Whitefield Academy, Kansas City

What Whitefield Academy, Kansas City does

Whitefield Academy is a private, non-profit 501(c)(3) PK-12 classical Christian school founded in 1995 and operating on a single campus in Kansas City, Missouri. The school enrolls approximately 230 students and delivers instruction using the classical Trivium/Quadrivium methodology, with an explicit screen-free stance through grade 6 and a sequential Latin-Logic-Rhetoric progression. It is accredited through the Association of Classical Christian Schools (ACCS) and reports 100% college matriculation to more than 40 institutions.

The school's core product is in-person classical Christian education delivered by an all-Christian faculty and staff led by Head of School Dr. Matthew McIntosh (25 years of tenure). The product surface extends beyond academics to include a House System, athletics, performing arts (including the 2027 Summer Musical production of Hadestown), and the recently launched Lion's League After School Clubs. The underlying "technology" is principally administrative: FACTS/RenWeb powers enrollment management, tuition billing, and financial-aid applications; no proprietary learning platform or AI system is deployed.

Revenue is generated primarily through tiered tuition ($5,500-$9,000 Kinder Prep; $11,500 kindergarten; $14,354 grades 1-6; $15,858 grades 7-12), which covers over 90% of operations. Approximately 30% of students receive financial assistance, and the school supplements revenue with annual giving from 120+ donors and corporate matching partnerships (Garmin, Black & Veatch, and others). Governance rests with a Board of Trustees, and the model is single-site, tuition-funded, and philosophically opposed to scale expansion.

Name

Whitefield Academy, Kansas City

Legal name

Whitefield Academy

Website

https://whitefieldacademykc.org

Company type

Private

Founded year

1995

Operating status

Operating

Short description

Whitefield Academy is a non-profit PK-12 classical Christian school founded in 1995 in Kansas City, Missouri, serving approximately 230 students through a Trivium/Quadrivium curriculum, with tuition as its primary revenue source and ACCS accreditation.

Ownership category

akta.pro rank

Product category

Private K-12 Education

NAICS

Elementary and Secondary Schools (6111), Elementary and Secondary Schools (611110), Educational Services (611)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Charter Montessori/Waldorf/Classical/Expeditionary (Pedagogical Models) (EDAJACAL)

akta.pro secondary industry

After-School Academic Support Programs (Centers & Clubs) (EDAJALAM)

Keywords

• Classical Christian education
• Private K-12 school
• Classical liberal arts
• Christian character formation
• Private independent schooling

Headquarters

HQ city

Kansas City

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Infrastructure, Operations, Marketing or Sales, Others

Revenue model

1. Tuition and Fees: Primary revenue stream from tuition payments for students in Kinder Prep through 12th grade. Tuition rates vary by program level (Kinder Prep, Kindergarten, Grades 1-6, Grades 7-12) with additional academic and activity fees per family.
2. Aftercare Services: Aftercare program for Kinder Prep through 6th grade students available daily from 3:30-5:30pm, billed weekly at tiered rates.
3. Donations and The Whitefield Fund: Voluntary donations from parents, alumni, grandparents, and friends support financial assistance, faculty development, and capital improvements. Over 90% of operational costs are covered by tuition, making the Whitefield Fund supplemental for enhancements.

Pricing tiers

Go-to-market motion3 records

Distribution channels2 records

Marketing channels5 records

Core offering

Whitefield Academy provides PK-12 classical Christian education delivered in-person on a single Kansas City campus, structured around the Trivium and Quadrivium and a six-element framework called The Whitefield Way. The school offers progressive grade-level programs (Kinder Prep through 12th grade) supported by aftercare, athletics, fine and performing arts, clubs and electives, and need-based tuition assistance for qualifying families.

Product overview

Whitefield Academy is a PK-12 classical Christian school offering a unified educational program built on The Whitefield Way methodology. The core offering consists of progressive grade-level programs: Kinder Prep (age 4) through Kindergarten providing foundational education with screen-free, hands-on learning; Lower School (Grades 1-6) emphasizing classical liberal arts with Latin instruction beginning in Grade 4 and Progymnasmata writing starting in Grade 4; and Upper School (Grades 7-12) featuring Great Books humanities, classical and modern languages, rhetoric, and advanced mathematics/science. Supplementary programs include Aftercare (K-6), Lion's League After School Clubs, Athletics (6-12), Fine & Performing Arts (all grades), Summer Musical, and Tuition Assistance. The school operates on an inclusive tuition model where curriculum materials, field trips, athletics, fine arts, clubs, and technology access (7-12) are included with standard tuition and fees.

