Willem van Oranje College

What Willem van Oranje College does

Willem van Oranje College is a publicly funded Dutch secondary school (voortgezet onderwijs) operating two campuses — Waalwijk (De Gaard 4) and Wijk en Aalburg (Perzikstraat 7) — within the Willem van Oranje Onderwijsgroep foundation. The Waalwijk campus delivers mavo, havo, atheneum and gymnasium tracks to a documented 2023-2024 population of 1,142 students, while the Wijk en Aalburg campus adds vmbo Techniek and Zorg & Welzijn streams alongside mavo, havo and atheneum. The school operates under a Protestant-Christian identity and positions around talent discovery, individual coaching (including a "lentoren" peer-mentor scheme), and structured extracurricular academies branded as Tickets4Talent (Sport, Code&Create, Design Performance & Art).

The school's product surface spans standard VO programmes (Mavo, Havo, Atheneum, Gymnasium), differentiated bridge classes, the Cambridge English certification track with native-speaker instruction, the Praktijkgericht Programma (PGP) for havo/vwo students that connects theory to employer-led projects via scrum@school, and support services such as Het Leerplein (after-school study space) and a per-student coaching system. There is no proprietary technology stack; the institution relies on conventional education tooling, with laptop procurement handled through The Rent Company and content distributed via the school's website and social channels (Facebook, Instagram, TikTok, YouTube).

The revenue model is essentially public-sector: the school is funded through the Dutch per-student government allocation for secondary education, supplemented by a voluntary all-in parent contribution of €100 per student per year for 2025-2026 that covers extracurricular and enrichment activities but cannot be used to exclude non-paying students from those activities. Enrolment is direct and region-prioritised, with lotting triggered when first-year applications exceed the 275-student capacity at Waalwijk. Distribution is conducted through a multi-channel funnel targeting Group 7/8 primary school families — Open Dagen, Proeflessen, Voorlichtingsavonden and broad social-media presence — making this a regional, capacity-constrained institution rather than a scalable commercial entity.

Name

Willem van Oranje College

Legal name

Willem van Oranje College

Website

https://willemvanoranjecollege.nl

Company type

Private

Operating status

Operating

Headcount range

101–250 employees

Short description

Willem van Oranje College is a publicly funded Dutch secondary school operating two campuses in Waalwijk and Wijk en Aalburg, delivering mavo, havo, atheneum, gymnasium and vmbo programmes to roughly 1,100+ regional students with specialised talent academies and industry-linked practical learning.

Ownership category

akta.pro rank

Product category

Secondary Education

NAICS

Elementary and Secondary Schools (6111), Elementary and Secondary Schools (611110), Educational Services (611), Educational Support Services (611710)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Classical Education K–12 Schools (EDAJABAF)

akta.pro secondary industries

International/Global Curriculum Schools (IB, Cambridge, etc.) (EDAJABAG), Homework Help & Study Skills Coaching (EDAJALAB)

Keywords

• Secondary education
• Pre-university programs
• Student coaching
• Talent development
• Cambridge English certification

Headquarters

HQ city

Waalwijk

HQ country

Netherlands

HQ region

Europe

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales

Revenue model

1. Public Education Funding: Government-funded secondary education institution in the Netherlands. Receives public funding per student enrolled.

Pricing tiers

Distribution channels1 record

Marketing channels7 records

Core offering

Willem van Oranje College delivers Dutch secondary education (voortgezet onderwijs) at two campuses in Waalwijk and Wijk en Aalburg, offering Mavo, Havo, Atheneum, and Gymnasium tracks (plus vmbo Techniek and Zorg & Welzijn at Wijk en Aalburg). Instruction is enhanced by talent academies (Tickets4Talent Sport, Code&Create, Design Performance & Art), Cambridge English certification, a practical-oriented Praktijkgericht Programma (PGP) for senior students, and personal coaching with peer mentors. The school enrolls around 1,142 students and operates as a publicly funded Protestant-Christian institution.

Product overview

Willem van Oranje College is a secondary school offering a multi-level educational platform spanning Mavo, Havo, Atheneum, and Gymnasium programs. The school provides a differentiated bridge class system (Mavo/Havo, Havo/Atheneum, and Atheneum/Gymnasium) allowing flexible student progression. The core academic offerings are enhanced by specialized Tickets4Talent programs in Sport, Code&Create (IT/robotics), and Design, Performance & Art, alongside Cambridge English certification and the Praktijkgericht Programma (PGP) for practical-oriented learning. Student support is delivered through the Leerplein (study center) and coaching system with peer mentors ('lentoren'). The institution also runs international programs including the Willem goes Brasil project and E-Twinning partnerships.

Differentiator

Problem solved

Functional benefit

Brands

• Tickets4Talent: Extra-curricular programs including Sport, Design Performance & Art (DPA), and Code&Create IT classes for students
• Cambridge English Program
• Praktijkgericht Programma (PGP)
• Het Leerplein
• Gezonde School
• Beleid Sociale Veiligheid
• Kunst en Cultuur Programma

