Waldorf Astoria Berlin
Waldorf Astoria Berlin is a 232-room Hilton-operated luxury hotel in Berlin's City West district offering accommodation, six F&B venues, a 1,000 sqm award-winning spa, event spaces, and curated concierge experiences for leisure and corporate travelers.
- Company typePrivate
- Founded-
- HeadquartersBerlin, Germany
- Headcount101–250
- GTM typeB2C
- OfferingServices
What Waldorf Astoria Berlin does
Waldorf Astoria Berlin is a 232-room luxury hotel property located at Hardenbergstrasse 28 in Berlin's City West district, adjacent to the Berlin Zoo and Kaiser-Wilhelm-Gedächtniskirche. The hotel is part of Hilton's global Waldorf Astoria luxury portfolio and operates under Hilton's brand standards, distribution infrastructure, and Hilton Honours loyalty program. It is the only Waldorf Astoria property in Berlin and houses Germany's first and only Waldorf Astoria Spa.
The property's core offering spans five revenue streams: accommodation across 10 room categories including the 280 sqm Presidential Suite on the 31st floor; food and beverage across six venues (ROCA Italian restaurant, Times Square breakfast restaurant, Lang Bar, Peacock Alley lounge, The Library High Tea venue on the 15th floor, and the seasonal Serenity Rooftop) plus the Champagne & Eggs weekend brunch; spa and wellness (1,000 sqm facility with cloud-shaped pool, Finnish sauna, steam room, Technogym fitness center, BABOR boutique, BRANDON Unique Cut salon, and 6/12-month memberships); events and weddings (the 330 sqm John Jacob Astor Ballroom, five meeting rooms including the Broadway boardroom, Library Lounge, and Event Terrace); and gift vouchers via shop.bookin1.com. Pricing is primarily unit-based for F&B, spa, and events, with subscription pricing applied to spa memberships.
The hotel's customer segments are diversified across luxury leisure travelers, families, corporate business travelers, corporate event and wedding buyers, and spa/wellness enthusiasts. Go-to-market combines direct channels (hotel website, telephone, email reservations), Hilton's global distribution system, third-party platforms (OpenTable, Sevenrooms, Book4Time), and seasonal venue partnerships (Stilian Laufer and Oliver Timm operate Lang Bar and Serenity Rooftop under their own brand). Brand-strength signals include Germany's Leading Luxury Hotel 2026, Condé Nast Readers' Choice 2026, Forbes Travel Guide 2026, and Germany's Best Hotel Spa 2025, alongside partnerships with BABOR (exclusive signature treatments), Les Clefs d'Or (concierge team), and Pommery Champagne (brunch experience).
Waldorf Astoria Berlin firmographics
Firmographics- Name
- Waldorf Astoria Berlin
- Legal name
- Waldorf Astoria Berlin
- Website
- https://waldorfastoriaberlin.de
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Waldorf Astoria Berlin is a 232-room Hilton-operated luxury hotel in Berlin's City West district offering accommodation, six F&B venues, a 1,000 sqm award-winning spa, event spaces, and curated concierge experiences for leisure and corporate travelers.
- Ownership category
- akta.pro rank
Waldorf Astoria Berlin industry classification
Industry- Product category
- Luxury Hospitality Services
- NAICS
- Hotels (except Casino Hotels) and Motels (72111), Traveler Accommodation (7211)
- SIC
- Hotels & Motels (7011), Hotels, Rooming Houses, Camps & Other Lodging Places (7000)
- akta.pro primary industry
- Business & Corporate Full-Service Hotels (THAGAAAE)
- akta.pro secondary industry
- City/Urban Convention Hotels (THAGALAA)
Keywords
Where Waldorf Astoria Berlin is headquartered
LocationHeadquarters
- HQ city
- Berlin
- HQ country
- Germany
- HQ region
- Europe
Offices1 record
Markets served
Waldorf Astoria Berlin business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Supply Chain, Marketing or Sales, Others
Revenue model
- Accommodation: Revenue from 232 luxury rooms and suites including the Presidential Suite on the 31st floor, Deluxe Rooms, Family Rooms, and Ambassador Suites.
- Food & Beverage: Revenue from multiple dining venues: ROCA restaurant (Italian cuisine with New York influences), Times Square breakfast restaurant, Lang Bar (operated by Stilian Laufer and Oliver Timm), Peacock Alley, Library Lounge for High Tea, Serenity Rooftop (seasonal, operated independently), and Champagne & Eggs weekend brunch.
- Spa & Wellness: Revenue from spa treatments, day spa passes (85€), and membership programs (6-month at 280€/month, 12-month at 250€/month). Includes access to 1,000 sqm facility with pool, sauna, steam room, and fitness center.
- Events & Weddings: Revenue from event spaces including John Jacob Astor Ballroom (330 sqm, up to 250 guests), Library Lounge (15th floor), and Event Terrace. Catering, wedding packages, and bespoke services.
