Werne Wohnbau & Immobilien

What Werne Wohnbau & Immobilien does

Werne Wohnbau & Immobilien is a second-generation, family-owned German real estate company headquartered in Waldshut-Tiengen, Baden-Württemberg, operating exclusively in the Upper Rhine (Hochrhein) region. Founded in 1980 and now led by Sarah Werne, Manuel Werne, and Klaus Werne, the firm runs an integrated real estate platform combining residential property development (Bauträger business), brokerage (Immobilienmakler), comprehensive property management (WEG and Sondereigentumsverwaltung), rental administration, and land/property acquisition. The legal entity is Werne Immobilienverwaltung GmbH. Over the company's 40+ year history it has completed roughly 1,000 residential units and brokered more than 2,500 properties, with localized reference projects including Seniorenresidenz Rheinauen and Wohnpark Rheinauen in Jestetten, the Dogern Breitmatten development (25 condominiums), the Waldshut Ziegelfeldstraße project (seven units), and a Tiengen rental scheme (14 units).

The business generates revenue from four primary streams: one-time revenue from the development and sale of new-build residential properties (apartment buildings, row houses, single-family homes), brokerage commissions (3.57% including 19% VAT on purchase price), recurring property management fees from WEG communities and individual owner accounts, and rental management fees. A supplementary referral commission program (Tippgeberprovision) and the Hand-in-Hand Service — coordinating new-build purchases with the sale of a buyer's existing property — round out the offering. Pricing on rental units is granular (e.g., ~720-730 EUR cold rent for 2-bedroom units, with separate fees for kitchens and parking), while sales pricing is project-specific and disclosed per listing.

The technology stack is modest and externally oriented: a company website with property search and content marketing, integration with the Immowelt property marketplace, a mycasavi.com-based customer portal for management clients, an algorithm-based online valuation tool, and a digital bidding procedure for transparent property sales. AI is used only for generating virtual staging imagery on listings. Marketing combines website content, downloadable Ratgeber guides, social media (Instagram, Facebook, X, YouTube), and recurring local events including open house days and groundbreaking ceremonies. The go-to-market is sales-led with a documented four-step brokerage process: consultation and valuation, marketing strategy, buyer search with viewings and negotiation, and closing through notarization and handover. The firm employs approximately five people and serves individual property buyers, owner-occupiers, investors, WEG communities, tenants, and land/property sellers within the Waldshut-Tiengen region and increasingly adjacent Upper Rhine markets.

Name

Werne Wohnbau & Immobilien

Legal name

Werne Immobilienverwaltung GmbH

Website

https://werne.net

Company type

Private

Founded year

1980

Operating status

Operating

Headcount range

1–10 employees

Short description

Werne Wohnbau & Immobilien is a second-generation family-owned real estate developer and full-service property firm in Waldshut-Tiengen, Germany, specializing in residential development, brokerage, and property management across the Upper Rhine region.

Ownership category

akta.pro rank

Product category

Residential Real Estate Development

NAICS

New Housing For-Sale Builders (236117), Offices of Real Estate Agents and Brokers (5312), Residential Property Managers (531311)

SIC

General Bldg Contractors - Residential Bldgs (1520), Real Estate Agents & Managers (For Others) (6531), Land Subdividers & Developers (No Cemeteries) (6552)

akta.pro primary industry

Residential Design-Build & Renovation-Integrated Builders (IMAFABAE)

akta.pro secondary industry

New Construction & Builder Sales (BPAJAAAB)

Keywords

• Residential property development
• Real estate brokerage
• Property management services
• New construction housing
• Land acquisition services

Headquarters

HQ city

Waldshut-Tiengen (Tiengen)

HQ country

Germany

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure

Revenue model

1. Property Development and Sales: As a classical developer (Bauträger), builds and sells new residential properties including apartments, row houses, and single-family homes. Revenue from property sales at completion.
2. Brokerage Commission: Facilitates property sales and purchases for clients, earning commission typically 3.57% including 19% VAT on purchase price.
3. Property Management Services: Full-service WEG (community of owners) management and individual (sondereigentum) property management including rental management for client properties.
4. Rental Management: Manages rental properties, handles tenant placement and ongoing rental administration.
5. Referral Fees (Tippgeberprovision): Referral fees paid to individuals who provide leads on properties or land for sale.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels8 records

Core offering

Werne Wohnbau & Immobilien is a family-owned regional real estate developer, broker, and property manager. The company develops and sells new-build residential properties (apartments, row houses, single-family homes), brokers the sale of existing properties, and provides ongoing WEG and rental property management. It also actively acquires land plots and existing buildings to feed its development pipeline.

