Volksbank Immobilien GmbH

What Volksbank Immobilien GmbH does

Volksbank Immobilien GmbH is a regional German real estate brokerage headquartered in Erbach, Hesse, operating as the dedicated real estate arm of the cooperative banking group Vereinigte Volksbank Raiffeisenbank eG. Founded in 1989, the firm serves four districts in southern Hesse and western Bavaria: Odenwaldkreis, Landkreis Darmstadt-Dieburg, Landkreis Miltenberg, and Landkreis Aschaffenburg, with physical offices in Erbach, Miltenberg, and Groß-Umstadt and a compact agent team distributed across those locations. Its private client base comprises residential property buyers and sellers, supplemented by a Bauträger (developer) marketing service for new-construction projects.

The core technology stack is built on the onOffice Maklersoftware platform for property listings, customer correspondence, and marketing operations, supplemented by partner integrations including Immoticket24.de for online GEG 2020-compliant Energieausweis issuance, smashleads for market-value estimation, ONPREO AG for additional broker tooling, and Mapbox for map display. Customer-facing features include a free Suchauftrag search-request system that pushes pre-listing email notifications to registered buyers, and an Immobilien-Teilverkauf offering for partial-property monetization. Marketing combines field-sales consultation with digital listings on ImmoScout24 (Gold Partner since 2002), Immowelt, the corporate website, and organic social channels (Facebook, Instagram, YouTube), with paid remarketing via Google Ads and Meta Pixel.

The business model is primarily transaction-fee driven: the standard buyer commission is 3.57% of the notarized purchase price inclusive of VAT, with selected properties priced at 4.76% and others marked "Provision entfällt" indicating a seller-paid structure. Initial property valuations are offered free of charge, while formal Verkehrswertgutachten for legal purposes (inheritance, divorce) are sold at disclosed rates, and the energy certificate and partial-sale services generate incremental fees. With 13 named individuals across sales, administrative, and marketing roles, the firm is a small specialized unit within the broader Volksbank/Raiffeisenbank cooperative network, deriving significant distribution leverage from bank-parent referrals and cross-sell into financing and insurance products.

Name

Volksbank Immobilien GmbH

Legal name

Volksbank Immobilien GmbH

Website

https://volksbank-immobilien.online

Company type

Private

Founded year

1989

Operating status

Operating

Headcount range

1–10 employees

Short description

Volksbank Immobilien GmbH is a regional German real estate brokerage operating across the Odenwaldkreis, Darmstadt-Dieburg, Miltenberg, and Aschaffenburg districts, serving private property buyers, sellers, and developers via three offices and commission-based transaction services under the cooperative banking group.

Ownership category

akta.pro rank

Product category

Residential Real Estate Brokerage

NAICS

Offices of Real Estate Agents and Brokers (53121)

SIC

Real Estate Agents & Managers (For Others) (6531)

akta.pro primary industry

Residential Investment Property Brokerage (SFR/Small Multifamily) (BPAJAAAE)

akta.pro secondary industry

Multifamily Brokerage (BPAJABAD)

Keywords

• Real estate brokerage
• Residential property sales
• Property valuation services
• New construction marketing
• Regional real estate agent

Headquarters

HQ city

Erbach

HQ country

Germany

HQ region

Europe

Offices3 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Immobilienvermittlungsprovision (Buyer Commission): Standard buyer commission of 3.57% of the notarized purchase price (incl. MwSt.), payable upon notarial execution. Some properties carry 4.76% commission. Many listings state 'Provision entfällt' indicating seller-paid commission model.
2. Immobilienbewertung (Property Valuation): Initial valuation is typically free and non-binding. Full market value appraisals for legal purposes (inheritance, divorce) are available at disclosed rates.
3. Energieausweis-Erstellung (Energy Certificate Service): Fee-based online service for creating energy certificates through Immoticket24.de GmbH partnership.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels8 records

Core offering

Volksbank Immobilien GmbH is a regional real estate brokerage serving the Odenwald, Darmstadt-Dieburg, Miltenberg, and Aschaffenburg regions of Germany. Its core business comprises intermediating residential property sales (houses, apartments, new construction, land) for private owners and buyers, providing professional property valuations, marketing new construction projects for property developers (Bauträger), and complementary services such as partial property sales and energy certificate creation. Transactions are supported by a field-agent sales model across three regional offices, the onOffice real estate platform, and major German property portals.

