Elgin Kia

What Elgin Kia does

Elgin Kia is a single-rooftop, authorized Kia automobile dealership located at 2030 N. Randall Rd., Elgin, Illinois, operating as part of the privately held Weck Auto Group (WAG). The dealership sells new Kia vehicles (including sedans K4/K5, subcompact crossovers Seltos/Soul, compact SUVs Sportage/Niro, mid-size Sorento, full-size Telluride/EV9, minivan Carnival, and EVs EV6/Niro EV), plus certified pre-owned and used vehicles, with the current line spanning internal combustion, hybrid, plug-in hybrid, and fully electric powertrains.

Beyond vehicle sales, Elgin Kia operates a full back-office: financing and leasing are originated through Kia Motor Finance (KFA), a captive lender relationship that supports payment plans from roughly $266-$475/month on leases and $321-$781/month on 84-month finance terms; service and parts are delivered by Kia factory-trained technicians using genuine OEM components, supporting Kia's 10-year/100,000-mile powertrain warranty; and a trade-in valuation tool plus online scheduling for test drives and service appointments provide a digital storefront layered on the physical showroom.

The dealership's customer base is exclusively individual consumers (retail and SMB buyers) in the greater Elgin, Illinois metro area, with a stated service radius extending to Algonquin, Schaumburg, McHenry, and St. Charles. Go-to-market is a traditional brick-and-mortar sales motion complemented by a wagelginkia.com website, organic Facebook/Instagram presence under the Weck Auto Group brand, and Google/Microsoft pay-per-click campaigns with dedicated tracked phone numbers. Revenue is not publicly disclosed, no funding rounds or M&A activity are recorded, and the dealership competes primarily with other Chicagoland Kia franchises and broader new/used auto retailers on location, sales-staff experience, and OEM brand positioning.

Name

Elgin Kia

Legal name

Elgin Kia

Website

https://wagelginkia.com

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Elgin Kia is a single-rooftop authorized Kia franchise dealership in Elgin, Illinois, selling new and pre-owned Kia vehicles plus financing, leasing, service, and parts to individual consumers in the greater Elgin metro area.

Ownership category

akta.pro rank

Headquarters

HQ city

Elgin

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Infrastructure

Revenue model

1. New Vehicle Sales: Sales of new Kia vehicles including sedans, SUVs, crossovers, minivans, and electric vehicles
2. Pre-Owned Vehicle Sales: Sales of certified pre-owned and one-owner pre-owned vehicles that have undergone rigorous inspection
3. Vehicle Leasing: Competitive leasing options through Kia Motor Finance for customers who prefer not to purchase outright. Offers various lease terms and mileage options.
4. Vehicle Financing: Financing solutions through Kia Motor Finance to help customers purchase vehicles with affordable payment plans
5. Service and Parts: Auto service, maintenance, and genuine Kia parts and accessories to keep vehicles in excellent condition

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

Elgin Kia is an authorized Kia automobile dealership that sells new and pre-owned Kia vehicles across multiple segments and powertrains (gasoline, hybrid, plug-in hybrid, and electric). The dealership delivers a full-service experience including vehicle sales, competitive financing and leasing through Kia Motor Finance, factory-trained service and maintenance, genuine Kia parts and accessories, and trade-in evaluations, operating from a single showroom at 2030 N. Randall Rd., Elgin, Illinois.

Product overview

Elgin Kia is a new and pre-owned Kia automobile dealership located in Elgin, Illinois. The company offers a comprehensive portfolio of Kia vehicles spanning multiple segments: sedans (K4, K5), subcompact crossovers (Seltos, Soul), compact SUVs (Sportage, Niro), mid-size SUVs (Sorento), full-size SUVs (Telluride, EV9), minivans (Carnival), and electric vehicles (EV6, Niro EV). The product lineup includes traditional gasoline, hybrid, plug-in hybrid, and fully electric powertrains. Beyond vehicle sales, the dealership provides financing through Kia Motor Finance, vehicle leasing options, certified service and maintenance, genuine Kia parts and accessories, trade-in evaluations, and supports Kia's industry-leading 10-year/100,000-mile warranty program. Kia vehicles feature the Kia Connect connected services platform enabling remote vehicle control, smartphone integration via Apple CarPlay and Android Auto, Amazon Alexa voice commands, and various driver assistance technologies.

