Western Region Centre Against Sexual Assault (WestCASA)

What Western Region Centre Against Sexual Assault (WestCASA) does

Western Region Centre Against Sexual Assault (WestCASA) is a non-profit specialist sexual assault service founded in 1990 and headquartered in Werribee, Melbourne, Australia. The organization serves victim-survivors of sexual assault across Melbourne's western metropolitan region, delivering crisis and ongoing counselling, therapeutic group programs, and community education on primary prevention. Services are provided free of charge to victim-survivors, removing price as a barrier to access for the user population while shifting the cost base to grant funding.

WestCASA is co-located at the Women's Health Hub alongside GenWest, SASH, VACCA, and IPC Health, enabling warm referrals and integrated care pathways across women's health, family-violence, and therapeutic services. The organization operates under a headcount of 27 employees, led by CEO Annette Vickery with Adrian Smith managing community education. Its business model is government-grant-funded, with revenue derived from Commonwealth and Victorian State Government contracts rather than user fees or commercial sales. The community education arm has trained more than 1,000 community members over the past 2.5 years, representing the organization's principal scaled prevention activity.

Demand for WestCASA's services has been escalating, with active waitlists signaling that current capacity is outstripped. In response, leadership has publicly advocated for expanded government funding. The organization has no disclosed technology platform or proprietary AI/ML capabilities; its value proposition rests on specialist trauma-informed clinical practice, an established regional referral network, and 35 years of operational incumbency in Melbourne's western suburbs.

Name

Western Region Centre Against Sexual Assault (WestCASA)

Legal name

Western Region Centre Against Sexual Assault

Website

https://westcasa.org.au

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

WestCASA is a non-profit specialist sexual assault service founded in 1990 in Werribee, Melbourne, providing free counselling, therapeutic groups, and community education to victim-survivors across Melbourne's western metropolitan region, funded by Commonwealth and Victorian State Government grants.

Ownership category

akta.pro rank

Product category

Specialist Sexual Assault Counselling Services

NAICS

Individual and Family Services (6241)

SIC

Services-Social Services (8300)

akta.pro industry

PRIMARYBPAGAEAD

Domestic Violence & Abuse Support Services

Business & Public Services/Nonprofit, NGO & Social Services/Social Services & Community Support (Food, Housing, Family)

SECONDARYBPAGACAD

Mental Health & Crisis Support Services

Business & Public Services/Nonprofit, NGO & Social Services/Health & Medical Nonprofits

SECONDARYBPAIAFAJ

Victim Services & Witness Assistance (Justice System)

Business & Public Services/Public Sector & Government Administration/Justice System (Courts, Prosecution & Corrections)

Keywords

• Sexual assault counselling
• Trauma-informed therapy
• Community education training
• Victim-survivor support
• Therapeutic group programs

Headquarters

HQ city

Werribee

HQ country

Australia

HQ region

Oceania

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Others

Revenue model

1. Government Funding: As a not-for-profit specialist sexual assault counselling service, WestCASA relies primarily on government funding from Commonwealth and Victorian State Government sources to fund core counselling, advocacy, and prevention services.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

WestCASA is a not-for-profit specialist sexual assault counselling service that delivers free, trauma-informed face-to-face and Telehealth counselling to victim-survivors in Melbourne's western metropolitan region. The organisation also runs a Community Education Program providing evidence-informed training on trauma-informed response to disclosures, and a Therapeutic Groups Program (including psychoeducation, guided meditations, gentle movement, and the Distress Tolerance Group). All services are provided at no cost to clients and supported by referral pathways to partner organisations.

Product overview

WestCASA offers a unified set of sexual assault support services centered on specialist counselling and community education. The core offerings include face-to-face and Telehealth counselling sessions delivered by trauma-informed counsellor/advocates, a Community Education Program providing evidence-based training to build trauma-informed responses across organizations, and Therapeutic Groups Program featuring sessions such as the Distress Tolerance Group. These services are complemented by Support Resources and Referrals connecting clients to external specialist organizations. All services operate from the Women's Health Hub in Werribee, with accessibility features including interpreter services and accessible facilities.

Differentiator

Problem solved

Functional benefit

Products and services

• Sexual Assault Counselling Services Face-to-face and Telehealth counselling sessions delivered by qualified, trauma-informed counsellor/advocates in a safe and confidential setting, facilitating recovery and healing for victim/survivors of sexual assault in Melbourne's western metropolitan region. Services are free to clients.
• Community Education Program Evidence-informed training programs that educate community members and professionals on trauma-informed responses to sexual assault disclosures, delivered to workplaces, sporting clubs, schools, tertiary institutions, health services, community organisations and government agencies across Melbourne's western metropolitan region.
• Therapeutic Groups Program Therapeutic group sessions including psychoeducation, guided meditations, gentle movement and group discussions. Includes the Distress Tolerance Group designed to help victim-survivors recognise crisis situations, manage stress responses, and build effective coping skills.
• Support Resources and Referrals Connections to external support organisations including SASVic Service Finder, Sexual Assault Crisis Line (SACL), SOCIT, GenWest, Safe Steps, InTouch, With You We Can, VACCA, 13YARN, 1800RESPECT, Rainbow Door, Bravehearts, Blue Knot, and Suicide Call Back Service for victim-survivors.

