W.H. Croxford High School
W.H. Croxford High School is a public Grades 9-12 school in Airdrie, Alberta, operated by Rocky View Schools, offering Alberta Education curriculum plus six specialized Learning Academies, a 14-sport athletics program, and industry credentialed pathways for local students.
- Company typePrivate
- Founded-
- HeadquartersAirdrie, Canada
- Headcount1–10
- GTM typeB2C
- OfferingServices
What W.H. Croxford High School does
W.H. Croxford High School is a public high school located in Airdrie, Alberta, Canada, operating as part of the Rocky View Schools (RVS) division. It serves approximately Grades 9-12 students from its designated catchment area in Airdrie, offering the standard Alberta Education curriculum leading to the Alberta High School Diploma. The school addresses a broad secondary education market including students seeking academic preparation, specialized interest-based learning, athletic participation, and post-secondary pathway planning.
The school differentiates through six specialized Learning Academies: the Croxford Academy of Performing Arts (CAPA), Croxford Music Academy (CMA), Visual Arts and Media Academy (VAM), WHC Mechatronics Academy, Construction Academy of Business and Manufacturing (CABAM), and the Croxford Academy of Biology and Interactions in Nature (CABIN). These academies enable students to earn 10-13 credits per year in specialized areas. The school also operates a comprehensive athletics program with 14 sports at JV and SV levels under the Cavaliers brand, a student-run Croxford Cafeteria, a Learning Commons, and a Spirit Wear Store. The technology infrastructure includes PowerSchool as the student information system, Moodle for learning management, Office 365 and Google Workspace for productivity, myBlueprint for career planning, Bibliovation for library management, and SafeArrival for attendance reporting.
The school's revenue model is structured as a public educational institution funded primarily through Alberta Education provincial allocations and local property taxes via Rocky View Schools. Supplemental revenue streams include school fees invoiced through SchoolCash Online (mandatory and optional course fees, field trip fees, team and club fees), cafeteria sales (daily specials at $7.00, fries at $5.00), self-sustaining athletic program fees (including an ASAA fee of $5 per athlete annually), parking passes, and gym strip purchases. The school does not have a traditional corporate ownership structure—it is a government entity governed by an elected RVS Board of Trustees, with no venture capital, private equity, or public shareholding.
W.H. Croxford High School firmographics
Firmographics- Name
- W.H. Croxford High School
- Legal name
- W.H. Croxford High School
- Website
- https://whcroxford.rockyview.ab.ca
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- W.H. Croxford High School is a public Grades 9-12 school in Airdrie, Alberta, operated by Rocky View Schools, offering Alberta Education curriculum plus six specialized Learning Academies, a 14-sport athletics program, and industry credentialed pathways for local students.
- Ownership category
- akta.pro rank
W.H. Croxford High School industry classification
Industry- Product category
- K-12 Public Secondary Education
- NAICS
- Elementary and Secondary Schools (6111), Technical and Trade Schools (6115), Fine Arts Schools (611610)
- SIC
- Services-Educational Services (8200)
- akta.pro primary industry
- Subject-Specific Short Courses & Academies (e.g., STEM, Business, Arts) (EDAIAIAC)
Keywords
Where W.H. Croxford High School is headquartered
LocationHeadquarters
- HQ city
- Airdrie
- HQ country
- Canada
- HQ region
- North America
Offices1 record
Markets served
W.H. Croxford High School business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Technology or R&D, Others
Revenue model
- Public Education Funding: Funded by Alberta Education through Rocky View Schools division. Operates within the public education system with standard provincial curriculum.
- School Fees: School fees approved by Rocky View Schools Board of Trustees including optional course fees, field trip fees, team and club fees. Fees are invoiced through SchoolCash Online.
- Cafeteria Sales: Daily food specials priced at $7.00, fries at $5.00, with occasional desserts. Revenue supports culinary arts program.
- Athletic Program Fees: Self-sustaining athletic programs funded through participant fees. Includes ASAA fee of $5 per athlete annually, uniform replacement deposits, and team budgets.
- Parking Passes: Student parking passes available for school lot with $10 replacement fee for lost passes.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | School Fees - Tier 1 (Mandatory) |
| Unit Pricing | Annual | Optional Course Fees |
| Unit Pricing | Pay-as-you-go | Cafeteria Daily Specials |
| Unit Pricing | Annual | Athletic Participation Fees |
| One time/ perpetual license | Annual | Parking Pass |
| Unit Pricing | One time/ perpetual license | Gym Strip |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels6 records
W.H. Croxford High School product offering
Product offeringCore offering
W.H. Croxford High School is a public Grades 9-12 high school delivering the Alberta Education provincial curriculum and preparing students for Alberta Diploma Exams. Core offerings include six specialized Learning Academies (Performing Arts, Music, Visual Arts & Media, Mechatronics, Construction/Business/Manufacturing, Biology in Nature) where students can earn 10-13 credits in passion areas, a comprehensive athletics program with 14+ sports, and student support services including counseling, scholarships, and career planning via myBlueprint.
Product overview
W.H. Croxford High School offers a comprehensive educational program centered on its core high school curriculum supplemented by six specialized Learning Academies. The academies include the Croxford Academy of Performing Arts (CAPA), Croxford Music Academy (CMA), Visual Arts and Media Academy (VAM), WHC Mechatronics Academy, Construction Academy of Business and Manufacturing (CABAM), and the Croxford Academy of Biology and Interactions in Nature (CABIN). The school also operates a full athletics program, cafeteria services run by culinary arts students, a Learning Commons resource center, and a Spirit Wear Store. Additional offerings include the Student Leadership Program and specialized courses like EmpowerHER physical education. The school utilizes PowerSchool as its student information system and Moodle for learning management.