Differentiator

Problem solved

Functional benefit

Products and services

• Kinder Prep Program
• Kindergarten Program
• Lower School (Grades 1-6)
• Upper School (Grades 7-12)
• Aftercare Program
• Athletics Program
• Fine & Performing Arts Program
• Lion's League After School Clubs
• Summer Musical
• Tuition Assistance Program

Quantifiable outcome

• 100% college matriculation rate with graduates attending over 40 colleges including universities such as University of Chicago, Wheaton College, and Biola University
• +2 more outcomes

Named customers4 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration6 records

Feature5 records

Partnerships

Six partnerships are on record, tiered core, supporting and minor.

• Association of Classical Christian Schools (ACCS)coreOthersWhitefield Academy is accredited by the Association of Classical Christian Schools, providing third-party validation of its classical Christian educational standards and methodology.
• Society for Classical LearningcoreOthersWhitefield Academy holds membership in the Society for Classical Learning, connecting the school with a broader network of classical education institutions and resources.
• FACTS (Tuition Management)coreTechnology or IntegrationThird-party agency for processing admissions applications, tuition payments (annual, semi-annual, monthly), and tuition assistance/financial aid assessments. Families can pay tuition in 11 monthly installments through FACTS.
• SignatorysupportingOthersTrusted partner for non-cash giving options including gifts of real estate, stocks, and business assets, enabling donors to make charitable contributions beyond cash.
• MAVS 816minorOthersVolleyball facility used for home games and practice. Located at 2008 W 103rd Terrace, Leawood, KS 66206.
• Colonial Presbyterian ChurchminorOthersCommunity partner venue for commencement ceremonies. Located on Wornall Road in Kansas City.

Scale indicators8 records

Recent moves7 records

Expansion highlights4 records

Direct peers

• Pembroke Hill School: Independent preK-12 private school in Kansas City, Missouri serving a comparable metro-area market with similar grade-level span. Operates as a non-profit institution competing for the same tuition-paying families in the KC private school market.
• The Barstow School: Independent preK-12 private school in Kansas City, Missouri offering a similar grade-level structure and tuition profile. Serves the same KC metro market and competes directly for college-prep-oriented families.
• Highlands Latin School: Classical Christian K-12 school in Louisville, KY using a Trivium-based curriculum and operating within the same ACCS classical Christian accreditation ecosystem. Closest methodological peer despite operating in a different geography.
• Veritas Academy: Classical Christian school operating in multiple U.S. markets with a Trivium-based curriculum, virtue-formation program, and ACCS-style methodology. Highly comparable on pedagogy and educational philosophy.
• The Cambridge School: Classical Christian K-12 school in San Diego County, California using a Trivium/Quadrivium framework with Socratic dialogue and Great Books. Shares the same classical Christian methodology and non-denominational approach.
• Rockhurst High School: Jesuit Catholic private boys' high school in Kansas City, Missouri serving grades 9-12. Competes for college-prep-oriented KC families and operates within the same metro private school market.
• St. Thomas Aquinas High School: Catholic private high school in Overland Park, KS (KC metro) serving grades 9-12. Competes for the same faith-oriented, college-prep-focused families in the KC market, though narrower grade span.
• The Country Day School: Independent K-12 private school in Kansas City, Missouri with a comparable grade-level structure and college-preparatory focus. Direct competitor in the KC private school market.
• Providence Classical Christian Academy: Classical Christian K-12 school using a Trivium-based methodology and operating under the same classical Christian educational framework as Whitefield. Highly comparable on pedagogy and mission.
• Geneva Academy: Classical Christian school operating in the Dallas-Fort Worth, Texas market with a comparable Trivium-based classical methodology. Methodological peer serving a similar college-prep, character-formation-oriented family segment.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/WhitefieldAcademyKC
• Instagraminstagram.com/whitefieldacademykc

Revenue estimate

Valuation estimate

Number of profiles

Profiles10 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Whitefield Academy, Kansas City