Wellington National Golf Club
Wellington National Golf Club is a privately held, single-location private golf and social club in Wellington, Florida, operating an 18-hole Johnny Miller-designed championship course. It serves individual members across three subscription tiers and hosts private events, supported by dining, pool, and instruction amenities.
- Company typePrivate
- Founded-
- HeadquartersWellington, United States
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Wellington National Golf Club does
Wellington National Golf Club is a privately held, single-location private golf and social club operating at 400 Binks Forest Drive in Wellington, Florida, within the area's well-known equestrian community. The club's anchor asset is an 18-hole, 7,000+ yard championship golf course designed by 2-time Major Champion Johnny Miller, supported by a pro shop, golf simulator, driving range, and professional instruction programs including individual lessons, junior clinics, ladies' clinics, and club fitting. Beyond golf, the property offers The Bistro and The Wine Bar for member dining, a family-friendly pool, a supervised children's playroom, and indoor/outdoor event venues for weddings and private celebrations. The club is independently owned by Doug Marty and operates with a staff of approximately 21 across golf operations, food and beverage, events, instruction, and administration, with leadership including a Director of Operations (luxury hospitality background), Head Golf Professional (Class A PGA), Executive Chef, and Food & Beverage Director.
The club monetizes through three recurring annual membership tiers: Premier Golf (full unlimited access including golf, pool, gym, dining, and social activities for member, spouse, and children under 23), Junior Executive (same access at reduced terms for members 40 and under), and Social (dining, pool, fitness, and up to two rounds of golf per month). Event hosting and private functions (weddings, corporate events, celebrations) generate a secondary professional-services revenue stream, and F&B operations at The Bistro and Wine Bar contribute additional recurring revenue from members and event guests. Distribution is direct via a dedicated Membership Sales Director (Chaz Bankston) and an events sales team, with no third-party intermediaries; the website (wellingtonnationalgolfclub.com) and social media channels (Facebook, Instagram) serve as the principal digital marketing surfaces.
The business operates as a classic private club model with no external funding rounds, no parent company, and no evidence of M&A activity. Pricing is not publicly disclosed; prospective members are directed to contact the Membership Sales Director. Customer testimonials highlight the course condition, staff service quality, and member community as key retention drivers. The business is entirely dependent on the Wellington, FL micro-market and its affluent equestrian demographic, with no multi-property footprint.
Wellington National Golf Club firmographics
Firmographics- Name
- Wellington National Golf Club
- Legal name
- Wellington National Golf Club
- Website
- https://wellingtonnationalgolfclub.com
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Wellington National Golf Club is a privately held, single-location private golf and social club in Wellington, Florida, operating an 18-hole Johnny Miller-designed championship course. It serves individual members across three subscription tiers and hosts private events, supported by dining, pool, and instruction amenities.
- Ownership category
- akta.pro rank
Wellington National Golf Club industry classification
Industry- Product category
- Private Golf Club & Country Club Hospitality
- NAICS
- Golf Courses and Country Clubs (71391), Golf Courses and Country Clubs (713910)
- SIC
- Services-Membership Sports & Recreation Clubs (7997)
- akta.pro industry
- Golf Courses & Golf FacilitiesMedia, Entertainment & Sports/Sports (Leagues, Teams, Events, Venues)/Sports Venues & Facilities (Stadiums, Arenas, Tracks, Complexes)Golf Equipment, Apparel & Pro Shop Retail
Keywords
Where Wellington National Golf Club is headquartered
LocationHeadquarters
- HQ city
- Wellington
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Wellington National Golf Club business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Supply Chain, Infrastructure, Others
Revenue model
- Golf Membership Subscriptions: The club generates primary revenue through membership subscriptions with three tiers: Premier Golf (full access), Junior Executive (40 & Under, full access), and Social Membership (limited golf, dining and amenities). Membership provides recurring annual/subscription revenue with benefits extended to spouses and children under 23.
- Event Hosting Services: Revenue from hosting private events including weddings, birthdays, anniversaries, baby showers, graduations, and corporate events. The club generates fees for venue rental, catering, and event planning services.
- Dining and Beverage: Revenue from The Bistro restaurant and Wine Bar operations, offering refined dining experiences for members and guests.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Premier Golf Membership - Unlimited access to all amenities including golf, pool, gym, dining, and social activities |
| Subscription | Annual | Junior Executive Membership (40 & Under) - Full golf and amenity access at reduced rate for younger executives |
| Subscription | Annual | Social Membership - Access to dining, pool, fitness, and limited golf privileges |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels3 records
Wellington National Golf Club product offering
Product offeringCore offering
Wellington National Golf Club operates a private 18-hole championship golf course designed by 2-time Major Champion Johnny Miller in Wellington, Florida's equestrian community. The club sells tiered memberships (Premier Golf, Junior Executive 40 & Under, Social) that grant access to the course, driving range, golf simulator, pool, fitness center, dining venues (The Bistro and Wine Bar), supervised children's playroom, and curated social events. It also generates revenue from private event hosting, including weddings, corporate events, and celebrations, plus professional golf instruction programs.