Quantifiable outcome

• 1,000 community members trained in responding to sexual assault disclosures
• +1 more outcomes

Named customers1 record

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Seven partnerships are on record, tiered core.

• GenWestcoreStrategic or Co-development PartnerGenWest is a service that supports communities in Melbourne's west to prevent and respond to family violence. WestCASA shares reception with GenWest at the Women's Health Hub, Wyndham Multi-Disciplinary Centre in Werribee.
• SASH (Support After Sexual Harm)coreStrategic or Co-development PartnerWestCASA shares reception with SASH at the Women's Health Hub, Wyndham Multi-Disciplinary Centre. SASH provides support services for those affected by sexual harm.
• VACCA (Victorian Aboriginal Child and Community Agency)coreStrategic or Co-development PartnerWestCASA shares reception with VACCA at the Women's Health Hub. VACCA is a statewide Aboriginal Community Controlled Organisation (ACCO) servicing children, young people, families, and community members in Victoria.
• IPC HealthcoreStrategic or Co-development PartnerWestCASA shares reception with IPC Health at the Women's Health Hub, Wyndham Multi-Disciplinary Centre. IPC Health provides community health services.
• Sexual Assault Service Victoria (SASVic)coreOthersSASVic is the peak body for the specialist sexual assault sector in Victoria. Their Service Finder enables people to find a sexual assault service close to their location. Listed as a support organisation on WestCASA's website.
• Sexual Assault Crisis Line (SACL)coreOthersSACL is a proactive leader in supporting, advocating and providing a crisis response for people who have experienced sexual violence. SACL provides 24/7 support for victim-survivors across Victoria. Listed as a key support organisation.
• Women's Health HubcoreStrategic or Co-development PartnerMulti-disciplinary centre (MDC) housing WestCASA along with other government and non-government services. Provides co-located support services in a single accessible location for Melbourne's western metropolitan community.

Scale indicators2 records

Recent moves4 records

Expansion highlights5 records

Direct peers

• Eastern Centre Against Sexual Assault (ECASA): ECASA delivers specialist sexual assault counselling, advocacy, and prevention services to Melbourne's eastern metropolitan region. Directly comparable to WestCASA in scope, mission, and CASA service delivery model.
• Northern Centre Against Sexual Assault: Northern CASA provides specialist sexual assault services to Melbourne's northern region. Operates the same counselling-plus-community-education service model as WestCASA and is one of the other regional CASAs in the Victoria CASA network.
• South Eastern Centre Against Sexual Assault (SECASA): SECASA provides specialist sexual assault counselling, advocacy, and education across Melbourne's south-eastern region. It is the most direct analogue to WestCASA — same CASA model, similar service mix (counselling, crisis response, community education), with the only material difference being geographic catchment.
• Sexual Assault & Family Violence Centre (SAFE): SAFE is a specialist sexual assault and family violence service in regional Victoria offering similar counselling, crisis response, and community education. Comparable mission and operating model though broader in scope (family violence alongside sexual assault).
• Barwon Centre Against Sexual Assault: Barwon CASA is the regional sexual assault service for the Barwon area in south-western Victoria. Directly comparable as a CASA delivering trauma-informed counselling and community education in a defined regional catchment.

Broad incumbents

• Sexual Assault Crisis Line (SACL): Statewide 24/7 crisis line for victim-survivors of sexual violence in Victoria. Provides a complementary rather than directly competing service channel to WestCASA's face-to-face and Telehealth counselling, and is a listed referral partner.
• 1800RESPECT: National 24/7 sexual, domestic and family violence counselling service funded by the Commonwealth. Serves overlapping client populations to WestCASA but at national scale and via phone/online only; functions as both a peer and a referral partner rather than a direct local competitor.

Emerging players

• GenWest: GenWest supports communities in Melbourne's west to prevent and respond to family violence. Co-located with WestCASA at the Women's Health Hub MDC and a key referral partner; overlapping client base and complementary mission, with family violence (rather than sexual assault) as primary focus.
• Bravehearts: Australian national charity dedicated to the prevention and treatment of child sexual abuse, focused on education and child-protection programs. Comparable in mission (sexual violence prevention and support) but with a national scope and child-focused mandate that differs from WestCASA's adult victim-survivor focus.

Others

• Centres Against Sexual Assault (CASA) Forum Victoria: The peak body coordinating Victoria's regional CASA services. WestCASA is a member service; the Forum sets sector standards and represents CASA services collectively to government, making it the principal sector-level peer and convening body.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/western-region-centre-against-sexual-assault

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

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M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Western Region Centre Against Sexual Assault (WestCASA)