Westwoods Health Club

What Westwoods Health Club does

Westwoods Health Club is an independent, single-site private health club established in July 2002 and operated by Fettes Enterprises Limited, the commercial arm of Fettes College in Edinburgh, UK. The club occupies a distinctive location within the Fettes College estate, marketed as 'a country club in the city', and offers a full-service fitness and leisure facility: a Technogym-equipped gym, a 25-metre six-lane competition-specification swimming pool with SWIMTAG wristband analytics and UV water treatment, sauna and steam rooms, group fitness studios running Les Mills Virtual and in-house programmes (Body Pump, Studio Cycling, HIIT, yoga, Pilates, Boxercise), 12 outdoor Astro-turf tennis courts (April-August), an indoor sports hall, and an on-site café (Café Refresh). Member-facing technology is third-party rather than proprietary: Technogym's Mywellness cloud platform integrates with member wearables and apps (MYZONE, SWIMTAG, Strava, Runkeeper, MapMyFitness), while the Westwoods-branded iOS/Android app provides class booking, account access, and offers.

The business is a subscription-first membership club monetised via tiered monthly Direct Debit contracts (£26-£185/month, with annual prepayment discounts) across eight named tiers — Full, Swim Only, Daytime, Under 30s, Couples, Corporate, Fettes Link, and Junior — supplemented by ancillary transactional revenue from sports hall hire (basketball, badminton, netball, pickleball, floorball), personal training, swimming lessons (SwimStars group and private 1:1/2:1/3:1), guest passes, and café sales. Go-to-market is direct-to-consumer via website, mobile app, in-club reception, and a member referral scheme (£10 credit per successful referral), with no intermediary distributors. Customer segments include individual fitness enthusiasts (primary), families with children, corporate clients on a published corporate list, the Fettes College parent/alumni community, young adults aged 18-29, and external sports clubs hiring the hall. The company is wholly owned by Fettes Enterprises Limited, with no external investors or public listing, and reports an 11-50 employee headcount band.

Name

Westwoods Health Club

Legal name

Fettes Enterprises Limited

Website

https://westwoodshealthclub.com

Company type

Private

Founded year

2002

Operating status

Operating

Headcount range

11–50 employees

Short description

Westwoods Health Club is an independent, single-site private health and leisure club in Edinburgh, UK, owned by Fettes Enterprises Limited. It offers gym, 25m pool, classes, tennis, sports hall hire, and a café to individual members, families, corporate clients, and the Fettes College community via tiered Direct Debit subscriptions.

Ownership category

akta.pro rank

Product category

Private Health Club Services

NAICS

Fitness and Recreational Sports Centers (713940), Sports and Recreation Instruction (61162)

SIC

Services-Membership Sports & Recreation Clubs (7997)

akta.pro primary industry

Group Fitness, Personal Training & Wellness Coaching (EDALAIAE)

akta.pro secondary industries

Private Memberships & Invitation-Only Experiences (HSACAMAL), Club Sports Programs (EDALAIAB)

Keywords

• Private health club
• Fitness memberships
• Swimming lessons
• Personal training
• Sports hall hire

Headquarters

HQ city

Edinburgh, UK Mainland

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D, Supply Chain

Revenue model

1. Membership Subscriptions: Monthly rolling Direct Debit memberships with tiered pricing based on access level and age. All memberships include one month notice period for cancellation. Annual payment options available at discounted rates. Main revenue stream.
2. Sports Hall Hire: Hourly and half-hourly court hire for basketball, badminton, netball, pickleball and floorball. Available to both members and external clubs on ad hoc or block booking basis.
3. Swimming Lessons: Swimstars group lessons for ages 3.5+ in structured blocks; private 1:1, 2:1, 3:1 lessons by self-employed instructors; adult development programme; Social Swim Membership with £10 block supplement
4. Personal Training: Chargeable 1:1 personal training sessions with employed and self-employed trainers. More individual and focused approach compared to group classes.
5. Guest Fees: All-access guest passes at £15; tennis/badminton-only guest passes at £7.50. Members may sign in guests up to twice per month.
6. Café Refresh: On-site café serving food, drinks, post-workout protein shakes, smoothies, and takeaway options. Also offers workspace with free WiFi.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels5 records

Core offering

Westwoods Health Club operates a private membership-based fitness and wellness club situated in the grounds of Fettes College in Edinburgh. Its core offering is tiered monthly subscription memberships granting access to a Technogym-equipped gym, a 25m six-lane swimming pool, group fitness classes, racquet sports, and a sports hall, supplemented by paid ancillary services including swimming lessons, personal training, sports hall hire, and an on-site café.

Product overview

Westwoods Health Club is an independent health club offering a unified suite of fitness and wellness services within the grounds of Fettes College in Edinburgh. The core offering combines gym facilities (featuring Technogym equipment and MyWellness cloud tracking), a 25m six-lane swimming pool with SWIMTAG technology, group fitness classes (Les Mills Virtual, Body Pump, Studio Cycling, yoga, Pilates), aquatic programmes (SwimStars lessons, Aqua Fit), racquet sports (tennis, badminton), and a sports hall for hire. The 12-Week Wellbeing Journey provides structured onboarding with Tanita body composition analysis, while personal training offers 1:1 coaching. Members access facilities through various tiered memberships (Full, Swim Only, Daytime, Under 30s, Couples, Corporate, Fettes Link, Junior, Social Swim) priced from £26-£185/month. The Westwoods App and Technogym MyWellness platform enable digital engagement, while Cafe Refresh provides on-site refreshments. The club operates seven days a week with pricing from £26-£185/month.

Differentiator

Problem solved

Functional benefit

Brands

• Café Refresh: In-house café offering food, drinks, post-workout protein shakes, fruit smoothies, and healthy meals. Features outdoor terrace overlooking Fettes College grounds.

Products and services

• Gym Facilities
• Fitness Classes
• Swimming Pool Access
• SwimStars Swimming Lessons
• Aqua Fit Classes
• Tennis and Badminton
• Sports Hall Hire
• Personal Training
• 12-Week Wellbeing Journey
• Sauna and Steam Room
• Cafe Refresh
• Health Club Memberships
• Westwoods Mobile App

Quantifiable outcome

• Largest pool of any private health club in Edinburgh (25m, 6-lane)
• +1 more outcomes

Named customers3 records

Segments6 records

Ideal customer profiles6 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration7 records

Feature4 records

Scale indicators3 records

Recent moves6 records

Expansion highlights4 records

Market position

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/westwoods-health-club-at-fettes

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Westwoods Health Club