viljandi haigla
SA Viljandi Haigla is a public healthcare foundation operating Viljandi County's general hospital in Estonia, employing 1,000+ staff across the Tervikum facility, Jämejala mental health center, and mobile units serving Ida-Viru, Tartu, and Tallinn.
- Company typePrivate
- Founded2012
- HeadquartersViljandi, Estonia
- Headcount11–50
- GTM typeB2C
- OfferingServices
What viljandi haigla does
SA Viljandi Haigla is a public healthcare foundation (Sihtasutus) operating as the general hospital for Viljandi County, Estonia, and the county's largest employer with 1,000+ staff. The foundation was established in 2012 by combining the historical Viljandi general hospital (traced to 1827) with the Jämejala psychiatric hospital (founded 1897), and in 2025 opened the modern €104 million Tervikum facility in Viljandi city center. Service delivery spans emergency medicine, inpatient and outpatient specialist care, surgery, obstetrics and women's health, diagnostics, rehabilitation, mental health and addiction treatment, home healthcare (Koduhaigla, Koduõendus, Koduhospiits), and the PAIK integrated health-social management program, with mobile units extending reach to Ida-Viru county, Tartu, and Tallinn.
The revenue model is anchored by Tervisekassa (Estonian Health Insurance Fund) contracts for insured public healthcare services, supplemented by fee-for-service paid offerings (Minu Flow sexual health €130–€170, Minu Süda cardiovascular €105–€225, vaccinations €38–€39), a training center for continuing education (€16–€18/hour), and room rental at Tervikum (€50–€100/hour up to €800/day). The Tervikum and Jämejala campuses operate as core production assets, complemented by satellite facilities in Tartu and Tallinn and mobile health units. Strategic differentiation rests on integrated health-social coordination (TERVIK, PAIK), comprehensive one-stop service scope under a single foundation, and capital-intensive infrastructure funded largely through the EU Recovery Fund (€72M of €104M) and Norway Grants. GTM is sales-led via family physician referrals, the Terviseportaal national booking platform, direct phone registration, and municipal partnerships, with no traditional marketing beyond a website and social media presence.
viljandi haigla firmographics
Firmographics- Name
- viljandi haigla
- Legal name
- SA Viljandi Haigla
- Website
- https://vmh.ee
- Company type
- Private
- Founded year
- 2012
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- SA Viljandi Haigla is a public healthcare foundation operating Viljandi County's general hospital in Estonia, employing 1,000+ staff across the Tervikum facility, Jämejala mental health center, and mobile units serving Ida-Viru, Tartu, and Tallinn.
- Ownership category
- akta.pro rank
viljandi haigla industry classification
Industry- Product category
- General Hospital Services
- NAICS
- Nursing Care Facilities (Skilled Nursing Facilities) (62311), Home Health Care Services (621610), Other Residential Care Facilities (62399), Health Care and Social Assistance (62), Home Health Care Services (6216)
- SIC
- Services-General Medical & Surgical Hospitals, Nec (8062), Services-Hospitals (8060), Services-Skilled Nursing Care Facilities (8051), Services-Nursing & Personal Care Facilities (8050), Services-Social Services (8300)
- akta.pro primary industry
- Residential Mental Health Treatment Centers (HLAFACAC)
- akta.pro secondary industries
- Nursing Homes (Non-SNF) (HLAFAFAC), Post-Acute & Transitional 24/7 In-Home Care (Hospital/SNF Discharge) (HSABAHAF), Outpatient Mental Health & Counseling Clinics (HLAFABAC)
Keywords
Where viljandi haigla is headquartered
LocationHeadquarters
- HQ city
- Viljandi
- HQ country
- Estonia
- HQ region
- Europe
Offices5 records
Markets served
viljandi haigla business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Technology or R&D, Others
Revenue model
- Public Healthcare Services: Core revenue from Tervisekassa (Estonian Health Insurance Fund) contracts for insured healthcare services covering emergency care, specialist consultations, inpatient treatment, diagnostics, and preventive services.
- Paid Healthcare Services: Fee-for-service paid services including sexual health check-up packages (Minu Flow Midi €130, Minu Flow Maksi €170), cardiovascular health packages (Minu Süda Mini €105, Midi €125, Maksi €225), vaccinations, and other optional services not covered by insurance.
- Training and Education Services: Revenue from training center providing continuing education in health, wellness, hygiene, occupational health, computing, personal development, psychology, and management. Technical assistance and hybrid training support services also available for fee.
