Casca, Organisatie voor Welzijn, Cultuur en Kinderopvang

What Casca, Organisatie voor Welzijn, Cultuur en Kinderopvang does

Stichting WIJ Heemstede, operating under the name WIJ Heemstede and legally part of Casca, Organisatie voor Welzijn, Cultuur en Kinderopvang, is a Dutch nonprofit foundation (stichting) with ANBI public benefit status that delivers community welfare, cultural, and childcare-related services to residents of Heemstede in North Holland. The organization's core offerings include social brokerage (sociaal makelaars) who conduct neighborhood outreach on orange bicycles, the Signaalpunt Eenzaamheid Heemstede loneliness-prevention initiative, the WIJ Eten Samen community dining program (priced at €12.50 per person for a three-course meal), youth programming at the Plexat youth center, and a broad catalog of courses and activities spanning yoga, bridge, painting, language lessons, and senior fitness. Distribution is conducted through a network of owned community venues: De Luifel (the headquarters and main community center at Herenweg 96), De Pauwehof (senior programming), De Molenwerf (creative workshops), De Sociëteit Plus (senior social venue), and Plexat (youth).

The organization holds no proprietary technology platform; service delivery is human-led and community-driven. Revenue is generated through a mix of nominal participation fees for activities, space rental income (Ruimte Verhuur), and what is presumed to be municipal government funding under the Dutch welfare contracting model, though specific contract values are not disclosed. Customer segments are segmented by persona across Heemstede residents generally, seniors, children/youth aged 2.5-15+, and newcomers seeking Dutch language instruction, with all segments addressed through the same community-welfare umbrella.

Effective June 1, 2026, WIJ Heemstede merged with Welzijn Bloemendaal to form 'STERK Bloemendaal Heemstede', expanding geographic reach to two municipalities while preserving the operating model. Key operational partnerships include Zorgbalans Heemstroom (volunteer cooking), Stichting Philadelphia (integrated care mornings), Dagcentrum Pleinhart (volunteer transportation), and Beleef Heemstede (marketing visibility). The organization distributes its 45-employee staff across the community venues and outreach functions, with no disclosed technology stack, API, AI capabilities, or proprietary digital products.

Name

Casca, Organisatie voor Welzijn, Cultuur en Kinderopvang

Legal name

Stichting WIJ Heemstede

Website

https://wijheemstede.nl

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

WIJ Heemstede is a Dutch nonprofit foundation delivering community welfare, social brokerage, youth programs, senior services, and cultural activities to residents of Heemstede, Netherlands, from venues including De Luifel and Plexat. Following a June 2026 merger with Welzijn Bloemendaal, it now operates as STERK Bloemendaal Heemstede.

Ownership category

akta.pro rank

Product category

Community Welfare Services

NAICS

Civic and Social Organizations (813410), Religious, Grantmaking, Civic, Professional, and Similar Organizations (813)

SIC

Services-Social Services (8300)

akta.pro primary industry

Affordable Housing & Community Development (Housing, Community Land Trusts) (BPAGALAC)

akta.pro secondary industry

Local Public Health & Human Services Administration (BPAIACAK)

Keywords

• Community welfare services
• Social support programs
• Youth work activities
• Community dining programs
• Volunteer coordination

Headquarters

HQ city

Heemstede

HQ country

Netherlands

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Community Activity Fees: Some activities charge nominal fees, such as the 'WIJ Eten Samen' community dinner at €12.50 per person for a three-course meal.
2. Government Funding: As a nonprofit welfare organization, likely receives municipal government funding to support community well-being programs, though specific funding details are not disclosed.

Pricing tiers

Go-to-market motion1 record

Distribution channels7 records

Marketing channels5 records

Core offering

WIJ Heemstede is a nonprofit foundation that delivers community welfare services to residents of Heemstede, Netherlands. Its offering combines social support (social brokers, loneliness prevention, volunteer coordination), activity programs (community dining, youth work, courses and workshops in yoga, painting, bridge, and languages), and facility rentals at community centers such as De Luifel and De Molenwerf. Services are largely free or low-cost, funded through municipal contracts and nominal participant fees.