Product overview

Werne Wohnbau & Immobilien is a second-generation family-owned real estate development and property services company operating in the Waldshut-Tiengen region along the Upper Rhine. The company operates an integrated business model combining property development and construction (Wohnungsbau/Neubauprojekte) with full-service brokerage (Immobilienverkauf, Immobiliensuche), comprehensive property management (Immobilienverwaltung, Vermietung), and advisory services. Key offerings include newly constructed condominiums for sale in Dogern, Waldshut, and Tiengen; a digital bidding procedure (Das digitale Angebotsverfahren) for transparent property sales; property valuation tools; and land/property acquisition services for their development pipeline. The portfolio is complemented by a referral program (Tippgeberprovision) and a unique Hand-in-Hand Service that coordinates simultaneous property sales and new construction purchases for transitioning homeowners. The company also maintains an extensive property listing portal showing available units across the region.

Differentiator

Problem solved

Functional benefit

Products and services

• New-Build Residential Development (Neubauprojekte / Wohnungsbau) Development and construction of new residential properties including apartments, row houses, and single-family homes in the Waldshut-Tiengen region. The company acts as a classic developer (Bauträger) with in-house construction managers overseeing projects from planning to completion. Current projects include Dogern (25 condominiums), Waldshut Ziegelfeldstraße (7 condominiums), and Tiengen (14 rental apartments).
• Property Brokerage (Immobilienverkauf) Full-service brokerage for selling residential properties, including initial consultation with market valuation, individual marketing strategy and exposure creation, buyer search with viewings and negotiations, and closing with notarization and handover. Three sale methods are offered: classical marketing, discreet marketing, and digital bidding procedure.
• Property Management (Immobilienverwaltung) Comprehensive WEG (community of owners) management and individual property (Sondereigentum) management, including legally reviewed rental contracts, utility cost accounting, security deposit management, and tenant correspondence. Customers access services through the mycasavi.com online portal.
• Rental Services (Vermietung) Rental property management for owners, including tenant placement, lease administration, and ongoing rental property maintenance. Active listings include 2-3 room apartments in Tiengen, senior-friendly 2-room apartments in Jestetten, and underground parking spaces in Lauchringen and Waldshut-Bergstadt.
• Property Acquisition (Immobilienankauf) Purchase of existing residential properties including multi-family houses, residential complexes, and mixed-use buildings. The company has been active as a real estate investor for 30 years, handling both individual transactions and portfolios to feed its development and rental pipelines.
• Land Acquisition (Grundstücksankauf) Active acquisition of building plots, demolition properties, land awaiting development, and former commercial sites in the Upper Rhine region, Greater Waldshut-Tiengen, Lörrach, Freiburg, and Singen/Radolfzell/Konstanz areas to supply the company's development pipeline.

Quantifiable outcome

• Over 2,500 successfully brokered properties to buyers and tenants
• +1 more outcomes

Named customers3 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration9 records

AI capability2 records

Feature2 records

Scale indicators4 records

Recent moves8 records

Expansion highlights6 records

Broad incumbents

• Bonava: Swedish-headquartered, Germany-focused residential developer building for-sale apartments and homes. Compares to Werne on the for-sale residential development side but operates at vastly larger national scale across multiple metropolitan regions.
• Instone Real Estate: Frankfurt-listed German residential developer focused on urban for-sale and rental housing. Comparable product category (Bauträger) and target buyer, but with national reach and institutional capital versus Werne's regional family-owned model.
• BPD Immobilienentwicklung: Dutch-owned German residential developer developing housing projects for sale across multiple German regions. Comparable build-to-sell condominium/house product, but at significantly larger project scale and broader geographic footprint than Werne.
• Von Poll Immobilien: Frankfurt-based premium German real estate brokerage with nationwide shop network. Comparable residential brokerage activities including valuation and bespoke sales processes, but focused on the premium segment and operating at much larger national scale.
• Engel & Völkers: Hamburg-headquartered global residential and commercial real estate brokerage with strong German franchise network. Comparable brokerage services and four-step sales process to Werne, but with a global brand, franchise model and far broader service portfolio.
• Köster GmbH: Osnabrück-based German construction and real estate group active in residential development, building materials and turnkey construction. Comparable in residential project delivery and developer-builder model, but with broader industrial footprint and national project reach.

Direct peers

• PlanetHome Group: Munich-based integrated real estate services platform offering brokerage, financing, property management and valuation across Germany. Highly comparable to Werne's integrated development-brokerage-management stack, with similar regional offices serving similar owner-occupier and investor segments.
• ZIMA Wohn: Austrian-headquartered residential developer active in the DACH Alpine/Bodensee region including southern Germany. Highly comparable as a mid-sized regional Bauträger developing and selling condominiums in secondary cities, serving similar owner-occupier buyers.
• Wüstenrot Immobilien: German property services arm of the Wüstenrot building society, providing brokerage, valuation and property management nationwide. Comparable integrated service offering targeting German owner-occupiers and investors, including similar valuation tools and four-step sales approach.

Regional players

• Hanseatische Immobilien Treuhand: Northern German residential property manager and broker focused on WEG and rental management. Comparable on the property management and brokerage side, but primarily serving the Hamburg/Northern Germany market rather than Werne's Hochrhein/Südbaden catchment.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/@werne-wohnbau-immobilien
• Instagraminstagram.com/werne.wohnbau
• LinkedInlinkedin.com/company/werne-wohnbau-immobilien

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Werne Wohnbau & Immobilien