Product overview
Wellington National Golf Club is a private golf club offering a single unified product portfolio centered around its 18-hole championship golf course. The core offering includes golf amenities (course, pro shop, simulator, instruction), dining (The Bistro, Wine Bar), and recreation (pool). The club also provides event venue services for weddings and private events. Membership is offered in three tiers: Premier Golf (full access), Junior Executive (full access for those 40 and under), and Social (limited golf with dining/recreation access).
Differentiator
Problem solved
Functional benefit
Products and services
- 18-Hole Championship Golf Course
Companies that use Wellington National Golf Club
Customer profileNamed customers3 records
Segments4 records
Ideal customer profiles4 records
Wellington National Golf Club technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Wellington National Golf Club partnerships and signals
Strategic signalScale indicators3 records
Recent moves4 records
Expansion highlights4 records
Wellington National Golf Club competitors and assessment
Company assessmentDirect peers
- Medalist Golf Club: Exclusive private golf club in Hobe Sound, FL with an 18-hole championship course. Direct comparable in scale and product (private golf + amenities) and serves an overlapping affluent Florida membership base.
- Apogee Club: High-end private golf club in Hobe Sound, FL with championship golf and luxury amenities. Wellington National's Head Professional and Superintendent both previously served there, and it competes for the same South Florida private membership demographic.
- Trump National Doral: Premier luxury private/public golf resort in Miami, FL with championship courses, F&B, and event hosting. Wellington National's Head Golf Professional and Superintendent both previously worked there, and it competes for the same affluent South Florida membership and corporate event market.
- Jonathan's Landing Golf Club: Private golf and country club community in Jupiter, FL with multiple courses, dining, tennis, and marina. Comparable Florida private golf club product targeting affluent seasonal and year-round residents.
- Boca Grove: Private equity golf and country club in Boca Raton, FL with full amenities including golf, dining, fitness, and social events. Wellington National's Head Professional previously served there; comparable private club operating model in the South Florida market.
- Old Marsh Golf Club: Private equity-style members-only golf club in Palm Beach Gardens, FL with a Pete Dye-designed championship course. Directly comparable private membership golf product targeting the same affluent South Florida demographic.
- Broken Sound Club: Large private country club in Boca Raton, FL with championship golf, multiple dining venues, fitness, and event hosting. Wellington National's Head Professional began his career there as an Assistant Professional; direct comparable for full-service South Florida private club economics.
- Mizner Country Club: Private golf and country club in Delray Beach, FL with championship golf, tennis, dining, and social programming. Wellington National's Head Professional previously served as Head Professional there; directly comparable in product mix and target demographic.
- Parkland Golf & Country Club: Private golf and country club in Parkland, FL offering championship golf, dining, fitness, and social amenities. Wellington National's Head Professional previously served there, and it competes for the same South Florida family-oriented private club segment.
- The Breakers Palm Beach: Iconic luxury oceanfront resort and country club in Palm Beach, FL with golf, multiple dining venues, and extensive private event capabilities. Comparable full-service luxury lifestyle offering targeting high-net-worth Florida residents and event clients.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights7 records
Customer concentration
Wellington National Golf Club social profiles
Digital presenceWellington National Golf Club financial estimates
Financial estimateRevenue estimate
Valuation estimate
Wellington National Golf Club leadership team
Management profileNumber of profiles
Profiles10 records
Wellington National Golf Club funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Wellington National Golf Club M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Wellington National Golf Club
What does Wellington National Golf Club do?
Wellington National Golf Club operates a private 18-hole championship golf course designed by 2-time Major Champion Johnny Miller in Wellington, Florida's equestrian community. The club sells tiered memberships (Premier Golf, Junior Executive 40 & Under, Social) that grant access to the course, driving range, golf simulator, pool, fitness center, dining venues (The Bistro and Wine Bar), supervised children's playroom, and curated social events. It also generates revenue from private event hosting, including weddings, corporate events, and celebrations, plus professional golf instruction programs.
Is Wellington National Golf Club a public or private company?
Wellington National Golf Club is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Wellington National Golf Club founded?
Wellington National Golf Club was founded in -1. It employs 11 to 50 people.
Where is Wellington National Golf Club based?
Wellington National Golf Club is headquartered in Wellington, United States, in the North America region.
How does Wellington National Golf Club make money?
Three revenue lines are on record. Golf Membership Subscriptions are the primary driver. The others are event Hosting Services and dining and Beverage.
Who are Wellington National Golf Club's main competitors?
Direct peers on record are Medalist Golf Club, Apogee Club, Trump National Doral, Jonathan's Landing Golf Club, Boca Grove, Old Marsh Golf Club, Broken Sound Club, Mizner Country Club, Parkland Golf & Country Club and The Breakers Palm Beach.
Does Wellington National Golf Club have an API?
No public API is recorded for Wellington National Golf Club.
What industry is Wellington National Golf Club in?
Wellington National Golf Club's product category is Private Golf Club & Country Club Hospitality. Its primary akta.pro industry code is MPAKAEAD, Golf Courses & Golf Facilities, with a secondary code of CRAMABAG, Golf Equipment, Apparel & Pro Shop Retail. Its NAICS code is 71391 and its SIC code is 7997.