Product overview

WIJ Heemstede is a community welfare organization that provides a unified platform of social services, activities, and community spaces for residents of Heemstede. The organization integrates support services (social brokers, loneliness prevention, volunteer coordination), activity programs (WIJ Eten Samen dining program, youth work Plexat, various courses and workshops), and facility rentals (De Luifel and De Molenwerf spaces). The portfolio centers on fostering community connection through both direct services and communal spaces.

Differentiator

Problem solved

Functional benefit

Products and services

• WIJ Heemstede Community Services

Named customers3 records

Segments4 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Five partnerships are on record, tiered core and minor.

• Welzijn BloemendaalcoreStrategic or Co-development Partner · 1 June 2025WIJ Heemstede has fused with Welzijn Bloemendaal effective June 1, 2025, forming 'STERK Bloemendaal Heemstede'. This merger combines two community welfare organizations to strengthen services for residents of both municipalities.
• Zorgbalans HeemstroomcoreStrategic or Co-development PartnerVolunteers from the cooking club of Zorgbalans Heemstroom regularly cook for the WIJ Eten Samen community dinner program at De Luifel, enabling affordable healthy meals for Heemstede residents.
• Beleef HeemstedeminorGTM or Marketing PartnerWIJ Heemstede is a partner of Beleef Heemstede, a local experience platform, supporting visibility and promotion of community activities.
• Stichting PhiladelphiaminorStrategic or Co-development PartnerStichting Philadelphia holds open mornings at WIJ Heemstede locations, providing care and support services integrated with the community center offerings.
• Dagcentrum PleinhartminorStrategic or Co-development PartnerPartnership for volunteer transportation services, connecting elderly residents with day center programs.

Scale indicators1 record

Recent moves5 records

Expansion highlights5 records

Broad incumbents

• Stichting Humanitas (Netherlands): Humanitas is a larger Dutch welfare organization delivering a broader national portfolio including home support, youth mentoring, and integration programmes; it operates in the same welzijnswerk category as WIJ Heemstede but at significantly larger scale.
• Leger des Heils Nederland: The Salvation Army Netherlands is a broad welfare incumbent offering social support, community programmes, and reintegration services across the country — overlapping with WIJ Heemstede's community welfare remit but at national scale.

Direct peers

• Stichting Present: Stichting Present is a Dutch welfare foundation brokering volunteer placements to support vulnerable residents, a model that overlaps directly with WIJ Heemstede's sociaal makelaars volunteer coordination work.
• Stichting DOCK: DOCK is a Dutch community welfare organization running social broker outreach, neighbourhood programmes, and community spaces in multiple Dutch cities, with a service mix and target population closely aligned to WIJ Heemstede.
• Stichting Wmo Radar: Wmo Radar is a Dutch welfare organization supporting residents on social services, volunteering, and community participation — directly comparable to WIJ Heemstede's social support and community engagement remit.
• Versa Welzijn: Versa Welzijn is a Dutch community welfare organization delivering welzijnswerk across multiple municipalities, with social brokers, community centres, youth work, and senior programmes comparable to WIJ Heemstede's portfolio. It is the closest scale and model comparable in the Dutch welfare sector.
• Stichting Kwadraad: Kwadraad is a Dutch regional welfare foundation providing social support, volunteer brokerage, youth and senior programmes in South Holland — directly comparable to WIJ Heemstede's multi-municipality welzijnswerk delivery model.
• Stichting Socius: Socius is a Dutch welfare foundation offering community support, youth work, senior activities, and volunteer coordination across multiple municipalities — a direct operational peer to WIJ Heemstede's welzijnswerk model.

Others

• Beleef Heemstede: Beleef Heemstede is a local Heemstede experience and event platform that lists WIJ Heemstede as a partner; included as an adjacent ecosystem enabler rather than a service competitor.
• Sociaal Werk Nederland: Sociaal Werk Nederland is the national sector association for Dutch welfare and social work organizations, including members like WIJ Heemstede; included as an ecosystem/peer-association reference rather than a direct service competitor.

Market position

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/wijheemstede

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

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M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Casca, Organisatie voor Welzijn, Cultuur en Kinderopvang