Products and services

• Mavo (general secondary education) General secondary education track (vmbo tl) preparing students for mbo and havo pathways. Offered at both Waalwijk and Wijk en Aalburg campuses for Group 8 graduates from Dutch primary schools.
• Havo (higher general secondary education) Higher general secondary education program preparing students for hbo (higher professional education). Available at both Waalwijk and Wijk en Aalburg locations.
• Atheneum (pre-university education) Pre-university education program preparing students for university studies. Offered at both campuses.
• Gymnasium (pre-university with Latin and Greek) Pre-university education with classical languages (Latin and Greek), preparing students for university. Available at the Waalwijk location.
• Vmbo Techniek and Zorg & Welzijn Pre-vocational secondary education in Technology and Care & Wellbeing streams, offered at the Wijk en Aalburg campus with practical learning facilities including a professional kitchen, medical equipment, and workshop spaces.
• Tickets4Talent Sport Extra sports program offering 2 hours per week of additional sports activities including skating, hockey, rugby, golf, rock climbing, and martial arts for enrolled students.
• Tickets4Talent Code&Create Technology extracurricular program where students learn programming, game development, 3D design, website building, and robotics, including participation in national LEGO robot competitions.
• Tickets4Talent Design, Performance & Art Creative arts extracurricular covering design, drawing, painting, music, dance, drama, and media with professional guidance.
• Praktijkgericht Programma (PGP) Practical-oriented program for havo and vwo students in grades 4 and 5, combining theory with hands-on experience through real business projects with regional partners, using scrum@school methodology. Includes PGP-Maatschappij and PGP-Technologie streams.
• Cambridge Engels (Cambridge English Program) English language program taught by native speakers, offering internationally recognized Cambridge exams (FCE, CAE, CPE) at all educational levels.
• Het Leerplein (after-school study center) After-school homework and study facility where students can study independently or with peers, with daily assistance from student tutors (often alumni).
• Coaching & Begeleiding (Personal Coaching System) Personal coaching system assigning each student a dedicated coach, plus peer mentoring through 'lentoren' (older student mentors) for academic and personal support.
• Willem goes Brasil (International Social Project) Annual social project supporting education for underprivileged children in Brazil, including student ambassador selection, fundraising activities, and educational trips to Brazil.

Named customers1 record

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Ten partnerships are on record, tiered core and minor.

• Gemeente Waalwijk (Municipality of Waalwijk)coreStrategic or Co-development PartnerPartner in the Praktijkgericht Programma (PGP), providing real-world projects and practical learning opportunities for students
• DMGcoreStrategic or Co-development PartnerBusiness partner in the Praktijkgericht Programma, providing case studies and projects for students
• RabobankcoreStrategic or Co-development PartnerBusiness partner in PGP, contributing to student projects in economics and entrepreneurship track
• MIJzocoreStrategic or Co-development PartnerRegional healthcare partner for practical learning experiences
• Kiefel TechnologiescoreStrategic or Co-development PartnerTechnology partner providing practical industry experience through PGP Technology and Innovation track
• WärtsilacoreStrategic or Co-development PartnerIndustrial partner for technology and innovation student projects
• RKC WaalwijkminorStrategic or Co-development PartnerLocal football club partnership, contributing to sports talent development and school activities
• The Rent CompanycoreOthersPreferred supplier for laptop procurement, offering devices to students as part of the school's digital infrastructure
• SWV Langstraat Heusden AltenacoreStrategic or Co-development PartnerEducational consortium for coordinated student support and placement across regional schools
• Universiteit Utrecht / Universiteit van TilburgminorStrategic or Co-development PartnerUniversity partnerships offering enrichment programs for advanced students

Scale indicators2 records

Expansion highlights5 records

Direct peers

• Carmel College: Large Dutch Catholic secondary education group operating multiple campuses across the Netherlands, offering mavo through vwo programs — directly comparable multi-campus voortgezet onderwijs operator with similar program breadth.
• Tabor College: Dutch Christian secondary school group offering mavo, havo, vwo and gymnasium tracks with a values-based identity. Closely comparable in mission, program mix, and faith-based positioning to Willem van Oranje College.
• Driestar College: Reformed Christian secondary school in Gouda offering mavo, havo, vwo and gymnasium. Comparable as a faith-based Dutch voortgezet onderwijs institution with classical education options.
• CSG Liudger: Christian primary and secondary education group operating multiple locations across the northern Netherlands. Comparable multi-site Dutch Christian secondary education provider with similar scale and mission.
• Calvijn College: Reformed Protestant secondary school in the Netherlands offering havo, atheneum and gymnasium with classical languages. Comparable as a faith-based secondary school competing in the same Dutch voortgezet onderwijs market.
• Ichthus College: Dutch Reformed secondary school providing mavo, havo, vwo and gymnasium programs. Comparable as a Protestant secondary school with overlapping program portfolio and value-based identity.
• Greijdanus College: Reformed Christian secondary school in Hardenberg offering vmbo through vwo. Comparable faith-based secondary education operator with similar multi-track Dutch curriculum offering.
• Stanislas College: Catholic secondary school group in the Delft/Rijswijk region with multiple campuses. Comparable Dutch secondary education operator with similar multi-campus structure and program breadth.
• Het Stedelijk Dalton Lyceum: Dutch secondary school in Eindhoven operating under the Dalton pedagogical model with havo and vwo programs. Comparable in terms of methodology-driven differentiation and proximity in the North Brabant region.
• Lorentz Lyceum: Dutch secondary school in Arnhem offering havo, atheneum and gymnasium programs with classical language tracks. Comparable as a Dutch secondary school offering the same classical gymnasium pathway as Willem van Oranje College.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xtiktok.com/@willem_van_oranje_wijk?lang=en
• YouTubeyoutube.com/channel/UCyjiO458ySxBVmiAhWRkEAg
• Facebookfacebook.com/wvocwijkenaalburg
• Instagraminstagram.com/willem_van_oranje_college_wijk
• LinkedInlinkedin.com/school/willem-van-oranje-college

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Subsidiaries2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Willem van Oranje College