation and Tutoring (611691)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Online Nonprofit Universities (EDAHALAK)

Keywords

• Online higher education
• Distance learning programs
• Virtual university degrees
• Accredited online degrees
• Continuing professional education

Headquarters

HQ city

Valencia

HQ country

Spain

HQ region

Europe

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Tuition and Academic Fees: Revenue generated from tuition fees for undergraduate degrees (Grados), master's programs (Másteres Universitarios), permanent formation master's (Másteres de Formación Permanente), doctorate programs, and short courses. Programs are priced with various discounts (up to 34%) and financing options including 36-month interest-free payment plans.
2. Recognition of Credits Services: Free credit recognition studies for students with prior qualifications seeking to transfer credits toward VIU programs.
3. Formation Bonificada (FUNDAE): Government-subsidized professional training programs for companies through the Spanish FUNDAE training fund.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

VIU is a 100% online private university offering official undergraduate degrees (Grados), master's degrees (Másteres Universitarios), and doctoral programs across seven knowledge areas: Arts and Humanities, Science and Technology, Health Sciences, Communication, Education, Business, and Law. Programs are delivered via the proprietary Campus Virtual platform featuring live and recorded interactive classes, biometric exam verification, virtual laboratories, and the Nex·ia AI Center built with Google Cloud and Deloitte.

Product overview

Universidad Internacional de Valencia (VIU) is an online private university offering a comprehensive portfolio of official degree programs (Grados, Másteres Universitarios, and Doctorado programs) across seven knowledge areas: Arts and Humanities, Science and Technology, Health Sciences, Communication, Education, Business, and Law. The core offering is delivered through the proprietary Campus Virtual platform, which provides 100% online education with live interactive classes and recorded sessions. VIU's product ecosystem includes the Nex·ia AI Center (with Google Cloud and Deloitte partnership) providing AI education tools, the Plan de Desarrollo y Habilidades Profesionales for soft skills development, and the Centro del Opositor for exam preparation. All official degrees are ANECA-verified and carry official academic recognition across the European Higher Education Area.

Differentiator

Problem solved

Functional benefit

Products and services

• Grados (Undergraduate Degrees) Official undergraduate degree programs (Grados) offered 100% online across seven knowledge areas: Arts and Humanities, Science and Technology, Health Sciences, Communication, Education, Business, and Law. Designed for students seeking accredited first degrees with flexible scheduling.
• Másteres Universitarios (Official Master's Degrees) Official master's degree programs (Másteres Universitarios) verified by ANECA, offered 100% online across all seven knowledge areas, including specialized programs in AI, Cybersecurity, Big Data, Educational Technology, Health Sciences, Business, Law, and more. Designed for working professionals seeking specialization and official qualifications that count toward civil service examinations (oposiciones).
• Doctorado (Doctoral Programs) Doctoral programs (Doctorado) in specialized research areas including Data Science and Big Data, Public Health, Immunonutrition, Marketing, and Law and Society. Designed for researchers and academics seeking advanced research qualifications delivered fully online.

Quantifiable outcome

• Ranked #1 in Spain for Master's in Occupational Risk Prevention (Ranking El Mundo 2025)
• +3 more outcomes

Named customers4 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability8 records

Feature5 records

Partnerships

Nine partnerships are on record, tiered core and minor.

• Planeta Formación y UniversidadescoreStrategic or Co-development PartnerParent company and educational group providing institutional backing, brand strength, and shared resources across multiple universities and educational institutions in Spain and Latin America.
• Fundación DiagramaminorStrategic or Co-development PartnerCollaboration for the Master's in School Bullying and Mediation. Students have the opportunity to carry out professional internships and collaborate on prevention program development.
• NACE (Asociación No al Acoso Escolar)minorStrategic or Co-development PartnerNon-profit association against school bullying collaborating with VIU for the Master's in School Bullying and Mediation, providing internship opportunities and prevention program collaboration.
• A.E.P.A.E. (Asociación Española para la Prevención del Acoso Escolar)minorStrategic or Co-development PartnerSpanish Association for the Prevention of School Bullying partnering with VIU for student internships and collaborative prevention programs.
• Google CloudcoreTechnology or IntegrationStrategic alliance through Nex·ia, the AI Center developed by Planeta Formación y Universidades with Google Cloud and Deloitte. Provides VIU students with access to Google for Education tools (Gemini, Notebook LM) and official certifications.
• DeloittecoreTechnology or IntegrationPartner in the Nex·ia AI Center initiative alongside Google Cloud and Planeta Formación y Universidades, bringing consulting expertise to AI education initiatives.
• AtresmediaminorStrategic or Co-development PartnerSpanish media group collaborating on programs including Journalism Multimedia Master's and Protocol, Communication and Event Management Master's.
• Grupo PlanetacoreStrategic or Co-development PartnerParent media and publishing conglomerate providing institutional support, publishing partnerships for editorial programs, and data protection governance through Grupo Planeta's privacy office.
• Erasmus+minorStrategic or Co-development PartnerEuropean Union mobility program allowing VIU students to participate in international exchange with partner institutions abroad.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• UDIMA (Universidad a Distancia de Madrid): UDIMA is a private online-focused university affiliated with Centro de Estudios Financieros (CEF), offering ANECA-accredited degrees in business, law, education, and health. It directly competes with VIU in the Spanish online higher education market with similar pricing and program structures.
• OBS Business School: OBS Business School is a Barcelona-based online business school offering official master's degrees in business, marketing, HR, and technology. It directly competes with VIU's business and technology master's portfolio, particularly for working professionals across Spain and Latin America.
• Universidad Isabel I: Universidad Isabel I is a private online university headquartered in Burgos, Spain, offering official undergraduate and master's degrees across multiple disciplines. It competes head-to-head with VIU for Spanish-speaking online students and competes on similar value propositions.
• Universidad Europea: Universidad Europea is a leading Spanish private university with both on-campus and robust online (Universidad Europea Online) programs. It competes with VIU across health sciences, business, and education, with similar ANECA-accredited offerings and corporate training capabilities.
• UNIR (Universidad Internacional de La Rioja): UNIR is the closest direct competitor to VIU — a private 100% online Spanish university offering ANECA-certified undergraduate, master's, and doctoral programs to Spanish-speaking students globally. Both universities target identical segments with virtually identical go-to-market models and pricing structures.
• Universidad Camilo José Cela: Universidad Camilo José Cela is a private Madrid-based university with significant online program offerings in education, health, and business. It overlaps with VIU in online master's programs targeting Spanish-speaking professionals.
• IE University: IE University is a premium private Spanish university with strong online and blended programs targeting working professionals. While positioned more upmarket than VIU, it competes for the same Spanish-speaking professional learner pursuing master's-level credentials.
• Universitat Oberta de Catalunya (UOC): UOC is the pioneering Spanish online university, offering accredited bachelor's, master's, and doctoral programs entirely online. With 25+ years of operating history and strong Catalan/European positioning, UOC competes with VIU for the same Spanish-speaking online learner across all seven knowledge areas.

Broad incumbents

• ESIC University: ESIC is a well-established Spanish business school with growing online master's and MBA programs. It competes with VIU's business school offerings, particularly in marketing, digital business, and MBA segments, though it operates as a specialized school rather than a full university.
• Universidad Nacional de Educación a Distancia (UNED): UNED is Spain's national public distance-learning university, the largest in the country with hundreds of thousands of students. It is the dominant low-cost public alternative to VIU and exerts continuous pricing pressure on the entire private online higher education category.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/universidad-internacional-de-valencia-viu-

Compliance4 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Universidad Internacional de Valencia (VIU)