William Norris and Company

Name

William Norris and Company

Legal name

William Norris & Company

Website

https://williamnorris.com

Company type

Private

Founded year

2009

Operating status

Operating

Headcount range

1–10 employees

Ownership category

akta.pro rank

Product category

Event Catering Services

NAICS

Caterers (72232), Food Service Contractors (72231), Food Service Contractors (722310)

SIC

Retail-Eating & Drinking Places (5810)

akta.pro primary industry

Wedding & Social Event Catering (THAHAKAE)

akta.pro secondary industries

Beverage Service (Coffee/Tea/Juice) & Refreshment Stations (HSACAGAJ), Beverage Services (Bar Catering, Mixology, Beverage Programs) (THAHAKAJ)

Keywords

• Bespoke event catering
• Corporate event management
• Private dining services
• Venue sourcing
• Event production styling

Headquarters

HQ city

London

HQ country

United Kingdom

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Marketing or Sales, Others

Revenue model

1. Catering and Events Services: Revenue generated through bespoke catering services and event management for private and corporate clients. Services include menu creation, food preparation, venue styling, floristry coordination, entertainment arrangement, and full event execution.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels1 record

Core offering

William Norris and Company provides bespoke event catering and full-service event management for private and corporate clients. Offerings include innovative menu creation with seasonal local ingredients, sommelier-curated wines and cocktails, venue sourcing across prestigious London and European locations, and end-to-end event production covering styling, floristry, entertainment, and execution for events ranging from intimate dinners to 1,000-guest galas.

Product overview

William Norris & Company is a catering and events company offering a unified suite of services centered on bespoke event catering and production. The core offerings include event catering services (their primary offering), food and drink menus (prepared with seasonal, local ingredients), venue sourcing (leveraging relationships with prestigious London and European venues), and full event planning and production (including styling, floristry, and entertainment). The company positions itself as a single-source provider for clients seeking personalized event experiences from concept to completion.

Differentiator

Problem solved

Functional benefit

Products and services

• Event Catering Services Bespoke event catering for private and corporate clients, including marquee events, galas, corporate dinners, and intimate gatherings, featuring innovative menus built around seasonal and local ingredients.
• Food & Drink Offerings Innovative menus created by William and the head chef using trusted local suppliers, complemented by in-house sommelier expertise for wine pairing, cocktail options, and seasonal soft drinks.
• Venue Sourcing Services Sourcing of prestigious venues in London and Europe, drawing on established relationships to identify the right location for each event type.
• Event Planning & Production Full-service event planning and production including clever production, entertainment, floristry (e.g., preferred florist Shane Connolly), unique furniture and props, styling, and execution for events ranging from corporate breakfasts to 1,000-guest galas.

Named customers4 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators1 record

Recent moves5 records

Expansion highlights5 records

Broad incumbents

• CH&CO: UK premium contract caterer with events capability. Overlaps in corporate hospitality and event catering, particularly at large venues, but operates at much greater scale.
• Compass Group: Global contract food services and catering giant. Not a direct luxury competitor but operates in the broader catering services space and competes for corporate event contracts.

Direct peers

• The Social Pantry: London event catering and production company serving corporate and private clients. Comparable in service scope (catering + event production) and HNW/corporate target.
• The Admirable Crichton: Long-established London event catering and party planning firm serving private and corporate clients. Comparable in bespoke event production and heritage brand positioning.
• Bovingdons: Bespoke London-based catering and event company serving private and corporate clients. Comparable in scale, bespoke positioning, and chef-led brand.
• Momo Events: London luxury event catering and production specialist serving private and corporate clients. Comparable in chef-driven menus and high-end styling.
• Rhubarb Food Design: UK luxury event catering and hospitality group serving private and corporate clients at high-end venues. Directly comparable in target segment, bespoke offering, and London-centric footprint.
• Zafferano Catering: London private chef and event catering company serving high-end private and corporate events. Comparable in bespoke menus, prestige venues, and chef-led branding.
• Lettice Events: London-based events and catering company serving weddings, private celebrations, and corporate functions. Comparable in bespoke catering and event production offering.
• Cellar Society: London event catering and beverage service company serving private and corporate clients. Comparable in cocktail/beverage programs and bespoke event styling.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/william-norris-and-company

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about William Norris and Company