- Facility Rental: Rental income from meeting rooms, event spaces, and training facilities at Tervikum and other locations. Rooms available for hourly or daily rental with various capacities and equipment options.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Pay-as-you-go | Midwife appointment - free with no visit fee |
| Unit Pricing | Pay-as-you-go | Tick-borne encephalitis vaccination |
| Unit Pricing | Pay-as-you-go | Sexual health check-up packages |
| Unit Pricing | Pay-as-you-go | Cardiovascular health check packages |
| Unit Pricing | Pay-as-you-go | Hybrid training assistance |
| Unit Pricing | Pay-as-you-go | Training technical services |
| Unit Pricing | Pay-as-you-go | Room rental - Õun ja Aed combined |
| Unit Pricing | Pay-as-you-go | Room rental - Tellissaare |
| Unit Pricing | Pay-as-you-go | SA Viljandi Haigla cabinet rental |
| Unit Pricing | Pay-as-you-go | Jämejala tegevusmaja II floor hall rental |
Go-to-market motion1 record
Distribution channels6 records
Marketing channels6 records
viljandi haigla product offering
Product offeringCore offering
SA Viljandi Haigla is a public healthcare foundation that operates a general hospital and mental health center providing 24/7 emergency medicine, specialist outpatient and inpatient care, surgery, obstetrics and maternity services, psychiatric and addiction treatment, rehabilitation, diagnostic imaging, laboratory analysis, and home-based healthcare to the residents of Viljandi County and surrounding regions. In addition to publicly funded services, it sells paid preventive health check packages (Minu Flow sexual health and Minu Süda cardiovascular packages), runs a continuing education training center, and rents meeting and conference facilities at its Tervikum complex.
Product overview
Viljandi Haigla is a multi-facility healthcare organization offering comprehensive medical services through its main hospital (Tervikum) and Jämejala Mental Health Center. The organization operates a platform model with multiple specialized clinics (Outpatient Clinic, Diagnostics Clinic, Women's Clinic, Surgery Clinic, Rehabilitation Clinic, Care and Rehabilitation Center) plus distinct service lines including home healthcare services (Home Hospital, Home Nursing, Home Hospice, PAIK integrated care), health check packages (Minu Flow sexual health and Minu Süda cardiovascular packages), and a training center. Services span primary care, emergency medicine, inpatient and outpatient treatment, rehabilitation, mental health, palliative care, and mobile services across multiple Estonian regions including Ida-Virumaa, Tallinn, and Tartu.
Differentiator
Problem solved
Functional benefit
Brands
- Minu Flow: Sexual health check-up packages for men including Midi and Maksi options
- Minu Süda
- PAIK
- TERVIK
Products and services
- Tervikum Hospital and Health Center Main hospital facility in Viljandi offering 24/7 emergency medicine, inpatient and outpatient specialist care, surgical services, maternity ward, diagnostic imaging, laboratory, and integrated social services for Viljandi County residents.
- Jämejala Mental Health Center Psychiatric and addiction treatment facility providing inpatient and outpatient mental health services, stationary psychiatry, 24/7 psychiatric emergency care, and community mental health programs.
- Outpatient Treatment Clinic Ambulatoorse ravi kliinik providing various specialist consultations and outpatient treatments including dermatology, ophthalmology, and other specialties accessible without referral in some cases.
- Diagnostics Clinic Laboratory and radiological diagnostic services providing medical imaging, blood analysis, and clinical laboratory testing for inpatients and outpatients.
- Women's Clinic Obstetrics, gynecology, and women's health services including prenatal care, childbirth, postpartum support, lactation consulting, midwife appointments, and family classes.
- Surgery Clinic Surgical services including operating theaters, intensive care, and surgical procedures for inpatients and day-surgery patients.
- Rehabilitation Clinic Physical therapy, occupational therapy, and rehabilitation services including inpatient and outpatient rehabilitation programs.
- Care and Rehabilitation Center Social and healthcare services including general care, special care for adults with severe or persistent psychiatric disorders, and dementia support services.
- Koduhaigla (Home Hospital) Service Hospital-level care provided at the patient's home, enabling treatment in a familiar environment as an alternative to inpatient admission.
- Koduõenduse (Home Nursing) Service Professional nursing care delivered at the patient's home for ongoing medical needs including wound care, injections, and chronic disease support.
- Koduhospiits (Home Hospice) Service Palliative and end-of-life care services delivered at home for terminally ill patients and their families.