Differentiator

Problem solved

Functional benefit

Products and services

• Kia Telluride Full-size three-row SUV seating up to eight passengers with powerful engine options, available all-wheel drive, and an X-Line trim with torque-vectoring AWD and 20-inch alloy wheels.
• Kia Telluride Hybrid Hybrid variant of the full-size Telluride SUV combining gasoline engine with electric propulsion for improved fuel efficiency, achieving 32 city / 34 highway MPG.
• Kia Telluride Plug-In Hybrid Plug-in hybrid variant of the Telluride offering extended electric-only range and external charging capability alongside gasoline backup.
• Kia Sorento Mid-size SUV with three rows seating up to seven passengers, balancing capability and efficiency with a traditional gasoline engine delivering 23 city / 31 highway MPG.
• Kia Sorento Hybrid Hybrid variant of the Sorento mid-size SUV delivering improved fuel economy at 32 city / 35 highway MPG while maintaining three-row seating capability.
• Kia Sorento Plug-In Hybrid Plug-in hybrid Sorento offering extended electric range with the ability to charge from an external power source, achieving 77 city / 71 highway MPGe.
• Kia Sportage Compact SUV offering versatile seating for five passengers with modern styling and technology, achieving 25 city / 33 highway MPG with traditional gasoline engine.
• Kia Sportage Hybrid Hybrid version of the Sportage compact SUV providing enhanced fuel efficiency at 35 city / 36 highway MPG while maintaining the same seating and cargo capabilities.
• Kia Sportage Plug-In Hybrid Plug-in hybrid variant of Sportage with external charging capability and extended electric-only driving range, achieving 87 city / 78 highway MPGe.
• Kia Carnival Multi-purpose vehicle (MPV/minivan) combining SUV styling with minivan functionality, seating up to eight passengers with comfortable interior and advanced technology features.
• Kia Carnival Hybrid Hybrid variant of the Carnival MPV offering improved fuel efficiency at 34 city / 31 highway MPG while maintaining seating capacity and versatile interior.
• Kia EV9 Full-size all-electric SUV representing Kia's flagship electric vehicle, seating up to seven passengers with zero emissions and 100 city / 78 highway MPGe.
• Kia EV6 All-electric crossover SUV featuring cutting-edge design, ultra-fast charging capability, and sporty performance with 127 city / 101 highway MPGe.
• Kia K5 Mid-size sedan replacing the Optima, offering sophisticated styling, advanced technology, and efficient performance at 26 city / 37 highway MPG.
• Kia K4 Compact sedan replacing the Forte, featuring modern fastback styling, class-leading second-row legroom, available digital cockpit with dual panoramic displays, and available 190 hp turbocharged engine with up to 29 driver assistance features.
• Kia K4 Hatchback Versatile hatchback variant of the K4 compact sedan offering the same technology and efficiency features with added cargo flexibility and sporty design.
• Kia Seltos Subcompact SUV featuring distinctive design, available turbocharged X-Line with 190 hp and multi-terrain AWD, best-in-class interior volume, class-leading max cargo room, and available panoramic sunroof.
• Kia Niro Compact hybrid SUV offering efficient transportation at 53 city / 45 highway MPG with practical sizing and modern hybrid technology.
• Kia Niro EV All-electric variant of the Niro compact SUV offering zero-emissions driving with 126 city / 101 highway MPGe and an all-electric powertrain.
• Kia Niro Plug-In Hybrid Plug-in hybrid version of the Niro offering extended electric-only range for commutes with 113 city / 102 MPGe combined efficiency.
• Kia Soul Distinctive subcompact wagon/crossover offering unique boxy design, versatile interior, and fun driving character at 27 city / 33 highway MPG.
• Finance & Loan Services Auto financing and loan arrangement services through Kia Motor Finance (KFA) and other lending partners, offering competitive rates and terms for vehicle purchases.
• Vehicle Leasing Competitive auto leasing options through Kia Motor Finance allowing customers to lease new Kia vehicles with various terms, mileage limits, and payment structures.
• Service & Maintenance Kia-certified service department offering vehicle maintenance, repairs, diagnostics, oil changes, and preventative maintenance using Kia-trained technicians and genuine Kia parts.
• Parts & Accessories Genuine Kia parts department providing OEM replacement parts, Kia accessories, and tire center services for vehicle maintenance and personalization.
• Kia Warranty Program Industry-leading 10-year/100,000-mile warranty program including 10-year/100,000-mile limited powertrain warranty, 5-year/60,000-mile limited basic warranty, 5-year/100,000-mile limited anti-perforation warranty, and 5-year/60,000-mile roadside assistance plan.
• Certified Pre-Owned Vehicles Pre-owned Kia vehicles that have passed a rigorous Kia-certified inspection, offering extended warranty coverage and quality assurance for used-vehicle buyers.
• Pre-Owned Vehicles Used vehicles including certified and one-owner pre-owned options, providing alternatives to new vehicle purchases across various makes and models.
• Vehicle Trade-In Evaluation Trade-in valuation tool powered by Dealer eProcess allowing customers to estimate the value of their current vehicle before purchasing or leasing a new Kia.