- Gift Vouchers: Sale of gift vouchers for spa treatments, high tea experiences, and accommodation through online shop (shop.bookin1.com).
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Multi-year contract | Standard room rates |
| Subscription | Multi-year contract | Presidential Suite |
| Unit Pricing | Pay-as-you-go | High Tea at The Library |
| Unit Pricing | Pay-as-you-go | Breakfast at Times Square |
| Unit Pricing | Pay-as-you-go | Champagne & Eggs Brunch |
| Unit Pricing | Pay-as-you-go | Day Spa |
| Subscription | Annual | 12-month Spa Membership |
| Subscription | Multi-year contract | 6-month Spa Membership |
| Unit Pricing | Pay-as-you-go | 10-session Spa Pass |
Go-to-market motion1 record
Distribution channels5 records
Marketing channels6 records
Waldorf Astoria Berlin product offering
Product offeringCore offering
Waldorf Astoria Berlin is a luxury hotel operated under the Hilton brand, offering 232 rooms and suites including a Presidential Suite on the 31st floor. The property operates multiple dining venues (ROCA restaurant, Times Square, Lang Bar, The Library, Peacock Alley, Serenity Rooftop, Champagne & Eggs brunch), a 1,000 sqm award-winning Waldorf Astoria Spa, and event facilities including the John Jacob Astor Ballroom and meeting rooms, all located in Berlin's City West district adjacent to the Berlin Zoo.
Product overview
Waldorf Astoria Berlin is a luxury hotel operated by Hilton, offering a comprehensive portfolio of hospitality services centered around its 232-room accommodation, multiple dining venues, full-service spa, and event spaces. The product portfolio consists of: accommodation (10 room categories including the Presidential Suite on the 31st floor); dining experiences (ROCA Italian restaurant, Times Square breakfast restaurant, Lang Bar, Peacock Alley lounge, The Library High Tea venue, Serenity Rooftop, and the Champagne & Eggs weekend brunch); the Waldorf Astoria Spa with treatments, BRANDON Unique Cut styling, fitness facilities, and membership programs; meetings & events venues including the John Jacob Astor Ballroom and five meeting rooms; concierge-curated experiences (Spree cruises, art tours, digital detox); and gift vouchers for various services. The hotel is located at City West near the Berlin Zoo and Kaiser Wilhelm Memorial Church.
Differentiator
Problem solved
Functional benefit
Brands
- Waldorf Astoria: Luxury hotel brand under Hilton worldwide
- ROCA
- Times Square Restaurant
- Lang Bar
- Waldorf Astoria Spa
- Peacock Alley
- The Library
- Champagne & Eggs
- Serenity Rooftop
Products and services
- Rooms & Suites
Quantifiable outcome
- World Luxury Spa Award - Best Luxury Spa and Germany's Best Hotel Spa
- +3 more outcomes
Companies that use Waldorf Astoria Berlin
Customer profileSegments5 records
Ideal customer profiles5 records
Waldorf Astoria Berlin technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
Waldorf Astoria Berlin partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered minor and core.
- Stilian Laufer and Oliver TimmminorSerenity Rooftop terrace is operated by Stilian Laufer and Oliver Timm under their own brand. This is a licensed operation within the hotel premises, offering seasonal rooftop experiences with cocktails and light fare.
- Stilian Laufer and Oliver TimmminorLang Bar is operated by Stilian Laufer and Oliver Timm under their own brand. The bar features minimalist design, premium drinks selection including exclusive German gins, tequilas, and rums, with live house music on weekends.
- BABORcoreBABOR has created exclusive signature treatments exclusively for the Waldorf Astoria Berlin Spa. These unique wellness experiences offer exceptional regeneration and rejuvenation for body and face, combining BABOR's skincare expertise with the hotel's luxury spa environment.
- Hilton WorldwidecoreWaldorf Astoria Berlin is part of Hilton's global luxury hotel portfolio. The partnership provides access to Hilton Honours loyalty program, global distribution systems, reservation infrastructure, and Hilton's brand standards and operational framework.
- Les Clefs d'OrcoreThe hotel's concierge team members are all members of Les Clefs d'Or, the prestigious international association of professional concierges. This partnership ensures exceptional personalized service and local expertise for guests.
- Pommery ChampagnecoreChampagne & Eggs weekend brunch features Pommery Champagne selections including Brut Royal, Brut Rosé Royal, and Grand Cru Royal 2009. Partnership provides exclusive champagne offerings for the signature breakfast experience.
Scale indicators5 records
Recent moves1 record
Expansion highlights5 records
Waldorf Astoria Berlin competitors and assessment
Company assessmentDirect peers
- Sofitel Berlin Kurfürstendamm: Luxury hotel on Kurfürstendamm in the same City West district, within close proximity to Waldorf Astoria Berlin. Direct competitor for leisure luxury travelers visiting Berlin's western shopping and cultural corridor.