- PAIK Integrated Health Management Service Integrated care service combining healthcare and social support for patients with chronic conditions, coordinating with municipal social services to reduce emergency hospitalizations and support independent living.
- Minu Flow Midi Sexual Health Check Sexual health screening package for sexually active men testing for common sexually transmitted infections; priced at €130 per package.
- Minu Flow Maksi Sexual Health Check Comprehensive sexual health package for men including blood-borne viral infection tests in addition to common STI screening; priced at €170 per package.
- Minu Süda Mini Cardiovascular Check Initial cardiovascular risk factor assessment package for early heart health screening; priced at €105.
- Minu Süda Midi Cardiovascular Check Comprehensive health check providing overview of heart health and overall body condition; priced at €125.
- Minu Süda Maksi Cardiovascular Check Most comprehensive cardiovascular health package including a stress test to evaluate heart function during physical exertion; priced at €225.
- Training Center Continuing Education Continuing education and training services for healthcare professionals covering health, wellness, hygiene, occupational health, computing, personal development, psychology, and management, plus hybrid training assistance at €16/hour and technical services at €18/hour.
- Conference and Meeting Room Rental Rental of meeting rooms and event spaces at Tervikum (Õun ja Aed €100/hour or €800/day; Tellissaare €50/hour or €300/day) and other hospital locations including Koit, Suislepp, and Valge Klaar rooms with various capacities and equipment.
- Vaccination Services Vaccination services including tick-borne encephalitis vaccination priced at €39 per adult dose and €38 per child dose, plus other travel and preventive vaccinations not covered by insurance.
- Tartu Medical Center Medical center in Tartu providing primary care, psychiatric inpatient and emergency services, rehabilitation, laboratory, diagnostics, and social services as a satellite location of Viljandi Haigla.
- Mobile Dermatology and Men's Health Cabinets Mobile specialist cabinets (mobiilne nahakabinet, mobiilne meestekabinet) extending dermatology and men's health services to remote areas across Estonia, plus mobile harm reduction services in Ida-Viru County including opioid substitution therapy in Narva.
Quantifiable outcome
- Reduced emergency hospitalizations through PAIK integrated health management program
- +2 more outcomes
Companies that use viljandi haigla
Customer profileNamed customers4 records
Segments5 records
Ideal customer profiles5 records
viljandi haigla technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration2 records
viljandi haigla partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered minor and core.
- Rectorat de Dijon (Dijon Education Authority, France)minorHost organization for Erasmus+ staff mobility program. Coordinates regional education management in Bourgogne-Franche-Comté region. Introduced French vocational education and training system during study visit on hygiene, cleaning, and sterilization.
- PZU Kindlustus (PZU Insurance - AB Lietuvos draudimas Estonian branch)coreMandatory liability insurance provider for Viljandi Haigla as healthcare service provider. Insurance coverage period 1.12.2025-30.11.2026 with coverage of €3,000,000 per period, €300,000 per incident, €100,000 per entitled person. Handles patient injury compensation claims.
- Tartu Ülikooli Kliinikumi Verekeskus (Tartu University Clinic Blood Center)coreMonthly blood donation days held at Tervikum hospital (3rd floor large hall) and Sakala Center. Collaborates with hospital to provide convenient blood donation access for Viljandi county residents. Donation schedule published monthly on hospital website.
- Viljandimaa Omavalitsuste Liit (Viljandi Municipalities Union)coreCollaboration on TERVIK project for formation of health and social cooperation organization in Viljandi county. Joint efforts to improve coordination between health and social services, enhance patient pathways, and reduce emergency hospitalizations through integrated care coordination.
- Eesti Seksuaaltervise Liit (Estonian Sexual Health Association)coreStrategic partnership for 360° and 180° projects on child and youth mental health, sexual abuse prevention, and creation of Sexual Behavior Competence Center. Provides expertise in sexual health services, training, and prevention programs.
- Põhja-Sakala Municipality Social ServicescoreLong-term cooperation with municipal social workers who help people find support, assistance, and security before and after hospital care. Partners in PAIK service provision for patients with chronic diseases requiring social support alongside healthcare services.
- Estonian Connected Health Cluster (ECHC)minorPartner in clinical speech therapy content development for rehabilitation and telelogopedy piloting and validation project. Part of European Connected Health Alliance and ScanBalt network.