Quantifiable outcome

• 10-year/100,000-mile powertrain warranty coverage
• +2 more outcomes

Named customers5 records

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration8 records

AI capability7 records

Partnerships

One partnership is on record.

• Kia AmericacoreOEM/ Whitelabel/ Licensing PartnerElgin Kia is an authorized Kia dealership franchise operating under Kia America's brand and product offerings. The dealership sells new Kia vehicles, uses Kia factory-approved service procedures, and offers Kia warranty programs.

Scale indicators1 record

Recent moves4 records

Expansion highlights3 records

Emerging players

• Carvana: Online used car retailer with vehicle vending machines and home delivery. Competes with Elgin Kia's pre-owned business via a fully digital, no-haggle model targeting the same value-conscious used car buyers in the Chicago metro.

Broad incumbents

• AutoNation: Largest franchised auto retailer in the US, operating hundreds of new vehicle franchises plus used car stores and finance products. Comparable as a franchised dealer with similar revenue streams (new/used sales, F&I, service, parts), though at vastly greater scale.
• CarMax: Largest US used vehicle retailer, operating a national chain of used car superstores with reconditioning, financing, and extended service plans. Comparable as a high-volume used vehicle retailer and competitor for Elgin Kia's certified pre-owned trade.
• Sonic Automotive: US franchised auto dealer group with EchoPark used car stores alongside traditional new car franchises. Comparable business model combining franchised new vehicle sales, finance, and service.
• Napleton Automotive Group: Large Chicago-area multi-brand automotive dealer group operating franchised new car stores across Illinois and the Midwest. Comparable in business model (franchised auto retail, F&I, service, parts) and regional customer overlap with Elgin Kia.
• Asbury Automotive Group: US franchised auto dealer group operating new vehicle franchises, Clicklane online retail, and Total Care Auto F&I products. Directly comparable franchised dealer economics and revenue mix.
• Group 1 Automotive: US and UK franchised auto retailer operating new and used vehicle stores with integrated F&I and service operations. Same franchise dealer business model as Elgin Kia, though at national scale and with multi-brand exposure.
• Lithia Motors: Top US franchised auto dealer group with hundreds of stores across multiple brands. Closely comparable business model — new and used vehicle sales, F&I, service, and parts — and similarly dependent on OEM franchise relationships.

Others

• Cars.com: Online automotive marketplace connecting buyers to dealers including inventory listings, reviews, and lead generation. Adjacent ecosystem participant whose lead flow directly competes with Elgin Kia's own website and PPC channels.

Direct peers

• Weck Auto Group: Parent dealership group of Elgin Kia, operating multiple franchised new car dealerships in the greater Chicago region. Directly comparable as a multi-franchise auto retailer sharing the same operating model, OEM relationships, and regional customer base.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/elginkia
• Instagraminstagram.com/weckautogroupwag/#
• LinkedInlinkedin.com/company/elgin-kia

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Elgin Kia