- The Westin Grand Berlin: Upper-upscale hotel on Friedrichstrasse with comparable event space and central location. Comparable as a competitor in Berlin's premium tier for both leisure and corporate segments.
- Hotel Adlon Kempinski Berlin: Berlin's flagship luxury hotel located at Pariser Platz next to the Brandenburg Gate. Directly comparable as a five-star luxury property serving similar high-end leisure, corporate, and government clientele with comparable F&B, spa, and event facilities.
- Mandarin Oriental Berlin: Luxury hotel on Friedrichstrasse with comparable spa, fine dining, and meeting facilities. Direct competitor in Berlin's luxury hotel set, particularly for high-end corporate and leisure travelers.
- The Ritz-Carlton, Berlin: Luxury hotel at Potsdamer Platz offering comparable full-service amenities including club lounge, spa, and event venues. Comparable as a five-star competitor targeting the same luxury business and leisure segments under a competing global brand (Marriott).
- Grand Hyatt Berlin: Luxury hotel at Potsdamer Platz with comparable ballroom, spa, and F&B venues. Direct competitor as another globally branded luxury property in Berlin targeting corporate and leisure luxury demand.
- Regent Berlin: Luxury hotel on Charlottenstrasse near Gendarmenmarkt with comparable five-star service standards and event offerings. Direct competitor within Berlin's luxury hotel set.
- Hotel de Rome (Rocco Forte Hotels): Independent luxury hotel on Bebelplatz in Berlin Mitte with comparable room count, spa, and event facilities. Directly comparable as a top-tier Berlin luxury competitor serving similar clientele.
Regional players
- The Charles Hotel (Rocco Forte): Rocco Forte's Munich flagship luxury hotel. Comparable as a European five-star city luxury property with similar spa, F&B, and event infrastructure, though operating in a different German metropolitan market.
Broad incumbents
- Hilton Berlin: Sibling property under the same Hilton parent, located at Gendarmenmarkt. Comparable as a Hilton-operated Berlin hotel sharing distribution, loyalty, and operational standards, though at a lower luxury tier than the Waldorf Astoria flagship.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat5 records
Key risks5 records
Key highlights6 records
Customer concentration
Waldorf Astoria Berlin social profiles
Digital presenceWaldorf Astoria Berlin financial estimates
Financial estimateRevenue estimate
Valuation estimate
Waldorf Astoria Berlin leadership team
Management profileNumber of profiles
Profiles4 records
Waldorf Astoria Berlin funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Waldorf Astoria Berlin M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Waldorf Astoria Berlin
What does Waldorf Astoria Berlin do?
Waldorf Astoria Berlin is a luxury hotel operated under the Hilton brand, offering 232 rooms and suites including a Presidential Suite on the 31st floor. The property operates multiple dining venues (ROCA restaurant, Times Square, Lang Bar, The Library, Peacock Alley, Serenity Rooftop, Champagne & Eggs brunch), a 1,000 sqm award-winning Waldorf Astoria Spa, and event facilities including the John Jacob Astor Ballroom and meeting rooms, all located in Berlin's City West district adjacent to the Berlin Zoo.
Is Waldorf Astoria Berlin a public or private company?
Waldorf Astoria Berlin is a private company. It is classified as corporate owned and is currently operating.
When was Waldorf Astoria Berlin founded?
Waldorf Astoria Berlin was founded in -1. It employs 101 to 250 people.
Where is Waldorf Astoria Berlin based?
Waldorf Astoria Berlin is headquartered in Berlin, Germany, in the Europe region.
How does Waldorf Astoria Berlin make money?
Five revenue lines are on record. Accommodation is the primary driver. The others are food & Beverage, spa & Wellness, events & Weddings and gift Vouchers.
Who are Waldorf Astoria Berlin's main competitors?
Direct peers on record are Sofitel Berlin Kurfürstendamm, The Westin Grand Berlin, Hotel Adlon Kempinski Berlin, Mandarin Oriental Berlin, The Ritz-Carlton, Berlin, Grand Hyatt Berlin, Regent Berlin and Hotel de Rome (Rocco Forte Hotels). The Charles Hotel (Rocco Forte) is listed as a regional player. Hilton Berlin is listed as a broad incumbent.
Does Waldorf Astoria Berlin have an API?
No public API is recorded for Waldorf Astoria Berlin.
What industry is Waldorf Astoria Berlin in?
Waldorf Astoria Berlin's product category is Luxury Hospitality Services. Its primary akta.pro industry code is THAGAAAE, Business & Corporate Full-Service Hotels, with a secondary code of THAGALAA, City/Urban Convention Hotels. Its NAICS code is 72111 and its SIC code is 7011.