Scale indicators6 records
Recent moves6 records
Expansion highlights6 records
viljandi haigla competitors and assessment
Company assessmentDirect peers
- Rakvere Hospital: Estonian regional hospital of similar scale to Viljandi Haigla, providing general and emergency services to a rural county under the same public-payer system.
- Pärnu Hospital: Regional general hospital in Pärnu, Estonia serving a similar-sized county with comparable service mix and Tervisekassa funding model — a near-twin in scale and scope to Viljandi Haigla.
- Tartu University Hospital (TÜK Kliinikum): Estonia's largest academic and regional referral hospital; multi-specialty general hospital serving a county-level population with similar service breadth (emergency, surgery, OB, mental health, rehabilitation). The closest functional analog to Viljandi Haigla at larger scale.
- Ida-Viru Central Hospital: Regional hospital serving Ida-Viru County — the very region Viljandi Haigla reaches with its mobile units; comparable public-hospital structure and county-level referral profile.
- West Tallinn Central Hospital: Estonian multi-specialty hospital in Tallinn with emergency, surgical, OB, and rehabilitation services comparable to Viljandi Haigla, though serving a denser urban catchment.
- East Tallinn Central Hospital: Multi-specialty Estonian general hospital operating under the same Tervisekassa framework, with overlapping service lines including emergency, surgery, OB, and outpatient specialties.
- Kuressaare Hospital: Small Estonian regional general hospital on Saaremaa island; comparable rural-county public hospital with Tervisekassa contracts and similar constraints on specialist staffing.
Regional players
- Helsinki University Hospital (HUS): Largest hospital system in neighboring Finland; not a direct competitor but a useful Nordic regional peer for benchmarking integrated care, public funding models, and value-based care evolution relevant to Viljandi's TERVIK strategy.
Emerging players
- Tallinn Children's Hospital: Specialized pediatric hospital in Estonia that partially overlaps with Viljandi's pediatric, OB, and youth mental health service lines; relevant comparable for the maternal/child segment.
Broad incumbents
- North Estonia Medical Center (PERH): Estonia's largest hospital and a broad incumbent offering comprehensive specialist and tertiary care under the same Tervisekassa reimbursement framework; competes with Viljandi for complex cases and senior clinicians.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
viljandi haigla social profiles
Digital presenceviljandi haigla compliance and trust
Trust signalCompliance3 records
viljandi haigla financial estimates
Financial estimateRevenue estimate
Valuation estimate
viljandi haigla leadership team
Management profileNumber of profiles
Profiles4 records
viljandi haigla funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
viljandi haigla M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about viljandi haigla
What does viljandi haigla do?
SA Viljandi Haigla is a public healthcare foundation that operates a general hospital and mental health center providing 24/7 emergency medicine, specialist outpatient and inpatient care, surgery, obstetrics and maternity services, psychiatric and addiction treatment, rehabilitation, diagnostic imaging, laboratory analysis, and home-based healthcare to the residents of Viljandi County and surrounding regions. In addition to publicly funded services, it sells paid preventive health check packages (Minu Flow sexual health and Minu Süda cardiovascular packages), runs a continuing education training center, and rents meeting and conference facilities at its Tervikum complex.
Is viljandi haigla a public or private company?
viljandi haigla is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was viljandi haigla founded?
viljandi haigla was founded in 2012. It employs 11 to 50 people.
Where is viljandi haigla based?
viljandi haigla is headquartered in Viljandi, Estonia, in the Europe region.
How does viljandi haigla make money?
Four revenue lines are on record. Public Healthcare Services are the primary driver. The others are paid Healthcare Services, training and Education Services and facility Rental.
Who are viljandi haigla's main competitors?
Direct peers on record are Rakvere Hospital, Pärnu Hospital, Tartu University Hospital (TÜK Kliinikum), Ida-Viru Central Hospital, West Tallinn Central Hospital, East Tallinn Central Hospital and Kuressaare Hospital. Helsinki University Hospital (HUS) is listed as a regional player. Tallinn Children's Hospital is listed as an emerging player. North Estonia Medical Center (PERH) is listed as a broad incumbent.
Does viljandi haigla have an API?
No public API is recorded for viljandi haigla.
What industry is viljandi haigla in?
viljandi haigla's product category is General Hospital Services. Its primary akta.pro industry code is HLAFACAC, Residential Mental Health Treatment Centers, with a secondary code of HLAFAFAC, Nursing Homes (Non-SNF). Its NAICS code is 62311 and its SIC code is 8062.