Voz Animal Perú

What Voz Animal Perú does

Voz Animal Perú is a civil non-profit association (asociación civil sin fines de lucro) founded in 2013 and based in Lima, Peru, dedicated to rescuing, rehabilitating, and rehoming street dogs and cats. The organization operates a shelter (albergue) with stated capacity for 85 animals and reports cumulative outcomes of 3,000+ adoptions, 16,500+ sterilizations, and 2,700+ animals rescued. Its service portfolio spans animal adoption, individual animal sponsorship (apadrinamiento), monthly sterilization campaigns in vulnerable districts, a volunteer program, a lost-and-found reunification service, and donations and merchandise channels.

The organization's product surface is structured around recurring giving rather than proprietary technology. Core offerings include the "La Manada de Voz Animal" tiered monthly subscription membership (packs at S/ 10, S/ 30, S/ 60, S/ 100, plus a "Pack Libre" custom tier), individual animal sponsorship at S/ 100 per month with donor-engagement touches such as photos and virtual dates, one-time donations via Niubiz/Visanet or BCP bank transfer, and a small merchandise line (t-shirts S/ 67, eco bags S/ 15, stickers S/ 5). The technology stack is intentionally lean: a content website, Google Forms for adoption applications, Niubiz/Visanet for payment processing, and organic social channels (Facebook, Instagram, YouTube) plus a blog and bimonthly email newsletter for community engagement. There is no proprietary platform, no mobile application, and no AI/ML component disclosed.

The business model is a community-led donation and sponsorship model targeting individual Peruvian animal welfare supporters. Acquisition relies on social media storytelling, an educational blog, and word-of-mouth referrals rather than paid marketing. Pricing is structured as monthly subscriptions with tiered benefits (newsletters, discount coupons, virtual dates, welcome kits), with adoption facilitated through a Google Forms screening flow and merchandise ordered via email. With only 7 employees and operations dependent on volunteers and small individual donors, the organization's revenue base is fragmented and dependent on continued community engagement rather than institutional funding.

Name

Voz Animal Perú

Legal name

Voz Animal Perú

Website

https://vozanimalperu.com

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Voz Animal Perú is a Lima-based civil non-profit association founded in 2013 that rescues, rehabilitates, and rehomes street dogs and cats through a Lima shelter, monthly sterilization campaigns, adoption services, and tiered monthly sponsorship programs serving individual Peruvian animal welfare supporters.

Ownership category

akta.pro rank

Product category

Animal Welfare / Pet Rescue Services

NAICS

Pet Care (except Veterinary) Services (81291)

akta.pro primary industry

Animal Shelters & Adoption Services (BPAGAIAA)

akta.pro secondary industries

Animal Shelters & Rescue Operations (AFAEALAB), Education & Community Outreach (Responsible Pet Ownership) (BPAGAIAK)

Keywords

• Animal rescue services
• Pet adoption programs
• Animal welfare nonprofit
• Spay and neuter campaigns
• Animal shelter operations

Headquarters

HQ city

Lima

HQ country

Peru

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Others, Marketing or Sales

Revenue model

1. Sponsorship / Monthly Donation Programs: Monthly recurring donations through 'La Manada de Voz Animal' sponsorship packs ranging from S/ 10 to S/ 100 per month, with optional 'Pack Libre' where supporters choose their own monthly amount. Also includes direct debit (Guautomático) via Visanet starting at S/ 5 per month. These fund rescue operations, sterilization campaigns, shelter maintenance, food, and veterinary care.
2. Merchandise Sales: Sale of branded merchandise including t-shirts (poleras), eco bags, and stickers at fixed price points in Peruvian soles, with proceeds funding shelter operations.
3. One-Time Donations: Voluntary one-time donations via credit card through Niubiz payment link, or direct deposit to BCP bank account (soles), used to support rescue operations, veterinary care, and campaign activities.
4. Apadrinamiento (Sponsorship of Individual Animals): Monthly sponsorship of individual shelter animals at S/ 100 per month, providing funds for that animal's food, veterinary care, and shelter maintenance while maintaining donor engagement through photos and virtual dates.

Pricing tiers

Go-to-market motion2 records

Distribution channels1 record

Marketing channels6 records

Core offering

Voz Animal Perú runs a privately operated animal shelter in Lima that rescues, rehabilitates, sterilizes, and rehomes abandoned dogs and cats. Its principal offerings are pet adoption placements, low-cost monthly mass-sterilization campaigns, monthly animal sponsorship ("apadrinamiento"), tiered recurring membership ("La Manada"), a volunteer program, and a branded merchandise line. The organization is funded through donations, sponsorships, and merchandise sales rather than fees for service.

Product overview

Voz Animal Perú operates as a nonprofit animal shelter organization offering a unified portfolio of animal welfare services. Core offerings include animal adoption, monthly sterilization campaigns, and volunteer programs. The organization runs a sponsorship (apadrinamiento) program and La Manada subscription membership with tiered monthly donation packs. Additional revenue streams include merchandise sales and direct donation options via payment processor or bank transfer. The shelter has capacity for 85 animals and reports over 3,000 adoptions and 16,500 sterilizations historically.

