News-Talk 1480 WHBC Canton's Morning News Canton Ohio USA

Name

News-Talk 1480 WHBC Canton's Morning News Canton Ohio USA

Legal name

Connoisseur Media

Website

https://whbc.com

Company type

Private

Founded year

1923

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Radio Broadcasting

NAICS

Radio Broadcasting Stations (51611)

SIC

Radio Broadcasting Stations (4832)

akta.pro industry

PRIMARYMPABAIAI

News Talk Radio & Current Affairs Stations

Media, Entertainment & Sports/Broadcasting (TV & Radio)/Broadcast News & Current Affairs Channels

SECONDARYMPABACAF

Network-Affiliated Local Radio Stations (News/Talk/Sports Syndication Affiliates)

Media, Entertainment & Sports/Broadcasting (TV & Radio)/Local Broadcast Stations & Affiliates (TV & Radio)

SECONDARYMPABAJAB

Sports Radio Networks & Talk Stations

Media, Entertainment & Sports/Broadcasting (TV & Radio)/Sports Broadcasting & Rights Networks

Keywords

• AM radio broadcast
• Local news radio
• News talk format
• Radio advertising sales
• Community sports broadcasting

Headquarters

HQ city

Canton, Ohio

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Advertising Sales: The station generates revenue primarily through selling advertising spots and sponsorships to local and regional businesses. Advertisers include community organizations, local businesses, and national brands targeting the Canton Ohio market.
2. Digital Streaming: Revenue from digital platforms through streaming content on iHeart, TuneIn, and Audacy platforms which may include advertising integration and promotional partnerships.
3. Contests and Promotions: Station conducts contests and promotional events that generate listener engagement and advertising value, including financial incentives for contest participation.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels8 records

Core offering

News-Talk 1480 WHBC is an AM radio station broadcasting at 1480 kHz in Canton, Ohio, providing a News-Talk-Sports format to the Stark County market. The station produces and distributes locally-hosted morning news, sports talk, and community programming, complemented by syndicated national talk and personal finance shows, and extends its reach via digital audio streaming on iHeart, TuneIn, and Audacy, podcasts, video content, and social media channels.

Product overview

News-Talk 1480 WHBC is a traditional AM radio station operating at 1480 AM frequency in Canton, Ohio, serving the Stark County area. The station operates as a News-Talk-Sports format with a portfolio of locally-produced programs including Canton's Morning News with Pam Cook, the Kenny & JT sports show, and syndicated national programming including The Ramsey Show and The Markley, van Camp & Robbins Show. The station extends its content through companion podcasts (Pam Cook's Podcast, Live & Local Podcast, Kenny & JT's Podcast), video content via its Watch section, and live audio streaming across multiple platforms including iHeart Radio, TuneIn, and Audacy. WHBC Sports provides dedicated sports broadcasting including high school football and Cleveland Guardians coverage. The station is part of Connoisseur Media and is operated under FCC license with programming also distributed via the Westwood One Sports Network.

Differentiator

Problem solved

Functional benefit

Brands

• WHBC Sports: Sports division of the station covering local high school sports, Cleveland Guardians baseball, and NFL content including Browns coverage

Products and services

• News-Talk 1480 WHBC AM Broadcast
• Canton's Morning News with Pam Cook

Segments4 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration8 records

Partnerships

One partnership is on record.

• Connoisseur MediacoreOthersNews-Talk 1480 WHBC is owned and operated by Connoisseur Media, a multimedia company. The station operates as part of Connoisseur Media's radio station portfolio. Connoisseur Media's Privacy Policy applies to WHBC's operations and the station follows corporate policies for data collection and advertising.

Scale indicators3 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• WARF 1350 AM: iHeart-owned sports AM radio station in Akron, Ohio. Comparable sports-focused AM signal carrying Cleveland Browns broadcasts, directly overlapping WHBC's sports rights and audience geography.
• WTVN 610 AM: iHeart-owned news/talk AM radio station in Columbus, Ohio. Comparable Ohio market news/talk format with syndicated talk programming, local news, and sports coverage anchored to an advertising revenue model.
• WAKR 1590 AM: Akron-based news/talk/sports AM radio station serving the Akron metro area adjacent to WHBC's Canton coverage. Operates similar local news, sports, and advertising sales model with comparable multi-platform distribution.
• WLW 700 AM: Iconic iHeart-owned news/talk AM radio station in Cincinnati, Ohio. Similar talk format, sports programming (Cincinnati Reds/Bengals), and advertising model extended across Ohio markets.
• WTAM 1100 AM: iHeart-owned news/talk AM radio station in Cleveland, Ohio. Most comparable direct competitor serving a neighboring Ohio market with similar news/talk and sports (Cleveland Browns, Guardians) programming and advertising-driven revenue model.
• WKBN 570 AM: News/talk AM radio station in Youngstown, Ohio, broadcasting to a northeastern Ohio market adjacent to WHBC's footprint. Mirrors WHBC's local news, sports, and community-oriented programming and ad-sales approach.
• WHIO 1290 AM: iHeart-owned news/talk AM radio station in Dayton, Ohio. Comparable news/talk format with national syndication (Ramsey Show, Coast to Coast, etc.) and local news, sports, and advertising-driven revenue model.
• WSPD 1370 AM: iHeart-owned news/talk AM radio station in Toledo, Ohio. Comparable operations and revenue model with syndicated national talk, local news, sports coverage, and digital streaming distribution.
• KDKA 1020 AM: Audacy-owned news/talk AM radio station in Pittsburgh, Pennsylvania. Comparable legacy AM news/talk format with multi-platform distribution (Audacy app) and similar advertising-driven revenue model.

Broad incumbents

• Connoisseur Media: WHBC's parent company; a multi-station radio broadcaster that owns and operates stations across multiple U.S. markets. Provides comparable portfolio-level radio operations, advertising sales infrastructure, and corporate scale though post-acquisition integration of WHBC is still in progress.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/1480WHBC
• YouTubeyoutube.com/@NewsTalk1480whbc
• Facebookfacebook.com/1480whbc
• Instagraminstagram.com/1480whbc
• LinkedInlinkedin.com/company/news-talk-1480-whbc-morning-show-canton-ohio

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about News-Talk 1480 WHBC Canton's Morning News Canton Ohio USA