Product overview

Volksbank Immobilien GmbH operates as a regional real estate brokerage offering a unified service platform centered on property buying, selling, and valuation. The core offering comprises property listings across multiple categories (houses, apartments, new construction, land), complemented by professional selling services including valuation, marketing strategy, and transaction support. Add-on modules include partial property sales, energy certificate creation via partner integration, and automated search alerts. The company also serves property developers through specialized marketing services. All services are backed by over 35 years of regional market experience and partnerships with regional cooperative banks.

Differentiator

Problem solved

Functional benefit

Products and services

• Immobilienangebote (Property Listings)
• Immobilie verkaufen (Property Selling Service)
• Immobilie bewerten (Property Valuation)
• Immobilien-Teilverkauf (Partial Property Sale)
• Energieausweis erstellen (Energy Certificate Creation)
• Suchauftrag (Property Search Request)
• Vermarktung für Bauträger (Developer Marketing)
• Neubauimmobilien (New Construction Properties)

Quantifiable outcome

• 35+ years of regional market experience
• +2 more outcomes

Named customers6 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration10 records

Feature3 records

Partnerships

Three partnerships are on record, tiered core.

• Vereinigte Volksbank Raiffeisenbank eG (Volksbank Odenwald)coreStrategic or Co-development PartnerParent banking network providing brand affiliation, financing partnerships, and referral network. Company is described as the real estate broker of Volksbank Odenwald.
• Raiffeisen-Volksbank MiltenbergcoreStrategic or Co-development PartnerRegional banking partner providing financing referrals and network access in the Miltenberg region.
• onOffice GmbHcoreTechnology or IntegrationReal estate broker software provider for property management, listings, and customer correspondence. Integrated into website functionality.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Others

• Immowelt: Major German real estate portal and listing platform used by Volksbank Immobilien. Relevant as a distribution channel and competitive platform ecosystem participant.
• ImmoScout24: Germany's largest real estate listing portal — a key distribution channel for Volksbank Immobilien (Gold Partner since 2002). Listed here as a strategic platform partner rather than a direct competitor.

Emerging players

• McMakler: Tech-enabled German real estate brokerage offering flat-fee and hybrid brokerage. Competes for the same buyer and seller pool but with a digital-first model that pressures traditional commission structures.
• Homeday: Digital German real estate brokerage with local agent coverage. Disrupts traditional commission models in secondary German cities that overlap with Volksbank Immobilien's service regions.

Broad incumbents

• Engel & Völkers: Germany-headquartered international real estate brokerage with regional offices. Operates at broader scale and premium positioning, but competes in similar residential brokerage markets and uses a comparable agent-led franchise model.
• Vonovia: Germany's largest residential property company with integrated brokerage and property management. Overlaps in residential transaction services and regional German markets, though primarily as principal rather than agent.

Direct peers

• PlanetHome: German real estate brokerage and financial services broker with strong bank-partner distribution model, operating in similar residential transaction segments across regional Germany.
• Sparkassen Immobilien: Real estate brokerage arm of the German Sparkassen cooperative banking network, operating under the same bank-affiliated model with regional offices across Germany. Highly comparable in GTM, customer sourcing, and brand-trust positioning.
• VR Bank Immobilien: Real estate arm of Volksbanken Raiffeisenbanken cooperative banks, paralleling Volksbank Immobilien's exact parent-bank structure and serving similar rural/small-town German markets.
• Postbank Immobilien: Bank-owned real estate brokerage affiliated with a major German retail bank, offering property sales and valuations to bank clients. Comparable bank-affiliated distribution model and customer overlap.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/@volksbankimmobiliengmbh2948
• Facebookfacebook.com/vobaimmobiliengmbh
• Instagraminstagram.com/volksbank_immobilien
• LinkedInlinkedin.com/company/voba-immo-gmbh

Revenue estimate

Valuation estimate

Number of profiles

Profiles13 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Volksbank Immobilien GmbH