Differentiator

Problem solved

Functional benefit

Products and services

• Adopciones (Animal Adoptions) Placement program for rescued and sheltered dogs and cats at the Lima shelter into responsible adoptive homes. Free to adopt; supported by voluntary donations. For Lima residents seeking to provide a home to an animal rather than purchase from a breeder.
• Voluntariado (Volunteer Program) Structured program enabling individuals to apply and serve as volunteers at the Voz Animal shelter, supporting daily operations, animal care, and campaign activities. For Lima-based individuals seeking hands-on engagement with animal welfare.
• Apadrinamiento (Animal Sponsorship) Monthly recurring sponsorship of an individual sheltered dog or cat, funding that animal's food, veterinary care, and shelter upkeep. For individual supporters who want to provide ongoing funding tied to a specific animal.
• La Manada de Voz Animal (Tiered Subscription Membership) Tiered monthly subscription-based membership program that allows supporters to provide recurring financial contributions to the organization with different perks and benefit thresholds depending on the chosen tier. For individual recurring donors seeking a structured membership-style relationship.
• Donaciones One-Time (One-Time Donations) One-time donation program with multiple preset amounts enabling individual supporters to contribute to the organization's general operations. For individual donors making non-recurring contributions.
• Campañas de Esterilización (Sterilization Campaigns) Monthly district-level mass-sterilization events offering low-cost spay/neuter surgery for dogs and cats. For Lima pet owners seeking affordable sterilization, and a major channel of impact for the organization (over 16,500 procedures performed historically).
• Búsqueda de Perdidos (Lost Pet Alert Service) Community-driven lost pet alert service: pet owners report lost animals via the organization's website and contact information so that a public listing can be circulated until the pet is recovered. For Lima residents searching for a missing dog or cat.
• Merchandising Voz Animal Branded merchandise (shirts, caps, and accessories) sold to supporters as an additional fundraising channel for the organization. For individual supporters and brand-conscious donors seeking tangible Voz Animal merchandise.
• Patrocinio Corporativo (Corporate Sponsorship) Corporate sponsorship program allowing companies to provide financial support for the organization's programs (rescue, sterilization, shelter operations) in exchange for association and visibility. For companies seeking credible animal welfare partners for CSR or branding initiatives.

Quantifiable outcome

• 3,000+ animals adopted since founding
• +2 more outcomes

Segments1 record

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators5 records

Recent moves1 record

Expansion highlights5 records

Broad incumbents

• International Fund for Animal Welfare: Global nonprofit focused on animal rescue, rehabilitation, and welfare advocacy across continents. Comparable through rescue-and-care service delivery and donor-supported funding model, though IFAW operates globally with institutional funding and policy influence Voz Animal has not yet built.
• ASPCA: The American Society for the Prevention of Cruelty to Animals is one of the oldest and largest US animal welfare organizations. Broadly comparable through its rescue, adoption, and animal cruelty prevention mandate, though ASPCA operates at national scale with significantly broader scope including policy advocacy.
• PETA: Major global animal rights organization running shelter, adoption, and advocacy programs. Comparable through nonprofit shelter operations and donor-driven funding, though PETA's primary focus is rights-based advocacy rather than the long-term care and community sterilization model Voz Animal emphasizes.
• World Animal Protection: International animal welfare NGO active in dozens of countries. Comparable as a donor-funded nonprofit addressing animal suffering through rescue, care, and advocacy, though it operates at global scale with substantial institutional grants and corporate partnerships.
• Humane Society International: Global arm of The Humane Society of the United States, operating animal welfare programs across multiple continents. Comparable as a nonprofit running shelter, adoption, and sterilization programs, though at vastly greater scale and with formal international grant-making capacity Voz Animal lacks.

Direct peers

• Best Friends Animal Society: US-based no-kill shelter and animal welfare organization operating sanctuaries and adoption programs. Directly comparable to Voz Animal through its no-euthanasia shelter model, reliance on community donations, and emphasis on adoption and rescue outcomes, though at significantly larger scale.

Regional players

• Adoptame Bogotá: Colombian pet adoption and lost-pet reunification platform operating in Bogotá. Comparable as a Latin American nonprofit/NGO running adoption matching, lost-pet alerts, and community-driven rescue programs, with similar digital-channel-first engagement model and tiered donor/sponsor offerings.

Market position

Strengths5 records

Weaknesses3 records

Competitive moat3 records

Key risks6 records

Customer concentration

• YouTubebit.ly/2xoh6y3
• Facebookfacebook.com/VozAnimalPeru
• Instagraminstagram.com/vozanimalperu
• LinkedInlinkedin.com/company/voz-animal-per%C3%BA

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Voz Animal Perú