Westwood Club

What Westwood Club does

Westwood Club is a member-owned private recreational club located at 6200 West Club Lane in Richmond, Virginia, founded in 1927 as a Donald J. Ross-designed public golf course and continuously operated for nearly 100 years. The club today offers a multi-amenity portfolio anchored on racquet sports — 20 courts (7 indoor Har-Tru clay, 9 outdoor Har-Tru clay, 4 DecoTurf cushioned), plus squash and pickleball — supplemented by a full-service fitness center with 45+ weekly group classes, an extended-season heated outdoor pool complex hosting a 200+ swimmer Westwood Waves swim team, house-made dining across casual and formal settings, private event hosting, and a complimentary Kids Club program. The club is the official home of the Richmond Tennis Hall of Fame and the first club inducted into the RTA Hall of Fame, a three-time USTA Virginia Club of the Year (1997, 2003, 2014), and the historic 1970 host of the Virginia Slims Invitational featuring the 'Original Nine' that launched the modern women's professional tennis tour.

Revenue is generated through recurring monthly membership dues (Family, Single, Out-of-Town, and a discounted Young Professional tier for ages 21–35), a house-made food and beverage program (Sunday brunch, lunch, dinner, grab-and-go), pay-as-you-go guest fees ($10+ court fee for tennis, $4 per player for squash, $10 per person for pool and fitness), an on-site pro shop, and private event bookings handled by a dedicated Banquet and Member Events Director. The go-to-market model is direct sales-led through a Membership & Marketing Director, supplemented by organic social channels (Facebook, Twitter/X, Instagram), the Clubessential-powered website, and bottom-of-funnel member referrals where prospective guests must be hosted by an existing member.

Operationally, the club is governed by a member-elected Board of Directors with a General Manager/COO (Casey Thomas, since January 2022) overseeing all departments including racquet sports, fitness & aquatics, clubhouse/F&B, facilities, and administration across approximately 89 employees. There is no disclosed technology platform beyond a standard club-management website, no mobile app, no API, and no patents or trademarks — the underlying product is the physical facility, its programming, and the member community rather than any software or AI capability.

Name

Westwood Club

Legal name

Westwood Club

Website

https://westwoodclub.net

Company type

Private

Founded year

1927

Operating status

Operating

Headcount range

51–100 employees

Short description

Westwood Club is a member-owned private recreational club in Richmond, Virginia, founded in 1927, offering racquet sports, fitness, aquatics, dining, and event hosting to families, singles, young professionals, and out-of-town members.

Ownership category

akta.pro rank

Product category

Private Membership Club / Recreational Club Services

NAICS

Fitness and Recreational Sports Centers (713940), Fitness and Recreational Sports Centers (71394)

SIC

Services-Membership Sports & Recreation Clubs (7997)

akta.pro industry

PRIMARYCRAEADAG

Premium/Upmarket Membership Clubs

Consumer Products & Retail/Discount, Club & Value Retail/Warehouse Clubs & Membership-Based Retail

SECONDARYCRAEADAI

Specialty Membership Clubs (Category-Focused)

Consumer Products & Retail/Discount, Club & Value Retail/Warehouse Clubs & Membership-Based Retail

Keywords

• Private membership club
• Racquet sports facility
• Tennis club services
• Fitness and aquatics
• Club dining and events

Headquarters

HQ city

Richmond

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Others

Revenue model

1. Membership Dues: Westwood Club generates revenue primarily through membership dues. The club offers multiple membership categories including family and single memberships, with special discounted rates for young professionals aged 21-35 and out-of-town membership opportunities. Members pay ongoing fees for access to all club amenities including tennis courts, fitness facilities, dining, pool, and special events.
2. Dining Services: The club generates additional revenue through its dining facilities, offering casual and formal private dining options including Sunday brunch, lunch, dinner, and grab-and-go items like burgers after tennis. Dining is available both indoors and in outdoor spaces.
3. Guest Fees: Revenue is generated through guest fees for non-members using club facilities. Tennis guest fees are $10+ court fee, squash guest fee is $4 per player, pool access is $10 per person, and fitness/gym use is $10 per person for class participation.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels5 records

Core offering

Westwood Club is a member-owned private club in Richmond, Virginia, founded in 1927, providing members and their guests with access to 20 meticulously maintained tennis courts (indoor and outdoor Har-Tru clay plus DecoTurf cushioned), squash and pickleball facilities, a full-service fitness center with 45+ weekly group exercise classes, a heated outdoor pool complex with extended season, house-made dining, banquet and event spaces, and youth programming. The club operates on a membership dues model with categories including family, single, young professional (ages 21–35), and out-of-town memberships, and earns ancillary revenue from guest fees, dining services, and special event hosting.

Product overview

Westwood Club is a member-owned private club offering a unified portfolio of recreational services centered on racquet sports, fitness, aquatics, dining, and special events. The core offering centers on 20 expertly maintained tennis courts (7 indoor Har-Tru clay, 9 outdoor Har-Tru clay, and 4 DecoTurf cushioned courts) complemented by squash facilities, a full-service fitness center with 45+ weekly group classes, heated pool complex with extended season, house-made dining, private event spaces, and youth programming. The club positions itself as Richmond's premier racquet sports facility with highly rated tennis and squash professionals providing instruction.

