What Heller & Associates, LLC does

Heller & Associates, LLC is a privately held, solo-practitioner landscape architectural consultation firm founded by W. David Heller and operating out of Racine, Wisconsin. The firm is licensed to practice landscape architecture in both Illinois and Wisconsin and is a member of the American Society of Landscape Architects (ASLA). Its sole identified service line is professional landscape architectural consultation, encompassing site analysis, master plan design, and partial design engagements for residential clients. The principal personally executes every engagement from initial consultation through finished design, combining manual illustration, site documentation (surrounding land uses, sunlight/shade patterns, circulation, existing plant material, topography, drainage, and utilities), and applied horticulture knowledge to produce custom landscape plans.

The customer base is exclusively residential homeowners in Southeast Wisconsin and the North Shore Chicago metropolitan area, with documented projects in Racine, WI; Highland Park, IL; Winnetka, IL; and Northbrook, IL. Pricing is quote-based and not publicly disclosed; fees vary with project scope, scale, and the specific services requested. The firm operates a direct-consultation sales motion with no third-party intermediaries, and construction implementation is delivered through partnerships with external landscape construction firms, notably Architerra, Inc. and Associated Landscape Management.

The business has no external investment, no parent company, no subsidiaries, no patents or trademarks, and no disclosed financial information. Its core technology is human expertise in design and plant science rather than software or platform infrastructure. Marketing is limited to a single informational website (wdavidheller.com) with portfolio, profile, process, and contact pages. The firm is bootstrapped and founder-owned, with all revenue generated through professional service fees for landscape architecture engagements.

Name

Heller & Associates, LLC

Legal name

Heller & Associates, LLC

Website

https://wdavidheller.com

Company type

Private

Founded year

1995

Operating status

Operating

Headcount range

11–50 employees

Short description

Heller & Associates, LLC is a solo landscape architectural consultation practice based in Racine, Wisconsin, serving residential homeowners in Southeast Wisconsin and the North Shore Chicago metropolitan area with custom master plan and site analysis design services.

Ownership category

akta.pro rank

Product category

Landscape Architecture Services

NAICS

Landscape Architectural Services (54132), Landscape Architectural Services (541320), Architectural Services (541310)

akta.pro primary industry

Landscape Architecture & Site Design (BPAHAKAC)

akta.pro secondary industry

Residential Landscape Design (HSAIABAA)

Keywords

• Landscape architecture services
• Master plan design
• Residential landscape design
• Site analysis evaluation
• Horticulture consulting

Headquarters

HQ city

Lake Geneva, WI

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales

Revenue model

1. Landscape Architecture Consulting: Professional services revenue generated through landscape architectural consultation and design. Services include master plan design and partial design engagements. Fees vary based on project scope and scale.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels1 record

Core offering

Heller & Associates, LLC is a landscape architectural consultation practice that designs custom residential landscapes, ranging from complete master plans to portions thereof. The principal combines design proficiency, illustration skills, technical abilities, and horticulture knowledge to deliver site analyses, planting palettes, and plans that extend interior living spaces into the exterior environment. Fees are quoted per project based on scope and scale, with project implementation commonly executed in partnership with landscape construction firms.

Product overview

Heller & Associates, LLC is a landscape architectural consultation practice offering professional landscape design services. The firm provides a unified suite of landscape architecture services centered on Landscape Architectural Consultation Services, which encompasses Master Plan Landscape Design and Site Analysis and Evaluation. Principal W. David Heller combines design proficiency, illustration skills, technical abilities, and horticulture knowledge to produce landscape designs that merge client preferences with solid design principles. Services range from complete master plan landscape designs to portions thereof, with emphasis on enhancing interior/exterior relationships and transitions.

Differentiator

Problem solved

Functional benefit

Products and services

• Landscape Architectural Consultation Services
• Master Plan Landscape Design
• Site Analysis and Evaluation

Named customers3 records

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Two partnerships are on record, tiered core.

• Architerra, Inc.coreImplementation/ SI/ Consulting PartnerLandscape construction firm referenced for multiple projects including Stone Garden and Berm Plantings in Indian Creek, Illinois and Highland Park Residence construction.
• Associated Landscape ManagementcoreImplementation/ SI/ Consulting PartnerLandscape construction company that constructed the Winnetka Residence project (2000).

Scale indicators1 record

Recent moves4 records

Others

• American Society of Landscape Architects (ASLA) Member Network: Professional society representing licensed landscape architects nationwide. Heller & Associates and its principal are ASLA members; ASLA's member directory surfaces hundreds of comparable residential-focused design practices across the Midwest that compete for the same client base.
• Architerra, Inc. Chicago-area landscape construction firm documented as a core implementation partner for Heller & Associates. Comparable as an ecosystem participant in the same luxury residential landscape market, serving overlapping clients in Highland Park and the North Shore suburbs.

Direct peers

• Mariani Landscape: Midwest-based landscape design and construction firm with deep residential clientele in the Chicago and Lake Geneva markets. Directly comparable as a design-build provider serving luxury residential properties in the same geographic footprint, though Mariani also operates as a contractor.
• Natural Gardens Landscape Design: Smaller-scale residential landscape design practice operating in the Midwest/Mid-Atlantic region. Comparable as a small, owner-operated landscape architecture firm serving homeowners with custom design services.
• Vinci Hamp Architects: Chicago-area landscape architecture and planning firm working on residential and small-scale commercial projects. Comparable in regional Midwest focus and boutique practice structure serving luxury residential clients.
• Summit Landscape Architecture: Small-scale licensed landscape architecture practice serving residential clients in the Midwest. Comparable in scope and target market — bespoke residential design services delivered by a sole or small-team practitioner.
• Site Design Group: Midwest-based landscape architecture and urban design firm with residential and institutional portfolio. Comparable as a Midwest-licensed landscape architecture practice with overlapping design philosophy and a similar boutique-to-mid-size operational structure.
• Wolff Landscape Architecture: Boutique landscape architecture firm focused on residential and estate-scale projects in the Midwest. Directly comparable in scale, business model, and residential specialization to Heller & Associates, operating in adjacent Midwest markets.

Broad incumbents

• LandDesign: Large multi-disciplinary landscape architecture and civil engineering firm with offices across the U.S. Comparable as a landscape architecture service provider but operates at significantly larger scale across residential, commercial, and urban sectors, representing a broader incumbent alternative.

Regional players

• Hoerr Schaudt Landscape Architecture: Chicago-based landscape architecture firm serving residential, institutional, and commercial clients across the Midwest. Operates in the same geographic market as Heller & Associates with a comparable residential design focus, but at significantly larger scale and broader portfolio.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat2 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/heller-associates-llc

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Heller & Associates, LLC