VRO

Name

VRO

Legal name

Verenigde Reformatorische Ondernemingen

Website

https://vroweb.nl

Company type

Private

Founded year

1994

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Trade Association / Business Membership Association

NAICS

Convention and Trade Show Organizers (561920)

SIC

Services-Membership Organizations (8600)

akta.pro primary industry

Virtual/Hybrid Conference Production & Platform Management (THAHACAM)

Keywords

• Business association membership
• Reformed entrepreneur network
• Christian business advocacy
• Professional networking events
• Trade association services

Headquarters

HQ city

Kesteren

HQ country

Netherlands

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Membership dues: VRO generates revenue through annual membership fees. The membership fee is €295 per year, all-inclusive.

Pricing tiers

Distribution channels1 record

Marketing channels4 records

Core offering

VRO is a Dutch non-profit association (vereniging) for Reformed Christian entrepreneurs, offering annual membership at €295/year. Members gain access to networking events (BBQs, New Year's meetings, company visits), newsletters featuring member businesses, an online member directory, advocacy on shared values-based issues such as Sunday trading, and mutual knowledge sharing across approximately 150+ member firms.

Product overview

VRO (Verenigde Reformatorische Ondernemingen) is a business association for reformatorische entrepreneurs, not a technology product company. The organization offers membership services including networking events, business visits, newsletters, and a member directory. Annual membership costs €295 and provides access to industry connections, knowledge sharing, and collective advocacy for Christian business values.

Differentiator

Problem solved

Functional benefit

Products and services

• VRO Annual Membership Annual membership in the Verenigde Reformatorische Ondernemingen at €295 per year, all-inclusive, for Reformed Christian entrepreneurs in the Netherlands. Members receive advocacy on shared values-based issues, networking with fellow Reformed businesses, knowledge sharing, company visits, newsletters with business presentations and association news, free dinner at meetings, and a discount on first-year signup.
• Agenda / Bijeenkomsten (Member Meetings & Events) Schedule of association meetings and events for members, including company visits (bedrijfsbezoeken), annual meetings, BBQs, New Year's gatherings, and educational presentations. Recent and upcoming examples include the 11 September 2026 BBQ, the 6 October 2026 visit to VDW Crucial Temperature Solutions, and the 12 January 2027 New Year's meeting.
• Lid Worden (Member Registration & Directory) Online member registration service (Lid Worden) allowing entrepreneurs to sign up for VRO membership at €295 per year, and the online member directory (Leden) listing approximately 150+ member companies across various industries.

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Hoornbeeck CollegeminorStrategic or Co-development Partner · 1 January 1994VRO has established contacts with Hoornbeeck College, a vocational school (MBO) with campuses in Rotterdam and Amersfoort. The collaboration involves successful entrepreneur pitches where young school leavers present their mini-businesses.

Scale indicators2 records

Recent moves5 records

Expansion highlights4 records

Broad incumbents

• MKB-Nederland: Dutch SME employers' association representing small and medium-sized businesses in the Netherlands. Comparable as a Dutch business membership organization advocating for SMB interests, though VRO is much smaller and values-gated while MKB-Nederland is broad and secular.
• Kamer van Koophandel (KvK): Dutch Chamber of Commerce, a public registry and business support body serving all Dutch entrepreneurs. Comparable as a Dutch business-membership service provider offering networking and information, though funded and structured very differently from VRO's voluntary association model.
• VNO-NCW: Confederation of Netherlands Industry and Employers, the largest Dutch employers' confederation. Comparable as a Dutch business membership body engaged in advocacy and networking, but operates at much greater scale and across the full ideological spectrum.
• National Federation of Independent Business (NFIB): US small-business membership association providing advocacy, networking, and benefits to independent business owners. Comparable in mission and SMB-membership model, but operates at vastly greater scale and in a secular political context rather than a religious values context.

Direct peers

• C12 Group: US-origin peer advisory and business networking platform for Christian CEOs and business leaders. Comparable values-driven business community with structured peer groups and member accountability, similar in mission and member profile to VRO.
• CBMC Nederland: Christian Business Men's Connection in the Netherlands, a faith-based network for Christian business professionals. Most directly comparable to VRO: similar values-based Dutch business networking, mentoring, and advocacy focus, overlapping member persona but with broader Christian (not specifically Reformed) framing.

Emerging players

• BNI Netherlands: Business Network International chapter network in the Netherlands, running structured referral-based business networking groups. Comparable as a Dutch business networking membership organization, though secular and structured around weekly referral meetings rather than values-based community.
• Ondernemerslift.nl: Dutch Christian entrepreneur support platform providing community, coaching, and networking for faith-driven business owners. Comparable niche as a values-aligned Dutch entrepreneur community, though more digitally oriented and broader in theological scope than VRO.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/vro

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about VRO