Differentiator

Problem solved

Functional benefit

Products and services

• Racquet Sports Premier racquet sports program offering tennis on 20 courts (7 indoor Har-Tru clay, 9 outdoor Har-Tru clay, and 4 DecoTurf cushioned), plus squash and pickleball, with professional instruction and competitive programs. Aimed at club members and their guests.
• Fitness Center Full-service fitness facility with cardio and strength equipment, cable machines, free weights, personal training, nutritional counseling, and 40+ group exercise classes each week including spin, mind/body, strength training, and racquet sport conditioning. Aimed at club members.
• Aquatics Resort-style pool complex featuring a large z-shaped heated outdoor swimming pool and an additional family heated pool, with an extended swim season from early May through September/October. Includes the Westwood Waves swim team (200+ swimmers each summer) and private swim lessons. Aimed at club members and their families.
• Dining House-made cuisine featuring farm-raised meats, line-caught fish, local seafood, and hand-selected produce. Offers Sunday brunch, lunch, dinner, and casual outdoor/patio dining, including a grab-and-go menu. Aimed at club members and their guests.
• Special Events and Catering Private event hosting and full-service catering for business meetings, corporate outings, rehearsal dinners, wedding receptions, bridal showers, family reunions, and custom member events using the club's event spaces and custom menu options. Aimed at club members hosting private functions and external corporate/private clients booking events.
• Kids Club Youth Program Complimentary supervised childcare for members' children for up to two hours, providing programming, implementation, staffing, and member reservations. Aimed at member families.
• Memberships Ongoing membership subscriptions granting access to all club amenities. Categories include Family Membership, Single Membership, Young Professional Membership (discounted rate for new, non-legacy applicants ages 21–35), and Out-of-Town Membership. Aimed at individuals and families in the Richmond, Virginia area.
• Guest Access Day access for non-members hosted by existing members, with published guest fees: Tennis Guest Fees $10+ court fee, Squash Guest Fee $4 per player, Pool $10 per person, Fitness $10 per person for gym/class use. Aimed at members' friends, family, and prospective members.

Quantifiable outcome

• 200+ swimmers participate in Westwood Waves swim team each summer
• +2 more outcomes

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Three partnerships are on record, tiered core.

• Richmond Tennis AssociationcoreStrategic or Co-development PartnerWestwood Club was named the official home of the Richmond Tennis Hall of Fame in 2013. The Richmond Tennis Association first established the Richmond Tennis Hall of Fame in 1990. Westwood was the first club to have been inducted into the RTA Hall of Fame, demonstrating a deep strategic partnership in promoting tennis in the Richmond region.
• USTA VirginiacoreStrategic or Co-development PartnerWestwood Club has been recognized as USTA Virginia Club of the Year three times (1997, 2003, and 2014), indicating a strong ongoing partnership with USTA Virginia in promoting and advancing tennis in the state.
• Professional Squash AssociationcoreStrategic or Co-development PartnerWestwood hosted the North American Open (2011-2013), a top ten professional world squash tournament, and the PSA World Series of Squash in 2014, hosting the top eight players in the final matches of the year. These hosting arrangements indicate a strategic partnership with the PSA for professional squash events.

Scale indicators6 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Hermitage Country Club: Member-owned private country club in Manakin-Sabot (near Richmond, VA) offering golf, tennis, swimming, dining, and social amenities. Competes for the same Richmond-area private-club membership pool as Westwood.
• Salisbury Country Club: Private member-owned club in Midlothian (Richmond metro), VA, offering golf, tennis, aquatics, fitness, and dining. Comparable amenity mix and member-owned governance model to Westwood in the same regional market.
• Wichita Country Club: Private member-owned country club in Wichita, KS, offering golf, tennis, swimming, dining, and social amenities. Comparable member-owned private club model; prior employer of Westwood's current Tennis & Pickleball Professional.
• Stonehenge Golf & Country Club: Private member-owned club in Midlothian (Richmond metro), VA, offering golf, tennis, swimming, fitness, and dining. Comparable amenity portfolio and Richmond-area private-club member base to Westwood.
• The Country Club of Virginia: Premier private member-owned club in Richmond, VA, offering golf, tennis, fitness, swimming, and dining across multiple campuses. Directly comparable as the leading private club competitor in the same Richmond market, mentioned in Westwood's own executive team's prior employment.
• Boar's Head Sports Club: Private members club and resort in Charlottesville, VA, with extensive racquet sports, fitness, and aquatics amenities. Highly comparable racquet-led private club model in Virginia, and a former employer of Westwood's current Director of Racquet Sports.
• Willow Oaks Country Club: Private member-owned country club in Richmond, VA, with golf, tennis, swimming, dining, and social programming. Overlaps with Westwood on racquet sports, family programming, and event hosting within the same metro.
• Hidden Valley Country Club: Private member-owned country club in Salem, VA, offering golf, tennis, swimming, fitness, and dining. Comparable member-owned multi-amenity private club model; prior employer of Westwood's current Director of Racquet Sports.
• Jefferson Lakeside Country Club: Private member-owned club in Richmond, VA, offering tennis, golf, aquatics, dining, and event hosting. Overlaps with Westwood on tennis, aquatics, and Richmond-area private-club competition; prior employer of Westwood's current Executive Chef.

Others

• Clubessential: Software vendor providing the club management platform used by Westwood Club (visible in the website footer). Adjacent technology ecosystem player serving private clubs, not a direct competitor but a relevant operational dependency and comparable ecosystem participant for private-club investors.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks7 records

Key highlights7 records

Customer concentration

• Xx.com/WestwoodClubRVA
• Facebookfacebook.com/WestwoodClubRVA
• Instagraminstagram.com/westwoodclubrva
• LinkedInlinkedin.com/company/westwood-club

Revenue estimate

Valuation estimate

Number of profiles

Profiles23 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Westwood Club