Differentiator
Problem solved
Functional benefit
Products and services
- Croxford Academy of Performing Arts (CAPA)
Quantifiable outcome
- Learning Academies can earn students 10-13 credits per school year in specialized areas
- +2 more outcomes
Companies that use W.H. Croxford High School
Customer profileNamed customers2 records
Segments4 records
Ideal customer profiles3 records
W.H. Croxford High School technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration13 records
Feature2 records
W.H. Croxford High School partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core and minor.
- Cam Clark FordcoreMechanics Training Center partnership located at Cam Clark Ford dealership. Provides Grade 10-12 students with automotive mechanics training and industry-recognized credentials. Students earn credits while gaining hands-on experience in automotive technology. Application deadline typically April 30th annually.
- Rocky View Schools Community Learning Centre (RVS CLC)coreRVS CLC offers off-campus programs including Mechanics Training Centre, Building Futures, and RVS Student Leadership Academy. W.H. Croxford students can access these specialized programs as part of their learning pathway options.
- Alberta EducationcoreProvincial education authority governing Alberta's K-12 curriculum, diploma exams, and graduation requirements. School operates under Alberta Education regulations and students earn Alberta High School Diplomas.
- Alberta Health Services (AHS)minorSchool has connection with AHS for health supports including school nurse services, immunization programs, and health-related information for students and parents.
Scale indicators2 records
Recent moves6 records
Expansion highlights4 records
W.H. Croxford High School competitors and assessment
Company assessmentDirect peers
- Bert Church High School: Public secondary school serving Airdrie within the same Rocky View Schools division; competes for the same catchment students and shares the RVS central infrastructure (PowerSchool, transportation, registration).
- Chestermere High School: RVS public secondary school serving Chestermere; same division, funding, and curriculum framework, making it directly comparable in operating model and program design.
- Horseshoe Crossing High School: RVS public secondary school in Langdon; newer capacity in the same division that could draw from adjacent catchment areas and competes for the same RVS-wide academy talent.
- Ernest Manning High School: CBE public high school in Calgary known for its Sports Academy model; directly comparable to WHC's academy-and-athletics differentiation strategy under the same Alberta curriculum.
- George McDougall High School: Public secondary school in Airdrie within Rocky View Schools; directly competes for Airdrie catchment students and operates under the same Alberta Education curriculum and RVS funding model.
- Cochrane High School: RVS public secondary school in Cochrane; comparable across division infrastructure, Alberta Diploma program, and athletics/community engagement model.
- Western Canada High School: CBE public high school with IB and Advanced Placement pathways; comparable academically rigorous program structure serving a similar Grades 10–12 Alberta student population.
- Springbank Community High School: RVS public secondary school serving Springbank; comparable division-level funding model, athletics structure, and Alberta Education curriculum delivery.
- Sir Winston Churchill High School: Calgary Board of Education secondary school with IB, Performing Arts, and athletics focus; highly comparable in offering specialized academies and a strong athletic/arts identity within Alberta.
- Bow Valley High School: RVS public secondary school serving Cochrane; shares the same RVS technology stack (PowerSchool, Moodle) and provincial curriculum as W.H. Croxford.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
W.H. Croxford High School social profiles
Digital presenceW.H. Croxford High School financial estimates
Financial estimateRevenue estimate
Valuation estimate
W.H. Croxford High School leadership team
Management profileNumber of profiles
Profiles6 records
W.H. Croxford High School funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
W.H. Croxford High School M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about W.H. Croxford High School
What does W.H. Croxford High School do?
W.H. Croxford High School is a public Grades 9-12 high school delivering the Alberta Education provincial curriculum and preparing students for Alberta Diploma Exams. Core offerings include six specialized Learning Academies (Performing Arts, Music, Visual Arts & Media, Mechatronics, Construction/Business/Manufacturing, Biology in Nature) where students can earn 10-13 credits in passion areas, a comprehensive athletics program with 14+ sports, and student support services including counseling, scholarships, and career planning via myBlueprint.
Is W.H. Croxford High School a public or private company?
W.H. Croxford High School is a private company. It is classified as state government owned and is currently operating.
When was W.H. Croxford High School founded?
W.H. Croxford High School was founded in -1. It employs 1 to 10 people.
Where is W.H. Croxford High School based?
W.H. Croxford High School is headquartered in Airdrie, Canada, in the North America region.
How does W.H. Croxford High School make money?
Five revenue lines are on record. Public Education Funding is the primary driver. The others are school Fees, cafeteria Sales, athletic Program Fees and parking Passes.
Who are W.H. Croxford High School's main competitors?
Direct peers on record are Bert Church High School, Chestermere High School, Horseshoe Crossing High School, Ernest Manning High School, George McDougall High School, Cochrane High School, Western Canada High School, Springbank Community High School, Sir Winston Churchill High School and Bow Valley High School.
Does W.H. Croxford High School have an API?
No public API is recorded for W.H. Croxford High School.
What industry is W.H. Croxford High School in?
W.H. Croxford High School's product category is K-12 Public Secondary Education. Its primary akta.pro industry code is EDAIAIAC, Subject-Specific Short Courses & Academies (e.g., STEM, Business, Arts). Its NAICS code is 6111 and its SIC code is 8200.